home textiles today august 9th, 2010

BY CAROLE SLOAN

NEW YORK — A more diverse prod-uct portfolio, a re-merchandised price point emphasis, and a sense that specialty retailers are once again writing orders — albeit small — are key factors boosting the expectations of home textiles exhibitors showing at the International Gift Fair/New York Home Textiles Market here later this week.

Current business conditions are much improved compared with the same time last year, with exhib-itors reporting different reasons for the uptick. For some, it is a gener-al improvement in mood, for others it’s a marked upward movement in the better end of the hospitality seg-ment of the business. Others report a comfortable but not huge upsurge in projects from interior designers.

Gearing up for Gift FairTHE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY | hometextilestoday.com | Vol. 31, No.19 | $8.00

SEE FAIR PAGE 9

HSNi Moves Ahead in 2Q

BY CAROLE SLOAN

H O W L A N D , O H I O — With the strong opening of its first Linens&More for Less store here on July 23, Fred Mershad, president and ceo of the fl edg-ling retailer, is more than op-timistic about the company’s growth potential.

The fi rst store debuted with sales at 25% above plan on open-ing day, and the four following days were more than 30% above plan.

“Customers’ reactions were very satisfactory, and even though it is an economically de-pressed area, we liked the demo-graphics,” Mershad commented, noting that plans for five addi-tional units this year will be on target for similar results.

The new stores are in small communities including Mur-freesboro, Tenn., Erie, Pa., Day-ton, Ohio, Paducah, Ky., and Barboursville, W.V.

In 2011, the company will

open some 15 to 20 units in larg-er mid-major markets including St. Louis, Indianapolis, Pitts-burgh, Charlotte, N.C., Lexing-ton, Ky., Louisville, Ky., and two in the Harrisburg, Pa., area, and an undetermined number for 2012. “We’re not opening stores for the sake of opening stores;

we have a very strategic point of view.”

Mershad added, “We’re not going west of the Mississippi. We’ll grow south and north of here. We’re looking at Akron, Ohio, but we definitely don’t want new stores for the sake of

Linens&More for Less Opens

SEE OPENING PAGE 21

The high-impact towel section greets customers as they enter the store.

Sferra introduces Lena, a collection of 100% Egyptian cotton, printed duvet covers and pillow shams, sheets and pillowcases. Shown in butter, it is available in four other colors. See page 10 for additional product introductions.

BY JENNIFER MARKS

ST. PETERSBURG, FLA. — After acting as a drag on earnings for several quarters, HSNi’s Corner-stone division showed robust in-creases in operating profi t, gross margin and sales during the sec-ond quarter and posted its best comp growth since 2005.

Catalog/ecommerce name-plates Ballards, Frontgate and Garnet Hill drove the division’s increase, while signs of a turn-around were less evident at Im-provements, Smith + Noble, The Territory Ahead and Trav-elSmith, executives said during

the company’s quarterly confer-ence call last week.

The division is “very focused on ecommerce,” said HSNi ceo Mindy Grossman. The Corner-stone brands are evolving into online businesses, with the cat-alogs transitioning into market-ing tools, she added.

While apparel was a big sell-er at Garnet Hill, Grossman also called out Eileen Fisher and the recently launched Lili Pulitzer Home brands as solid contributors.

At Ballards, “new products are making the difference,” she

SEE HSNI PAGE 16

BY CECILE B. CORRAL

NEW YORK — As home textiles suppliers mind their marketing budgets as one of many mea-sures to keep costs down, social networking media sites like Face-book and Twitter are increasing-ly fi tting into their plans to build customer relations.

The trend is still evolving, as many home textiles suppliers are still trying grasp the benefi ts of networking directly with shop-pers – and customers – through social online venues. An infor-mal search by HTT found many home textiles companies not yet involved in social networking.

But a few industry compa-nies in the past few months have opened pages on Facebook or “tweet” on Twitter and are up-dating at least weekly.

And some have already in-vested more deeply in their e-commerce tactics, creating new staff teams dedicated strictly to operating online business and social networking efforts.

“Social networking is revolu-tionizing the way we communi-cate, even in our industry,” said Jannice Cameron-Chapital, vp of marketing of the 55-year-old basic bedding company Hol-lander Home Fashions, based

Suppliers Testing Social Media

SEE SOCIAL PAGE 9

Monday, August 9, 2010

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2 Home Textiles Today News > hometextilestoday.com

Home Helps Push Big Lots 2Q sales

Home, furniture and seasonal were major catalysts propelling Big Lots’ second quarter sales, which

rose 5.7% to $1.13 billion.Comps increased 3.8%, slightly below the retailer’s

forecast of a 4% to 5% gain.For the fi rst half, sales climbed 7.0% to $2.35 bil-

lion, with comps up 4.9%. Big Lots will report full results Aug. 24.

Family Dollar to offer Western Union Money Transfers

Family Dollar and Western Union have agreed to create an in-lane money transfer service at the

retailer’s 6,500 locations.The goCash transfers are sold at the cash register

in the amount of $50, $100 or $200 and can be sent to any Western Union station in the world. Consum-ers complete the transaction by calling Western Union after acquiring the transfer.

Stein Mart Sales Slip in 2Q

Stein Mart’s second quarter sales fell 4.0%, with comps off 2.0%, the company reported.For the fi rst half of the fi scal year, sales dropped

5.0%, with comps down 3.0%. The company will report full results Aug. 19.

RetailBriefs

BY CAROLE SLOAN

NEW YORK — U.S.-based Next Creations and Alok Interna-tional of India have formed a joint venture, a new company Next Creations Holdings LLC, to strengthen each company’s business opportunities.

The new company wi l l involve all of Next Creations Designs, including its branded businesses and its license for Charisma home textiles prod-ucts as well as private label, according to Michael Vidra, president of Next Creations Designs.

It also will include the Ray-mond Waites Designs brand for all product categories except Waites’ license in furniture with Laneventure and specialty accessories with the Phillips Collection.

T h e R a y m o n d Wa i t e s Designs business now will be known as Raymond Waites Designs LLC and will be cre-ated and marketed under the new corporate arrangement.

The formation of a new company came about as Next Creations allied with Alok when it gained the Charisma license. As Arun Agarwal, pres-ident of Alok International, explained, “They are incredi-

bly talented in design and mer-chandising, and we have man-ufacturing strength. We will become a signifi cant business in the United States (as result of this affi liation).

Alok has joined to board of Next Creations Holdings LLC, but the business activity has nothing to do with Alok’s over-all business activities, Agarwal emphasized.

Vidra explained that the new alliance is a result of what “I felt we needed to be closer to a very strong manufacturer. As an example, we’re not strong in sheets and this will move us there in a major way. It also gives us financial strength by their ownership in the com-pany.” Vidra earlier had bought out the company’s other private investors, he said.

“I felt that No.1 today was that very large retailers want to be closer to their manu-facturing sources , and we have the advantage in provid-ing the designing and market-ing plus for this,” Vidra com-mented. Alok, he noted, is more than a billion dollar com-pany today and among the top three. “They have state-of-the-art facilities, and we can bring them our design capabilities.”

Vidra added : “ I t won ’ t

change much in what we’re doing now. We do a lot in China, and we still have the freedom in sourcing. And Alok will continue to sell direct.”

For Alok, said Agarwal, “We will become a signifi cant busi-ness in the U.S. in bed, bath and window in a fashion-for-ward perspective.”

Next Creations Holdings’ fi rst major move will be in the launch of Charisma under its licensing arrangement, which brings the company into three major sheet programs as well as towels that will debut at year end, said Vidra.

The Charisma program under the aegis of lead designer Annie Wao will launch this month with two beds with addi-tional beds later in the season. The queen is pegged at $249 for the duvet.

There are three sheet pro-grams — a 500-count Supima percale easy care in four col-ors, a 600-count Egyptian cot-ton sateen in six colors and a third high-count sheet that is to be fi nalized.

The new towels include a Quick Dry 23 pound using a specialty yarn at $28, an Egyp-tian cotton replacing the exist-ing towel as well as robes, bath accessories and rugs. HTT

Next Creations, Alok Partners in New Company

NEW YORK — Better volume from existing accounts pushed sales ahead for WestPoint home during the recently concluded quarter.

“We’re seeing demand slightly up,” Dan Ninivaggi, president of WestPoint parent company Icahn

Enterprises, said during the com-pany’s quarterly analyst call last week. Sales volume in the last several weeks “seems to be fl at-tening out,” he added.

Sales rose 24% to $107 mil-lion for the second quarter ended June 30. Operating loss narrowed

to $10 million from $16 million in the year-ago period.

For the fi rst half of the fi scal year, sales were up 12% to $190 million, while operating loss declined to $24 million from $34 million in last year’s fi rst six months. HTT

WestPoint Home Boosts Sales, Narrows Operating Loss

August 9, 2010

WHITE PLAINS, N.Y. — Surtex, the annual New York trade fair for surface design, will expand next year from nearly 250 exhib-itors to 300, according to show manager GLM.

The dates set for Surtex 2011 are May 15-17. The show will continue to take place at the Jacob Javits Center.

Following the 2010 show, “we are getting requests for exhib-

itor space earlier than usual,” said Penny Sikalis, GLM vp and show manager.

This year’s Surtex drew 6,000 visitors from 41 countries, she said. HTT

Surtex to Expand in 2011

New York Summer MarketsNew York Home Textiles Market Week

Held concurrently with GLM’s New York International Gift Fair. Aug. 13-19 at the New York International Gift Fair (Jacob K. Javits Con-vention Center and Passenger Ship Terminal Piers, Aug.15-19); at 230 Fifth Avenue (Aug. 13-19); and at 7 W New York (Aug. 13-19).

HTT Market Kick-Off PartySunday, Sept. 12 Penthouse, 230 Fifth Ave, 6 p.m to 8 p.m.

New York Home Fashions MarketMonday, Sept. 13 – Friday, Sept. 17 In the showrooms

NEW YORK — Loretta Lee Ltd. is opening its fi rst permanent New York showroom at 7W in time for the New York Home Fash-ions Market in September.

The retail-direct manufac-turer produces kitchen, table-top and seasonal goods includ-ing tree skirts, stockings and wall

art. Its showroom at 7 W 34th St. is room 718. Company founder Loretta Lee will be on hand for the grand opening during mar-ket.

The company is headquar-tered in Hong Kong, with pro-duction facilities located outside of Guangzhou. HTT

Loretta Lee Takes N.Y. Showroom

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Manhattan Properties.indd 1 11/16/2009 3:28:48 PM

PORT WA SHINGTON, N.Y — High-end area rug house Safa-vieh debuted its collection of area and accent rugs for children’s and pre-teens’ rooms at the Las Vegas Market.

Safavieh Kids features playful patterns “with a touch of sophisti-

cation,” including butterfl ies, pop beads, safari animals, whimsical fl orals, the alphabet, paisleys and beach motifs, among others. The rugs are all hand-tufted in India of New Zealand wool, and are set to retail for $400 for a 5-by-8. A group of coordinating designs in

rounds has also been included in the program.

“The new collection will work equally well in pre-school-ers’ and pre-teens’ bedrooms, and some also work as fun accent rugs in beach cottages or guest rooms,” said Arash Yaraghi, Safavieh’s

principal. “A benefi t to these very clean and crisp designs is that they adapt to changes in furniture as the child grows older. That same clarity of pattern allows for better readability on websites and cata-log pages, which are increasingly important in kids’ retail.” HTT

Safavieh Launches First-Ever Kids Rug Line in Vegas

August 9, 2010

CALHOUN, GA. – Surya Inc., sup-plier of accent and area rugs and coordinating accessories, has moved into a new showroom that is more than double the size of its former space at the Las Vegas World Market Center.

The company explained that as its product offerings continue to expand, so does “the growing need for adequate showroom space.”

Surya also operates show-rooms here at headquarters, at the Atlanta AmericasMart, in High Point, N.C., New York City, and New Delhi, India. HTT

Surya Moves into Larger Vegas

Showroom

SNELLVILLE, GA. — Vinyl pack-aging manufacturer Archer Global Company has relocated into expanded facilities here.

The new offi ce has additional space for design, development and customer service as well as a showroom. The address is 1850 Scenic Highway SW, Building A, Suite 101. The zip is 30078-4702.

In addition, Archer Global recently marked the 20th anni-versary of manufacturing plant in China. The company also has sales offi ces in Hong Kong, Paki-stan and India. HTT

Archer Global

Relocates

GR E ENSBO RO, N.C . — The International Oeko-Tex Associ-ation will host a free, one-hour webinar that reviews the Okeo-Tex Standard 100 certifi cation and recent changes to the asso-ciation’s global Restricted Sub-stances List (RSL).

The event will take place Aug. 11 at noon Eastern Stan-dard Time and is part of the Oeko-Tex Connects series the organization launched in May.

It is open to people work-ing in the textiles, apparel and retail fields. For information, contact Dina Dunn at 335-471-5584 or [email protected]. HTT

Oeko-Tex Plans Webinar

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www.blisslivinghome.com5515 Security Lane, Ste. 1100

Rockville, MD 20852866 95 BLISS (25477)

New York International Gift FairVisit us at the New York Int’l Gift Fair to discover our complete Fall/Winter 2010 collection.

August 15-19 Booth #7823Javits Convention Center, At Home Section, 655 West 34th Street, New York, NY 10001To schedule an appt., please call (866) 95 BLISS or email us at [email protected]

SHOW SPECIALSThis market, we are pleased to offer stocking customers 10% off any order placed with us during the show, no minimum, and 20% off orders over $1000. Join us for Bliss Happy Hour on Monday evening, August 16th between 4-6pm. We look forward to seeing you in NY.

a global touch for the modern home

shangri-lafall & winter 2010

by blissliving® home

HomeTextilesToday072810.indd 1 7/28/10 5:36:53 PM


Softline.indd 1 7/14/2010 2:31:12 PM

DALTON, GA. — Shaw Indus-tries’ rug division, Shaw Living, this summer for the fi rst time cre-ated a collection that coordinates broadloom products with area rugs.

Dubbed Woven Expressions, the collection is being offered by

sister divisions Shaw Living and Shaw Floors. It is available in two construction “levels of luxury,” the company said: Platinum and Gold, a 1.5-million-point group-ing, and a 500,000-point collec-tion, respectively.

Woven Expressions designs

are woven of the company’s proprietary Marquesa Solution Dyed olefi n, which is resistant to fading and staining. Designs span traditional to contempo-rary to transitional looks, all in updated fashion colors.

All Woven Expressions wall-to-

wall carpet styles are available in rug sizes. The broadloom width is 13 feet 2 inches. Woven Expres-sions rugs offer over 500 coor-dinating SKU’s, and all designs are offered in six sizes ranging from 2-foot-by-3-foot to 9-by-12 as well as select styles offered in rounds, squares, custom length runners such as a new 3’ wide hall runner option. All made in the United States, Woven Expres-sions orders can ship within three weeks. HTT

Shaw Living Launches Woven Expressions Collection

August 9, 2010

TORONTO — The sixth edition of the Toronto Fabric Fair will be held at the Paradise Banquet & Convention Centre here Aug. 17-19.

Organized by about 18 repre-sentatives of some 43 major tex-tile mills, the three-day event is an opportunity for retailers and manufacturers to review the lat-est fabric offerings, many of which were debuted at the Inter-national Textile Market Assn.’s Showtime event in High Point in June or at Chicago’s NeoCon contract furniture fair a couple of weeks later.

Fred Hanes, Canadian repre-sentative for Lady Fabrics, said the event – which is becoming known as Showtime North – has attracted solid attendance over the past six years. “We’re here to accommodate manufacturers unable to make the trip south, thus prompting the mills to band together once again,” he said.

Participating mills include ADF, American Century Home, Annabel, Barrow Inds., Bartson Fabrics, Classical Elements, Cone Decorat ive Fabrics , Conso, Covington, Craftex by Victor, Culp, Se7en, Ameritex, Sunbrella, David Rothschild, JB Martin, Design Resources, Direct Textiles, Duro Decora-tive Fabrics, Golding Fabrics, Gum Tree Fabrics, JEnnis Fab-rics and King America.

Also expected to show are Lady Fabrics, LaFrance Inds., Magnolia, Tahoe, Marcovaldo, Master Fabrics, Merrimac Tex-tiles, Mueller Zell Schellens, Outdura Fabrics, Paragon Fab-rics, Peachtree Fabrics, Rob-ert Allen Home, Raxon Fab-rics, Regal Fabrics, Sunbrella, Sunbury Textiles, The Mitchell Group, Portfolio Textiles, The Vescom Group, Victor Group, Victor Residential and Zenda Leather.

The fair will be open from 8:30 a.m. to 6 p.m. each day.

The Paradise Banquet & Convention Centre is at 7601 Jane St., just south of Highway 7 and north of Highway 407, in the Toronto suburb of Concord, Ontario.

For more information con-tact Fred Hanes at (416) 785-1959 or by e-mail at [email protected]. HTT

Toronto Fabric Fair set for Aug. 17-19

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9 Home Textiles TodayNewsNews> hometextilestoday.com

in Boca Raton, Fla. “Hollander is getting more involved in so-cial networking.”

The company opened its Facebook page about three months ago, and recently Cam-eron-Chapital said she hired someone to exclusively handle the company’s website and the social networking efforts.

“So, while we are pretty new at it, we are seeing how impor-tant and valuable it is,” Camer-on-Chapital noted. “Facebook is an important tool that al-lows us to communicate direct-ly with consumers. It is quickly becoming an immediate con-versation between the market-ers and the consumers. ‘Where can I get this? What colors does this come in? I love this pillow - where is it sold?’ are questions we are getting directly from the consumer every day on Face-book. We are able to respond immediately to the consumer and it also gives us the opportu-nity to follow up later to make sure they were able to purchase the product and get valuable feedback.”

More importantly, she added, Facebook is “a great free tool to use to get information directly to the consumer, which in the end drives traffic to the retail-ers.”

New York-based Croscill/Ex-Cell/Glenoit opened its Face-book page two months ago, led by the company’s recently in-stalled e-commerce and social networking team, said David North, vp, marketing.

“We are still learning, but we certainly know we are on the tight track,” he continued. “We use the site to reach out to con-sumers, answer their questions on design, trends, products, in-novation, etcetera. Our parent company, Patriarch Partners, is completely supportive of this initiative and the catalyst.”

As North noted, the day is still young for social media, and tapping their full potential is an ongoing effort for many suppli-ers. In fact, some like Creative Bath Products are still evaluat-ing the role Facebook plays – and can play in the future – of the home textiles industry.

“Since there is no formal documented data, the buy-ers we deal with seem so busy

and overwhelmed with work that they rely on our sales per-sonal to keep them abreast on new product information and company updates and seldom visit the website. Do they even have the time to Facebook or ‘Tweet’?” noted Bob Weiss, vp, sales and marketing, Central Islip-based Creative Bath Prod-ucts.

Weiss makes a plausible point, recent research shows.

The fi rst of a two-part series NRF’s Shop.org study conduct-ed by Forrester Research earli-er this year, “The State of Re-tailing Online 2010: Marketing, Social Commerce and Mobile,” found that the return on invest-ment (ROI) for social com-merce still remains unclear for web retailers. For this study, For-rester said it asked web retail-ers to share levels of interactive marketing spend, effectiveness of social commerce initiatives, and investment in mobile ac-tivity.

“Due to massive consumer adoption, social media market-ing is growing in importance for retail brand-building campaigns and for driving traffi c to stores. However, while interactive mar-keting continues to be a quanti-tative science with effectiveness of tactics measured at extremely detailed levels, few companies have managed to prove that so-cial tactics generate positive ROI. In fact, sales from social tactics are not even widely mea-sured,” the study reported.

Forrester added that “the most common metrics for mea-suring social tactics remain the growth rate of followers and the breadth of exposure to cus-tomers. That said, retailers are actively looking for the con-nection between social media tactics and actual sales to fi nd a more direct ROI. While just more than one-quarter of retail-ers surveyed indicate that so-cial marketing strategies have helped to grow their business to date, more than twice that num-ber (59%) are measuring sales attributable to links on social networks.”

Showcasing new products to retail customers and consum-ers is one way area rug company Nourison, based in Saddle Brook, N.J., uses its Facebook page.

Dave Forman, marketing di-rector, said the page represents “a meeting place for our friends, account executives, and loyal accounts. We showcase design-

er projects, which becomes an excellent way for them to make new connections and earn new business. We post industry an-nouncements such as account rep hires and promotions, and consumer-oriented features that provide useful tips and informa-tion. We try to maintain a good mix of serious business with fun items and photos.”

Nourison updates its Face-book more than once a week and posts features and new proj-ects at least as often, he added.

As the online community sites of industry retailers and suppliers proliferate, so does consumers’ responses to them, BigResearch found.

Among survey respondents planning to buy or renovate a home, consumers are still luke-warm about turning to social media to help them in their purchasing decisions, reported the Columbus, Ohio-based con-sumer research fi rm in its “Si-multaneous Media Usage Sur-vey.” Conducted between April 30 and July 7, this recent report compared data collected on the topic from consumers who plan on buying or renovating a home against average adults 18 and older.

Home improvement pur-chases ranked as the fourth highest category — after elec-tronics, apparel/clothing, and grocery goods — among con-sumers who said they were in-fl uenced by social media. Social media infl uenced the home im-provement-related purchase of 7.2% of consumers planning on buying or renovating a home, compared with 4.9% of average adults 18 and older.

About one sixth, or 16.3%, of consumers planning on buying or renovating a home said on-line communities/social media sites triggered them to start an online search over all other kinds of media. And 22.2% said once they’ve conducted their search, they use social media to communicate with others about a service or brand.

Word of mouth was ranked as the most influential media influencing a home improve-ment-related purchase (47.2%) among people with plans of buying or renovating a home. Second most popular was ar-ticle written about the prod-uct (34.6%), followed by mag-azines and in-store promotions – each 32.6%, and TV broadcast at 31.6%. HTT

SOCIAL FROM PAGE 1

Suppliers’ Social Media

August 9, 2010

FAIR FROM PAGE 1

NYIGF Preview

The key, most agree, is the premarket effort to set appoint-ments — either on a manage-ment level or through sales reps’ efforts versus relying on walk-in traffic or casual plans for visits by existing customers.

With strong results from the recent Dallas and Atlanta shows, “we anticipate that New York will still be big, but we will be showing at our rep showroom, Mary Harper Group in 7W,” said David Bates, creative direc-tor for Peacock Alley.

“We’ve returned to our core Peacock Alley roots — timeless designs that can work with deco or modern or traditional. We’re harnessing what we do best and emphasizing simplicity as well as versatility.”

Overall, Bates added, “We’re giving the collection a more modern look with more non-gender specifi c directions. And we’re enhancing our custom capabilities as well as featuring things like washability and gar-ment-washed technology.”

“It’s tough to determine,” said Scott Sorgeloos, vp of Home Source Intl. “This will be the fi rst time since 2005 that we took a crack at Javits with a booth on our own, and Home Style [the company’s rep group] will work the booth as well.”

“We’re getting appointments, but a lot will depend on the ef-forts of our reps.” Overall, Sorge-loos remarked, “Business is shap-ing up to a good second half, the fi rst half was good. And our cus-tomers are once again buying compared with last year when they took notes. Vegas was a good show, and even Monday, which is typically slow, was very good — a good omen for the week.”

“We had a really good Janu-ary show at Javits,” said Murray Massre, president of Fino Lino. “There were a lot more design-ers who are working directly with consumers. It’s the high stores that are really coping with get-ting these customers and coping with their retail overheads.”

One suggestion, Massre said, “would be for the stores to work with designers as their sales peo-ple on the road.” In terms of product, Fino Lino “will be fea-turing what we do best — pre-washed silks and natural fi bers.” The focus will include a Moroc-

can-influenced contemporary design and a unique natural raw Shaker linen highlighting tradi-tional, cutwork and embroidery.

For Ann Gish, head of her namesake company, “business is not bad.” Some stores are doing really well, she said, but others struggle, depending on locality. “There aren’t really price point shifts, but the stores are more careful. There’s not a lot of fi ght on price.” As for results from ear-lier shows, “we are happy. They [Atlanta and Dallas] were abso-lutely acceptable.”

Among the looks being high-lighted are two extremes — fancy and more conservative, but not organic. Two new groups of decorative pillows are being featured to attract the price-con-scious customer, she noted.

“We’re shooting for more pre-sentations at mid-price points, we’re adding fewer super-priced items,” said Paul Hooker, ceo of Sferra. “We’ve geared up since January for this market. In 2009, we cut way back on new collec-tions — we see a two- to four-year recovery. For this market we’re showing more than 25 new items. We’re proactive but not expecting huge increases.”

New offerings will highlight multi-color designs and different price points as well as new items like travel kits for fi rst-class cus-tomers. New bedding, he said, “is incredible. We worked with our vendors to be creative from yarns to fi nishes.”

From a business perspective, Atlanta was the best since ’09, “I’m thinking positively about this show, but there will be a lot more hand holding and we’ll be more involved than ever without customers.”

“We’re up 50% over August ’09, and I’m sure this show will be even better,” said Pamela Kline, ceo of Traditions by Pa-mela Kline. “We are doing nine new beds, gift items, washed silk scarves, embroidered tabletop.”

Business, she commented, “is very erratic. We’re being fl ex-ible with our customers. And the stores are buying less but more frequently. They’re still using credit cards but also are using the client’s credit cards.”

“We are really pleased with even the small increases in re-tail orders added to the flood-gates opening in hospitality,” said John Rose, co-owner of Tex-tillery. In New York, “we expect more retail involvement, but re-orders are not huge.” HTT

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10 Home Textiles Today > hometextilestoday.com

1. Ann Gish opts for super simplicity with this new bed and accessories in solid colors and minimalistic trim.

2. Blissliving Home was inspired by the Himalayan Alps in creating Shangri-La, a reversible duvet set with a bold oversized medallion motif on one side with white medallions against gray on the reverse.

3. Flat Earth Imports highlights Rigi, an Italian-made duvet and sham set of linen/cotton with a sophisticated

interpretation of a classic country stripe.

4. Harounian Rugs features Nova shag collection of polypropylene in fashion colors in a shag pile.

5. Hannah, a bed ensemble from Safah International, reflects a heritage from global influences.

6. Inspired by antiques, Sarla of India features more than 500 designs in hand embroideries and appliqués, hand crafted and handmade.

7. A buffalo check print, Mansfield is highlighted on a cotton print, backed with an insulated acrylic suede treatment, the tab top panel is $64.95 per pair from Commonwealth Home Fashions.

8. The Tidewater bed mixes materials and trim details in an array of pillows and layering at Traditions by Pamela Kline.

August 9, 2010

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11 Home Textiles Today> hometextilestoday.com August 9, 2010

9. The signature cotton herringbone weave, hand fringe trimmed from Brahms Mount, are produced in Maine in cotton, wool, alpaca, linen and fiber blends that also include blankets, throws, day blankets, decorative pillows, scarves and shawls and baby blankets.

10. Textillery Weavers introduces Bamboo Ribbon Throw, made in the United States with an ecologically friendly blend of bamboo/cotton with hand-knotted fringe. and available in two sizes.

11. Inspired by a range of painting techniques from pointillism to pop art, ombre and tie-dye to graffiti and spatter, Company C features the Paint Collection for

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pillows as well as a hand-painted duvet cover and other hand-created products.

12. Silk/rayon burnout velvet is hand-painted with overlapping colors in a collection of decorative pillows, hand-made with feather/down insert from Kevin O’Brien, $272 retail.

13. Honeybee trend pillows from Imax are reminiscent of men’s haberdashery with houndstooth, herringbone, and pinstriped fabrics.

14. Zambaiti features Andrews throw, an Italian-made, two-sided fringed wool throw in five designs, each in three or four colors.

15. Acorn, a new floor mat from Chilewich, is a large scale jacquard design with two acorns floating on a neutral ground, retails from $320 to $550.

16. Park B. Smith expands its pet design collection with a door pillow that invites four-legged friends to sample a bone.

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1. Giardino comes from the Beauville collection of tablecloths, napkins and placemats printed in Alsace, France on cotton satin by Manufacture d’Impression Sur Etoffes.

2. Peacock Alley introduces Francesca, a garment washed cotton/linen blend with a simple yet classic damask scroll design.

3. Messina, a new jacquard throw blanket of cotton/acrylic/polyester, is featured at Stellar Alliance/Ibena, from its stock or drop-ship program.

4. PeopleTowels, an addition to green consumer products, are reusable personal towels design to reduce waste. Made with organic Fair Trade cotton, non-toxic environmental dyes, they are machine washable, from PeopleTowels.

5. Chateau Abyss from Mike & Ally uses a blending technique for a hand-enameled finish further accented with antique ornaments in a collection of bath accessories.

6. Embroidered guest towels and linen tissue box cover are highlighted with holiday designs in a new collection from Jacaranda Living. Towels made by women in South Africa retail at $28.50 each, tissue box cover $25 each.

7. Real pearls embellish a handmade napkin set of linen, machine washable, by Nuko Creations.

8. Bobble rug, a new micro polyester bath rug from Regence, comes in eight colors and two sizes.

August 9, 2010

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9. Intricate pleating and textural interest is created in a collection of decorative pillows from Handmade Designer Maker of England.

10. One of a collection of decorative pillows, designed both in-house and by Trina Turk, features dramatic motifs in shades of pink at Peking Handicraft.

11. Hand-woven abaca is used for this decorative pillow from db Sources with multiple shades of blue forming the shape of a flower.

12. Guardian and Winstead are knife-edge decorative pillows with wrought-iron door motifs printed on the face of the pewter cotton fabric from Newport-Layton Home Fashions.

13. Emma Burton features a cream shutter design pillow, digitally printed on silk and made in England.

14. Desert Rose, an embroidered towel on 650-gram terry, coordinates with custom tape colors, and can be custom sized at Hamburg House.

15. Vibrant crystal embroidery embellishes a gold pleated fabric base in this decorative pillow from the Elegante collection at Debage, $360.

16. A new collection of decorative pillows at Allem Studio is inspired by West India, using an embroidery art form of double ikat weave including Dulari, with a cow representing love and generosity.

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1. Brick and canary are new colors in Home Source International’s 25-color Microcotton Luxury towel, coordinating with cotton reverse rugs and ottoman rib matelasse shower curtains.

2. Home City’s new 530-count Egyptian cotton sheet set is offered in a wide range of sizes including twin XL in 10 colors.

3. Scandia Home’s down-free pillow features cotton cambric ticking and piped edges.

4. Tara coverlet and shams are fashioned from a white diamond matelasse trimmed with a natural loom embroidered design and scalloped edges at Downtown Co.

5 Fino Lino adds NALDA, a Morroccan inspired design made of Italian silk damask.

6. Protect-A-Bed launches Luxury Sleep Story, a new technology designed for sensitive skin with a cleaner, drier, smoother surface and built-in protection. Set includes one Tencel knitted, waterproof fitted sheet and one woven Tencel flat sheet.

7. Imprint comfort mats by Sublime help reduce fatigue by supporting the arches and conforming to the shape of feet using a new, patented technology that is non-toxic.

8. Soft-Tex features Luxury Extraordinaire, a bed pillow using its proprietary SensorFoam with more breathable foam. Circular knit covers feature trim details for a specialty accent.

9. M&Z Marketing adds baby blankets with applique and embroidered designs to its juvenile and infants offerings.

August 9, 2010

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PEOPLETodaY

GREENSBORO, N.C. — Jean-Pierre Haug has become the new secretary general of eco-friendly certifi cation organiza-tion Oeko-Tex upon the retire-ment of Raimar Freitag.

Freitag spent 17 years with the Zurich-based association, which was founded in 1992 by the Austrian Textile Research Inst i tute and the German Hohenstein Research Institutes. Oeko-Tex Standard 100 certifi -cation for textiles ensures prod-ucts are free from more than 100

substances believed to be dan-gerous to humans.

“Mr. Freitag anticipated a global textile supply chain and ensured that Oeko-Tex was posi-tioned to expertly service retail-ers, brands, and manufacturers no matter where in the world they conduct their apparel and textile businesses,” said Sam Moore who represents Oeko-Tex in the United States.

Huag is the coo of Testex, one of 14 Oeko-Tex Association member institutes. HTT

Changing of the Guard at Oeko-Tex

PLANO, TEX AS — JCPenney has named Michael Theil-mann and Thomas Nealon as group executive vps, expanding the responsibilities for each of them.

Theilmann will add over-sight of the stores organization to his duties of leading supply chain, human resources and administration. Nealon will add

operation of jcp.com to his role overseeing IT, corporate strat-egy and digital ventures.

They will work with evp/gmm Steven Lawrence and evp/gmm Elizabeth Sweney. Both senior teams will con-tinue to report to Mike Ullman III, chairman and ceo.

Theilmann joined the com-pany in 2005 as chief human

resources and administration officer. Previously, he was at Yum brands and its predecessor PepsiCo for 12 years following roles at Burger King and Grand Metropolitan.

Nealon joined JCPenney as chief information offi cer in 2006. Previously experience included IT posts at EDS, Feld Group and Frito-Lay. HTT

JCPenney Promotes Two

Capel Hires Spangler

Family owned and operated Capel Rugs has named Jim Spangler the

company’s Southwest regional sales manager.

Based in Fort Worth, Texas, Spangler will handle all company sales with an eight-state region that includes Arkan-sas, Colorado, Kansas, Louisiana, Mis-souri, New Mexico, Oklahoma and Texas.

“Jim is a valuable addition to the Capel sales force, having experience in

wholesale and retail sales,” said Allen Robertson, vp, sales. “We aim to ensure top-level service and support for custom-ers and dealers by continuing to add top-level sales representatives to the Capel family, and Jim defi nes this mission.”

ShopNBC Appoints svp, cfo

Multi-channel retailer ShopNBC has promoted William McGrath to its

new svp, cfo.McGrath, who brings 20 years

experience in multi-channel as well as global operations and fi nance, joined ShopNBC this past January as vp, qual-ity assurance. One month later, he was named interim cfo.

Prior to joining ShopNBC, McGrath

served as vp, global sourcing opera-tions and fi nance at QVC. Earlier in his career, McGrath held a variety of fi nan-cial positions at Subaru of America and Arthur Andersen.

“Bill brings over two decades of diverse fi nancial and operational lead-ership experience in his appointment as our cfo,” said Keith Stewart, ShopN-BC’s ceo.

Duckwall-Alco Adds Wilson to Board of Directors

Duckwall-Alco Stores announced that president and ceo Rich Wil-

son has joined the company’s board of directors.

Wilson joined the 23-state general

merchandise regional discount store in February. Before that he served as prin-cipal of Corporate Alliance Group, a management consulting company spe-cializing in marketing, product devel-opment, planning, strategy and brand management for the retail and whole-sale trade. Earlier, Wilson held sev-eral posts at major retail chains – svp, general merchandise for BJ’s Whole-sale Club, and executive roles with May Department Stores and Macy’s.

Said Royce Winsten, chairman: “The board is impressed with the changes Rich is making to move the company in the right direction. We look forward to Rich’s perspective and expertise being added to the mix on the board.”

PeopleBriefs

August 9, 2010

CUMBERLAND, R.I. — Interna-tional Textile Manufacturing has hired Jeffrey Cohen as its national sales manager – a newly created post.

The company said Cohen’s appointment refl ects its empha-sis on sales growth in its braided

rug and doormat categories.Cohen, a long-time home

products industry veteran, was most recently at Ginsey Home Solutions as its svp, sales. Previ-ously, he held the same title at Homemaker Industries.

“It ’s great to be back in

the braided rug market,” said Cohen. “Braids are a fun, casual lifestyle floor covering choice.I’m looking forward to work-ing with these popular products again.”

In his new posi t ion, he reports to Ed Pires, coo. HTT

GLEN RAVEN, N.C. — Former Glen Raven president Roger Gant Jr. has died at age 86.

A second generation descen-dent of John G. Gant, who founded the company in 1880, Gant joined Glen Raven in 1948 and served in a number of posi-tions, ultimately becoming presi-dent from 1972 to 1989. He also served as a director from 1926 to 2001, when he became director emeritus.

“It was my good fortune to have Roger as a wise and patient mentor, said Allen Gant Jr., the company’s president and ceo. “As is true for many Glen Raven asso-ciates, Roger not only taught me

the principles of good business, but also the value of family, com-munity and people.”

While Roger Gant Jr. lead the company, Glen Raven’s sales more than quintupled and sales per employee more than doubled. He was responsible for introducing synthetic awning fabrics and cre-ated the Sunbrella brand in 1961.

Under Gant, Glen Raven sup-ported educational programs at N.C. State University, University of North Carolina-Chapel Hill and the Institute of Textile Tech-nology. For this work, he received a lifetime achievement award from the Industrial Fabrics Asso-ciation International. HTT

SADDLE BROOK, N.J. — Nouri-son has appointed Robert Long to account executive covering the territory of the Northwest-ern U.S. and Western Canada.

Nourison described Long as “a seasoned sales professional” with a background in real estate and hard surface fl ooring.

In his new role, Long is responsible for servicing and

deve loping bus ines s wi th Nourison’s dealer base in his region.

He is charged with handling the company’s rug line, which includes more than 60 active collections as well as its broad-loom and runner lines plus cus-tom capabilities.

Addit ional ly, Long also handles Nourison’s newer but

growing Nourtex brand, which spans more moderately priced decorative broadloom products and runners.

“We are excited to welcome Robert to the Nourison team. He brings to us strong related industry experience and a pas-sion for the fl ooring and home fashion business,” said Gerard O’Keefe, vp, sales. HTT

Nourison Hires Long as Account Executive

Int’l Textile Manufacturing Hires Cohen

Roger Gant Jr., 86

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BUSINESSTodaY

NEW YORK — Facing favorable year-over-year comparisons, the fi nal week of July fi nished out on plan, according to the Johnson Redbook.Same-store sales for the week ended July 31 rose 3.1%, led by discounters with an aggregate 3.6% comp increase while department stores logged a 2.1% gain.The full month showed a 2.9% increase compared to July 2009, which was on target. As back-to-school shopping gets going in earnest, Rebook

is projecting a preliminary target of 3.3% comp growth in August and 1.5% month-over-month growth compared to July. HTT

Same-store sales

July Comps Hit Their Mark

WASHINGTON — Compared to low container traffi c a year ago, import cargo volume in the U.S. is forecast to rise 15% this year.

The first half of 2010 was estimated at 6.9 million TEU (20-foot container, or its equiv-alent), by the monthly Global Port Tracker report released by the National Retail Federation and Hackett Associates. That was up up 17% from the same period last year.

The 14.5 million TEU total forecast for 2010 would be up from 12.7 million TEU in 2009, which was the lowest since the 12.5 million TEU reported in 2003. The 2010 number re-mains below the 15.2 million TEU seen in 2008.

“We aren’t back to where we were two years ago and consum-ers aren’t convinced that the re-cession is over quite yet, but 2010 is clearly going to finish better than last year,” said NRF vp for supply chain and customs policy Jonathan Gold.

U.S. ports handled 1.32 mil-

lion TEUs in June, the latest month for which actual num-bers are available. That was up 4% from May and 30% from June 2009. It was the seventh month in a row to show a year-over-year improvement after De-cember broke a 28-month streak of year-over-year declines.

July was estimated at 1.38 million TEU, a 25% increase over last year. August is forecast at 1.32 million TEU, up 14% annually, with September at 1.32 million TEU, up 16%; Oc-tober at 1.31 million TEU, up 10%; November at 1.19 million TEU, up 9%; and December at 1.12 million TEU, up 2%.

Gold said retailers are pay close attention to demand, “and hoping to see increases in em-ployment and other areas that will boost consumer confi dence. Cargo numbers this summer are showing unusually high percent-age increases, but that appears to be an indication of shortag-es in shipping capacity earlier in the year rather than sales expec-

tations.”Significant double-digit in-

creases in June and July large-ly resulted from backlogs cre-ated by the lack of shipping capacity earlier in the year after ship owners took vessels out of service during the recession. “With many retailers appearing to bring merchandise in early to avoid any further bottlenecks, July is likely to be the peak ship-ping month for 2010 rather than the traditional rush of holiday season merchandise in Octo-ber,” PortTracker concluded.

Hackett Associates found-er Ben Hackett added: “There are indications that the ship-ping season may have peaked earlier than normal as the rush to re-stock inventories earlier in the year intersects with a com-bination of increased shipping capacity, consumer confi dence levels not seen since August 2009 and the slowing growth of consumer spending. The tradi-tional peak season may be melt-ing away.” HTT

Retail Container Traffic Forecast to Rise

Johnson Redbook IndexFourth week of July, year-over-year % change

WEEK ENDED 7/10 7/17 7/24 7/31 MONTH TARGET

Department stores* 2.1 1.5 1.1 2.1 1.7 1.8 Discounters 3.6 3.3 3.4 3.5 3.6 3.4Redbook Index 3.1 2.7 2.7 3.0 3.1 2.9*Including chain stores and traditional department storesSource: Johnson Redbook Index

August 9, 2010

COLUMBUS, OHIO — Back-to-school sales are expected to show a year-over-year increase, with same-store sales for select youth and value-oriented retailers ben-efi ting most.

A new study from Proper Technologies’ ForecastIQ con-ducted by Bigresearch also found the overall outlook is mixed, as 15 retailers have fallen into the “like-ly decline/almost certain decline” category for August and Septem-ber than in June, when the rate was 14 retailers.

Of the retailers tracked for the July 2010 report, six expect an “al-most certain increase” for August and September versus four in the same period last year.

The number of retailers who said they expect a “likely increase” stayed the same year over year at fi ve. Those expecting “fl at” results

dipped to one versus four in July 2009. A “likely decline” was pre-dicted by 12 retailers compared to eight last year. And an “almost certain decline” went down to three from six last July.

Indicators for August and Sep-tember forecast that the off-pricers Ross Stores and TJX Companies’ nameplates are almost certain to see growth. Fred’s, Abercrombie & Fitch, and Children’s Place are likely to experience an increase in same-store sales over last year. Warehouse clubs are also expect-ed to see growth through Septem-ber — Costco is ranked as almost certain to and BJ’s as likely.

Almost certain to see a decline retailers include Stein Mart, Gap and stage. Among those listed as likely to see a decline are The Bon-Ton Stores, Dillard’s, and J.C. Penney. HTT

ForecastIQ: Comps to Improve in BTS Season

said. Frontgate’s sales were led by outdoor furniture, which is typical performance for second quarter.

The HSN television shopping and ecommerce division also saw improvement, although less dra-matic.

Total corporate net income for the second quarter ended June 30 nearly doubled to $24.7 million, or 42 cents per share, from $13.6 million, or 24 cents per share, in last year’s 2Q.

Operating income rose 20% for HSN and 589% for Corner-stone, with gross profi t of 6% and 22%, respectively.

Total sales in the second quar-ter rose 7.8% to $690.0 million. Sales in the HSN division rose 3% to $466.4 million, while

sales at the Cornerstone division jumped 20% to $223.6 million.

For the six-month period, op-erating income more than dou-bled to $85.8 million from $44.6 million in the year-ago period. Sales rose 8% to $1.27 billion.

Grossman cautioned analysts against expecting similarly spec-tacular gains going forward, espe-cially at Cornerstone.

“We are playing to a consum-er who is unsure from day to day and therefore inconsistent,” she said. HTT

HSNI FROM PAGE 1

HSNi 2Q

SAN LUIS OBISPO, CALIF. — Online retail site Shopatron, which allows vendors to take online orders and pass them to local retailers for fulfillment, said its second-quarter same-

store sales rose 15% across all client stores.

The juvenile industry out-performed the average at 20% and home furnishings at 19%.

Shopatron attributed some of

the overall growth to a general increase in consumer spending.

Shopatron also noted rising online sales in industries that have been slower to sell online. HTT

Shopatron: Online Home Furnishing Biz Outperformed in 2Q

“We are playing to a consumer who is unsure from day to day and therefore

inconsistent.”—MINDY GROSSMAN,

HSNi

CHECK US OUT ON THE WEBwww.hometextilestoday.com

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17 Home Textiles Today> hometextilestoday.com Business

BY CECILE B. CORRAL

N E W YO R K— Sales results proved lackluster last month as just eight of the 13 key retailers tracked monthly by HTT posted gains in comparable store sales in July, most of them modest.

What’s more, the numbers dipped since June, when all but two of the retailers tracked by HTT reported monthly comp increases.

Only one — Macy’s Inc. —

posted a high single digit in-crease at 7.3%, which the de-partment store chain attributed to “the continued evolution of our core Macy’s strategies, in-cluding My Macy’s localization and centralization of the orga-nization.” Macy’s also benefit-ted from the ongoing improved performance at Bloomingdale’s, said Terry Lundgren, chairman, president and ceo.

All others on the plus side re-ported low single digit increas-es — Kohl’s with 4.1%, Costco with 4.0%, BJ’s with 2.8%, and Fred’s with 2.7%. Three were tied for sixth place — Ross, Tar-get and TJX Cos. — with 2.0% each.

With consumers spending cautiously, retailers are hinging their hopes on the recently em-barked back-to-school/college season to pick up the sales pace in August.

Cincinnati-based Macy’s said it has “planned for a suc-cessful back-to-school season and it is off to a great start” with the launch last week of Madon-na’s new Material Girl juniors brand.

At Framingham, Mass.-based TJX Companies, where comps have been strong for several months now, the off-price chain blamed its modest 2.0% gain — compared with 6.0% last July — in part its summer clearance activity for possibly having “sac-rifi ced some top-line improve-ment.”

As Carol Meyrowitz, presi-dent and ceo, explained: “July is typically a clearance month as we transition from summer

to back-to-school. We managed our inventories very tightly dur-ing the second quarter, which resulted in significantly less clearance merchandise in July.”

Its direct competitor, 1,036-unit Pleasanton, Calif.-based Ross Stores Inc., suffered comps that were below its original 3% to 4% range forecast.

Still, home was singled out as one of the two strongest mer-chandise categories (the other being shoes). And as the back-

to-school season kicked off at the end of July, sales picked up, said Michael Balmuth, vice chairman and ceo.

“While we believe that in-creased promotions at other re-tailers may have negatively im-pacted our business early in the month, we are encouraged that our sales strengthened in the lat-ter part of July,” he said.

With that in mind, Ross Stores said it now estimates that earn-ings per share for the 13 weeks ended July 31 will be $1.06 to $1.07, up from its previous pro-jection of $1.00 to $1.02.

Menomonee Falls, Wis.-based Kohl’s saw its comps de-cline month over month from 5.9% in June. Unchanged over the two months were the top comp sales performing mer-chandise categories, which again were footwear and men’s.

Kevin Mansell, chairman, president and ceo, explained that

the average unit retail and units per transaction continue to ex-perience modest declines, “indi-cating that our customer remains cautious in her spending.”

The 1,089-unit mid-tier de-partment store chain’s July sales were driven by increases in the number of transactions per store, consistent with our trends throughout 2010.

“We are well positioned from a merchandise and inven-tory perspective as we enter the back-to-school season,” Mansell added.

JCPenney just missed the fl at mark, its comps dipping by 0.6% in July. While early reads on some of its new merchandise, namely kids’ apparel brands, are “positive,” the Plano, Texas-based mid-tier department store is bracing for delays from shop-pers for the back-to-school sell-ing season.

“The back-to-school selling

season is later this year, with customers continuing their pat-tern of shopping closer to need, especially for traditional back-to-school items such as jeans and backpacks,” JCP said.

Satisfi ed with its 2.0% comp increase was Minneapolis-based Target, especially considering its 1.7% increase in June. The dis-counter’s July results were in line with expectations, noted Gregg Steinhafel, chairman, president and ceo.

“Store traffic and apparel sales were strong,” even though Target continued to experience soft sales in electronics, video games, music and movies.

He added retail segment ex-penses “remain well-controlled, and profitability in our credit-card segment continues to be strong. Our team continues to focus on disciplined execution of our strategy in an uncertain environment.” HTT

APR MAY JUNJUl JULAUG SEPT OCT NOV DEC JAN FEB MARSource: Johnson Redbook Retail Sales Average, a unit of Instinet, a Reuters company.

2.8%2010

year-over-year

-5.0%

-3.5%

-2.0%

-0.5%

1.0%

2.5%

4.0%

5.5%

7.0%

8.5%

10.0%July Same-Store SalesJohnson Redbook Index

Same-store sales % change

WINNERSCostco. 7.3%Kohl’s Corp. 4.1%Costco Wholesale Corp. 4.0BJ’s Wholesale Club 2.8Fred’s Inc. 2.7Ross Stores Inc. 2.0Target Corp. 2.0The TJX Companies Inc. 2.0

LOSERSDuckwall-ALCO (5.9)Dillard’s Inc. (3.0)Stein Mart Inc. (2.6)J. C. Penney Company. (0.6)The Bon-Ton Stores Inc. (0.3)

WINNERS

JULY SALES FOR KEY RETAILERSFour weeks ended July 31 (dollar amounts in millions) a

2010 2009 TOTAL SAME-STORE SALES SALES %CHG. %CHG.

BJ’s Wholesale Club b $770.3 $722.5 6.6 2.8 The Bon-Ton Stores Inc. $177.6 $178.8 (0.6) (0.3)

Costco Wholesale Corp c $5,860.0 $5,420.0 8.0 4.0 Dillard’s Inc. $425.2 $439.1 (3.0) (3.0)Duckwall-ALCO Stores Inc. $31.5 $32.9 (4.3) (5.9)Fred’s Inc . $129.0 $124.6 4.0 2.7 J. C. Penney Company Inc. $1,161.0 $1,194.0 (2.8) (0.6)Kohl’s Corp. $1,156.0 $1,080.0 7.1 4.1 Macy’s Inc. $1,528.0 $1,376.0 11.0 7.3 Ross Stores Inc. $573.0 $538.0 7.0 2.0 Stein Mart Inc. $70.1 $73.4 (4.5) (2.6)Target Corp. $4,585.0 $4,418.0 3.8 2.0 The TJX Companies Inc. $1,500.0 $1,400.0 6.0 2.0

26 WEEKS 2010 2009 TOTAL SAME-STORE SALES SALES %CHG. %CHG.

BJ’s Wholesale Club $5,271.0 $4,765.6 10.6 6.0 The Bon-Ton Stores $1,270.0 $1,253.8 1.3 1.6

Costco Wholesale Corp.d $70,370.0 $64,440.0 9.0 4.0 Dillard Dept. Stores $2,790.5 $2,783.4 0.0 1.0 Duckwall-ALCO Stores Inc. $227.2 $236.9 (4.1) (5.1)Fred’s Inc. $921.1 $892.6 3.0 2.4 J. C. Penney Company Inc. $7,867.0 $7,827.0 0.5 1.3 Kohl’s Corp. $8,135.0 $7,445.0 9.3 5.9 Macy’s Inc. $11,114.0 $10,363.0 7.2 5.2 Ross Stores Inc. $3,847.0 $3,460.0 11.0 7.0 Stein Mart Inc. $577.0 $607.1 (5.0) (3.0)Target Corp. $30,284.0 $28,928.0 4.7 2.2 The TJX Companies Inc. $10,100.0 $9,100.0 11.0 6.0

a. Reporting periods vary from chain to chain. b. Merchandise comparable club sales excluding the impact of gaso-

line increased 1.9%. c. Comp club results are for the U.S. division. Excluding the positive

impacts of inflation in gasoline prices and strengthening foreign currencies, comparable club sales for July were up 3% in the U.S. division, 8% in the international division, and 4% for the total company.

d. Comp club results are for the U.S. division. Excluding the positive impacts of inflation in gasoline prices and strengthening foreign currencies, comparable club sales year to date (48 weeks) were up 2% in the U.S. division, 9% in the international division, and 3% for the total company.

July Comps Soft, Retailers Lean on Back to SchoolAugust 9, 2010

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18 Home Textiles Today NewsAugust 9, 2010

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Jacob K. Javits Convention Center, Passenger Ship Terminal Pier 94New York, (914) 421-3200www.nyigf.com

24 – 26 Intertextil Shanghai Home Textiles, ChinaShanghai New International Expo Centre, Shanghai, China(852) 2238 9983www.messefrankfurt.com/hk

September3 – 7Meuble Paris / Maison & ObjetParc des Expositions, Paris-Nord Villepinte, Paris, France(888) 522-5001www.maison-objet.com

11 – 13Atlanta Fall Gift & Home Furnishings MarketAmericasMart, Atlanta(404) 220-3000www.americasmart.com

11 – 13Dallas Total Home & Gift MarketDallas Market Center, Dallas(800) DAL-MKTSwww.dallasmarketcenter.com

11 – 13F!NDS Dallas Temp ShowWorld Trade Center, Market HallDallas, (214) 655-6116www.dmcfinds.com

11 – 15JSWB Shanghai Furniture Sourcing ShowJSWB Global Home Furnishing Center, Shanghai, China

12HTT Market Kick-Off Party6 p.m-8 p.m.Penthouse & Roof, 230 Fifth Ave.(646) 746-7421 www.hometextilestoday.com

13 – 18New York Home Fashions MarketHome Fashion Products AssociationN.Y. Showrooms and hotels(212) 297-2122 (Kellen Co.)www.homefashionproducts.com

13 – 14HD Boutique Exposition & ConferenceMiami Beach Convention Center, Miami Beach, Fla.(770) 291-5400www.hdboutique.com

14 – 16Mood BrusselsTextirama, vzw34 9 243 8450www.moodbrussels.com

14 – 16Heimtextil RussiaIEC Crocus Expo Exhibition Center, Moscow, Russia+7 (495) 721 1058www.messefrankfurt.ru

14 – 17Indigo (Home Furnishing Edition)Brussels Expo, Brussels, Belgium+33 (0) 1 70 38 7000www.indigo-salon.com

14 – 17Expolfil DecoBrussels BelgiumPremier Vision S.A.33 (0) 4 72 606500

15 – 17 Textile Expo UzbekistanUzExpo Center, Tashkent, Uzbekistan+998 71 113 01 80www.textileexpo.uz

15 – 17CAITMEUzExpo Center, Tashkent, Uzbekistan+998 71 113 01 80www.textileexpo.uz

16 – 18China Textile & ApparelTrade ShowJacob K. Javits Convention Center, New York(718) 261-1181www.nychinashow.com

20 – 23China (Dalian) International Garment & Textile FairWorld Expo Center (Dalian)Dalian Foreign Trade & Economic Cooperation Bureauwww. Cigf.com.cn

26 – 28Cmc Gift & Home MarketLos Angeleswww.californiamarketcenter.com

October6 – 8 Interstoff Asia Essential – Autumn Hong Kong Convention & Exhibition Centre, Hong Kong(852) 2238 9917www.interstoff-asia.com

4 – 6Heimtextil IndiaBombay Expo CenterMesse Frankfurt Trade Fairs India, Pvt. 91 (0) 22 2202 [email protected]

10 – 13ABC Kids ExpoLas Vegas Convention Center, Las Vegas, (210) 691-4848www.theabcshow.com

16 – 21 High Point MarketInternational Home Furnishings Cen-ter (IHFC), High Point, N.C.(336) 869-1000www.highpointmarket.org

Calendar

htt100801_018_019_020 18htt100801_018_019_020 18 8/9/2010 5:41:09 PM8/9/2010 5:41:09 PM

FALL MARKET KICKOFF PARTY

PENTHOUSE LOUNGE & ROOFTOP CLUBSunday, September 12, 2010 6pm – 8pm Cocktails & Hors d’oeuvres

Industry business card required for admittance.

For sponsorship information, please contact Joe Carena at 203.321.0232

Sponsored by:

htt100801_018_019_020 19htt100801_018_019_020 19 8/9/2010 5:41:35 PM8/9/2010 5:41:35 PM


THIS COULD BE YOUR ADHOME TEXTILES TODAY

CLASSIFIEDS

Now off ering custom borders!

Ask how we can make your ad stand out from the rest!

CLASSIFIEDS!Lines Offered (Reps)

Help WantedRetail Recruitment

Real EstateSh S

CLASSIFIEDSLINES OFFERED

CLOSEOUTS WANTED--BOUGHT AND SOLD--

Seeking UnlimitedQuantities on Firsts,

Irregulars and OverstocksHOME FASHIONSDISTRIBUTOR INC

Mike O’Neil207-646-1949

Email: [email protected]

CLOSEOUTS HELP WANTED

Createx Home Textiles seeks Sales Reps. Many

great territories available. Must have experience in

home textile sales and good communication skills. Send your resume to

[email protected] call 212-695-5199

Importer of quality bed linen in mid west is seeking

Sales Reps for all territories. Quality product, great prices,

excellent commissions.Email: [email protected]

Benson Mills, the fastest growing table linens company in the USA seeks TOP talent in the table linens industry. Salaries are above average per industry, with high growth potential. We are in search of 3 positions• DESIGN DIRECTOR - must have EXTENSIVE table linens experience • ASSISTANT TO CO- CEO - must have high powered assistant job currently with some table linens experience• IN HOUSE SALES EXECUTIVE - with extensive table linens experience selling to MAJOR accounts

All calls and emails are HIGHLY confi dential.Call Keith 718-532-1401 or Email: [email protected]

SO MANY DIFFERENT WAYSTO REACH YOUR TARGET MARKET

START ADVERTISING TODAY!

SPENCER WHITTLE:[email protected] 336.605.1027 fax 336.605.1143

KAREN HANCOCK:[email protected] 336.605.1047 fax 336.605.1143

Lines Offered (Reps)Help Wanted

Retail RecruitmentReal Estate

Showroom Space

For Sale/LeaseFactoringServices

AnnouncementsLegal Notices

Parts

classifi eds

BEDDING SALES REPSIf you have 5+ yrs industry exp with strong Major Retail Contacts, we

want to talk with you. Existing BBB, Sears, Dillard’s, Target, Kohl’s, Costco accounts preferred. Call 732.356.1800;

email: [email protected]

November8 – 11 Index DubaiDubai International Exhibition Centre, DubaiUnited Arab Emirates+971 4 885 0854www.indexexhibition.com

13 – 16 International Hotel / Motel ShowJacob K. Javits Convention Center, New York(914) 421-3200www.ihmrs.com

24 – 25 The Sleep EventBusiness Design Center, London, UKwww.thesleepevent.com

December5 – 8 Showtime Fabric FairMarket Square, Textile Tower, High Point, N.C., (336) 885-6842www.itma-showtime.com

January 201110 – 11

Dallas Fabric ShowDallas Market Hall, Dallas, TX(214) 655-6100www.dallasmarketcenter.com

10 – 13 National Retail Federation ConventionJacob K. Javits Convention Center, New York202-626-8162www.nrf.com

12 – 19 The Atlanta International Gift & Home Furnishings MarketAmericasMart, Atlanta(404) 220-3000www.americasmart.com

12 – 15HeimtextilFrankfurt Fair & Exhibition Center, Frankfurt am Main, Germany(770) 984-8016www.heimtextil.messefrankfurt.com/frankfurt

13 – 16 The Atlanta International Area Rug Market

AmericasMart, Atlanta(404) 220-3000www.americasmart.com

15 –18The Canadian Home Furnishings Market (TCHFM)The International Centre, Mississauga, Ontario, Canada(514) 866-3631www.tchfm.com

15 – 18DOMOTEX Hannover / Contract WorldHannover Fairgrounds, Hannover, Germany (609) 987-1202www.domotex.de

18 – 23imm cologneThe Exhibition Center, Cologne, Ger-many(773) 326-9920 or +49 221 821-0www.imm-cologne.com

18 – 20 Texworld USA Jacob Javits Center, New York(770) 984-8016

www.texworldusa.com

19 – 25 Dallas Holiday & Home ExpoDallas Market Center, Dallas(214) 655-6100www.dmcfinds.com

19 – 25Dallas Total Home & Gift MarketDallas Market Center, Dallas(214) 655-6100www.dallasmarketcenter.com

21 – 24 F!NDS Dallas Temp ShowWorld Trade Center, Market Hall,Dallas(214) 655-6100www.dmcfinds.com

21 – 25 Meuble Paris / Maison & ObjetParc des Expositions, Paris-Nord Vil-lepinte, Paris, France(888) 522-5001www.maison-objet.com

23– 26Interiors Birmingham

The National Exhibition Centre (NEC), Birmingham, UK+44 (0) 20 7921 8408www.interiorsbirmingham.com

24 – 28 Las Vegas MarketWorld Market CenterLas Vegaswww.lasvegasmarket.com(888)962-7469

August 9, 2010

Calendar

F

htt100801_018_019_020 20htt100801_018_019_020 20 8/6/2010 3:02:37 PM8/6/2010 3:02:37 PM

21 Home Textiles TodayNewsNews> hometextilestoday.com August 9, 2010

new stores,” he emphasized. And good news travels fast in re-tailing and real estate. “Now a number of developers are com-ing to see me.”

This year’s stores are focused on female customers, 25 to 54, with household incomes of $50,000 and who live within a 10-mile radius of the store. “We also look for other retailers near-by or on site to be our neigh-bors.” The debut store is next to

Kohl’s, Super K and Borders.The stores are 30,000 square

feet with merchandise covering 25,000 square feet.The over-riding theme: “The most com-plete assortment for three rooms – bedroom, kitchen and bath.” Merchandise is fi rst quality, he insisted, there are no seconds or IRs [irregulars]. “And we be-lieve in markdowns when mer-chandise is not selling. We will rebuy and restore.”

The S.O.S. products (Super Outstanding Savings) – fea-tured in aisle bins – are changed weekly, “and we have back up of other merchandise when we sell

out the S.O.S. items.”In home textiles, key sup-

pliers include Revman, Mar-tex, Izod, Sunham, Bardwill, Lichtenberg, Revere, Divatex, Beautyrest pillows and com-forters, Sealy down comforters, Southern Living, Cobra/Lintex, Downlite, Wamsutta (Springs Global), and sleep shop prod-ucts from Carpenter – the lat-ter part of a major bedding pre-sentation of Sealy and Stearns & Foster mattresses.

The top-of-bed assortment includes 120 patterns with 14 styles on beds with a key empha-sis on color and presentation.

Bath includes 21 styles in pric-ing from $5.99 to $14.99 with Christy at the top of the towel assortment. Other bath suppli-ers include Croscill and Cre-ative Bath.

In housewares, “we carry every major brand in an assort-ment that includes 28 different sets of boxed cookware.”

The store is laid out with wide aisles, unique fi xtures and layout and quality fl ooring, Mer-shad said. To promote the open-ing, Linens&More For Less ran a six page, full-size color news-paper insert as well as TV and radio commercials and a once-

a-month TV spot.The company is being run

lean, with 15 people in the main offi ce. All buyers report to Mershad.

Suppliers are “people we know, that department stores use,” said Mershad, whose more than 30 years in retailing includes heading department Elder-Beerman and Profi tt’s, as well as other retailers. “The sup-pliers bent over backwards for us – including fulfilling mini-mums. “There were 57 suppli-ers at the opening, and they had an amazing reaction to the store and the customers.” HTT

OPENING FROM PAGE 1

Linens&More for Less

Fred Mershad, president and ceo

The 38 S.O.S. — Super Outstanding Savings — tables and bins feature special buys

that are onetime offers and are replaced frequently.

Community leaders and members of Congress participated in the opening ribbon cutting ceremonies.

Decorative bedding is featured on beds and in a series of floor fixtures, all part of a major presentation of bedding, mattresses and sleep shop that covers one side of the store.

htt0100801_001_20_023 21htt0100801_001_20_023 21 8/6/2010 3:36:53 PM8/6/2010 3:36:53 PM


OPINIONTodaY

BY N OW A N YO N E with access to the myriad forms of contemporary communications must be aware that the highly anticipated surge in back-to-school business has just not happened. Even in a

cave, anyone with one of multiple forms of communications now can tuck this vital piece of information into their memory banks.

Back-to-school has been touted by retailers, Wall Street and other eminent seers of retailing as the “bird in a mine signal” of health in the U.S. economy. Unfortunately the bird is in a major health crisis.

When you analyze the promotional efforts of the key re-tailers in home textiles, with few exceptions are there efforts that speak directly to this very short-windowed season. Re-markably, there have been few product promotions featur-ing twin/twinXL, a fast disappearing size primarily designed for college dorms.

But looking at today’s offerings, there seem to be a pau-city of products geared to the college crowd in home tex-tiles particularly, and throughout the home world specifi -cally, in general.

And this leads to a bigger observation about the way home textiles are perceived at senior retail management levels and all the way down that food chain.

Just running through a couple of week’s worth of major retail newspaper ads, circulars and the like, there seems to be no rhyme or reason for some of this stuff to be advertised and featured, other than space needed to be fi lled.

Without embarassing those participating in these activi-ties, the companies will remain unidentifi ed.

Can anyone possibly explain how a customer is to feel that the 16- or 20-piece bed ensemble at $69.99 for the queen will make her dreams come true, when in the same circular a 6- or 8-piece bed ensemble is $74.99? All the ad reveals is a canned bed ensemble with just those bare bones pieces of

information with specs as to the specifi c pieces included in this great price bonanza.

Then we have another major retail powerhouse whose recent circular featured three different sheet sets — at price points from $12.99 to $14.99 to $49.99 — the fi rst two in twin sizes, the third in queen — the fi rst two hailed as easy care, the third as wrinkle free. Any guesses what these words mean?

Maybe this economy should serve as a call to reanalyze how – or whether – this business is marketed and merchan-dised, two words that seem to have evaporated from the home textiles lexicon.

Remember spring 2011 is a mere few weeks away. HTT

“Anyone with access to the myriad forms of contemporary communications must be aware that the highly anticipated surge in back-to-school business has not happened.”

CaroleSloanFOUNDING

EDITOR-IN-CHIEF

Back-to-School Fail

LA ST W EEK ’S announcement that the Kardashi-an sisters will launch a branded line of apparel, home and accessories not only signaled the in-evitable mash-up of reality TV with the celebri-

ty branding trend, it served as a reminder of the “anything can be a brand extension” nature of licensing these days.

In review, here are the home textiles brands unveiled or announced since March:

• Arm and Hammer (utility bedding) – Lon-don Luxury

• Alexander Julian (bedding) – AQ Textiles• BeautyRest Black (utility bedding) – Lou-

isville Bedding• Carribean Joe (bed, bath, kitchen) – West-

Point Home• Collier Campbell (bedding) – Li & Fung• Conde Nast Archives (beach) – Home

Source Intl • Court of Versailles (utility bedding) – Hol-

lander• Dereon/House of Dereon (fashion bed-

ding) – Arrow Home Fashions• Diane von Furstenburg (bed and bath) – Springs• Diesel Home (bed and bath) – House Source Intl.• Eddie Bauer (utility bedding) – Down Lite• Elizabeth Arden (bed and bath) – London Luxury• Good Housekeeping (utility bedding) – Down Lite

• Hanes (bed and bath) – WestPoint Home• HGTV (bed and window) –Victorira Classics• HGTV (bath accessories) – Ginsey• Homedics (utility bedding) – Hollander• Iman Home (fabric) – P/K Lifestyles• Kate Spade (bed and bath) CHF• N Natori (bedding and accessories) – JLA • Lenox (bedding) – Suntex

• Mark Ecko (bed and bath) – CHF• Portico (utility bedding) – United Feather

& Down• Teen Vogue (bedding) – Idea Nouva• Trina Turk (bedding) – Peking Handicraft• Vera (bath) – Bardwil • Waterworks (bed & bath) – Springs That’s quite a bit for retailers to sort through,

and as New York Home Fashions Market ap-proaches next month, there will surely be more to come.

In the case of the Kardashians, their branding partner — Aussie designer Bruno Schiave — is

no stranger to celebrity branding. His collection of athletic apparel inspired by the reality weigh loss show “The Big-gest Loser” arrives in stores this fall. He has partnered with Janet Jackson, Priscilla Presley, “Dr90210” reality TV star and plastic surgeon Dr. Robert Rey, and Australian singer/actress Delta Goodrem. Your move, Snooki. HTT

JenniferMarks

EDITOR-IN-CHIEF

“The announcement that the Kardashian sisters will launch a branded line of apparel, home and accessories served as a reminder that ‘anything can be a brand extension.’”

Keeping up With Branded Lines

360 Park Avenue South, New York, N.Y. 10010Tel: (646) 805-0227; Fax: (646) 365-2307

www.hometextilestoday.com

THE WEEKLY BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY®360 Park Avenue South, New York, NY 10010

Telephone: (646) 805-0227 Fax: (646) 365-2307 USPS 497-490

HOME TEXTILES TODAY (USPS 497-490) (ISSN 0195-3184) is published 30 times a year except for the weeks of 1/18, 2/1, 2/15, 3/15, 3/29, 4/5, 4/19, 5/3, 5/17, 5/31, 6/14, 6/28, 7/5, 8/2, 8/23, 8/30, 9/20, 10/4, 10/18, 11/1, 11/15, 11/29, 12/13 and 12/27 plus extra issues 1/26 and 11/22, by Furniture/Today Media Group, 360 Park Avenue South, 17th fl., New York, NY, 10010 a subsidiary of Sandow Media LLC, 3731 NW 8th Ave, Boca Raton, FL 33431. Periodicals postage paid at New York, NY, and additional mailing offices. HOME TEXTILES TODAY copyright ©2010 by Sandow Media LLC. Annual subscription rates: U.S. and Canada $169.97; 1 year, other countries $325.99 for surface mail and $525.00 for airmail. All payments must be made in U.S. currency. Subscription inquiries: HOME TEXTILES TODAY, PO Box 5879, Harlan, IA 51593-1379. Phone: (866) 456-0405. HOME TEXTILES TODAY and THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY are registered trademarks of Sandow Media LLC, used under license. Sandow Media LLC does not assume and hereby disclaims liability to any person for any loss or damage caused by errors or omissions in the material contained herein, regardless of whether such errors result from negligence, accident or any other cause whatsoever. (Posted under Canadian International Publication Agreement No.4202803. Sandow Media/CDS (Mint Hill)

POSTMASTER: Send address changes to HOME TEXTILES TODAY, P.O. Box 5879, Harlan, IA, 51593-1379 Email: [email protected]. Return undeliverable Canadian addresses to: RCS International; Box 697 STN A, Windsor Ontario N9A 6N4. Printed in the USA.

SUBSCRIPTIONS: U.S.A. (866) 456-0405All other countries: (515) 247-2984

[email protected]

FAX SUBSCRIPTIONS: 1-866-310-7181

EDITOR-IN-CHIEF Jennifer Marks375 South End Avenue #32U

New York, N.Y. 10280(212) 945-9151 | [email protected]

FOUNDING EDITOR-IN-CHIEF Carole Sloan16 E. 96th St., New York, NY 10128

Tel: (212) 831-8266 | Fax: (212) 831-0814

PRODUCT EDITOR Cecile B. Corral428 Bianca Ave. Coral Gables, FL 33146

(305) 661-7493 | [email protected]

COPY EDITOR Julie Murphy(646) 805-0224 | [email protected]

DIRECTOR OF MARKET RESEARCH Dana French(336) 605-1091 | [email protected]

PUBLISHER Joseph V. Carena Jr.(203) 321-0232 | [email protected]

ACCOUNT MANAGER SOUTH/EAST Jeff Reeves

(336) 605-1009 | [email protected]

ACCOUNT MANAGER Mary McLoughlin(646) 805-0227 | [email protected]

CLASSIFIED AD SALESSpencer Whittle (336) 605-1027 [email protected] Karen Hancock (336) 605-1047 [email protected]

MANAGER, CHINA Nancy YuTel: 86 (0) 21 5126 0111; Fax: 86 (0) 21 6539 0321

[email protected]

MANAGER, EUROPE Mirek KraczkowskiTel: 48 22 401 70 01; Fax: 48 22 401 70 16 | [email protected]

MANAGER, INDIA Kaushal ShahCell: 91-9821715431; Tel: 91-22-6663 4597 / 24988658

Fax: 91-22-66634596 | [email protected]

ONLINE SALES MANAGER Penny Schneck(336) 605-1084 | [email protected]

PRODUCTION MANAGER Rich LambTel: (336) 605-1074; Fax: (336) 605-1143 | rlamb@ sandowmedia.com

MANAGER, CLIENT SERVICES, WEB ADVERTISING Dan Sage | (336) 605-1080 | [email protected]

E-MEDIA PROJECT MANAGER Missy Axe | (336) 605-1005 | [email protected]

DIRECTOR OF AUDIENCE MARKETING Allison Ternes(704) 573-9007 | [email protected]

VP, PUBLISHING DIRECTOR Kevin Castellani (336) 605-1034 | [email protected]

SANDOW MEDIA

PRESIDENT AND CEO Adam I. Sandow

COO AND CFO Scott R. Yablon

VP CREATIVE AND EDITORIAL Yolanda E. Yoh

EVP, GROUP PUBLISHER James N. Dimonekas

August 9, 2010

htt100801_022.indd 22htt100801_022.indd 22 8/6/2010 4:44:40 PM8/6/2010 4:44:40 PM

In every industry there is one

resource that stands out from the rest.

In the home fashions industry, that

resource is Home Textiles Today.

SUBSCRIBE TODAY!

866-456-0405Outside the USA please call 515-247-2984

Please reference key code: I03HTHSAD

www.hometextilestoday.com/subdiscount

Untitled-12 1Untitled-12 1 3/24/2010 2:24:04 PM3/24/2010 2:24:04 PM

January 12 – 15, 2011Frankfurt, Germany

guided by creativityThe perfect combination of inspiration, creativity and business is just what you’ll fi nd at Heimtextil, the leading international trade show for textile interior design. Benefi t from the latest collections of exhibitors from all over the world. Use the innovations, trends and valuable contacts at the show to improve your business success. Be a part of the global community. We look forward to seeing you. For more information, visit: www.heimtextil.messefrankfurt.com

[email protected]. 770.984.8016

Messe Frankfurt.indd 1Messe Frankfurt.indd 1 7/28/2010 4:35:02 PM7/28/2010 4:35:02 PM

home textiles today august 9th, 2010

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