hazal balasar portfolio

8/11/2019 Hazal Balasar Portfolio

1/52


2/52


3/52

HELLO! I am Hazal Balasar,I studied industrialdesign.After years of school; All I know isthat; I love design not necessarilyto design but more like how it changedthe way i see the world ,I love learningnew stuff that are again not necessarilyimportant, I love living the life,I lovelistening to people and see what they haveto say, I love traveling, and I really love to

study at BRAND SCHOOL.In this portfolio you will find my CV,4selected work of mine that i believe tellsabout how i see design, life and everythingelse.


4/52

CV

Rhinoceros Hypershot Google Sketch Up

3ds MaxAutocad

Adobe Illustrator

Adobe Photoshop Microsoft Office

Jacksboro High School Diploma 2007 Jacksboro High School Honor Roll 2007

Anadolu University Honor Roll 2008Salone Satellite Participation Certicate 2009

Sleyman Demirel Anadolu Lisesi 2003-2007

Jacksboro High School 2007-2008As an AISE exchange student in Texas/USA

Anadolu University, School of Industrial Arts 2008-2013Industrial Design major, in Eskisehir

Lcole de Design Nantes Atlantique 2009-2010As an ERASMUS exchange student in Nantes/FRANCE

INTERNSHIP @ Production Workshops 2008 Ceramic, wood, and metal workshops of school

INTERNSHIP @ Bun Design Istanbul 2009 Worked for graphic and product design projects

INTERNSHIP @ Dream Design Factory Istanbul 2010 Asistant for organization management primarilyBelgium based design event Human Cities Festival andalso Istanbul Design Week.www.ddf.com.tr www.idw.com.tr www.humancities.eu

INTERNSHIP @ ProMateria Design Consultancy 2011 With the ERASMUS Internsip Program, I made an

internship in Belgium Brussels. My responsibility was tocreate visual identities, curating and setting up designevents and conducting design research

GRADUATION @ KALE Seramik2012 For the graduation project we run our projects incollobration with the industry. I worked with Kale on auser experience focused project,

CO-FOUNDER @WE ARE Handmade Designer Stuff2013 Studio and workshop that designs and createshandmade products, with sophistication and a dislikefor the ordinary.

EXHIBITOR@ Salone Satelite Milano Design Week 2009Wishes of 20th Century

WORKSHOP@ Principles of Creative Process 2009A 2 days workshop by Hakan Gencol

WORKSHOP @ Ecocontainer EXPO Atlantique2010

3 days of workshop for Nantes EXPO Center, which weparticipated teams of 2.

WORKSHOP @ Arabesque, Grotesque Workshop 2011A workshop by Ali Bakova held in KTM

EXHIBITOR @ Innovation Week Turkey2012My Graduation project with Kale Seramik was exhibitedat the event with my schools other selected projects.

SEMINAR @ Entrepreneurship Seminar for Youth 2013A seminar by Ozan Sonmez at Anadolu University

SPEAKER@ FEYZ Overdose in Creative Industries 2013We were invited to Anadolu University Design Clubsevent as WE ARE

TRAINING @ Entrepreneurship Programme 2013KOSGEB 2 weeks certicate programme by ATO(Ankara Ticaret Odas)

English AdvancedFrench Beginner

Graphic DesignSewingBlogging

Photography Event DesignOrigami FoldingPschology

Design Thinking


5/52


6/52


7/52

WE ARE handmade designer stuff


8/52

WE ARE is an Eskiehir based studio and workshop that designs and creates handmadeproducts, with sophistication anda dislike for the ordinary.

WE LOVE colours, nature, patterns, experience,details, laughing and making people laugh.

We cant save the world, but with our productsbut We can bring pleasure to it.

HAZAL BALASAR+ELF LTFYE AKIR

MOTTO

WHAT IS IT?"WE ARE" is a design project which was run by meand Elif L.akr.We designed the whole brand together including

the logo, packaging, patterns and the products.


9/52


10/52

HAZAL BALASAR + ELF LTFYE AKIRWE ARE

....

2 0 1 2

H a n d m a d e

D e s i g n e r S t u f f


....

2 0 1 2

H a n d m a d e



....

2 0 1 2

H a n d m a d e



....

2 0 1 2

H a n d m a d e


HAZAL BALASAR + ELF LTFYE AKIRWE ARE....

2 0 1 2

H a n d m a d e



....

WE AREHAZAL BALASAR + ELF LTFYE AKIR....

2 0 1 2

H a n d m a d e


....

LOGO ON WHITE

OUR LOGO

COLOR COMBINATIONS

WE AREHAZAL BALASAR + ELF LTFYE AKIR

....

2 0 1 2

H a n d m a d e



....LOGO ON BLACK


11/52

"WE ARE" has concepts, a new one of which is published every two-three months. Each concept has its ownsub-logo.

COLOUR CHART

BUSINESS CARDS

TYPEFACE

SUB-LOGOS

Pantone Process Black

Pantone 1795

Pantone 7402

Pantone 133-16C

primary typeface

Berlin Email SerifA B C D E F G H I J K L M N O P Q R S T a b c d e f g h i j k l m n o p q r s t u v w x y 1234567890

secondary typeface

Agency FB RegularA B C D E F G H I J K L M N O P Q Ra b c d e f g h i j k l m n o p q r s t u v w x1234567890

WE ARESIMPLE

....

2 0 1 2

H a n d m a d e D e s i g n e r S t u f f

GEOMETRICWE ARE

....

2 0 1 2


WE AREIN LOVE

....

2 0 1 2


Hazal BalasarCo Owner-Designer

Elif L. akrCo Owner-Designer


12/52

Make user feel unique in every way. (not only theproducts itself, but also by the production method,packaging etc.) Make user feel sense of belonging to the brandthrough both product, and social media.

Start a new collection with new prints every othermonth to stay fresh. (weare in love, weare animals,weare aliens...etc.)

Stay connected.

STRATEGY

We wanted to reach people who; seeks for unique items appretiates handmade products

actively uses internet shopping above avarage income interested in design products

TARGET USER


13/52


14/52


15/52

SOCIAL MEDIA


16/52

Last but not least. We were invited to the eventthat was created by Anadolu Univesitys designclub. We had a chance to talk in the same sessionwith Umut Kart and Ali Grevin. It was a really niceexperience; to inspire some people maybe evenencourage in a way.

FEYZ


17/52


18/52


19/52

SEREINbachelor project


20/52

WHAT IS IT? Serein is collobration project that was run byboth Anadolu University and Kale Seramik. The world has changed, so has our lives. We livein a faster life where we developed new habits. Weare now in need of instant relaxations as well aswe need a gap from the life. But having a bath isloosing its meaning, while having a shower is notenough. Serein offers 3 new ways of use to user. It is aset of 2 with the washbasin.


21/52

BRIEF

The innovative bathroom collection prototypewhich will have the consumer live concepts asbathroom ritual and well being. Among theexpected aspects of the product in the project areto match the needs of the user for the next 5 yearsbased on anticipation and to increase the effectsof technology on a spiritual level. In a design project, bathroom components andconstituents need to be designed in a particularway as if to form a team. And the key words are purication, well-being,and innovation.

ADVISOR (University) :Fsun CURAOGLUADVISOR (Firm) : Gzde TUFEKCI MERCAN

PROJECT DEFINITION

The main aspect of the project is to bring forthquality and convenience to the consumers life inan innovative way. Along with this, one otheraspect of the project is to provide the costumerwith an experience based solely on puricationand relaxation within the connes of the bathroomarea. In order to create this atmosphere, thebathroom components are anticipated to bedesigned as a set. By the denition of the project, Radical Neutralityconcept can be used as a guide as it is anticipatedto be the next bathroom trend in the near future.Main aspects of the movement are modernity andrenovation. Lines and forms are kept smooth andrm while high-tech approach is adopted. More-over, natural resources such as wood and stoneare used in their most modern state. Puricationbuilt on opacity is the key word for the project.


22/52

PEOPLE DONT TAKE A BATH ANYMORE, BUTTAKING A SHOWER IS NOT THE ANSWER FOR THEULTIMATE RELAXATION EITHER.WHAT IS IT WE NEED?

After reseaches on 5 years based future wecome to the conclusion that bathtubs has lost itsfunction. Especially on a cultural based point,(according to the interviews with 20 women)Turkish women mostly do not think bathtubs arehygienic, it doesnt go further than being some-thing to clean hard once in a while. But yet again ,they insist on keeping their habitsof taking a bath in their shower cabins. Thedesign problem was, is it possible to create a newtypologhy for new needs, and behaviors?

5 SENSES To provide a stronger sense of feeling, we shouldtouch more than one sense. The sound and thesmelling are as important as a visual experience.So we decided to play with the materials in orderto create a new experience

KEYWORDS

RESOURCESDESIGNING FOR COMFORTRichard B. Hayter, Ph.D., P.E. Kansas State Univer-sity Manhattan, KS, USA STUDY ON MODERN BATHROOM THROUGHSANITARY WARE AFTER THE NINETEENTH CENTURYGlsm Baran, METU, May 2010WELL-BEING, DESIGN AND WELL-BEING OF DESIGNAlastair Fuad-Luke founder and chairman,Loughborough University, 24 September 2003TRKIYEYI ANLAMA KLAVUZUDo. Dr. Halil Nalaolu ,stanbul Bilgi niversitesiMedya ve letiim Sistemleri Bl. / Y. Lis Prog.TRKYEY ANLAMA KILAVUZUYaam Tarzlar ve Eilimler Lpsos KMG, 2005/2009EFFECTS OF TURKISH LIFE CULTURE ON TRADI-TIONAL TURKISH HOUSESKemal YILDIRIM*,M.Lt HDAYETOLU**Yeni bir toplu konut yerlemesinde gvenlikduygusunun deerlendirilmesiSuat APAK*, Gkhan LKEN, Alper NLT Mimarlk Fakltesi, Mimarlk Blm, 80191,Taksim, stanbulMAHREMIYETIN SINIRLARI, YARARLI AYRILIMLARRaphael Cohen-Almagor ,University of Haifa, IsraelMAHREM

Elif afakSIRADA NE VAR? YAKIN GELECEN TRENDLERIra Matathia/ Marian Salzman MEDACAT KTAPLARIKLTR KODUClotaire Rapaille FGP YAYINCILIK

RESEARCH AND ANALYSYS


23/52

PATTERNS

Water pressure to neckprovides a sense ofrelaxation.

People nd the sound of waterhitting the stones is reallycalming.People tend to just dip their feetto water.

Sitting under the water, Thesenseof water pouring from ahigher level also makespeople relax.


24/52


25/52


26/52


27/52

SUGGESTIONS FOR DIFFERENT BATHROOM INTERIORS

HOW TO USE

THE TUB

LAYING DOWN JUST FOR THE FEET QUICK SHOWER


28/52

After almost a 4 months progress we presentour work to a jury of academics ,designers, rmsand students.. My project was one of the selectedbachelor projects to be exhbited in InnovationWeek Turkey 2012.

THE JURY

WASHBASIN

MODEL MAKING 1:1


29/52


30/52


31/52


32/52


33/52


34/52

Women mid 20s to 40sWomen who actively use bike in the city

TARGET USER

Women they shop, they talk on the phone a lot,they usually multitask, they dress well. They getbored, they love to chage themeselves and theirsurroundings.Their bikes can not usually keep up with them,

BEHAVIOR and PROBLEMS

Keywords: Elegant, timeless, basic, raw materials, Customisable, detailed

MOOD AND TRENDS


35/52


36/52

THE IDEAThe main idea behind the bicycle was to create atimeless bike for women that would mean more-than a transportation item for them. Maybe a bikethat could become what car is for men.

Women inclined to change, follow the fashionand stay updated. So is the bike. I designed leatherparts (the seat, handles and the bags) changable,easy to install so women can customize their bike

when the parts got old, when she got bored or alittle depressed, or maybe just for the event tomake her bike t her outt. Every season The Bike is supposed to launch anew set, in seasons colours.


37/52


38/52

COLOUR OPTIONS

DETAILS

DOUBLE FRONT BAGSThere are 2 front bags on the bike.Bothleather. One is regular bag to keep stuffsafe. Other facing the user to keep herstuff thatneeds while iding her bike likecell phone, or money etc.

BLACK

WHITE


39/52

BACK SEATWooden back seat can turn into a surfaceto carry rather big packages. It opens,doubles the area and can be locked withthe leather safety belts.

COPPER Following the trends. For the joiningdetails, i used a special stainless copperalloy. Which is also strong.

SHAFT DRIVE Setting free women from chains. It isimportant for a women to have a neat andclean outt. We dont want to risk it withchains. So shaft drive is used instead.


40/52


41/52

PROMATERcreative design consultancy


42/52


43/52


44/52

LIVING WITH CERAMICSDIGITAL INVITATION & FLYER

Living with Ceramics is an event organised by Ampersand House, PulsGallery and tl.mag within the Design September Festival in Brussels.

www.tlmagazine.com

For more see www.ampersandhouse.com

Saturday 10/09/2011 18.0020.00Opening continues

AMPERSAND HOUSE AND GALLERYTasson Snelstraat 30 Rue Tasson Snel,B-1060 Brussels

Cathy Coz in conversation withWouter Dam|Morten Lbner EspersenLouise Hindsgavl|Ann Van HoeySteen Ipsen|Bodil Manz

LIVING WITH CERAMICS

Exhibition 10/09/2011 - 15/10/2011Wednesday to Saturday 13.00 - 18.00

For more see www.pulsceramics.com

Saturday 10/09/2011 16.0018.00

PULS CONTEMPORARY CERAMICSKasteleinsplein 4 Place du Chtelain,B-1050 Brussels

Opening commences

Living with Ceramics is an event organised by Ampersand House, PulsGallery and tl.mag within the Design September Festival in Brussels.

Gustavo Prez

LIVING WITH CERAMICS

Ann Van Hoey

www.tlmagazine.com

Exhibition 10/09/2011 - 15/10/2011Wednesday to Saturday 13.00 - 18.00


45/52


47/52

1. an ordered pile (of glassware)2. a large orderly pile (of glassware)

stack (stk) n

3. a large amount: a stack (of glassware)

vb1. to place in a stack

2. to load or ll up with piles of something

Pieke Bergmans | Massive Infection | 2008

Dik Scheepers | Pieces of pi | 2011

Argue Design | Spiral Shelf | 2011 Kim Hayoon | Ceramics | 2009

Christel V aenerberg - product port folio director/ Iittala

Solutions which meet theneeds of todaywithout compromisingthe ability of futuregenerations to fullltheir own needs.

Bjrn Dahlstrm for Iittala | Soucepans | 1998

Iittala

Designing and/or glass blowing a product which can be stored and transported as efficient

Hanna Krger | Add on

Being efficient and/or effective in the production process of the glasswareby stacking elements on one another: add-ons in shape, in function or incolours, introduced at different time schedules in the glass blowing process.

Alain Villechange for La Rochere | Mist

Jakub Berdych | shrine | 2008


48/52


49/52

THANK YOUHOPE YOU ENJOYED IT!


50/52


51/52


52/52

hazal balasar portfolio

Documents