harrah's american landing
TRANSCRIPT
Madison Marquette urban labs
On the river at St. Louis, Missouri
J U S T F O R F U N
Madison Marquette urban labs
Program Overview
Enhanced destination for leisure and gaming
Complementary to gaming operation and facilities
Appeal to gaming demographic
Long term value proposition for operator and owner
Maximized use of physical plant
Unique and difficult to duplicate
Mass and Scale
Madison Marquette urban labs
Project Concept
Regional destination for leisure and entertainment
Iconic attraction based in local context
Adult and family targeted attraction
Venue and showcase for leisure time activities
Demonstration-oriented and participatory venues
Child in everyone
Historic American Riverfront
Madison Marquette urban labs
A Simpler Time in America
Madison Marquette urban labs
Down by the River
Madison Marquette urban labs
An Escape from Town
Madison Marquette urban labs
The Heritage of St. Louis
Madison Marquette urban labs
“The Future Great City of the World”
Madison Marquette urban labs
“Prequel” to the Casino
Madison Marquette urban labs
A Place to Get Together
Madison Marquette urban labs
At Water’s Edge
Madison Marquette urban labs
Day and Night
Madison Marquette urban labs
A Place to Celebrate
Madison Marquette urban labs
A Place for Music
Madison Marquette urban labs
Just for Fun
Madison Marquette urban labs
Waterside Promenade
Madison Marquette urban labs
For Adults and their Families
Madison Marquette urban labs
Weathered Commercial Buildings
Madison Marquette urban labs
Gracious Porches and Courtyards
Madison Marquette urban labs
Built Over Time
Madison Marquette urban labs
Vintage Signs
Madison Marquette urban labs
All-American Pastimes
Madison Marquette urban labs
A Friendly Spot
Madison Marquette urban labs
Better than Home
Madison Marquette urban labs
Project Components
River House
Floating Stage and Waterfront Amphitheatre
Riverboat
The Pike
Ferris wheel
Merry Go Round
Market Hall
Swimming Hole/Skating Pond
Sportsplex
The Promenade
Provisioner’s Pier
Crafter’s Pavilion
Beer Gardens & Bavarian Hall
Blues Music Hall
Jazz Bar
Madison Marquette urban labs
River House
Madison Marquette urban labs
A Grand Entrance
Madison Marquette urban labs
Floating Stage & Amphitheatre
Madison Marquette urban labs
Historic Riverboat
Madison Marquette urban labs
The Pike
Swimming Hole/
Skating Pond
Ferris Wheel
Merry Go Round
Market Hall
SportsPlex
Madison Marquette urban labs
Here in St. Louis
Madison Marquette urban labs
Ice Skating in Winter
Madison Marquette urban labs
“Swimming Hole” in Summer
Madison Marquette urban labs
Pond Fishing
Madison Marquette urban labs
Midway Attractions
Madison Marquette urban labs
Sportsplex
Madison Marquette urban labs
Boat Rides
Madison Marquette urban labs
Food Hall
Madison Marquette urban labs
Merry Go Round
Madison Marquette urban labs
Roof Signs
Madison Marquette urban labs
Ferris Wheel
Madison Marquette urban labs
The Promenade
Blues Music Hall
Jazz Bar
Waterside Restaurants
Crafters’ Hall
Provisioner’s Pier
Beer Garden and Bavarian Hall
Madison Marquette urban labs
St. Louis’ Gilded Age
Madison Marquette urban labs
Better Goods
Madison Marquette urban labs
Retail Pavilions
Madison Marquette urban labs
Grand Entries
Madison Marquette urban labs
Waterside Restaurants
Madison Marquette urban labs
American Architecture
Madison Marquette urban labs
Beer Gardens
Madison Marquette urban labs
Bavarian Beer Hall
BRATS, BEER, WINE,
POTATO PANCAKES,
HOTDOGS, PORK STEAKS,
ROASTED CORN, PRETZELS,
FUNNELS CAKES, LEMONADE
& BLOOMIN' ONIONS
Madison Marquette urban labs
Blues Music Hall
Madison Marquette urban labs
Jazz Bar
Madison Marquette urban labs
Crafter Pavilion
Madison Marquette urban labs
Provisioner’s Pier
Madison Marquette urban labs
Provisioner’s Pier
Bakery
Candy Maker
Coffee Roaster
Micro Brewery
Vodka Distillery
Seafood Shanty
BBQ Pit
Ice Cream Factory
Chocolate Factory
Juice Bar
Shrimp Farm
Madison Marquette urban labs
Fine Foods to Eat Here or Take Away
Madison Marquette urban labs
A Regional Food Attraction
Madison Marquette urban labs
Road Trip Destination
Madison Marquette urban labs
Thank You
Madison Marquette urban labs
On the river at St. Louis, Missouri
J U S T F O R F U N