h-town day: lindsey brown

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The H-Town Day Presentation on Visitors and Tourism by Lindsey Brown, Director of Marketing & PR for the Greater Houston CVB.

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Page 1: H-Town Day:  Lindsey Brown

HOUSTON

Page 2: H-Town Day:  Lindsey Brown

"It's the city of big plans and no rules,...world-class museums...and the biggest damn liquor store on the planet. How could you not love Houston?“

– Kiplinger’s Personal Finance

Page 3: H-Town Day:  Lindsey Brown

The Basics

• America’s 4th largest city

• 2.3 million residents• No ethnic majority• 83 languages

spoken• “Houston” – First

Word Spoken from the Moon

Page 4: H-Town Day:  Lindsey Brown

“Reinvention, innovation and cultivation make Houston our City of the Year for 2011.” – Fast Company

Richmond Hall at The Menil Collection

Page 5: H-Town Day:  Lindsey Brown

By the Numbers

• $92.09 – Average hotel room rate in 2010

• $32.53 – cost of an average meal in Houston, $5 less than the national average

• $1.25 – cost of a one-way ticket on the METRORailHouston Named One of Budget Travel’s Top 10

Destinations for 2011

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“The city is flexing its cultural muscle and encouraging tourists to explore to their heart's content with the Houston CityPASS."– Budget Travel

Space Center Houston

Page 7: H-Town Day:  Lindsey Brown

Top Attractions• $39 adults, $29 kids• Save 41 percent• Only 11 cities offer

CityPASS in North America• Hotel packages available at

VisitHouston.com

Page 8: H-Town Day:  Lindsey Brown

“Yes, oil money still reigns supreme, but it now competes with culture.” – The New York Times

Museum of Fine Arts, Houston

Page 9: H-Town Day:  Lindsey Brown

The Arts by the Numbers• 18 museums within

walking distance• 6.6 million visitors to

the Museum District annually

• 17-block Theater District

• 12 resident performing arts companies

• 44 Houston Grand Opera world premieres

Page 10: H-Town Day:  Lindsey Brown

My Houston: The Arts

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“It's easy to conclude that Houston has one of the most satisfying food scenes in the country right now.” – The New York Post

Brenner’s on the Bayou

Page 12: H-Town Day:  Lindsey Brown

Dining by the Numbers• 60 cuisines offered by

Houston restaurants• 8,986 food service and

drinking establishments• 6 James Beard Award

nominations in 2011• 5.7 – No. of times

Houstonians eat out per week, more than residents of any other city

Page 13: H-Town Day:  Lindsey Brown

My Houston: Culinary Scene

Page 14: H-Town Day:  Lindsey Brown

“Bold and brash, Texas's largest city is a lively mix of high culture and down-home hospitality, charming neighborhoods and standout shopping.”

– Elle Decor

Lot 8

Page 15: H-Town Day:  Lindsey Brown

Shopping & Fashion by the Numbers• #1 shopping city in

America, according to Forbes.com

• 1 Project Runway winner, Chloe Dao of Lot 8

• 375 shops in The Galleria

• 1 city block – Amount of space Tootsies fills with women’s designer merchandise

Page 16: H-Town Day:  Lindsey Brown

My Houston: Shopping & Fashion

Page 17: H-Town Day:  Lindsey Brown

“Houston is ready for the big leagues.” – Business Traveler

Reliant Stadium

Page 18: H-Town Day:  Lindsey Brown

Sports by the Numbers• 2 – No. of times the

Houston Dynamo have won the MLS cup

• 2 – No. of times the Houston Rockets won the NBA championship

• 2 retractable-roof stadiums (Minute Maid Park and Reliant Park)

• 3 – No. of downtown stadiums (when Dynamo stadium opens in June)

Page 19: H-Town Day:  Lindsey Brown

“Washington Avenue has been transformed into one of Houston's most popular nightspots.” – The New York Times

Sawyer Park

Page 20: H-Town Day:  Lindsey Brown

Number Crunch: Nightlife

• 5 – No. of distinct nightlife districts

• 5 – No. of times Anvil Bar & Refuge has been included on a list of America’s best cocktail bars

• 9 – No. of breweries in the Houston area by early 2012

• 1847 – The year La Carafe, Houston’s oldest bar, was built

Page 21: H-Town Day:  Lindsey Brown

My Houston: Live Music

Page 22: H-Town Day:  Lindsey Brown

“The city has lots of great parks with bike trails, beautiful old oak trees and awesome skyline views.” – Family Circle

Market Square Park

Page 23: H-Town Day:  Lindsey Brown

Parks and Outdoors by the Numbers

• 14.2 – Percentage of the city’s land area represented by parks

• 700 – No. of city and county parks

• 65,000 – No. of acres of city and county parks

• 145 – No. of public and private golf courses

Page 24: H-Town Day:  Lindsey Brown

“This is a city's city: standing proud, happy and bright at the center with a rugged ring around the middle. Houston literally hums.” – Dallas Morning News

Texas Medical Center

Page 25: H-Town Day:  Lindsey Brown

Health Care by the Numbers

• 49 – No. of institutions in the Texas Medical Center

• #1 – Ranking of M.D. Anderson as the top cancer center in the country

• 1,000+ – No. of acres within the Texas Medical Center

• 93,530 – No. of Texas Medical Center employees

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“That's just another facet of the New Houston—a seemingly random tapestry of traditional and modern, upscale and down-home, ultra-country and ultra-

urban—all presented with a warm Southern smile.” – Southwest Spirit

Page 27: H-Town Day:  Lindsey Brown

What’s New/Coming Soon

• Houston Ballet Center for Dance (March 2011)

• Sundance Cinema opening in Bayou Place (Nov. 2011)

• Asia Society Texas (March 2012)

• Dynamo Stadium (June 2012)

• HMNS Expansion (Summer 2012)

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Book a Room. Support the Arts.

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GHCVB Resources

• Monthly e-newsletter• What’s New in Houston

(quarterly)• Ask Veronica• Events Calendar• Special Offers & Hotel

Packages• Facebook.com/

VisitHoustonTexas• Twitter.com/

VisitHoustonTX• New website to launch

January 2012

Page 30: H-Town Day:  Lindsey Brown

HOUSTONVisitHOUSTON.com