A professional approach towards women empowerment

www.GharSeNaukri.comwww.GharSeNaukri.com

professional approach towards women empowerment

www.GharSeNaukri.com

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www.GharSeNaukri.com

Turning inspiration into action…

GharSeNaukri Vision

◦ At GharSeNaukri we aim to empower every woman with their skill thereby strengthening families and transforming the community.

What is the objective?

◦ An approach to make highly unorganized and scat

◦ Women will not only improve their financial positchildren, and generations to come.

Turning inspiration into action…

we aim to empower every woman with their skill thereby strengthening families and

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scattered work from home (WFH) market into an organized one

osition, but also building a better future for themselves, their

Census data…

3

Women Workforce –Scenario …

Source of data : McKinsey Global Institute

Present

How to tap into

this massive

women power

Source of data : McKinsey Global Institute

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women power

effectively ?

Female workforce comparison …% of female population economically active

2013 2012 2011

India 27 27 28

China 64 64 64

Singapore 59 59 58

US 58 57 57US 58 57 57

Source of data : World Bank

For 2013 female participation rate = 22.6%

Female participation in Rural area = 30.02%

Female participation in Urban area = 15.44%

Source of data : Ministry of labor and employment. Govt. of India

Female workforce comparison …

2010

29

64

57

56

Female population in rural area

is two times occupied

compared to urban areas.

� Initially target urban female

population.56

Source of data : World Bank

population.

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� Agrarian society

� Unorganized jobs

� Easy helping hands in family

� Shorter commuting needs

Message from our Target Group

Mamta : 29 Apr 2015, 05:54 AM

I need job coz m single mother and cant leave my

son alone at home.. Need to earn for survive..

Nibedita

I want to pursue a career in content writing from

home as I have to look after my growing children

also . Let me know if

Approx. 200 calls everyday

Approx 100 SMSes everyday

MoonRani : 20 Jun 2015, 02:34 PM

I need a job to improve my life &economic

problem

English is my forte and passion. I've been in the

field of academics, corporate training and content

creation for over 20 years. Am now working as a

Approx 100 SMSes everyday

Approx 50 online and offline

Approx 250 e-mails

Message from our Target Group

Nibedita Mukherjee : 22 Aug 2015, 01:00 PM

I want to pursue a career in content writing from

home as I have to look after my growing children

also . Let me know if gharsenaukri can help me.

everyday

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Vineeta Prasad : 16 Jul 2015, 03:00 PMEnglish is my forte and passion. I've been in the

field of academics, corporate training and content

creation for over 20 years. Am now working as a

freelancer and welcome the opportunity of

working from home.

everyday

offline messages via chat

Summary of the business opportunity

Large female workforce of a

(Census data)

Targeting urban female workforce (To start with)

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2

Messages from our customer revalidated our business model

Bringing 5% of female workfo

3

4

Summary of the business opportunity

of about 16 crores available to be tapped

Targeting urban female workforce (To start with)

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Messages from our customer revalidated our business model

rkforce = 80 lacs females employed WFH

What are we trying to achieveWhat are we trying to achieve

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�To become a world leader in “Work from Home”

location age ,education , and culture GharSeNaukri

options

�The only job portal in the world which would have

�GharSeNaukri.com is an approach for Women

woman to become independent in every aspect.

�Would engage around 160 million ( Govt Of

which is growing everyday for various opportunities

�Would be the biggest market place which would

�Corporate would be the major beneficiaries when

while saving a lot in terms of time and money.

Home” options for every individual, irrespective of

GharSeNaukri would be the synonym for work from home

have direct impact on family relations.

Women empowerment wherein we would help every

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India- Census data) capable woman workforce

opportunities in the society.

would empower every woman having any skill sets.

when they would love to outsource all such jobs

Profile & Verticals we currently serve…

SUBJECT

MATTER

EXPERTS

ACCOUNTS/FINA

NCE

DATABASE

ADMINISTRATOR

WEB/GRAPHIC

DESIGNER

RECRUITERS

CONTENT

WRITERSONLINE TUTORS

DATA RESEARCH

(QUAL & QUANT)RECRUITERS WRITERS (QUAL & QUANT)

LEAD

GENERATION DOTNET/PHP

DEVELOPERS

BUSINESS

DEVELOPMENT

EXECUTIVES

FINANCIAL

ADVISORS

EXECUTIVES

TELEMARKETING

EXECUTIVES

TRAVEL

CONSULTANTS

IMMIGRATION

SERVICES EDUCATIONHUMAN

RESOURCESREAL ES

DATABASE

RESEARCH

CONTENT

WRITING

BUSINESS

DEVELOPMENT

EVEN

MANAGERESEARCH

OPERATIONS

WRITING DEVELOPMENT MANAGE

GRAPHIC

DESIGNING

CUSTOMER

SERVICE

PUBLISHING

HOUSES

MEDIC

SERVIC

TRAVEL AND

TOURISM

CASE 1: Company- TOPPR.COM

Challenges- Start up,

difficulty in getting

highly qualified

professionals within

budget limit and from

different locations

SOLUTION- Provided them with

the finest quality of educated

professionals holding

expertise in all subjects

Ranging from maths, science,

biology, economics, political

science, sociology etc

CASE 3: Company- MACULA HEALTH CARECASE 3: Company- MACULA HEALTH CARE

Challenges- Unique

product line selling

ERP software for

schools from different

locations of India

SOLUTION- Helping them

to cover pan India base

which otherwise

wouldn't have been

possible

CASE 2: Company- CENTER FOR FUTURE

Challenges- Again a

start up, needed

strong liasioning

officers and to

boost business

within budget

SOLUTION- We provided

them with the manpower

within a turnaround time

of 48 hours

CASE 4: Company- With meCASE 4: Company- With me

PROBLEM – Wanted a

mixed blend of content

writers and fashion

bloggers.

SOLUTION- GSN provided

them with freelancers,

diversified skill set with

experience in jewellery,

merchandise,

Apparels, cosmetics etc..

Partial list of Active Customers..