green groth travelism & knowledge geoffrey lipman world tourism forum lucerne 2011
DESCRIPTION
World Tourism Forum Lucerne 2011TRANSCRIPT
Green Growth
Travelism & Knowledge
Professor Geoffrey Lipman
greenearth.travel
Travelism
in
Context
Green
Growth
Paradigm
Education
=
Policy
5 – 10%
Economy
5%
CO2
Trade
Development
Jobs
Investment
Understanding
Infrastructure
Happiness
80%
Domestic
Travel & Tourism
80%
SMEs
Green Growth
Travelism
• Product
• Markets
• Consumer
• Supply Chain
• Distribution
• Brand
• Investment
Sustainable
Mobility
+
Sustainable
Destinations
+
Sustainable
Lifestyles
Transport
Hotels
Tourism
Travel
&
Tourism
Travelism
Stockholm
Environment Conference
Rio
Earth Summit
Kyoto WSSD MDG Doha
Kyoto 2? Rio + 20
Green
Growth
2050
Armageddon
2000
1950
Summits + UN Family
+ Regionalaterals
+ G20 + BRICS
2050 Green
Growth
2000
1950
Travelism
No
Policy
No Knowledge
Education
=
Policy
Education = Policy
Rethink
Refocus
Re-engage
Green Growth &
Travelism Network
WEU
Jeju
Gap &
Trade
Jobs
Crisis
Tech & Green Savvy Graduates
Needy
LDCs
Industry Sponsors
Development
Funding
Green Growth
Travelism &Happiness
Professor Geoffrey Lipman
greenearth.travel