graphic design

PORTFOLIOA. Gutub - Graphic Design

5 secrets from 86 Notebooks•Listen first, then design.•Don’t avoid the obvious.•The problem contains the solution.•Indulge your obsessions.•Love is the answer.

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The Four Lessons of Lou Dorfsman•Mind the client's business.•Learn to identify opportunities.•Assume responsibility.•Define the company's character..

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6. Because it reminds you of something.

3. Because it works.

5. Because of who designed it.

4. Because it's beautiful.

7. Because you can't not.

A. Gutub

Des

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MIC

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Michael Bierut is a Graphic Designer, design critic and educator. Beirut was born in Cleveland, Ohio in 1957. He studied graphic design at the University of Cincinnati’s College of Design, Architecture, Art and Planning. Bierut’s �rst job was in 1980, his job was at one of the most important design �rms in the world, working for Massimo and Lella Vignelli in New York City. He worked at Vignelli associates for ten years as a vice president of design. Working at this job made Bierut a very powerful man in the design world. When Bierut left his �rst job he joined the pentagram for 18 years. Bierut taught for almost 15 years in the graphic design program at the Yale School of Art, he also was a president of AIGA’s AIGA New York chapter from 1988 to 1990 and president of AIGA from 1998 to 2000; he has since been named to the Art Directors Hall of Fame and the Alliance Graphique Internationale. Bierut is the co - founder of the world’s biggest design blog, design Observer and his commen-taries about graphic design in everyday life can be heard nationally on the public radio interna-tional program “studio 360”. Bierut wrote a book called 79 Short Essays on Design, this book designed with no pictures, it contains 79 short essays, and each essay is set in a di�erent typeface. Bierut also is a co- editor of the anthology series looking closer; Critical Writings on Graphic Design. Bierut has many important lectures, he talked about the “Five Secretes of Design”, he also had many interviews, he talked about typography with the Atlantic, he discussed about design’s rising status with AIGA Philly, he was in a video about the world of pentagram 2007, did a lecture about Lazy Designer’s Guide to Success, my life as a font. Bierut is also known for his involvement in the �lm Helvetica — “Drink Coke, period!”

A.G is an Artist, She has interests in various aspects of arts including drawing, painting, and handcrafts. She took many workshops on using computer such as Photoshop..etc) Her favorite artists are Monet and Van Gogh. A.G had started her �rst small business after graduation in making hand crafts like magnets, frames, book covers etc. Being so enthusiastic about the art design world she decided to complete her higher studies in the �eld of graphic design. Despite her love of �ne arts, she began to gain more and more interest in Graphic Design as a powerful tool that she can use in expressing her artistic thoughts and creative ideas. She gets her inspiration from many famous Graphic Designers such as Michael Bierut, Paula Scher, and many other scholars in that �eld. She has the ambition of becoming a famous graphic designer one-day in her country and worldwide.

13. Because it's special.

8. Because you like its name.

9. Because they made you.

2. Because it's ugly.

Thirteen Ways of Looking at a Typeface

1. Because it's boring.11. Because you believe in it.

12. Because you like its history.

10. Because it was there.

com

AIGA JARIR BOOKSTORE PUBLISHING

Dust Jacket

Dust Jacket for a book about michael Bierut. the design was inspired by bieruts work.

Book Cover For Michael Bierut Book

Type SpecimenBodoni is a series of serif typefaces first designed by Giambattista Bodoni (1740–1813) in 1798. The typeface is classified as Didone modern. Bodoni followed the ideas of John Baskerville, as found in the printing type Baskerville, that of increased stroke contrast and a more vertical, slightly condensed, upper case, but taking them to a more extreme conclusion. Bodoni’s typeface has a narrower underlying structure with flat, unbracketed serifs. The face has extreme contrast between thick and thin strokes, and an overall geometric construction. Bodoni admired the work of John Baskerville and studied in detail the designs of French type founders Pierre Simon Fournier and Firmin Didot. Although he drew inspiration from the work of these designers, no doubt Bodoni found his own style for his typefaces, which deservedly gained worldwide acceptance among printers.

Afraa Gutub Editor-Designer

2009Year Of Publication

Basic TypographyName of course

Roman 9 pt

Poster 20 ptBold 7 pt



A B C D E F G H I J KL M N O P Q R S T U V X Y Za b c d e f g h i j k l m n o p q r s t u v w x y z

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Poster 20 pt

Poster 28 pt

Pos

ter

24 p

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SBodoni is a series of serif typefaces first designed by Giambattista Bodoni (1740–1813) in 1798. The typeface

is classified as didone modern. Bodoni followed the ideas of John Baskerville, as found in the

printing type Baskerville, that of increased stroke contrast and a more

vertical, slightly condensed, upper case, but taking them to a

more extreme conclusion. Bodoni’s

typeface has a narrower underlying structure with flat unbracketed serifs.The face has extreme contrast.

jGiambattista Bodon

Italian printer

born at It

parm

Roman 7 pt

Italic 8 pt

Poster Italic 48 pt

Poster Italic 36 pt

Poster Italic 72 pt

Poster Italic 150 pt

Bold 10 pt

Bold Italic 12 pt

Poster 18 pt

Poster Italic 24 pt

Poster Italic 36 pt

ian printer, born in 1740 at Saluzzo in Piedmont, where father owned a printing establishment. While yet a boy he an to engrave in wood. He at length went to Rome, and e became a compositor for the press of the Propaganda. made himself acquainted with the Oriental languages, and was enabled to render essential service to the Propaganda

s, by restoring and accurately distributing the types of ral Oriental alphabets which had fallen into disorder. The

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Bold Italic 10/12

Poster Italic 12/16

Italic 8/10MW I t a l i a n

printer, born in 1740 at Saluzzo in Piedmont, where

his father owned a printing establishment. While yet a boy he began to engrave in wood. He at

length went to Rome, and there became a compositor for the press of the Propaganda. He made himself acquainted

with the Oriental languages, and thus was enabled to render essential service to the Propaganda press, by restoring and

accurately distributing the types of several Oriental alphabets which had fallen into disorder. The infante Don Ferdinand, afterwards Duke of Parma, having established, about 1760, a printing-house on the model of those in Paris, Madrid and Turin, Bodoni was placed at the head of this establishment, which he soon rendered the first of the kind in Europe. The beauty of his typography, etc., leaves nothing further to be desired; but the intrinsic value of his editions is seldom equal to their outward splendor. His Homer, however, is a truly magnificent

work; and, indeed, his Greek letters are faultless imitations of the best Greek manuscript. His editions of the Greek,

Latin, Italian and French classics are all highly prized for their typographical elegance, and some of them

are not less remarkable for their accuracy

printer, born in 1740 at Saluzzo in Piedmont, where

father owned a printing establishmen yet a boy he began to engrave in wood.

went to Rome, and there became a comp press of the Propaganda. He made himself

the Oriental languages, and thus was enabled service to the Propaganda press, by restor

distributing the types of several Oriental alphab into disorder. The infante Don Ferdinand, afterw

having established, about 1760, a printing-house in Paris, Madrid and Turin, Bodoni was place establishment, which he soon rendered the first o The beauty of his typography, etc., leaves no desired; but the intrinsic value of his editions is s

outward splendor. His Homer, however, is a work; and, indeed, his Greek letters are fa

of the best Greek manuscript. His edition Latin, Italian and French classics are all

for their typographical elegance, an them are not less remarkable for

accuracy. remarkable for

Roman 7/9

Italic 8/10

xBodoni

Bodoni Typeface

A.Gutub

Visionary

Visionary Chosen "Stefan Sagmeister"

Things I have learned in my life

Don't Gudge People by Their Looks

Visionary



Real Friends are Indispensable

Visionary



Not Everything Expensive is Precious

Visionary



Time Is Precious Don' give it Away

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Gilbert & Sullivan's "The Mikado"/"The Town of Titipu" Play bill Program Cover (1) Poster (2)

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Act lOvertureIf You Want To Know Who We Are Chorus Of MeA Wand’ring Minstrel l Nanki-pooOur Great Mikado, Virtuous Man Pish - TushYoung Man Despair Pooh-bahBehold The Lord High Exectioner Chorus Of MenAs Some Day It May Happen Ko-koComes A Train Of Little Ladies Chorus Of SchoolgirlsThree Little Maids From School Yum-yum, Peep-bo, Pitti-singSo Please You Sir, We Much Regret Yum-yum, Peep-bo, Pitti-singWere You Not To Ko-ko Plighted Nanki-pooI Am So Proud, If I Allowed Pooh-bahWith Aspect Stern-finale Act l ChorusYour Revels Cease KatishaOh! Faithless One Katisha

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Sony Music Special Products A 017817 2010 Sony Music Entertainment Inc./manufactured By Sony Music Special Products 550 Madison Ave.New York, Ny 10022-3211/”columbia” & “Sony” Re. U.S. Patent & Tm Office/marca Registrada/ WARNING: All Rights Reserved. Unauthorized Duplication Is A Violation Of Applicable Laws.

Act lOvertureIf You Want To Know Who We Are Chorus Of MeA Wand’ring Minstrel l Nanki-pooOur Great Mikado, Virtuous Man Pish - TushYoung Man Despair Pooh-bahBehold The Lord High Exectioner Chorus Of MenAs Some Day It May Happen Ko-koComes A Train Of Little Ladies Chorus Of SchoolgirlsThree Little Maids From School Yum-yum, Peep-bo, Pitti-singSo Please You Sir, We Much Regret Yum-yum, Peep-bo, Pitti-singWere You Not To Ko-ko Plighted Nanki-pooI Am So Proud, If I Allowed Pooh-bahWith Aspect Stern-finale Act l ChorusYour Revels Cease KatishaOh! Faithless One Katisha

Act llBraid The Raven Hair Chorus Of GirlsThe Sun Whose Rays Yum-yumBrightly Dawns Our Wedding Day Yum-yumHere’s A How-de-do Yum-yumMiya Sama, Miya Sama ChorusA More Humane Mikado MikadoThe Criminal Cried Ko-koThe Flowers That Bloom In The Spring Nanki-pooAlone And Yet Alive KatishaOn A Tree By A River Ko-koThere Is A Beauty In The Bellow KatishaFor He’s Gone And Married Yum-yum Pitti-singFinale Act ll Pitti-sing

The MikadoGillbert & Sullivan’s

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Picture from the Event (1)Poster for KAC TEAM (2)

Note: My poster was chosen

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Packaging Identity Program

- (3-D) Paper Shopping Bag- Poster Bag- Tissue Paper- Gift Enclosure Card

ContactA. [email protected]

graphic design

Documents

change observer

observer media

design critic

forum of design

gutubdesign observer

design history foundation

important design rms

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