goodwill works · goodwill works westmichigangoodwillranksintop25 ... adacautomotive,wasoneofthe...

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Goodwill WORKS West Michigan Goodwill ranks in top 25 Goodwill Industries International’s Annual Statistical Report takes information from approximately 169 reporting Goodwills across the United States and Canada, analyzes it and provides rankings in a number of categories. Goodwill Industries of West Michigan achieved outstanding 2008 outcomes compared to other Goodwills nationally, and looking back over the last three years, GIWM continues to move up in the rankings in all but one category. “The satisfaction I feel when I review these results is only made greater when I consider our Muskegon-based Goodwill has been compared against significantly larger Goodwills, both in terms of revenue and populations — Goodwills such as New York City, Austin, Atlanta, Los Angeles,” said Chief Operating Officer James Moore. “We have also learned that there are only three other Goodwills in the report that had more placements in the ‘top 25’ categories than ours. These are amazing results.” Our Mission to provide work opportunities and skill development for people with barriers to employment Goodwill and GoodTemps receive accreditation A community newsletter from Goodwill Industries of West Michigan, Inc. issue no. 15 published bi-annually Inside Message from the President 2 Summer Youth Program 3 Volunteers make a difference 4 Goodwill accepts award 5 E-books 6 Wii helps with rehab 6 Urban farm grows 7 Younkers event 8 Youth mentoring grant 8 Consumer survey 9 Web site offers hope 9 shopgoodwill.com makes top 50 10 Good Bites 11 Mark your calendar 11 2010 census 12 Fall 2009 CARF is an independent, not-for-profit accrediting body whose mission is to promote the quality, value, and optimal outcomes of services though a consultative accreditation process that centers on enhancing the lives of the persons served. 2008 2007 2006 Benchmark 4th 5th 8th Clients Placed per 100,000 Population 6th 8th 8th Clients Served per 100,000 Population 15th 13th 15th Revenue Consumed per Client Placed 18th 24th 18th Revenue Consumed per Client Served 7th 9th 17th Donations per Household 5th 10th 13th Retail Program Revenue per Household 8th 11th 10th Retail Program Net Revenue per Household 9th 12th Overall Agency Revenue per Capita G oodwill Industries of West Michigan was awarded its twelfth consecutive, three-year accreditation from CARF (Commission on Accreditation of Rehabilitation Facilities) for governance standards applied and nine employment, training, and support service categories. In addition, GoodTemps, Inc., a subsidiary of Goodwill Industries, was awarded its first CARF three-year accreditation for personnel services to employers. Three-year accreditations represent the highest level of accreditation that can be awarded to an organization, and illustrate conformance to CARF’s rigorous conditions and standards of quality. Collectively, the two organizations were recognized for 31 areas of “service and organizational strength,” and received four “exemplary” commendations, and seven recommendations for compliance. “We are proud and honored to receive such an incredibly favorable review,” said Goodwill President Richard Carlson. “CARF accreditation assures the community, and the people we serve, that the services Goodwill provides are of the highest quality.” To qualify for accreditation, CARF sent a team of four surveyors to conduct an intensive, three-day, on-site review. The team concluded “services, personnel, and documentation clearly indicate an established pattern of practice excellence.”

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Page 1: Goodwill WORKS · Goodwill WORKS WestMichiganGoodwillranksintop25 ... ADACAutomotive,wasoneofthe companiesthatagreedtoparticipateand createdworkopportunitiesfortwolocal

Goodwill WORKS

West Michigan Goodwill ranks in top 25Goodwill Industries International’s Annual Statistical Report takes information fromapproximately 169 reporting Goodwills across the United States and Canada, analyzes it andprovides rankings in anumber of categories.

Goodwill Industries ofWest Michigan achievedoutstanding 2008 outcomescompared to otherGoodwills nationally, andlooking back over the lastthree years, GIWM continues to move up in the rankings in all but one category.

“The satisfaction I feel when I review these results is only made greater when I considerour Muskegon-based Goodwill has been compared against significantly larger Goodwills,both in terms of revenue and populations — Goodwills such as New York City, Austin,Atlanta, Los Angeles,” said Chief Operating Officer James Moore. “We have also learned thatthere are only three other Goodwills in the report that had more placements in the ‘top 25’categories than ours. These are amazing results.” �

OurMissionto provide work

opportunities and

skill development for

people with barriers

to employment

Goodwill and GoodTemps receive accreditationA com

munity ne

wsletter

fromGood

will Industr

ies

of West Mi

chigan, Inc

.

issue no. 15published bi-annually

InsideMessage fromthe President 2

Summer YouthProgram 3

Volunteers makea difference 4

Goodwill acceptsaward 5

E-books 6

Wii helpswith rehab 6

Urban farm grows 7

Younkers event 8

Youth mentoringgrant 8

Consumer survey 9

Web siteoffers hope 9

shopgoodwill.commakes top 50 10

Good Bites 11

Mark yourcalendar 11

2010 census 12

Fall 2009

CARF is an independent, not-for-profit accrediting body whose mission is to promote the quality, value, and optimaloutcomes of services though a consultative accreditation process that centers on enhancing the lives of the persons served.

2008 2007 2006 Benchmark4th 5th 8th Clients Placed per 100,000 Population6th 8th 8th Clients Served per 100,000 Population15th 13th 15th Revenue Consumed per Client Placed18th 24th 18th Revenue Consumed per Client Served7th 9th 17th Donations per Household5th 10th 13th Retail Program Revenue per Household8th 11th 10th Retail Program Net Revenue per Household9th 12th — Overall Agency Revenue per Capita

Goodwill Industries of West Michiganwas awarded its twelfth consecutive,three-year accreditation from CARF

(Commission on Accreditation ofRehabilitation Facilities) for governancestandards applied and nine employment,training, and support service categories.

In addition, GoodTemps,Inc., a subsidiary of GoodwillIndustries, was awarded itsfirst CARF three-yearaccreditation for personnelservices to employers.

Three-year accreditations represent thehighest level of accreditation that can beawarded to an organization, and illustrateconformance to CARF’s rigorous conditionsand standards of quality. Collectively, thetwo organizations were recognized for 31areas of “service and organizationalstrength,” and received four “exemplary”

commendations,and sevenrecommendationsfor compliance.

“We are proudand honored toreceive such anincrediblyfavorable review,”said GoodwillPresident RichardCarlson. “CARFaccreditation assures the community, and thepeople we serve, that the services Goodwillprovides are of the highest quality.”

To qualify for accreditation, CARF senta team of four surveyors to conduct anintensive, three-day, on-site review. The teamconcluded “services, personnel, anddocumentation clearly indicate anestablished pattern of practice excellence.”

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GoodwillIndustriesof WestMichigan, Inc.

Board of DirectorsCHAIR

Bonnie KruegerFIRST VICE CHAIR

Paul GilbertSECOND VICE CHAIR

Clinton ToddTREASURER

William LowrySECRETARY

Peter JohnsonMEMBERS

Tom DakeRichard DolackWilliam GrantGeorge JohnsonMarcy JoyKenneth KrausDiana OsbornJames ParkerCharles TimmerAlan SteinmanMichael VeltmanPRESIDENT

Richard Carlson

CorporateHeadquarters271 East Apple AvenueMuskegon, MI 49442Phone (231) 722-7871Fax (231) 728-6408www.goodwillwm.org

WorkforceDevelopment Center950West Norton AvenueMuskegon, MI 49441Phone (231) 739-9010Fax (231) 830-0005

Accredited bythe Commissionon Accreditationof RehabilitationFacilities

Message from the President

WHY QUA L I T Y MAT T E R S

Dear Friends:

We all want quality in the things we buy, in the things we produce, andin our lives in general. The same is true for the services you select fromGoodwill Industries — for yourself, your family, or the community atlarge — be it as a shopper, donor, job-seeker, employer, or businesscontract customer.

How do we verify we are providing these services at a level of qualityyou deserve? We operate under quality management systems andprecise process controls to ensure we are not only providing excellentproducts and services, but that we also have methodologies forcontinuous improvements.

The past six months have been an intense period of examination and aconfirmation of our commitment to quality. As you will read in thisissue of Goodwill WORKS, we received our twelfth consecutive, three-year accreditation from CARF, our accreditation body; as well as arenewal of our ISO certification for our Industrial Services Division.

We also received a prestigious national Family Strengthening Awardand ranked very favorably in Goodwill Industries International’srecently released Annual Statistical Report. Additionally, ourGoodwill is one of 57 Goodwill organizations nationally to share in a$19.1 million youth mentoring grant; and our online auction site,shopgoodwill.com, was named one of TIME.com’s 50 Best WebSites of 2009.

All of these confirmations are gratifying to our board of directors andstaff. They reaffirm we are on the right path to fulfilling our mission.Much more importantly however, these accreditations, rankings, andawards, demonstrate quality to us on a more personal level — your sealof satisfaction.

At Goodwill Industries, we understand our reputation is tied to ourstewardship to the people we serve and the larger community thatsupports us. We remain committed to serving you at the highestpossible standards.

Very truly yours,

Richard J. Carlson, A.C.S.W.

2 | www.goodwillwm.org

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Program provides

summer workfor 53 youth

“We’ve learned everything from how todrive a sidewalk sweeper, to how to paint,”Antonio said. “It’s been a good experience.”This was Antonio’s first paid job.

The pair were also invited to lunch andmeet with ADAC’s chief operating officer

and director ofmanufacturingoperations, andasked to read andreport on topicssuch as leanmanufacturing andteamwork strategies.Both young men arenow consideringgoing to college tofurther their

education and continue improving theircareer opportunities.

“It’s nice to be listened to,” said Damian.“ADAC gives you a chance to use your mindand that’s a good thing.”

“The program allowed these young adultsto get valuable work experience, in a closelymonitored situation, that tracks theirattendance, timeliness, attitude, andwillingness to do their assignments. Both ofthem did a great job,” says ADAC HumanResources Manager Michelle Perry. “Weentered into the program as an experiment,and it ended with great results. We’d beinterested in participating again.” �

In June, Goodwill Industries WorkforceDevelopment Center (WDC) wasawarded federal stimulus dollars under

the Workforce Investment Act (WIA) tofund a Summer Youth Program. Targetingunderprivileged youths between the ages of18-24, the program provided paid work andtraining opportunities for 53 youths.Workersearned minimum wage of $7.40 per hour at30 hours a week for a 10-week period.

“Programs like these often have profound,life-altering effects on young people,” saidWorkforce Development Director ThomasGriffin. “A positive first work experience canopen their eyes to the possibility of beingsuccessful in a promising career.”

Jobs were secured through Goodwill’snetwork of local employers, while otherswere placed in positions in Goodwill’s retailoperations.

ADAC Automotive, was one of thecompanies that agreed to participate andcreated work opportunities for two localyouths — Antonio and Damian. The twowere involved in grounds improvement,landscaping projects, and painting newwalking pathways inside the plant. Underthe direction of their supervisor, they alsotrained for, and performed safety inspectionduties and reported their findings to ADAC’senvironmental manager. They were alsogiven the opportunity to assist with aprototype build with one of ADAC’smanufacturing engineers.

www.goodwillwm.org |3

“A positive firstwork experiencecan open their eyesto the possibility ofbeing successful ina promisingcareer.”—Tom Griffin, Workforce

Development Director

Lori Blamer

Lori Blamer joinsGoodwill Industries asthe new CommunityServices Manager for theWorkforce DevelopmentDivision. Lori will over-see daily operations atthe Goodwill IndustriesWorkforce DevelopmentCenter – MichiganWorks! Service Center at950West NortonAvenue in Muskegon.

“We took our time tofind just the rightperson” said GoodwillWorkforce DevelopmentDirector Thomas Griffin.“Lori has a strong anddiverse skill set for thisvery demandingleadership role.”

Lori’s well-roundedbusiness backgroundincludes experience inmanagement, finance,customer service,curriculum development,and education andtraining. She holds abachelor of sciencedegree specializing ingeneral business, and amaster of businessadministration. �

NewCommunityServicesManager

Program provides

summer workfor 53 youth

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4 | www.goodwillwm.org

StoresDonations acceptedat all locations

Allendale5269 Lake Michigan Drive

Allendale, MI 49401

616-895-1851

Fremont1422West Main Street

Fremont, MI 49412

231-924-3493

Grand Haven1112 Robbins Road

Grand Haven, MI 49417

616-844-2229

Holland North393 East Lakewood Boulevard

Holland, MI 49424

616-393-0383

Holland South1180Washington Avenue

Holland, MI 49423

616-393-6377

Ludington4781 West US-10

Ludington, MI 49431

231-843-0003

Manistee282 12th Street

Manistee, MI 49660

231-723-3402

Muskegon Superstore1934 East Sherman Boulevard

Muskegon, MI 49444

231-830-8607

Newaygo8143 Mason Drive

Newaygo, MI 49337

231-652-2306

North Muskegon1169Whitehall Road

North Muskegon, MI 49445

231-744-1215

Norton Shores1484 Ellis Road

Muskegon, MI 49444

231-798-2817

Roosevelt Park950W. Norton Avenue

Muskegon, MI 49441

231-733-2989

WhitehallWhite Lake Centre

3353 Underwood Drive

Whitehall, MI 49461

231-893-0593

As Close As Your Computer

InWest Michigan, Goodwill serves over140 persons with significant physical anddevelopmental disabilities daily. Most are

enrolled in Goodwill’s Work ActivityProgram that provides paid workopportunities through its various businesslines (industrial, retail, janitorial), as well aswork and life skills training.Additionally,Goodwillofferscommunityvolunteeropportunitiesfor those whowould like toparticipate.These includeregularscheduled visitsto area charities,as well asparticipation in Adopt-A-Beach andAdopt-a-Highway programs, and othercommunity improvement projects.

Often facing significant obstacles andfinancial struggles themselves, Goodwillprogram participants are always willing tohelp others less fortunate. They are generous,compassionate, and hardworking.

Hope Lighthouse Mission Church, alocal inner-city church currently servingover 300 families in need each month inMuskegon, is one of the local charities thatreceives support from Goodwill volunteers.Program participants visit the church twicea week, from 10:00 a.m. to 2:00 p.m., andcheerfully provide cleaning services as wellas assist with sorting and organizing theirclothing pantry, and re-stocking theirfood pantry.

Another inner-city organization,Covenant Community Church, also benefits

from Goodwill volunteers. Programparticipants help

distributeitems fromthe church’s“hygienepantry”(shampoo,soap, andother toiletryitems) to peoplein need.Goodwill’sprogramparticipants havebeen helping

Covenant for several years now and theirwork is now relied upon and critical to thesuccess of the pantry. �

Program participant volunteersmake a differenceProgram participant volunteersmake a difference

Goodwill program participants fold and sort clothing for Hope Lighthouse’s clothing pantry.

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www.goodwillwm.org |5

J.D. Wallace

GoodTemps, Inc., asubsidiary of GoodwillIndustries of WestMichigan, recently hiredJ. D. Wallace as thestaffing agency’s newmanager. Wallacestepped down from asuccessful 30-yearmanagement career atThe MuskegonChronicle to acceptthe position.

“We feel extremelyfortunate to have aperson of Jay’sdemonstrated trackrecord in leadershipand organizationaldevelopment on ourteam,” said GoodwillPresident and CEORichard Carlson. “Hiscommitment to qualityand growth, combinedwith his knowledge ofthe West Michiganbusiness community willgreatly help us takeGoodTemps to the nextlevel.” �

NewGoodTempsManager

ISO standards revised and renewedOne year after receiving its ISO 9001:2000 certification for itsIndustrial Services Division, Goodwill completed its first annualsurveillance audit and achieved ISO 9001:2008 certification. The2008 version includes minor amendments and replaces the 2000 version.

ISO (International Organization for Standardization) develops and maintains the mostwidely recognized and established quality management system in the world. ISOcertification represents an organization’s commitment to continual improvement of overallperformance. Goodwill’s certification applies to its contracted manufacturing services(light assembly, packaging and labeling, sorting and collating, etc.) performed by personswith disabilities and other disadvantages who are enrolled in various Goodwill paid worktraining programs.

“We are committed to improving value to our customers and to improving ourperformance as an organization,” said Goodwill President and CEO Richard Carlson.“Achieving ISO 9001:2008 certification is another validation of our commitment todeliver and maintain the highest quality services.” �

Goodwill Industries of West Michiganis one of four Goodwillsinternationally to receive the 2009

“Goodwill is Good forFamilies” FamilyStrengthening Awardsponsored by the AnnieE. Casey Foundationand Goodwill IndustriesInternational. “FamilyStrengthening” is awhole-family approachof service delivery,recognizing the correlation between successin the home and success in the workplace.The honor includes a $20,000 gift that willbe used to further support Goodwill’s familystrengthening efforts. �

Goodwill acceptsFamily StrengtheningAward

Goodwill President and CEO Richard Carlson accepts the “Goodwill is Good for Families” Family StrengtheningAward at Goodwill Industries International’s Recognition Banquet held in Indianapolis on June 29.

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“Some of the peoplewe serve havesignificant physicaldisabilities. Certainmedical conditions canlead to muscularatrophy and decreasedrange of motion,” saidVocationalRehabilitationManager Stephanie

Larson. “For some it has been an overnighttransformation from being completelyunwilling to participate in physical therapy,to not wanting to stop playing the Wii.In a short time, we have seen significantimprovements.”

Increasing range of motion improvesGoodwill program participants’ physicalability to perform their work duties andfulfill their person-centered goals.Additionally, the game fosters teamworkand laughter. �

6 | www.goodwillwm.org

Wii helps with rehab(and it’s really fun!)Wii helps with rehab(and it’s really fun!)

Most people have heard of theinteractive video game byNintendo called Wii, but what

you might not know is that it’s a proven andeffective physical and occupational tool usedin rehabilitation facilities, hospitals, andassisted living centers.

Using similar motions found intraditional therapies — that can be painful,tedious, and boring — theWii is so fun,participants don’t even realize they arereceiving valuabletherapy. Using a wireless,motion-sensitivecontroller, participantsmove and interact withvarious games on thescreen. The remote canbe swung like a tennisracket, golf club,bowling ball, etc.

“In a short time,we have seensignificantimprovements.”—Stephanie Larson,

VocationalRehabilitation

Manager

Retailexpands into“E-books”As part of on ongoingeffort to maximizedonations and reducewaste, Goodwill beganselling selected booksthrough online retailerAmazon.com.

Setting up GoodwillE-books involvedpurchasing a softwaresystem that estimates thevalue of each book byscanning its ISBN code.Handlers manually enterthe book’s condition andthe price is adjusted.Books are posted andsold outright (notauctioned) through theAmazon site. Books aretagged, organized, andshipped internally muchthe same way asshopgoodwill.com items.

“Specialty books,textbooks, and olderchildren’s books that donot sell well in our storesare opened up to a muchgreater pool ofcustomers,” explainedRetail OperationsDirector James Cherney.“Some books that wewould have otherwiselandfilled due to theirpoor condition are nowbeing purchased bycollectors. This results inreduced waste andincreased funds for ourmission.” �

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www.goodwillwm.org | 7

Turn yourJEANS

intoJOBS.

PleaseDONATEto Goodwill.We help peoplefind JOBS.

Last spring, Community enCompassapproached Goodwill aboutdeveloping a community garden on a

vacant lot Goodwill owns behind itscorporate headquarters. After a partnershipagreement was reached, CommunityenCompass began developing the site byremoving sod, installing water access, andconstructing a fence around the property.

By early June, sixneighborhood youth werehired full-time throughGoodwill’s Summer YouthProgram (see page 3) andthe garden began to takeshape under the guidance ofCoordinator Teri VanHall.Ten other youth in othercollaborating partner programs such asCommunity enCompass’ Youth inEmployment (YEP) and NCCS’s YouthTransitions also pitched in, and GoodwillWork Activity Program participants alsohelped out.

“What started out as a loose-knit group ofkids showing up every morning for asummer job developed into a cohesive groupof friends learning and working together,”said VanHall. “Halfway through the growingseason, as our seeds were starting to sproutfruits and vegetables, one student said to mewith pride, ‘I didn’t think I could doanything besides play basketball. We grewthis!’ It was an honor to walk beside thesekids as they learned new skills and saw newpossibilities.”

The youth were also given instruction inpersonal finance, nutrition, entrepreneurship,and taken on field trips. Many were alsodealing with personal challenges such ashomelessness, domestic abuse, and drugaddiction. Community enCompass staffhelped them secure housing, receivecounseling, set goals, improve test scores,and enroll in higher education.

The farm’s goal is to become a sustainablebusiness within three years.This summer VanHall soldproduce to area restaurants andat the Muskegon Farmer’sMarket and is currentlyworking on a partnership withBaker College’s CulinaryInstitute. Additionally, two

hoop-houses are scheduled to be erected onthe Goodwill property this fall to begingrowing produce year-round.

“Urban agriculture initiatives arespringing up in metropolitan urban centersacross the United States. It is very exciting tosee Muskegon joining the cutting edge ofthis trend,” said Community enCompassDirector Sarah Rinsema-Sybenga.“McLaughlin Grows! has tremendouspotential to impact fresh food accessibility aswell as increase employment opportunitiesfor our neighbors.” �

Nino Agosta of Newaygo County Community Services (NCCS) Youth Transitions with McLaughlin Grows!Urban Farm Coordinator Teri VanHall in the garden.

McLaughlinGrows!Urban Farmestablished

McLaughlinGrows!Urban Farmestablished

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8 | www.goodwillwm.org

Federal funds toexpand youthmentoringprogramsGoodGuides, a youth mentoring programdeveloped by Goodwill IndustriesInternational, was recently awarded $19.1million in federal funds from the U.S.Department of Justice to support andexpand the initiative throughout theGoodwill network. Shared between 57Goodwill organizations nationally thatparticipated in the grant proposal,Goodwill Industries of West Michigan’s(GIWM) estimated portion of the awardamounts to $294,464.

Targeting at-risk youth aged 12-18 years,GIWM will provide community-based

youth mentoring services to a minimum of100 at-risk youth over a two-year grantperiod. Mentoring will be communitybased and include individual assessments,goal-setting, and the development ofindividual success plans. Individual andgroup mentoring sessions will cover self-awareness, personal development,interpersonal skills enhancement, decisionmaking, healthy lifestyles, and careerexploration.

“Mentoring at-risk youth has beenproven to increase school attendance,improve peer and family relationships,boost self-esteem and positive attitudes —all laying a solid foundation for thedevelopment of successful and productiveadults,” said Goodwill WorkforceDevelopment Director Thomas Griffin.“It often intercepts problems these youthwould most likely face without it.” �

Younkers Goodwill Fall Sale inSeptember was another huge success!Held each spring and fall, Younkers

offers a 20% Younkers discount coupon foranyone donating to Goodwill during thetwo-week event. Goodwill programparticipants and staff and communityvolunteers helpedgreet Younkers’shoppers, collectdonations, and distribute coupons.

This year, Logan’s Roadhouse got in onthe act by donating free appetizer coupons to

all donors during the “Stuff the Truck”kickoff event on September 16. Logan’s staffalso helped collect donations and treatedvolunteers to afree lunch! ClearChannel Radio’sWMUS stationadded to theopening dayexcitement byhosting a liveremote in theparking lot.

Younkersevent asuccess!

Younkersevent asuccess!

Logan’s Roadhouse employeesScott Berden and TamiTenBrink help collectdonations.Custom

StaffingSolutionsTo MeetYourNeeds� Temporary� Temp-to-Hire� Direct Hire

No fees or waitingperiods forpermanent hire!

(231) 739-9010

Goodwill program participants collect donations and distribute coupons at Younkers.

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American consumers favor businessesthat hire people with disabilities

A national public survey published by the Journal ofVocational Rehabilitation found that people overwhelminglyfavor and support companies that hire people with disabilities.Although the Americans with Disabilities Act (ADA) prohibitsemployers from discriminating against job applicants withdisabilities, the employment rate of this population remains farbelow that of people without disabilities.

Going beyond the other numerous employer-attitudefocused reports that confirm it is employers’ unfounded fearsof hiring people with disabilities that prevent hiring — thissurvey went directly to American consumers to find out theirattitudes toward encountering employees with disabilities.

The study revealed the following key findings:� 92% felt more favorable toward employers that hire individuals with disabilities� 87% preferred to give their business to companies that hire workers with disabilities� 75% had direct experience with people with disabilities in a work environment

The report suggests that hiring people with disabilities can contribute to an employer’sbottom line as well as its reputation as a socially responsible company. Activelycommunicating a policy of hiring individuals with disabilities can also help employersbuild brand support. �

www.goodwillwm.org |9

Web site offersresources and hope“Stay hopeful, build your skills, Goodwill® isthere for you.” That’s the overarchingmessage of a new web site,Recovery.Goodwill.org, Goodwill Industrieslaunched to provide online resources andinformation for all people affected by thecurrent economic conditions. Goodwillsacross the country have mobilized together,along with their community partners, tocreate a one-stop collection of job searchassistance, financial guidance, and othersupport services to individuals and theirfamilies.

The site is organized by four key areas —career, family, financial, and health, andprovides useful information on free and low-cost health care to children, youth programs,nutrition, safety, insurance, tax credits, etc.— as well as career and training advice for

students, dislocated workers, and retireestrying to enter or return to the job market.Content is continually added and updated.

“Michigan has been especially hard hitwith layoffs across the state due to thedownturn in our auto-related and othermanufacturing industries,” said GoodwillIndustries of West Michigan PresidentRichard Carlson. “Dislocated workers areunder tremendous stress. This new web siteis a valuable tool for not only those trying toreenter the workforce, but anyone affectedby the current economic conditions.”

The site also offers an interactive onlinecommunity section. Individuals can stayhopeful and feel connected by sharing theirstories and videos, and hearing from otherswho are experiencing similar situations. �

Turn yourPLATE

intoPRIDE.

PleaseDONATEto Goodwill.We help peoplefind JOBS.

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10 | www.goodwillwm.org

Enclosed is my contribution of: $________ (Gifts are tax-deductible by law.)

�� Check (Please make checks payable to Goodwill Industries of West Michigan.)

�� VISA �� MasterCard CARD NUMBER: ______________________ EXPIRATION: _________

SIGNATURE: _________________________________________________________________________

This is an: �� Individual gift or �� Business gift

NAME: ______________________________________________________________________________

ADDRESS: ___________________________________________________________________________

CITY, STATE, ZIP: _____________________________________________________________________

EMAIL: ______________________________________________________________________________

FALL 09 NEWSLETTER

Please donate to GoodwillYour financial gift helps support our mission of helping people find jobs.

Thank you!

Goodwill’s charityauction site receivesnational attention

Shopgoodwill.com — the first andonly Internet auction site created,owned and operated by a nonprofit

organization — is listed among “TIME.com50 Best Web Sites of 2009.” Time.comranked shopgoodwill.com number 18 on itslist, above other mega sites like Amazon,Netflix, Wikipedia, and Facebook!

“Great deals abound,” the e-magazineproclaimed, favoring it above eBay as thebest auction site for low-priced finds. Thesite posts more than 30,000 items for sale atany given time, culled from donated goodscollected by independent Goodwill agenciesacross the country. Goodwill Industries ofWest Michigan joined as a seller in 2001.

Shopgoodwill.com was one of five siteshighlighted on the Today Show. TheTIME.com representative praisedshopgoodwill.com as “the online shopper’salternative to eBay,” noting that “bargainhunters can get better deals on Goodwill’ssite and feel good knowing that theirpurchase supports job training programs and

other support services for people withdisabilities and others having a hard timefinding employment.”

Shopgoodwill.com just celebrated itstenth anniversary. To date, the site hasgenerated $75 million in sales nationally,which are used to fund employmentplacement programs and services.

“Buyer registrations were already up justhours after this news was released,” said JimGibbons, president and CEO of GoodwillIndustries International. “We are thrilled tobe recognized by such a highly visible andwell-respected brand as TIME. The exposurewill translate to greater revenues that supportGoodwill’s job training and employmentopportunities throughout the country.”

More than one million people from allcorners of the globe visitshopgoodwill.com. �

A LittleGoodwillGoes aLong Way

Donated merchandise

Generatessales

90% of fundsgo to train Sue

Sue gets a job

Sue Super

visor

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Good Bites

www.goodwillwm.org | 11

� Shopgoodwillpainting sellsfor $1.9KWhen the biddingwar for a paintingposted locally onGoodwill’s auction site, shopgoodwill.com,started heating up, the shopgoodwill staffknew they had something special. The 18 x 20 painting was an original oil by Carl R. Krafft dated 1938. Krafft was anaccomplished, award-winning painter. Hisworks have sold at auction for as much as$34K. The winning bid was $1,900.

� Shoppers wearpajamasGoodwill shoppers are aspecial breed. They will doanything for a discount.The Fremont store hostedan annual MoonlightMadness Sale inparticipation with other retailers duringFremont’s community-wide Harvest Festival.On October 1 from 6:30 to 9 p.m. shopperswere offered a 20% discount on everythingin the store with an additional 20% savingsto customers who wore their pajamas.

� ExpopromotesgreenpracticesGoodwillparticipated inthe “3Rs Expo”at The LakesMall onOctober 3.Promoting the themes of “Reduce, Reuse,and Recycle” Goodwill hosted a displaybooth on RECONNECT, Goodwill’sstatewide computer recycling program inpartnership with Dell. A Goodwill truckwas stationed in the mall parking lot tocollect computer donations. The event alsoincluded a “ReThink Fashion Show”featuring outfits found at Goodwill andother local resale stores. Other recycling andwaste management organizations alsopromoted their services at the event.

Mark yourcalendar!

MuskegonLumberjacksGoodwill DonationDrivesDuring these games:

Celebrate MuskegonHockey’s 50thAnniversary Season!L.C. Walker Arena470 W. Western Ave.Muskegon, MIDoors open at 6 p.m.Game starts at 7 p.m.

Lake MichiganCredit Union“Share theWarmth”Donation DriveDrop off your gentlyused donations at any Lake MichiganCredit Union office.

Interested inhosting a Goodwilldonation drive?… at your business,your church, yourneighborhood, yourschool? We can helpyou create a drivethat works for you!Please call Gary TenBrink at 231-722-7871,ext. 251.

Goodwill Retail Operations Director James Cherneyand Chief Financial Officer Rick Snellenberger ridetheir bikes to work.

� Ride On! MuskegonGoodwill Industries was one of the top fivebusinesses for employee participation inRide On! Muskegon. Ride On! is an annualbike-to-work program for MuskegonCounty that encourages local businesses andtheir employees to bike to work as part ofliving a healthier lifestyle. Riders participatedon four designated Fridays scheduled Maythrough August. Some Goodwill staffenjoyed riding so much that they beganriding every Friday and have continued do toso into the fall.

� Goodwill rocksROTHBURYEmbracing commonthemes of recycle andreuse, Goodwill wasinvited to “open” aGoodwill store atROTHBURY, a four-day, environmentallythemed, outdoormusic festival heldover the Fourth of Julyweekend at theDouble JJ Resort in(where else?)Rothbury.

Festival attendants — many of themcamping on site — appreciated Goodwill’spresence and bought everything from bootsand sweatshirts, to beaded dresses andfeather boas.

ROTHBURY customerdelights in his Goodwillstore find, a $20 guitar.

November 21, 2009

February 20, 2010

October 5-24

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R E T U R N S E R V I C E R E Q U E S T E D

A Snapshot The census is a count of everyone residing in the United States.This includes people of all ages, races, ethnic groups, both citizens and non-citizens.

Simple and Safe The 2010 Census questionnaire asks only a few simplequestions of each person — name, relationship, gender, date of birth, race, andwhether the respondent owns or rents his or her home. This simple, shortquestionnaire takes just a few minutes to complete and return by mail. Answers areprotected by law and strictly confidential.

Your Participation Matters! Every year, more than $300 billion in federalfunds is awarded to states and communities based on census data. That’s more than$3 trillion over a 10-year period. Census data guide local decision-makers inimportant community planning efforts, including where to build new roads, hospitals,and schools. And Census data affects your voice in Congress by determining howmany seats each state will have in the U.S. House of Representatives.

Tell at least five friends how important the Census is!Watch for yours in the mail this coming February – March.

Taken every 10 years, the census affects politicalrepresentation and directs the allocation of billionsof dollars in government funding.

2010 CENSUS: IT’S IN OUR HANDSHelp your community receive the fiscal and socialbenefits to which it is entitled!