global mobile and m-commerce trends 2010 by ystats.com
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About our Reports- Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions- yStats.com provides secondary market research: By using various sources of information we ensure maximum objectivity for all obtained data. As a result companies get a precise and unbiased impression of the market situation.- The analyses, statistical reports and forecasts are only based on reliable sources including national and international statistical offices, industry and trade associations, business reports, business and company databases, journals, company registries and news portals.- Our international employees research and filter all sources and translate relevant information into English. This ensures that the content of the original studies is correctly interpreted.- yStats.com delivers all research results as PowerPoint files. All data can therefore be used directly for board presentations or be individually adapted.- If required, yStats.com provides in-depth analysis for all research projects. Simply send us a request.TRANSCRIPT
yStats.comGmbH&Co.KGBehringstr.28a,22765HamburgGermany
Phone:+49(0)40-39906850Fax:+49(0)40-39906851
E-Mail:[email protected]
Publication Date April2010
Language English
Format PDF&PowerPoint
Number of Pages/Charts 69
Covered Countries USA,Brazil,UK,Finland,France,Germany,Hungary,Netherlands,Norway,Russia, Ukraine,Japan,China,India,SouthKorea,SouthAfrica
Price €1,950(excl.VAT)
Global Mobile and M-Commerce Trends 2010 April2010
RESEARCH ON INTERNATIONAL MARKETS
Provided by
We deliver the facts – you make the decisionsRESEARCH ON INTERNATIONAL MARKETS
April 2010
yStats.comGmbH&Co.KGBehringstr.28a,22765HamburgGermany
Phone:+49(0)40-39906850Fax:+49(0)40-39906851
E-Mail:[email protected]
Global Mobile and M-Commerce Trends 2010
Key Findings
Company and Product Information
Covering 16 Countries Worldwide
• In2013,thenumberofmobilephoneusersintheUSispredictedtoreach255million,representing80%of thepopulation.
• BrazilwastheBRICcountrywiththelowestnumberofmobilephonesubscribers,accountingforonly174 millionin2009.
• Purchasing“TrainorPlaneTickets”(30%)wasthemostpopularMobile-CommerceapplicationinFrance in2009.
• ThenumberofmobilephonessoldinUkraineinthethirdquarterof2009reached1.2millionunits,agrowth of+30%vs.2008.
• LackofstandardsintelecomequipmentandpoordomesticmobileInternetinfrastructurearebarriersfor mobileInternetinIndia.
About our Reports
Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions
A list of advantages• yStats.comprovidessecondarymarketresearch:Byusingvarioussourcesofinformationweensure maximumobjectivityforallobtaineddata.Asaresultcompaniesgetapreciseandunbiasedimpressionof themarketsituation.• Theanalyses,statisticalreportsandforecastsareonlybasedonreliablesourcesincludingnationaland internationalstatisticaloffices,industryandtradeassociations,businessreports,businessandcompany databases,journals,companyregistriesandnewsportals.• OurinternationalemployeesresearchandfilterallsourcesandtranslaterelevantinformationintoEnglish. Thisensuresthatthecontentoftheoriginalstudiesiscorrectlyinterpreted.• yStats.comdeliversallresearchresultsasPowerPointfiles.Alldatacanthereforebeuseddirectlyforboard presentationsorbeindividuallyadapted.• Ifrequired,yStats.comprovidesin-depthanalysisforallresearchprojects.Simplysendusarequest.
About yStats.com
• Foundedin2005,yStats.comiscommittedtoresearchofobjective,demand-basedandup-to-datedataon marketsandcompetitorsfortopmanagersfromvariousindustriesincludingretail,homeshopping, e-commerce,telecommunications,logisticsandenergy.• HeadquarteredinHamburg,Germany,thefirmisaspecialistforsecondaryresearchwithastrong internationalfocus.• MajorclientsincludeOttoGroup,Wirecard,CreditSuisse,Deloitte,RedBull,BeiersdorfandDeutschePost.
yStats.comGmbH&Co.KGBehringstr.28a,22765HamburgGermany
Phone:+49(0)40-39906850Fax:+49(0)40-39906851
E-Mail:[email protected]
Global Mobile and M-Commerce Trends 2010
Table of Contents (1 of 2)
USA (Top Country)
• MobilePhoneUsers,millionsandPenetrationin%, 2008-2013f• MobileInternetUsers,millionsandPenetrationin %,2008-2013f• MobileContentActivitiesofMobileContentUsers, in%ofRespondents,May2009• M-CommerceTrends: • Sales2009andForecast2010 • ProductsandApplications • Food • ClothingandApparel • SmartphoneUsage • SterlingCommerceActivities • ResearchviaMobilePhones • GuidanceIssues • PlatformofArtificialLife • PlatformofDemandware • MobileLoyaltySolutionofMotorola
Finland
• MobileInternetUsers,inmillion,incl.Shareof totalUsers,in%,2004-2008• MobileContentServicesMarket:Overview• MobileContentServicesMarket:Revenue,in EURmillion,incl.Growthin%,2004-2014f• MobileContentServicesMarket:MobileBrowsing• MobileContentServicesMarketRevenueby Services,inEURmillion,2004-2014f• MobileTV
1. NORTH AMERICA
Brazil
• MobilePhoneSubscribersinBRIC,inmillions, 2009&2014f• MobileActivitiesofMobilePhoneUsersinBrazil, in%ofRespondents,September/November2008
2. MIDDLE AND SOUTH AMERICA
France
• M-Commerce,mostpopularM-Commerce Applications,in%,2009
Germany
• MobileDeviceTrends:TopMobileDeviceFamilies, TopSmartphoneOperatingSystems• MobileDeviceTrends:MobileContentUsage
Hungary
• MobileInternetTrends
UK (Top Country)
• M-CommerceTrends:UseofServices• M-CommerceTrends:MobileTicketing
3. EUROPE
Netherlands
• MobileInternetTrends
Norway
• PersonswhousedthemobilePhonefordifferent Purposes,byGenderandAge,in%,Q22008
Ukraine
• MobileTrends,includingUsageandMobileDevices Sales• MobileCommunicationTrends,includingRegional andDemographicAspects• MobileCommunicationTrends,includingFixedand MobileComparison
yStats.comGmbH&Co.KGBehringstr.28a,22765HamburgGermany
Phone:+49(0)40-39906850Fax:+49(0)40-39906851
E-Mail:[email protected]
Global Mobile and M-Commerce Trends 2010
China
• E-Commerce&M-CommerceSpendingTrends• MobileInternetUserandCommerceTrends• NumberandStructuralCharacteristicsofMobile InternetUsers• MobileInternetMarketSize,inRMBbillion, 2007-2012f• M-CommerceTrends• MobilePhoneSubscribersinBRIC,inmillions, 2009&2014f
Table of Contents (2 of 2)
Russia
• InternetandMobileUserTrends• MobilePhoneSubscribersinBRIC,inmillions, 2009&2014f
India
• MobileInternet• MobilePhoneSubscribersinBRIC,inmillions, 2009&2014f
Japan (Top Country)
• E-CommerceTrendsandOutlookforM-Commerce Potentials• TrendsinthePC-basedInternetBusinessandin themobileInternetBusiness• MobilePhonesandWirelessAccess
4. ASIA South Korea
• M-CommerceTrends
South Africa
• MobileTrendsinAfrica
5. AFRICA
yStats.comGmbH&Co.KGBehringstr.28a,22765HamburgGermany
Phone:+49(0)40-39906850Fax:+49(0)40-39906851
E-Mail:[email protected]
Global Mobile and M-Commerce Trends 2010
Samples
We deliver the facts – you make the decisionsRESEARCH ON INTERNATIONAL MARKETS
In 2013, the number of mobile phone users in the US is predicted to reach 255 million, representing 80% of the population. USA: Mobile Phone Users, millions and Penetration in %, 2008-2013f
247252
255
80%80%79%78%77%75%
250
300
il.) 70%
80%
90%
100%
latio
n
235242
228
200
250
e P
hone
Use
rs (m
i
30%
40%
50%
60%
erce
ntag
e of
Pop
u
CAGR 2008-2013:+2.3%
150
008
009
010
011
012
013
Mob
ile
0%
10%
20%
30%
Pe
20 20 20 20 20 20
Number of Mobile Phone Users Percentage of Population
7
Source: eMarketer, November 2009
Note: of December for each year
We deliver the facts – you make the decisionsRESEARCH ON INTERNATIONAL MARKETS
Brazil was the BRIC country with the lowest number of mobile phone subscribers, accounting for only 174 million in 2009.Brazil: Mobile Phone Subscribers in BRIC, in millions, 2009 & 2014f
747,4
1311,7China *
174,3
525,2
853,0
R i
India
2009
2014
174,0
200,3
212 3Brazil
Russia
212,3
0 200 400 600 800 1000 1200 1400 1600
in millions
26
Note: Data is for December of each year; * excl. Hong Kong
Source: eMarketer, February 2010
yStats.comGmbH&Co.KGBehringstr.28a,22765HamburgGermany
Phone:+49(0)40-39906850Fax:+49(0)40-39906851
E-Mail:[email protected]
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