spain b2c e-commerce report 2010 by ystats.com
DESCRIPTION
About our Reports- Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions- yStats.com provides secondary market research: By using various sources of information we ensure maximum objectivity for all obtained data. As a result companies get a precise and unbiased impression of the market situation.- The analyses, statistical reports and forecasts are only based on reliable sources including national and international statistical offices, industry and trade associations, business reports, business and company databases, journals, company registries and news portals.- Our international employees research and filter all sources and translate relevant information into English. This ensures that the content of the original studies is correctly interpreted.- yStats.com delivers all research results as PowerPoint files. All data can therefore be used directly for board presentations or be individually adapted.- If required, yStats.com provides in-depth analysis for all research projects. Simply send us a request.TRANSCRIPT
yStats.com GmbH & Co. KG Behringstr. 28a, 22765 HamburgGermany
Phone: +49 (0)40 - 39 90 68 50Fax: +49 (0)40 - 39 90 68 51
E-Mail: [email protected]
Publication Date April 2010
Language English
Format PDF & PowerPoint
Number of Pages/Charts 52
Covered Countries Spain
Price €1,450(excl.VAT)
Spain B2C E-Commerce Report 2010 April 2010
RESEARCH ON INTERNATIONAL MARKETS
Provided by
We deliver the facts – you make the decisionsRESEARCH ON INTERNATIONAL MARKETS
April 2010
yStats.com GmbH & Co. KG Behringstr. 28a, 22765 HamburgGermany
Phone: +49 (0)40 - 39 90 68 50Fax: +49 (0)40 - 39 90 68 51
E-Mail: [email protected]
Spain B2C E-Commerce Report 2010
Key Findings
Company and Product Information
Covering Trends, Sales, Shares, Products, Users/Shoppers and Players
• In Spain, the second quarter of 2009 represented the highest quarterly growth in E-Commerce (+16%) over the past 12 months.
• TheshareofB2CE-CommerceontotalretailsalesinSpainaccountedfor2.9%in2008,upfrom2.5% in 2007.
• 12% of Spaniards said they bought travel and holiday accommodation services over the Internet in the second quarter of 2008.
• In 2009, 54% of Spanish households had Internet access, lower than the EU27 average of 67%.
• TheSpanishB2CE-CommercemarketisdominatedbymultichannelretailerssuchasElCorteIngles, MercadonaandEroski.
About our Reports
Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions
A list of advantages• yStats.comprovidessecondarymarketresearch:Byusingvarioussourcesofinformationweensure maximum objectivity for all obtained data. As a result companies get a precise and unbiased impression of themarketsituation.• Theanalyses,statisticalreportsandforecastsareonlybasedonreliablesourcesincludingnationaland internationalstatisticaloffices,industryandtradeassociations,businessreports,businessandcompany databases, journals, company registries and news portals.• OurinternationalemployeesresearchandfilterallsourcesandtranslaterelevantinformationintoEnglish. Thisensuresthatthecontentoftheoriginalstudiesiscorrectlyinterpreted.• yStats.comdeliversallresearchresultsasPowerPointfiles.Alldatacanthereforebeuseddirectlyforboard presentations or be individually adapted. • If required, yStats.com provides in-depth analysis for all research projects. Simply send us a request.
About yStats.com
• Founded in 2005, yStats.com is committed to research of objective, demand-based and up-to-date data on marketsandcompetitorsfortopmanagersfromvariousindustriesincludingretail,homeshopping, e-commerce, telecommunications, logistics and energy. • HeadquarteredinHamburg,Germany,thefirmisaspecialistforsecondaryresearchwithastrong international focus. • Major clients include Otto Group, Wirecard, Credit Suisse, Deloitte, Red Bull, Beiersdorf and Deutsche Post.
yStats.com GmbH & Co. KG Behringstr. 28a, 22765 HamburgGermany
Phone: +49 (0)40 - 39 90 68 50Fax: +49 (0)40 - 39 90 68 51
E-Mail: [email protected]
Spain B2C E-Commerce Report 2010
Table of Contents
3. Shares
• Share of B2C E-Commerce on total Retail Sales in Spain, in %, 2004-2008
4. Products
• TypesofGoodsandServicesboughtOnlinein Spain, compared to the EU27 Average, in %, Q2 2008• Internet Shopping by Services & Product Category in Spain, 2008• Goods and Services bought Online in Spain, in %, 2008
5. Users / Shoppers (cont.)
• Percentage of Households in the EU with Internet Access or Broadband Access, including Spain, in %, Q1 2007-Q1 2009• Development of Internet Users (millions) and its Percentage of Country Population in Spain, 2008-2013f• Internet Access by Location in Spain, 2005-2007, Oct/Nov 2008, Oct/Nov 2009• Internet Users by Gender in Spain, in %, 2005-2007, Oct/Nov 2008, Oct/Nov 2009• Internet Usage by Age Groups, in %, Oct/Nov 2009• TypeofInternetAccessatHomeinSpain, Internet Shoppers vs. Internet Users, in %, 2008• Internet Shoppers as Percentage of Internet Users in Spain, 2002-2008• Internet Shoppers by Gender in the EU, including Spain, in %, Q1 2009• Internet Shoppers in Spain by Age Groups, compared to the EU27 Average, in %, 2008• Development of Internet Shoppers in Spain, comp. to EU27 Average, in %, 2004, 2006, 2008 & 2009• Purchase Frequency of Goods and Services bought Online in Spain, in %, 2008• Broadband Subscribers in Spain, compared to Germany, USA and the OECD, 2003-June 2008• Broadband Subscribers per 100 Inhabitants in Spain, compared to Germany, USA and the OECD Average, 2003-June 2008• BroadbandSubscribersinSpain,byAccessTechno- logy, comp. to the OECD Average, in %, June 2008• Broadband Penetration and daily Internet Access in EU Comparison, 2008
6. Players
• Leading B2C E-Commerce Players in Spain; by Assortments• Leading B2C E-Commerce Players in Spain; by UniqueVisitorsandAudienceReach,February 2010• TopOnlineSpanish„Groceries/Drinks/Drugs/ Toiletries&Perfumes“Retailers,%ofRespondents, 2008• TopOnlineSpanish“EntertainmentTickets” Retailers, % of Respondents, 2008• TopOnlineSpanish“Travel&Tourism”Retailers, % of Respondents, 2008• Facts about Atrapalo.com• News about Zara.es
1. Trends
• Internet Usage and Internet Shopping Habits in Spain, 2008• Internet Penetration in Spain, by Regions, in %, 2009• Internet Access in Spain, by Devices, in %, 2008 • Site Categories by Percentage of Usage in Spain, 2009• B2C E-Commerce Growth in Spain, Q2 2009• B2CE-CommerceandInternetShopperProfilein Spain, 2008• Preferred Online Shopping Sites in Spain, in %, 2008• Payment Forms in Online Shopping in Spain, in %, 2008• Spain vs. EU Broadband & Internet Usage Indicators, in %, 2004-2008
2. Sales
• TotalRetail(EURbillion)andHome-Shopping (EUR million) Sales in Spain, 2005-2008• B2C E-Commerce Sales in Spain, in EUR billion, 2002-2008• B2C E-Commerce Sales Forecast by Country in Europe, incl. Spain, in EUR billion, 2014f• B2C E-Commerce Sales by Country in Europe, incl. Spain, in GBP billion, 2009 & 2010f• Yearly Average B2C E-Commerce Expenditure per Internet Shopper in Spain, in EUR, 2003-2008
5. Users / Shoppers
• Individuals in EU Countries using the Internet on Average daily or almost every Day, including Spain, in %, Q1 2009
yStats.com GmbH & Co. KG Behringstr. 28a, 22765 HamburgGermany
Phone: +49 (0)40 - 39 90 68 50Fax: +49 (0)40 - 39 90 68 51
E-Mail: [email protected]
Spain B2C E-Commerce Report 2010
Samples
We deliver the facts – you make the decisionsRESEARCH ON INTERNATIONAL MARKETS
Trends Sales Users / ShoppersProductsShares Players
Internet usage by women in Spain has increased constantly from 39% in 2005 to 45% in Oct/Nov of 2009.
Trends Sales Users / ShoppersProductsShares Players
100%
Internet Users by Gender in Spain, in %, 2005-2007, Oct/Nov 2008, Oct/Nov 2009
45,3%44,0%42,0%41,6%39,2%80%
60%Female
Male
58,0%56,0% 54,7%58,4%
60,8%
20%
40%
0%2005 2006 2007 Oct/Nov 2008 Oct/Nov 2009
32
Source: AIMC, 2009
We deliver the facts – you make the decisionsRESEARCH ON INTERNATIONAL MARKETS
Trends Sales Users / ShoppersProductsShares Players
12% of Spaniards said they bought travel and holiday accommodation services over the Internet in the second quarter of 2008.
Trends Sales Users / ShoppersProductsShares Players
Types of Goods and Services bought Online in Spain compared to the EU27 Average, in %, Q2 2008
12Travel & Holiday Accommodation
11
14
4
7
Books Magazines & E Learning
Tickets for Events
Travel & Holiday Accommodation
12
13
4
3Electronic Equipment (incl Cameras)
Clothes & Sports Goods
Books, Magazines & E-Learning
Spain
EU27
11
8
3
2Film & Music
Household Goods
Electronic Equipment (incl. Cameras)
9
0 2,5 5 7,5 10 12,5 15
Film & Music
in %
24
Note: The survey covered individuals aged 16-74. The data collection period was mainly the second quarter of 2008. The individuals were asked if they had bought or ordered goods or services for private use over the internet in the 12 months prior to the survey at home or at any other location. If so,they were also asked what type of goods or services they had bought or ordered in this time period (multiple replies possible)
Source: Eurostat, March 2009
yStats.com GmbH & Co. KG Behringstr. 28a, 22765 HamburgGermany
Phone: +49 (0)40 - 39 90 68 50Fax: +49 (0)40 - 39 90 68 51
E-Mail: [email protected]
yStats.com GmbH & Co. KG Behringstrasse 28a, 22765 Hamburg, GermanyPhone: +49 (0) 40 39 90 68 50 Fax: +49 (0) 40 39 90 68 51 Email: [email protected] Internet: www.ystats.com
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