Global knowledge management at DANONE

Presented by:

UMAR BOBOI – MH112085

MOHAMMAD MAHMOUD – MH112086

MOHAMED SALEM MAHJOUB – MH102217

“...to bring health through food to as many people as possible... The mission we have defined calls for long-term growth in our business and in social progress for society as a whole.”

Global locations of Group DANONE

The Networking Attitude initiative

Franck Mougin

56%30%

14%

2010 Regional Sales

europerest of worldasia

“The aim of networking is not to solve all the company problems including innovation. However, the ability of people to exchange may give rise to innovation.”

DANONE, a food giant, with a long history of innovation

Poor Networking

Organizing the marketplace activity

New way of Communication

An excellent Facilitator

Set up a fun, relax and informal atmosphere

Products, Customers, and Operating Information

The Networking Attitude initiative

Relax & Informal Atmosphere

• Marketplace• Message-in-a-bottle• T-shirts

The Networking Attitude

• WHO’S WHO• COMMUNITIES (NETWORKS)

FOLLOW-UP

• Networking has played an important role in sharing,

categorizing, indexing and storing the information

reduce the distance between groups or persons

• To encourage employees to develop personal connections

and to help managers to work in networks in order to

overcome DANONE’s knowledge management challenges.

• If you think that an IT system will be able to create a

network, you will not be able to cross anywhere.

You need the relations and exchanges between people.

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