global alternative payment methods 2014 · usage of digital currencies, in % of internet users, q2...

GLOBAL ALTERNATIVE PAYMENT METHODS

2014

May 2014

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General Information

Product Details

Language: English

Format: PDF & Power Point

Number of Pages/Charts: 141

Covered Countries/Regions: Global, North America, Latin America, Europe, Asia-Pacific, Middle East,

Africa, USA, Canada, Brazil, Argentina, Chile, Colombia, Dominican

Republic, Mexico, Peru, Germany, Austria, Switzerland, UK, France,

Belgium, Italy, Netherlands, Spain, Russia, Czech Republic, Ukraine, Poland,

Turkey, Sweden, Denmark, Finland, Norway, Japan, South Korea, China,

Australia, India, Indonesia, South Africa, Saudi Arabia, Kenya, Nigeria,

Uganda

Prices

Single User License: € 2,950 (excl. VAT)

Site License: € 4,425 (excl. VAT)

Global Site License: € 5,900 (excl. VAT)

Questions Answered in This Report

How are alternative payment methods evolving in online shopping?

What is the relation between card payments and alternative methods in B2C E-Commerce?

Which alternative payment methods are important in different countries across the world?

Global Alternative Payment Methods 2014

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Alternative payment methods expand in B2C E-Commerce worldwide

In North America, cards accounted for almost three quarters of B2C E-Commerce transactions, with digital wallets

being the largest alternative payment. In the USA, alternative payment methods expand to rival cards in both online

and offline retail, while a digital currency trend also evolves. In Canada, PayPal was the most preferred payment

method of all alternative methods, but it was only in distant second to credit card.

Over half of B2C E-Commerce transactions in Latin America were split between various methods alternative to cards.

Alternative methods are still more important in Latin America, as the share of population owing a bank product such

as a credit card in 2013 surpassed 80% only in Brazil, yet both banked and unbanked individuals shop online. In

Brazil, Boleto Bancario was the second most used method after bank credit card. In Argentina last year cash

payments upon receipt or collection and via the systems such as Pago Facil or Rapi Pago were second to online card

payments. In 2013, two thirds of B2C E-Commerce sales in Mexico were generated through credit card payment, with

cash on delivery in second place.

In Europe, the share of alternative payments, including mobile and e-wallets, is forecasted to reach up to 20% of the

total payments market by 2020, while the revenues of the alternative payment industry are projected to grow by half.

While cards account for more than half of B2C E-Commerce in Europe, legislators in the EU are working on new e-

payments regulations which will encourage the growth of third-party payment providers.

Looking at alternative payment practice by county, invoice accounted for the largest share of interactive retail sales in

Germany in 2013, followed by direct debit, while credit card accounted for less than 20%. In 2013, alternative

payment methods were preferred by a significant double-digit share of online shoppers in the UK, though less than

the share of those preferring to pay with cards. In France, card remains the most preferred payment method in B2C

E-Commerce, followed by PayPal and similar services. In the Netherlands, the local online banking method iDeal

accounted for more than half of B2C E-Commerce transactions, while credit card was used in a single-digit percentage

of transactions.

In Russia, use of cards and alternative online payments is on the rise, though cash still remains the dominant

payment method in online shopping. In the Czech Republic, among online payment methods in B2C E-Commerce,

bank transfer was used twice as much as card, while the most used method was cash on delivery. In Poland,

alternative payment methods, led by bank transfer, were used by online shoppers more than credit cards.

In the diverse Asia-Pacific region, digital wallets had a substantial share of total B2C E-Commerce payments, though

still behind cards. In Japan, B2C E-Commerce has a number of unique alternative payment ways, such as Konbini,

payment at convenience store. In China, the B2C E-Commerce landscape is dominated by online and mobile third-

party payments, with 2013 being a boom year for mobile payments. The gross merchandise volume of third-party

mobile payment in China had peak growth of between 7 and 8 times last year compared to 2012. Third-party online

payment grew by half in 2013. The share of cash on delivery on B2C E-Commerce payments in India is forecasted to

decrease in the coming years, though it will still remain the leading payment method accounting for around half of the

market, far ahead of credit cards.

Cash on delivery remains the major payment method in growing B2C E-Commerce in the Middle East and Africa. This

method accounted for almost 50% of E-Commerce transactions in the region, while payment by cards accounted for a

third. Mobile payment growth is the trend to watch in the Middle East and Africa, where banking services penetration

is low, with Kenya showing one of the highest potentials. In South Africa, the most significant alternative payment

methods were bank transfer and PayPal, though usage rate of these methods trail credit card use. In B2C E-

Commerce in Saudi Arabia, local auto-debit payment system Sadad accounted for a small double-digit percentage of

payments, while cash on delivery accounted for over two thirds.


Key Findings

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1. MANAGEMENT SUMMARY

2. GLOBAL

Alternative Online Payment Overview and Trends, H1 2014

Alternative Payment News about Players, H1 2014

Breakdown of B2C E-Commerce Payment Transactions, by Cards and Alternative, in %, 2012 & 2017f

Value of B2C E-Commerce Payment Transactions, by Method, in USD billion, and in % CAGR, 2012 &

2017f

Breakdown of B2C E-Commerce Payment Transactions, by Methods, in %, by Regions, 2012

Cross-Border B2C E-Commerce Payment Overview and Trends, H1 2014

3. NORTH AMERICA

3.1 NORTH AMERICA (Regional)

Breakdown of B2C E-Commerce Transactions by Payment Method, in %, 2012

3.2 USA (Top Country)

Alternative Payment Trends and News about Players, H1 2014

Breakdown of B2C E-Commerce Payments, by Method, in %, 2013

Breakdown of Preferred Payment Methods in B2C E-Commerce, in %, by Desktop Buyers, Tablet

Buyers and Mobile Buyers, Q2 2013

Most Important Online Shopping Benefits, Incl. Payment Options, in % of Online Shoppers Using

Multiple Devices, January 2014

Methods Used in Mobile Payments, in % of Mobile Payment Users, 2013

Usage of Mobile Payments, by Service Provider, in % of Individuals, 2013

Usage of Digital Currencies, in % of Internet Users, Q2 2013 & Q4 2013, Ranked by Q4 2013

Companies Most Trusted to Provide Mobile Digital Wallet, in % of Consumers, 2013

Table of Contents (1 of 9)


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3.3 CANADA

Breakdown of Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, February

2014

Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2010 & 2012

Online Storage of Cards with Merchants, by Merchant, in % of Consumers, February 2014

4. LATIN AMERICA

4.1 LATIN AMERICA (Regional)


Online Shopper Penetration on Banked and Unbanked Population with Internet Access, in %, and

Banking Penetration, in %, 2013

4.2 BRAZIL (Top Country)


Breakdown of the Most Used Payment Methods in B2C E-Commerce, in % Online Shoppers Who Own a

Credit Card, 2013

Breakdown of Online Payment Market, by Methods, in %, 2012

Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2012 & 2013

Payment Methods Used in B2C E-Commerce, by Income and Age Groups, in % of Online Shoppers in

Each Group, 2012

Payment Methods Used in B2C E-Commerce, by Gender, in % of Male and Female Online Shoppers,

2012

4.3 ARGENTINA

Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2013

Payment Methods Offered in B2C E-Commerce, in % of Online Shops, 2013

4.4 CHILE




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4.5 COLOMBIA

Breakdown of Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2013


4.6 DOMINICAN REPUBLIC


4.7 MEXICO

Breakdown of B2C E-Commerce Sales, by Payment Methods, in %, 2013


4.8 PERU


5. EUROPE (Regional)


Breakdown of Payment Transactions, Including Alternative Payment Methods, in %, 2010, 2015f,

2020f

Breakdown of Payment Industry Revenues, Including Alternative Payment Methods, in %, 2010,

2015f, 2020f


Breakdown of Payment Methods Most Preferred in B2C E-Commerce, in % of Online Shoppers, by

Selected Countries and Sub-Regions, 2013

Payment-Related Reasons for Not Shopping Online More Often, Compared to Other Reasons, in % of

Online Shoppers Who Buy Less than Once a Month, by Selected Countries, September 2013



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6. CENTRAL EUROPE

6.1 CENTRAL EUROPE (Sub-Regional)

Breakdown of the Latest Online Purchase, by Payment Method, in % of Online Shoppers, by Physical

Goods, Digital Goods and Services, 2013

Top 3 Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, by Country, 2013

6.2 GERMANY (Top Country)


Breakdown of Interactive Retail Sales by Payment Methods, in EUR million and in %, 2012 & 2013

Breakdown of Payment Methods Used to Buy Digital Goods, in %, by Age Groups and Total, 2013

Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2013

Offered Payment Methods in B2C E-Commerce, in % of Online Shops, 2013

Most Secure Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2013

Used Payment Methods in M-Commerce, in % of Mobile Shoppers, 2013

6.3 AUSTRIA


6.4 SWITZERLAND


7. WESTERN EUROPE

7.1 UK (Top Country)


Breakdown of Payment Methods Most Preferred in B2C E-Commerce, in % of Online Shoppers, 2013



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7.2 FRANCE (Top Country)


Breakdown of Payment Methods Most Preferred in B2C E-Commerce, in % of Online Shoppers, 2013

Payment Methods Most Used in B2C E-Commerce, in % of Online Shoppers, H1 2013

7.3 BELGIUM

Payment Methods Offered in B2C E-Commerce, in % of Online Merchants, 2012 & 2013

Payment Methods Offered in M-Commerce via Smartphones, in % of M-Commerce Merchants, 2013

7.4 ITALY

Breakdown of B2C E-Commerce Sales by Payment Methods, in %, 2011, 2012 & 2013e

Breakdown of Payment Methods in B2C E-Commerce Other Than Credit Card and PayPal, in % of B2C

E-Commerce Sales, 2011, 2012 & 2013e

Top Payments and M-Commerce Website and App Categories Visited on Smartphone, by in % of

Smartphone Owners and in % Year-on-Year Growth, 3 Months to November 2013

7.5 NETHERLANDS

Breakdown of B2C E-Commerce Transactions by Payment Methods, in %, 2012/2013

7.6 SPAIN


Payment Systems in B2C E-Commerce, in % of Online Merchants, February 2014



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8. EASTERN EUROPE

8.1 RUSSIA (Top Country)


Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, September 2013

Breakdown of the Last B2C E-Commerce Purchase, in % of Online Shoppers, September 2013

Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2010 - 2013

8.2 CZECH REPUBLIC

Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, by Gender and Age Group, Q2

2013


8.3 POLAND


Breakdown of Most Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2011 &

2012

8.4 TURKEY

Breakdown of Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2012

8.5 UKRAINE




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9. SCANDINAVIA

9.1 SWEDEN (Top Country)

Breakdown of the Preferred Payment Methods in B2C E-Commerce and M-Commerce, in %, Q3 2013

Breakdown of the Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, Q3 2012

& Q4 2013

9.2 DENMARK


Breakdown of the Last B2C E-Commerce Purchase by Payment Methods, in % of Online Shoppers,

2013

9.3 FINLAND


9.4 NORWAY


10. ASIA-PACIFIC

10.1 ASIA-PACIFIC (Regional)


Breakdown of Preferred Payment Methods, incl. Electronic Payment, in % of Consumers, by Selected

Countries, September 2013



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10.2 JAPAN (Top Country)


Payment Methods Used in Domestic B2C E-Commerce, in % of Online Shoppers, 2012

Payment Methods Used in Cross-Border B2C E-Commerce, in % of Online Shoppers, 2012

10.3 SOUTH KOREA (Top Country)


Breakdown of E-Commerce Sales by Payment Method, in %, 2012 & 2013

10.4 CHINA (Top Country)


GMV of Third-Party Online Payment, in CNY trillion, and Growth in %, 2010-2017f

Breakdown of Third-Party Online Payment GMV, by Segment, in %, 2009 - 2013e

Breakdown of Third-Party Online Payment Market, by Players, in %, 2013

Breakdown of Preferred Payment Methods in Cross-Border B2C E-Commerce, in % of Online Shoppers,

2013

GMV of Third-Party Mobile Payment, in CNY billion, and Growth in %, 2010-2017f

Breakdown of Third-Party Mobile Payment GMV, by Segment, in %, 2009-2016f

Mobile Payment Transaction Value, in CNY billion, 2012 & 2013

Breakdown of Third-Party Mobile Payment Market, by Providers, in %, 2013

10.5 AUSTRALIA

Breakdown of Number of Online Payment Transactions, by Method, in %, 2012/2013

Breakdown of Value of Online Payment Transactions, by Method, in %, 2012/2013

Growth in Number of Online Payment Transactions, by Payment Method and Total, in %, 2012/2013

Growth in Value of Online Payment Transactions, by Payment Method and Total, in %, 2012/2013

10.6 INDIA

Breakdown of B2C E-Commerce Payments, by Method, in %, 2013 & 2016f

10.7 INDONESIA

Payment Methods Preferred in B2C E-Commerce, in % of Online Shoppers, 2013



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11. MIDDLE EAST & AFRICA

11.1 MIDDLE EAST & AFRICA (Regional)



11.2 MIDDLE EAST (Sub-Regional)

Most Offered Payment Methods in B2C E-Commerce, in % of Online Shops, 2012 & 2013

11.3 SOUTH AFRICA (Top Country)

Online Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, December 2013

Breakdown of Online Payment Methods Preferred in B2C E-Commerce, in % of Online Shoppers,

December 2013

11.4 SAUDI ARABIA (Top Country)

Breakdown of Payment Methods Used in Domestic B2C E-Commerce, in %, 2012

Breakdown of Payment Methods Used in Cross-Border B2C E-Commerce, in %, 2012

11.5 KENYA

Payment Methods Used in B2C E-Commerce*, in % of Online Shoppers, July 2013

11.6 NIGERIA


11.7 UGANDA




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Samples


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General Methodology of our Market Reports:

This report includes the results of secondary market research: By using various sources we ensure

maximum objectivity for all obtained data. As a result companies get a precise and unbiased

impression of the market situation.

Cross referencing of data was conducted in order to ensure validity and reliability.

Besides providing information on the specific topic, every chart contains an Action Title, which

summarizes the main statement of the chart and a Sub Title, which gives information about the

country, the topic, the unit or currency, and the time period the data on the chart refers to.

Furthermore, the source of information and its release date are provided on every chart. It is possible

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This report also includes rankings. Within these rankings, it is possible that the total amount adds up

to more than 100%. If this is the case, multiple answers were possible, and this is then mentioned in

the note of the chart.

If available, additional information about the data collection, for example the time of survey and

number of people asked, is provided in the form of a note. In some cases, the note (also) contains

additional information needed to fully understand the contents of the respective data.

When providing information about amounts of money, local currencies were mostly used. When

referencing them in the Action Title, the EUR values are also provided in brackets. The conversions

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currency figure be in the future, the average exchange rate of the past 12 months is used.

This report includes mainly data from the last 12 months. The exact publication dates are mentioned

in every chart.

Methodology for our Global Alternative Payment Methods report:

This report covers the global B2C E-Commerce payment market, with a focus on alternative methods.

It takes into account a wide definition of alternative methods, including all methods apart from credit

card, used in B2C E-Commerce and M-Commerce.

All major global regions are covered, while data availability varied across the markets.

Selected key markets in each region are covered fist, with other countries following in the

alphabetical order.

Besides country data, global, regional and sub-regional data is also included.

Cross referencing of data was conducted in order to ensure validity and reliability.

Depending on data availability, the following types of market information are presented: the place of

alternative methods among the most used, most offered and most preferred payment methods in

B2C E-Commerce and M-Commerce, trends, past developments and forecasts, relevant news about

players, such as banks, payment providers, merchants, telecommunications companies, new

regulations of online and mobile payments, which is likely to affect the development of alternative

methods, and information about online payment users.

The report includes data mostly published within the previous 12 months. The exact date of

publication of the source is stated on each chart. The time period which the data refers to differs by

source.

Methodology


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Selected References


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Report Publication Date Price (excl. VAT)*

Global Online Payment Methods: First Half 2014 May 2014 € 3,450

Europe Online Payment Methods: First Half 2014 May 2014 € 2,450

Asia-Pacific Online Payment Methods: First Half 2014 May 2014 € 750

Global B2C E-Commerce Delivery 2014 May 2014 € 3,950

Global Cross-Border B2C E-Commerce 2014 April 2014 € 3,450

Global M-Commerce 2014: Smartphones & Tablets March 2014 € 3,450

Global Clothing B2C E-Commerce Report 2013 July 2013 € 3,950

Global Online Gaming Market 2014 February 2014 € 2,950

Global Mobile Gaming Market 2014 February 2014 € 1,950

MENA B2C E-Commerce Report 2014 January 2014 € 2,950

Africa B2C E-Commerce Report 2013 December 2013 € 2,450

Latin America B2C E-Commerce Report 2013 November 2013 € 2,450

Europe B2C E-Commerce Report 2013 September 2013 € 3,950

Asia B2C E-Commerce Report 2013 February 2013 € 4,450

*Single User License

Report Planned Date Price (excl. VAT)

China B2C E-Commerce 2014 First Half 2014 To be announced

Asia B2C E-Commerce 2014 Second Half 2014 To be announced

Global Online Payment: Second Half 2014 Second Half 2014 To be announced

Global B2C E-Commerce 2014: Emerging Markets Second Half 2014 To be announced

Global B2C E-Commerce 2014: Mature Markets Second Half 2014 To be announced

Global Clothing B2C E-Commerce Market 2014 Second Half 2014 To be announced

Selected Published Reports

Future Reports


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