global alternative online payment methods 2019 · alternatives to cards include payments by invoice...

GLOBAL ALTERNATIVE ONLINE PAYMENT METHODS 2019 PUBLICATION DATE: MARCH 2019

PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-9 TABLE OF CONTENTS I PAGE 10 REPORT-SPECIFIC SAMPLE

CHARTS I PAGE 11 METHODOLOGY I PAGE 12 RELATED REPORTS I PAGE 13 CLIENTS I PAGE 14-15 FREQUENTLY ASKED QUESTIONS

PAGE 16 ORDER FORM I PAGE 17 TERMS AND CONDITIONS

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Global Alternative Online Payment Methods 2019 Report

Online Payment

Global

Japan, South Korea, Australia, China, India, Indonesia, Thailand,

Vietnam, UK, Germany, France, Spain, Italy, Netherlands, Sweden,

Belgium, Russia, Turkey, Poland, Portugal, Greece, Czech Republic,

USA, Canada, Brazil, Argentina, Mexico, Colombia, Chile, Dominican

Republic, Peru, UAE, Saudi Arabia, Israel, South Africa, Egypt, Nigeria,

Lebanon

English

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QUESTIONS

ANSWERED

IN THIS REPORT

What are the leading alternative payment methods used by online shoppers worldwide?

In which countries do alternative online payment methods outpace bank card payments?

What are some of the most important online and mobile payment trends?

What are the most important criteria applied by online shoppers when choosing a method to pay?

How important is it to offer digital buyers a variety of alternative payment means?

SECONDARY MARKET

RESEARCH

Our reports are exclusively based on secondary market research. Our researchers derive

information and data from a variety of reliable published sources and compile the data into

understandable and easy-to-use formats.

ADVANTAGES Maximum Objectivity

Reliable Sources

Up-To-Date Analysis

Boardroom-Ready PowerPoint Presentations

Guidance For Strategic Company Decisions

GLOBAL ALTERNATIVE ONLINE PAYMENT METHODS 2019

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E-WALLETS HELP ALTERNATIVE PAYMENT METHODS OUTPACE CARDS

IN GLOBAL E-COMMERCE

Alternative payment methods continue to rival cards in global E-Commerce and

are taking a higher share of E-Commerce sales worldwide, according to

yStats.com’s new research. The leading alternative payment means as of 2018 was

E-Wallet, and by 2022 it is projected to account for nearly 50% of global E-

Commerce sales. E-Wallets are most popular in the Asia-Pacific, exemplified by the

success of services such as Alipay, WeChat Pay, Paytm, GoPay and others. As this

region’s online sales continue to rise rapidly, digital and mobile wallets see their

share grow on the global scale.

Besides Asia-Pacific, the use of digital wallets is also on the growth track in Europe.

In 2018, PayPal was more popular than Visa or Mastercard credit cards among

online shoppers in countries including France, Italy and Spain. Other major

alternatives to cards include payments by invoice in Germany and Sweden, and

local payment solutions iDEAL in the Netherlands and PayU in Poland, according to

data cited by the yStats.com report.

In the Americas, plastic remains strong as the leading online payment method. At

the same time, in regard to consumer surveys cited in the yStats.com report,

buyers in these regions value payment method variety when shopping online and

would rather pay with a method that they already had an account for than enter

their payment details into a new website. Furthermore, in the countries of the

Middle East and Africa, cash on delivery was a leading payment method, but digital

alternatives such as mobile wallets also gain acceptance.


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MANAGEMENT SUMMARY

GLOBAL DEVELOPMENTS

Breakdown of E-Commerce Transaction Value by Traditional and Alternative Payment Methods, in %, by Global and

Selected Regions, in %, 2018

E-Wallets’ Share of Global E-Commerce Transaction Value, in %, 2018e & 2022f

Payment Methods Accepted in Online Stores, in % of Online Stores, February 2018

ASIA-PACIFIC

3.1. Regional

Online and Mobile Payment Trends and News about Players, February 2019

Breakdown of E-Commerce Transaction Value by Traditional and Alternative Payment Methods, in %, Q1 2017 & Q1

2018

3.2. Advanced Markets

3.2.1. Japan

Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016 & 2017

3.2.2. South Korea


3.2.3. Australia

Breakdown of E-Commerce Transactions by Payment Method, in %, April 2018

3.3. Emerging Markets

3.3.1. China

Breakdown of E-Commerce Sales by Payment Methods, in %, Q1 2017 & Q1 2018

Top 5 Third-Party Payment Services, in % of Users, August 2018

Top Uses of Third-Party Payment Services, in % of Users, August 2018

3.3.2. India

Top 3 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2018

Breakdown of E-Commerce Sales by Payment Methods, in %, Q1 2017 & Q1 2018

Top Mobile Wallets Used, in % of Young Urban Mobile Wallet Users, March 2018

3.3.3. Indonesia

Payment Methods Used in E-Commerce, in % of Online Shoppers, September 2018

E-Money Usage Cases, in % of Mobile Users, by Gender, January 2018

Most Used E-Money Services, in % of Mobile Users, January 2018

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TABLE OF CONTENTS (1 OF 6)

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ASIA PACIFIC (CONT.)

3.3. Emerging Markets (Cont.)

3.3.4. Thailand

Payment Methods Used in E-Commerce, by Number of Online Shoppers and Percentage of Online Shoppers, Q1

2017 & Q1 2018

3.3.5. Vietnam

Breakdown of Payment Methods Used in Latest Online Purchase, in % Online Shoppers, November 2018

Factors Most Important to Online Shoppers When Buying Online, in % of Online Shoppers, 2017

EUROPE

4.1. Regional


Breakdown of E-Commerce Transactions by Payment Method, in %, 2018e

Top Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016 – 2018

4.2. Advanced Markets

4.2.1. UK


Share of Online Shoppers Who Want Merchants to Offer a Range of Payment Options, in %, July 2018

4.2.2. Germany

Payment Methods Preferred in E-Commerce, by Type of Seller Purchased From, in % of Online Shoppers, April 2018

Breakdown of B2C E-Commerce Product Sales by Payment Methods, in %, 2016 & 2017

Share of Online Shoppers Always Choosing to Pay with Their Preferred Payment Method When It Is Offered, in %,

2017

Breakdown of Importance of Payment Topics in Merchants’ Payment Strategy Until 2020, in % of E-Commerce

Merchants, 2018

Payment Methods that E-Commerce Merchants Plan to Start Accepting in 2018/2019, in % of E-Commerce

Merchants, 2018

4.2.3. France

Payment Methods Preferred in E-Commerce, in % of Online Shoppers, July 2018

Attitude Towards Alternative Payment Methods in E-Commerce, in % of Online Shoppers, March 2018

4.2.4. Spain


Breakdown of Factors Most Important in Online Payment Methods, in % of Online Shoppers, October 2018



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EUROPE (CONT.)

4.2. Advanced Markets (Cont.)

4.2.5. Italy


Breakdown of the Number of Online Purchase Transactions by Payment Methods, in %, Q1 2018

Average Online Purchase Transaction Value by Payment Method, in EUR, Q1 2018

4.2.6. Netherlands

Breakdown of Online Purchases by Payment Methods, in %, 2016 & 2017

4.2.7. Sweden

Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2018

4.2.8. Belgium

Breakdown of Payment Methods Used in E-Commerce, in % of Online Shoppers, April 2018, and Change Compared

to 2017 and 2011

4.3. Emerging Markets

4.3.1. Russia

Payment Methods Used in E-Commerce, in % of Online Shoppers, by Gender, Location Type and Total, 2017

Breakdown of Last Online Purchase from a Russian Online Store by Payment Method, in %, 2017 & 2018

Online Payment Services Used to Pay for Products and Services Online, in % of Internet Users in Large Cities, 2017 &

2018

4.3.2. Turkey


4.3.3. Poland

Payment Methods Used in E-Commerce, in % of Online Shoppers, 6 Months to November 2018

Breakdown of Fast Transfer Services Used Most Often, in % of Online Shoppers Using Fast Transfer Services, April

2018

4.3.4. Portugal



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EUROPE (CONT.)

4.3. Emerging Markets (Cont.)

4.3.5. Greece

Top Payment Methods Used in E-Commerce, in % of Online Shoppers, 2018

4.3.6. Czech Republic


Breakdown E-Commerce Transaction Number and Value by Payment Methods, in %, 2017 & 2018e

NORTH AMERICA

5.1. USA

Online and Mobile Payment Trends, February 2019


Average E-Commerce Order Value, by Payment Methods, in USD, November 2017

5.2. Canada

Breakdown of Payment Methods Perceived as the Safest for Online Purchases, in % of Consumers, 2016-2018

Attitudes to Security of Online Shopping, incl. Payment-Related, in % of Online Shoppers, April 2018

LATIN AMERICA

6.1. Regional


Breakdown of Online Purchases in the Past Month by Payment Method Used, in % of Online Shoppers with a Bank

Account, by Selected Countries, 2018

6.2. Brazil

Payment Methods Preferred in E-Commerce, in % of Online Shoppers, May 2018

Share of Online Shoppers Who Received a Discount When Paying with a Specific Payment Method, in %, May 2018

Share of Top 10 Payment Methods of E-Commerce Orders Placed and Approved, in %, and Approval Rate by

Payment Method, in %, H1 2018

6.3. Argentina


Perceived Disadvantages of Online Shopping, in % of Online Shoppers, 2016 & 2017


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LATIN AMERICA (CONT.)

6.4. Mexico

Payment Methods Used in E-Commerce, in % of Online Shoppers, November 2018

Payment Methods Offered in E-Commerce, in % of Online Merchants, November 2018

6.5. Colombia

Payment Methods Used in E-Commerce, in % of Online Shoppers, by Shoppers With and Without a Bank Account, in

% of Online Shoppers, May 2018

Payment-Related Aspects Considered When Shopping Online, in % of Online Shoppers, May 2018

6.6. Chile


6.7. Dominican Republic


Account, 2018

6.8. Peru


Account, 2018

Important Aspects in E-Commerce, in % of Online Shoppers, July 2018

MIDDLE EAST & AFRICA

7.1. Regional


7.2. UAE

Share of Online Shoppers Paying by Cash on Delivery, in %, April 2018

Breakdown of Payment Methods Used in E-Commerce, in % of Respondents, 2017 & 2018

Breakdown of Frequency of Using Digital Wallets, in % of Respondents Who Use Digital Wallets, and Share of Non

Users Who Are Likely to Start Using Digital Wallets in Near Future, in %, February 2018

7.3. Saudi Arabia

Payment Methods Used in E-Commerce, in % of Online Shoppers, 2017

Top Drivers of Online Shopping, incl. Payment-Related, by Product Category, in % of Online Shoppers, 2017



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MIDDLE EAST & AFRICA (CONT.)

7.4. Israel

Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2017 & 2018

7.5. South Africa

Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2017 & 2018

Breakdown of Factors That Would Encourage to Shop Online More, incl. Payment-Related, in % of Online Shoppers,

August 2018

7.6. Egypt

Top 5 Payment Methods Used in Cross-Border E-Commerce, in % of Cross-Border Online Shoppers, May 2018

7.7. Nigeria

Top 5 Payment Methods Used in Cross-Border E-Commerce, in % of Cross-Border Online Shoppers, May 2018

7.8. Lebanon

Share of Online Shoppers Paying Online Compared to Cash on Delivery, in %, 2017



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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016



REPORT-SPECIFIC SAMPLE CHARTS

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GENERAL METHODOLOGY OF OUR MARKET REPORTS Secondary Market Research

The reports are compiled based on secondary market research.

Secondary research is information gathered from previously published

sources. Our reports are solely based on information and data acquired

from national and international statistical offices, industry and trade

associations, business reports, business and company databases,

journals, company registries, news portals and many other reliable

sources. By using various sources we ensure maximum objectivity for all

obtained data. As a result, companies gain a precise and unbiased

impression of the market situation.

Cross referencing of data is conducted in order to ensure

validity and reliability.

The source of information and its release date are provided on

every chart. It is possible that the information contained in one chart is

derived from several sources. If this is the case, all sources are mentioned

on the chart.

The reports include mainly data from the last 12 months prior

to the date of report publication. Exact publication dates are mentioned in

every chart.

Definitions

The reports take into account a broad definition of B2C E-

Commerce, which might include mobile commerce. As definitions may

vary among sources, exact definition used by the source (if available) is

included at the bottom of the chart.

Chart Types

Our reports include text charts, pie charts, bar charts, rankings,

line graphs and tables. Every chart contains an Action Title, which

summarizes the main idea/finding of the chart and a Subtitle, which

provides necessary information about the country, the topic, units or

measures of currency, and the applicable time period(s) to which the data

refers. With respect to rankings, it is possible that the summation of all

categories amounts to more than 100%. In this case, multiple answers were

possible, which is noted at the bottom of the chart.

Report Structure

Reports are comprised of the following elements, in the following

order: Cover page, preface, legal notice, methodology, definitions, table of

contents, management summary (summarizing main information

contained in each section of report) and report content (divided into

sections and chapters). When available, we also include forecasts in our

report content. These forecasts are not our own; they are published by

reliable sources. Within Global and Regional reports, we include all major

developed and emerging markets, ranked in order of importance by using

evaluative criteria such as sales figures.

Notes and Currency Values

If available, additional information about the data collection, for

example the time of survey and number of people surveyed, is provided in

the form of a note. In some cases, the note (also) contains additional

information needed to fully understand the contents of the respective data.

When providing information about amounts of money, local

currencies are most often used. When referencing currency values in the

Action Title, the EUR values are also provided in brackets. The conversions

are always made using the average currency exchange rate for the

respective time period. Should the currency figure be in the future, the

average exchange rate of the past 12 months is used.

METHODOLOGY OF OUR GLOBAL ALTERNATIVE ONLINE PAYMENT METHODS 2019

Report Coverage

This report covers the global online payment market with a

focus on alternative payment methods. Alternative online payment

methods generally refer to payment methods other than credit card or

bank card payments. Online payment methods are defined as methods

used by online shoppers to make purchases online via any device.

Major B2C E-Commerce markets in all global regions are

covered, including advanced and emerging, while data availability varied

across the countries.

The report includes data mostly published in the previous 12

months. The exact date of publication of the source is stated on each

chart. The time period which the data refers to differs by source.

Report Structure

The global chapter opens the report, featuring a ranking of

methods used by global online shoppers.

The rest of the report is divided by regions presented in the

descending order of B2C E-Commerce sales. Within each region, the

countries are grouped by advanced and emerging markets, where

applicable, and ranked by online sales. Furthermore, where available,

regional information was also included.

Depending on data availability, the following types of market

information are included: payment methods most used in online shopping,

including cards and alternative methods; attitude of online shoppers to the

variety of payment methods offered; breakdown of preferences of online

shoppers and of online retail sales by payment methods. Not all the

mentioned types of information are available for each of the covered

countries. For top 5 countries leading worldwide in terms of B2C E-

Commerce sales, also online and mobile payment trends and news about

major players, such as payment providers, banks and retailers are

presented on text charts.


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Global Online Payment Methods 2019 March 2019 € 2,950

North America Online Payment Methods 2019 February 2019 € 1,950

Latin America Online Payment Methods 2019 February 2019 € 1,950

Europe Online Payment Methods 2019 February 2019 € 1,950

Asia-Pacific Online Payment Methods 2019

Middle East and Africa Online Payment Methods 2019

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February 2019

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North America B2C E-Commerce Market 2018 November 2018 € 950

Latin America B2C E-Commerce Market 2018 November 2018 € 1,950

MENA B2C E-Commerce Market 2018 June 2018 € 2,950

Europe B2C E-Commerce Market 2018 September 2018 € 3,950

Asia-Pacific B2C E-Commerce Market 2018 June 2018 € 3,950

Southeast Asia B2C E-Commerce Market 2018 May 2018 € 1,950

Africa B2C E-Commerce Market 2018 March 2018 € 1,950

Global B2B E-Commerce Market 2018 September 2018 € 1,950

Global B2B Payment Trends 2018 October 2018 € 950

Global Omnichannel Commerce Trends 2018 December 2018 € 950

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Global Consumer Electronics B2C E-Commerce 2018

Global Online Travel Market 2018

Global Online Airline Booking Market 2018

Global Online Accommodation Booking Market 2018

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