glimpses of transed 2012 conference
DESCRIPTION
Svayam hosted the 13th International Conference on Mobility & Transport for the Elderly and Disabled Persons in New Delhi India during 17-20 Sep 2012.TRANSCRIPT
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GLIMPSES OF13TH TRANSED 2012, India
CONFERENCE
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OUTDOOR PUBLICITY
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OUTDOOR
PUBLICITYBus-Q shelter banners and hoardings:
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OUTDOOR
PUBLICITY
Bus-Q shelters banners and hoardings:
Several hoardings and banners were
placed throughout Delhi. The locations placed throughout Delhi. The locations
include:
Chirag Delhi, Defense Colony, IP Depot,
JB Tito Marg, Kalindi Kunj, Nehru Place,
Sheikh Sarai, Tilak Bridge
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OUTDOOR
PUBLICITY
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OUTDOOR
PUBLICITY
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OUTDOOR
PUBLICITY
Hoardings in public spaces:
New Delhi Municipal Council
(NDMC) granted permission (NDMC) granted permission
to place hoardings/banners
in NDMC area roundabouts
to generate visibility and
awareness about the
conference.
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OUTDOOR
PUBLICITYHoardings at NDMC Roundabouts:
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OUTDOOR
PUBLICITYHoardings at NDMC Roundabouts:
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OUTDOOR
PUBLICITYHoardings at Roundabouts:
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OUTDOOR
PUBLICITYHoardings at Roundabouts:
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DIGITAL & SOCIAL MARKETING TOOLS
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Digital & Social
Marketing Tools
A wider audience was reached by
interacting on face book and twitter.
Regular interactions, polls, news,
suggestions and feedback on both Svayam
and TRANSED 2012 face book pages helped
get us a satisfactory response.
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Digital & Social
Marketing Tools
Some Statistics (in average):
Weekly total reach on Facebook: 3500+
In the last week the reach went up by 31%In the last week the reach went up by 31%
Virality of Posts on average: 7%
Comments / Engaged users: 500+
No. of Likes: 200+ genuine likes (no paid ads)
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PRINT MEDIA & RADIO SPOTS
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MEDIAPress Coverage in various newspapers:
Live Mint
Hindustan Punjab Kesari
Dainik JagaranHindustan
Times
The Hindu
Asian Age
Tribune
Dainik Jagaran
Amar Ujala
Hindustan
Dainik Bhaskar
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BRTs to get disabled friendly Tribune News Service
New Delhi, September 18The Delhi government has decided to upgrade the bus rapid transit (BRT) corridors to ensure that they are more comfortable and accessible for the disabled.
This was said by Chief Minister Sheila Dikshit while speaking at TRANSED, an international conference on mobility and transport for elderly and disabled, held today.
TRANSED was attended by secretary of the Union Urban Development Ministry and foreign delegates.
The Chief Minister said, "In our offices, washrooms have been built for special people. As per the directions of the city government, all new government buildings will be constructed with disabled and elderly-friendly features."
She expressed hope that TRANSED 2012 will not only help the government to address the challenges associated with improving mobility and transportation needs of the elderly and disabled, but will make the national as well as the sate governments work towards making the country barrier free.
The TRANSED conference is designed to review advances in research, profile international breakthroughs and explore perspectives of technological innovations in response to the mobility challenges of an ageing population and persons with disabilities. It also aims to examine ways to address challenges associated with improving mobility and transportation needs for the elderly and disabled.
Delhi Transport Minister Ramakant Goswami stated that the theme of the conference, "Seamless access for all: Universal design in transport system and built infrastructure, a key element in the creation of livable cities" is quite relevant.
The transport department of the Delhi government has been instructed to ensure a barrier-free accessibility for the disabled and elderly people.
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RADIO
SPOTSRadio spots:
Ms. Sminu Jindal introduces
TRANSED 2012 and briefly TRANSED 2012 and briefly
talks about the importance of
providing accessible
infrastructure.
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UNIFORM DESIGNAND COMMUNICATION
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Uniform Design and
Communications
Strategy in Design:
Initially, to get attention
and to promote India, all
our communications and
designs were on the
lines of “Incredible India”
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Uniform Design and
CommunicationsStrategy in Design:
In the 2nd phase, closer to
the conference, we the conference, we
began to integrate the
elements of “seamless
transportation” but still
maintained some
Indianness.
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Uniform Design and
Communications
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Uniform Design and
Communications
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TRANSED 2012 EVENT
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PRE-CONFERENCE
WORKSHOPS
Three parallel pre-
conference workshops
on various themes were on various themes were
organized which were
attended by over 200
delegates from across
the world.
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PRE-TECHNICAL
TOURS
Over 200 people opted to
participate in the Pre-
Technical TourTechnical Tour
The delegates were taken to:
DIMTS, Red Fort, Delhi Haat,
Qutub Minar and Delhi Metro
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PRE- CONFERENCE
TECHNICAL TOURS
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PRE- CONFERENCE
TECHNICAL TOURS
Ministry of Transport, Govt. of Delhi sponsored five low floor accessiblebuses that were pressed into service for transferring the delegates during thetechnical tours.
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INAUGURATION
About 585 people were present on
the day of the Inaugural session.
Smt. Sheila Dikshit, Hon’ble Chief
Minister, Delhi and Mr. RamakantMinister, Delhi and Mr. Ramakant
Goswami, Hon’ble Minister of
Transport, Govt. of Delhi attended
the Inaugural session of TRANSED
2012
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Inauguration continued.
� Smt. Sheila Dikshit, Hon’ble
Chief Minister, Delhi delivering
the inaugural address.
� Mr. Ramakant Goswami, � Mr. Ramakant Goswami,
Hon’ble Minister of Transport,
Govt. of Delhi delivering the
keynote address at TRANSED
2012 conference.
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Other Star Speakers
� Mr. Arvinder Singh, Hon’ble
Minister of Urban Development,
Govt. of NCT of Delhi
� Dr. Sudhir Krishna, Secretary,
Ministry of Urban Development,
Govt. of India delivering the
Special Address
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� Mr. P.K. Pincha, Chief
Commissioner Disabilities,
Ms. Mary Crass, International
Transport Forum (OECD),
Other Star Speakers
Transport Forum (OECD),
Ms. Ann Fry, GAATES,
Mr. Shakti Sinha, DSIIDC and
Prof. Rosario Macario, Lisbon
Technical University at the
Inaugural Plenary
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Inauguration continued…
The National Anthem rendered by the children of
The Noida Deaf Society
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A welcome dinner was
hosted by the Hon’ble
Chief Minister, Delhi at
her residence for all the
Conference Delegates
Welcome Dinner…
Conference Delegates
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Welcome Dinner at Hon’ble
Chief Minister’s residence
for the conference
delegates
Welcome Dinner…
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EXPOSITION &
POSTER GALLERY
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Unprecedented
AttendanceThe TRANSED 2012 Conference saw an unprecedented
attendance not only at the inaugural sessions but in all
break-away sessions on each day of the conference.
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Unprecedented
Attendance
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Award Ceremony:
Best Paper/Poster Awards
The Chief Guest, Mr. Arvinder Singh, Hon’ble Minister,
Ministry of Urban Development, Govt. of NCT of Delhi gave
away the best paper and best poster awards to the authors.
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Svayam Accessibility Awards 2012
� On the sidelines of TRANSED 2012, newly institute Svayam Accessibility Awards were given away to promote accessibility initiatives in India.
�� The awardees included DTC (Most Accessible Public Transport System), Red Fort -ASI (Most Accessible World Heritage Site), ITC Ltd. (Most Accessible Luxury Chain of Hotels) and Lemon Tree Hotels (Most Accessible Budget Hotel Chain)
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Release of AEI’s Para-transit Guide
On the sidelines of TRANSED 2012
conference, a guide by Access
Exchange International titled
“Paratransit for Mobility-Impaired “Paratransit for Mobility-Impaired
Persons in Developing Regions”
was released by the Hon’ble
Minister for Urban Development,
Govt. of NCT of Delhi.
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Cultural Performance at
the Award Ceremony
The Awards Ceremony was concluded by an
overwhelming performance by the youth of Jammu
and Kashmir (Space Communications) and the
incredible dancers from Abilities Unlimitedincredible dancers from Abilities Unlimited
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Closing CeremonyThe closing ceremony saw concluding remarks by the Chair -International Scientific Committee, TRANSED 2012 and formal handover of the TRANSED baton to the next host Lisbon, Portugal in 2015 and a welcome presentation by the next host.
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Thank You
Svayam(an initiative of SJ Charitable Trust)
Jindal Centre, 12 Bhikaiji Cama PlaceNew Delhi 110066, IndiaNew Delhi 110066, IndiaPh: +91- 11- 61462323
[email protected]. [email protected]
www.svayam.com; www.transed2012.in