1. Events/conferences play vital part in the revenue stream

for associations

2. They help in increasing and retaining membership

3. Knowledge sharing and networking opportunity among

the members

4. Contribute in brand development of the associations

Why are events important for Associations

1. Mobility solution at an event helps reducing printing cost

2. Organisers need to invest less money in event app to deliver

information and drive audience engagement

3. Unlock new revenue stream through effective promotion of

sponsors and exhibitors through the app

4. Effective networking opportunity and communication facilitate

new membership

5. Detailed analytics about the event help organisers to understand

attendee behaviour

How event apps help Associations to achieve the goal?

Information while on the move

1. Give the busy attendees the opportunity to make

personalised schedule, check speaker bio, venue

information and other details while on the go

2. Use push notifications for reminders, new updates

3. Use gamification to add some fun element and make

them visit booths - hence a scope to promote your

exhibitors/sponsors

4. Leaderboard displaying points based on app activities

encourage users to do more

1. Event app allows attendees to communicate easily with organisers

2. Organisers can get the feedback quickly

3. Easy communication channel helps in attendee satisfaction which

eventually lead to member retention

4. In event2mobile, there are features like:

a. Q/A module - Users can ask questions to the

organisers/speakers through the app

b. Poll & Survey module - Organisers can get feedback

c. Users can also rate any session

Two-way communication is easy

Networking

1. Members appreciate effective networking system at events & conferences

2. Event apps facilitate networking in various ways - messaging, finding

profiles of similar interest, social media like platform within the app

3. For example event2mobile has several features like:

a. Networking - Delegates are auto-matched based on personal

preferences and contact information of all users can be seen

b. Social Wall - Users can create posts, upload photos, make

comments, like or share posts just like any social media platform

c. Photo Wall - Users take pictures within the app, customise them and

upload them in the app

1. Use of beacons at an event is boon for both attendees

and sponsors

2. Beacons are small smart objects sending out bluetooth

low energy (BLE) signals

3. Beacon compatible apps like event2mobile detect

signals and receive notification

4. iBeacon is the trademark for the beacon technology

developed by Apple, Inc.

iBeaconTM integration

1. Alerts sent to attendees based on their location and proximity to

the beacons

2. Sponsors and exhibitors can promote stalls and their brands

through beacons

3. Beacons help attendees to find other users around them

4. Attendees can choose to enable/disable the option for others to

view their location

5. Hyperlocal attendee behaviour can be understood

6. Audience engagement can be enhanced and monitored

Proximity Based Alerts

1. Increase revenue stream with effective promotion of the

sponsors and exhibitors through the event app

2. Promotion through event apps allow the sponsors get

concrete data - number of clicks, views of their pages and

even information about the prospective profiles

3. Better exposure to the sponsors can be given through

Flash Screen, Banners, Icons, Sponsor Modules etc.

within the event app

Promotion of sponsors & exhibitors

1. Highlight your valued sponsors on the app’s flash screen or

opening page.

2. This method makes every attendee to see the sponsors’

brands. Eg. Singapore WSH Conference event app powered

by event2mobile showed the sponsors on the splash screen

Branding for better recall

1. Putting a banner in different modules of the app or

even a screen dedicated to the sponsor is possible

2. Banners can be linked to marketing content of the

sponsor like blog etc.

3. Since banners and a dedicated screen have

visibility, organisers can charge premium. Eg. In

Calderm Annual Meeting app by event2mobile, one

page was dedicated to main sponsor janssen and

there were also janssen banners in different modules

Sponsorship Options

1. Incorporate sponsor branding in different modules within

the app Eg. In the Namwolf 2015 Business Meeting event

app, the logo of sponsor RVM in different modules like

schedule, list of Law Firm Members etc.

2. Within microblogging module of the event app, allow

hashtags promoted by the sponsors

3. Can even allow sponsors to conduct polls within the app

4. Can include scavenger hunt in app gamification module

which will prompt attendees to visit different sponsored

booths

In-app display of logos & other specialities

1. Can give a list of names within the app module solely dedicated to the

sponsors

2. Users can find logos of all the brands and can get more information if they

click on the links

3. Give link to social media pages of the sponsors - it will make the sponsors’

happy and users can get information quickly

4. Can designate levels to the sponsors based on revenue. Eg. In the GTS

event app (powered by event2mobile), there is separate module of

sponsors & they are categorised as Gold, Silver

Multi-Sponsors acknowledgement

Bill & Melinda Gates Foundation

event2mobile provided mobile solution to Bill & Melinda Gates Foundation for

the Grand Challenges Annual Meeting.

Highlights:

1. Social Media Integration through Linkedin, Twitter and Facebook

2. Live Q&A for presenter /conference

3. News and updates when changes are made to an ongoing event

4. Map integration

5. Personalised itinerary

6. Web based administration interface (CMS)

7. Multi-event usage

event2mobile adopted by Congress of the Asian Society for Transplantation

(CAST) for their 2015 event in Singapore attended by 1000 surgeons.

Highlights:

1. Polling in a session occurred using event2mobile among 1000 attendees

2. Result of the polls declared within minutes and displayed on big screens

3. Results were 'live' and were automatically refreshed so all the users

could see the numbers rise on the big screens

CAST 2015, NUS, Singapore

CalDerm, the California Society of Dermatology & Dermatologic Surgery,

required an event app at Annual Meeting in California for smart networking

and delivering industry expertise.

Highlights:

1. event2mobile provided robust online meeting platform

2. Provision of One to One networking

3. Easy access to exhibitors, sponsors and speakers information

4. Main sponsor Janssen is highlighted in different modules

5. Option for Business Card Exchange

CalDerm - Annual Meeting in California

event2mobile clients

Talk to us

Our Global Presence

Email: contact@event2mobile.com

22 Cortlandt Street, Suite 1635

New York, NY 10007

USA

Phone: +1 800 385 1422

SIN

GA

PO

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K

NE

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OR

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168 Robinson Road,

#12-01 Capital Tower

Singapore 068912

Phone: +65 8428 4499

Faraday Wharf,

Innovation Birmingham Campus,

Holt Street, Birmingham Science

Park Aston,

Birmingham, B7 4BB.

Phone: +47 (0) 465 77716