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Great Ideas For Teaching (GIFT) Session –Bow Valley College

Feb 17, 2010

Welcome!IntroductionsWhat is Digital Identity?What are Social Media and Social Networking?Why are they important?What is LinkedIn?

Basic profile Networking Groups and professional development Job searching

Anything else?Some references

Social Media RevolutionYoutube Video

http://www.youtube.com/watch?v=sIFYPQjYhv8

What is Digital Identity?University of Reading (UK) defines ‘Digital Identity’ as:

“the persona an individual presents across all the digital communities in which he or she is represented.”

DI has two parts: What you say/do online (you can control)What others say about you (no control)

http://thisisme.reading.ac.uk

What is Social Media?Media is an instrument for communication to you:

newspaper or a radio (one way)

Social media is also a social instrument of communication

Social media is a website that doesn't just give you information, but interacts with you while giving you that information. (ie. Provides a way for you to make comments, vote, recommend, rate, etc.)

Social media is a two way communication tool

http://webtrends.about.com/od/web20/a/social-media.htm

What is Social Networking?

Social Networking is basically networking (building connections, communities, groups) by using social media tools

http://webtrends.about.com/od/socialnetworking/a/social-network.htm

http://webtrends.about.com/od/socialnetworking/a/socialnetwork_b.htm

Why Are Digital Identity, Social Media and Social Networking Important?

They have changed the way we think about privacy

They are changing the way we communicate

Many employers “google” candidates—what they find determines if you receive an interview

What you do online remains there forever—there is no past history any more

They are becoming a primary recruitment and job search tool

Social media and help or hurt your life, career, relationships, etc.

Changes in Law have not kept up with changes in technology

They are here to stay (in some form)! Within the next few years they will be an expectation

What is ? LinkedIn is a social networking tool designed

specifically for:

Building business connectionsMarketing and advertisingJob searchingHiring and recruiting staff

(it’s like a professional version of Facebook)www.linkedin.com

.Runs on the “friends” or “contacts” concept

Consists of: Profile Friends Groups Discussions Blogs Widgets

.Youtube Video on LinkedIn:

Go to www.youtube.com

Type “LinkedIn” into the search bar—you will find many videos on LinkedIn and how to use it.

http://www.youtube.com/watch?v=IzT3JVUGUzMhttp://www.youtube.com/watch?v=YsXZ5ET9-bA

.Renate’s Profilehttp://ca.linkedin.com/in/renatedonnovan

BVC Instructor’s group on LinkedInBVC BlackBoard support groupOthers?

ResourcesLRS – Teaching and Learning Centre (Andy and

Laura)

LinkedInhttp://www.youtube.com/watch?v=YsXZ5ET9-bAhttp://www.youtube.com/watch?v=IzT3JVUGUzMhttp://www.youtube.com/watch?v=j9z_k8sbdKchttp://www.youtube.com/watch?v=C1ofuNt6Abk

Social Media Revolution: http://www.youtube.com/watch?v=sIFYPQjYhv8

Digital Identity: http://thisisme.reading.ac.uk

ResourcesSocial Media:

Blog created by the Office of the Canadian Privacy commissioner that discusses digital safety http://blog.privcom.gc.ca/

 http://www.youtube.com/watch?v=6a_KF7TYKVc&feature=related

 http://www.cnn.com/2008/LIVING/worklife/11/05/cb.social.networking/index.html

 http://www.business-opportunities.biz/2009/10/26/social-networking-dos-and-donts/

 http://mashable.com/2009/02/27/social-media-for-business-2/

 Books:Alba, Jason. I’m On LinkedIn: Now What?Schepp, B & Schepp D. How to Find a Job on LinkedIn,

Facebook, Twitter, Myspace.