getting to valuable: real ways to create real value
DESCRIPTION
Business Value. It’s important. If we didn’t create value for our business we wouldn’t have very many jobs. Or an economy. Or little sandwiches that are nicely cut into triangles.But when it’s all said and done, businesses exist because of their customers. We all see examples of businesses that serve their customers excellently which create record profits. But what about when the customers exist in a community, the community exists in a society, and the society exists within the context of the rest of humanity?In this presentation, we’ll explore:A powerful definition of what value really isHow to go beyond the business and to the individual, family, society, and economyHow to tie societal value back to income in tangible waysTRANSCRIPT
Getting To Valuable: Real Ways to Create Real Value
By Zee Spencer
LeanDogA N A G I L E S O F T W A R E S T U D I O
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Pretty != Valuable
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Expensive != Valuable
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Usable != Valuable
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Real Definitions(OK... So I just used Google. But I swear they’re real!)
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• The regard something is held to deserve; the importance or preciousness of something
• Somethings material or monetary worth
• Somethings worth compared to the price paid or asked for it
• The usefulness of something considered in respect of a particular purpose
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Valuable == Relevant, Important, and Useful
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To Whom?
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To an Individual?
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To Society?
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To a Business?
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Yes.
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What is Valuable to a Business?
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Whatever the owner(s) say is!
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Making Money
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Fulfilling Their Purpose
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How Do Businesses Get Their Value?
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We have an economy where we steal from the future and
sell it to the present. Then we call it GDP -- Paul Hawken
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Vision, Execution, Luck
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(Mostly Luck)
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Stop HuntingStart Farming
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Recognize Interdependence
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Interdependence?!?!?! On WHO!?!?!?!?!?
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Individuals
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EmployeesCustomers
Trainers
Board MembersCommunity
Leaders
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And Groups
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GovernmentsCompetitors
Communities
Activist Groups Talent Pools
Colleges
Unions
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And Other Things
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Laws of Nature
Natural Resources
International Relations
Economies
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Some Examples
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Whole Foods
Toms Shoes
Nike Leandog
Apple
Lending Club
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What Can We Do?
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Make Stuff That Matters
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Learn Like The Wind
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Tie Learning to Doing
Make Learning Pervasive
Make Learning Cheap
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Own The Whole
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Hold Yourselves Accountable
Expand the Pie
Find Phoenixes
Reveal Hidden Costs
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Some Giants Whose Shoulders I Stand On
Daniel Pink
Saul Kaplan
Jerry Weinberg
Umair Haque
Curtis Faith Jeff Patton
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Peter Checkland
Deb Scofield
Matt VanVleet
Bob Myers
Jim King
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