getting to grips with google adwords management
DESCRIPTION
Google AdWords Management can be the answer to reaching thousands of potential customers. Millions of people use the popular search engine every day and putting your product or service in the middle of the action is a surefire way to get discovered.TRANSCRIPT
SEO Hub
Google AdWords Management can be the answer to reaching thousands of potential customers. Millions of people
use the popular search engine every day and putting your product or service in
the middle of the action is a surefire way to get discovered.
Although easy to use, getting the most
mileage out of Google AdWords Management is best achieved by hiring
the services of a professional AdWords manager.
Since AdWords account management relies heavily on keywords, knowing the
right ones to choose is of paramount importance and can spell the difference
between success and failure.
Introducing Find Your Ideal Customers
Find Your Ideal Customers is an Australian start-up digital marketing agency that draws on
specialist skills including Adwords Management.
Its founder, Jayson Rodda, has logged over 15,000 hours of experience in Google AdWords Management and trained more than 10
professionals who have since mastered the program. It was set-up by Jayson who firmly
believes that every business can succeed online.
According to Jayson, the foundation of success is based on the principles of
identifying who your ideal customer is, understanding what your ideal customer
wants, and marketing more effectively than your competitors to that specific
target audience. These three steps, when implemented correctly, can be extremely
powerful in reaching the right people each and every time.
Getting Google AdWords to Work for You
The best way of getting to grips with Google AdWords Management is by writing compelling ad copy. Know who your audience is and set the
right tone that will grab their attention and captivate them. Mention your product’s benefits
and the problems it will solve. Find out what your competitors are saying in their ads then
determine what makes your product different. Highlight your value proposition and make sure
it is something unique.
Effective website communication is also vital when making a good first impression with
your prospects. It is therefore imperative that you send out the right signals showing you
understand your product and the market for whom it is intended. Ensure that you send
your AdWords campaign to the right websites and communicate to them why your proposition in the market is unique. For best
results, include components that will encourage a reaction from them, such as call
to action and request quotation forms.
Track Your Performance
An added bonus of Google AdWords Management is the ability to track your ad’s performance from the get go. Keep a tab on
how your customers find you through simple methods such as asking them when they
phone you, via AdWords conversion tracking, or by monitoring your AdWords
account based on recorded conversions and phone call intelligence.
In addition, Find Your Ideal Customers also specialises in SEO services, content
marketing, display advertising, Facebook advertising, conversion rate optimisation,
and paid search across other networks including Bing and Yahoo. When used to
supplement your Google AdWords Management campaign, the results can be
overwhelming and way beyond your wildest expectations.
Find Your Ideal Customers CALL: 1300-76-00-84 today.
Don’t waste any more time. Get to grips with Google AdWords
Management by phoning us.