get roi in one crop cycle - infoag conference · sustainability. more crop per drop. building...
TRANSCRIPT
Get ROI in One Crop Cycle
How Smart Soil Moisture Data Helps Farmers Grow More, with Less
Jurriaan Ruys CEO, Sensoterra
Matt Murray, Founder & Owner, Process Tech Ag
We envision a balancebetween water & soil.This is achieved by improvingland heath & growerprofitability.
What we do
To empower better decision making for land management through smart soil moisture measurements.
Why we do it
FROM UP ABOVETO DOWN BELOWGet a bird’s eye view of your fields. The free Sensoterra app gives you the ability to zoom into individual probe data, prioritize irrigation actions, and save time.
How we do it
SUSTAINABILITYMore crop per drop
Building solutions for positive impact for smarter land
resource use
PARTNERSHIPFor planet, people,
and profit
Working in trusted partnerships, collaborating for
growth
SCALABILITYGrow more, waste less
Built for scale, with ease, simplicity, and confidence in
smart data
Strategic choice for IoT
Traditional Smart technology
Wired, fragile hardware
Feature-Based pricing
More data the better
Compete in sector
Wireless, IoT hardware, 24/7 Data
Affordable solutions, no subscriptions
Focus on what is needed to make a decision
Collaborate with ecosystem
The benefits
LEARN FROM PAST TRENDS
24/7 insights into what’s happening in your fields
Identify fact-based trends and visualize findings
Resource use optimization
ASSESS THE CURRENT SITUATION
Identify current problems with irrigation effectivity
Optimal irrigation results in yield increases
Insights accessible at anytime and anywhere
INCREASE CROP YIELD
Compare measurements across all fields
Be more efficient with time, head to the field only when necessary
Make decisions for increases in yield
How does it work?
CHOOSE YOUR SENSORBased on crop type, select a probe that measures at the active root zone.
DOWNLOAD THE APPDownload the free Sensoterra app to your smartphone.iOS or Android.
INSTALL YOUR SENSORSScan the unique QR code, then simply push probes into the soil.
CLOUD-BASED DATA SERVERWith LoRa WAN wireless network, your app data is stored in secure Sensoterra servers
ACCESS YOUR DATA INSIGHTSData are available from an hour of installation & is accessible via app, desktop, or API.
MAKE SMART DECISIONSWith better data, you can improve irrigation, get more productivity & crop yield.
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“There is a huge need to learn how to better irrigate & control the consumption of water"
Matt Murray, Process Tech Ag
Process Tech Ag
Owner of Process Tech Ag
Ag Tech integrator for field telemetry, aerial imaging, asset tracking
Improve decision making through better data - reduce inputs, increase outputs
15 years in Tech / 20 years in Ag
TARGET CROPS
Almonds, Vineyards, Row-crops (tomatoes, watermelons)
WEB BASED PORTAL
View sensor data online with the customer web portal.
WIRELESS TECHNOLOGY
With Long-Range, Wide-Area (LoRaWAN), sensors can be flexibly placed across fields.
SIMPLE DATASAVE TIME
Get insights at a glance with simple easy to read graphs, tables, and pie-chart data.
CUSTOM DESIGN
We work with clients to display data that matters to their specific needs.
ALL YOUR DATA IN ONE PLATFORM
Data is integrated from smart sensors like soil moisture, weather stations, pump monitoring and more.
Platform
Benefits of Ag Tech Integration
SENSOR AGNOSTIC
No Lock-in
Find the sensor that makes the most sense for
your need
SINGLE PANE OF GLASS
One portal that maintain all your data
CUSTOM API ACCESS
Introduce and integrate data
from other sources
BACKHAUL AGNOSTIC
LoRaWAN, LTE CAT-M,
NB-IoT
CUSTOM VISUALIZATION
See the data when & how you want it
Fredriks Farms
HIGHLIGHTS
Crop TypeAlmonds
Irrigation MethodDrip Irrigation, 80 acres
TechnologiesPump Run time, Sensoterra soil moisture, NDVI imaging
GOAL & SOLUTION
GoalReduction of water use
SolutionVerification of correct irrigation application
Van Groningen & SonsHIGHLIGHTSCrop TypeWatermelons
Irrigation MethodDrip tape irrigation, 500 acres
TechnologiesPump Run time, Sensoterra soil moisture, NDVI imaging
GOAL & SOLUTION
GoalNew field - How to best irrigate?
SolutionUsing feedback from sensors, VG&Sons built a successful irrigation program within the growing season, rather than over multiple seasons.
ROI IN ONE GROWING SEASON
Thank you
MATT MURRAY
Process Tech Ag
www.processtechag.com
JURRIAAN RUYS
Sensoterra
www.sensoterra.com
Stop by booth #24 for more information or visit our respective websites.