1. GENIE PUBLIC RELATIONS

2. About UsGenie PR is recognized today as a leadingPR & Events solution provider with distinctadvantage in the use of modernaesthetics interlaced with traditional Indianphilosophies. With a core value of puttingclients needs and satisfaction as theprimary focus, Genie PR have made aname for themselves in the corporateworld.Our PR campaigns bear a distinctsignature of technology and amazingcreativity fulfilling clients objectives andleaving a long lasting impression on theaudience.Genie PR has a team of seasonedprofessionals who have been working inthe industry for years with a lot of success.ABOUT US

3. Public RelationsBrands live in the minds ofconsumers. Our PR machineryis adept in Brand Building,giving your company theimage you desire, the imagethat is easy to recall.Having strong relations withmedia, Genie PR worksrelentlessly to out across yourbrand to the various mediaplatforms in style.PUBLIC RELATIONS

4. Core CompetenceStrong Work EthicsHighly Experienced TeamCompetitive PricingDedicated to our clients successPassionate about our workInnovative and creativeGenie StrengthGENIE STRENGTH

5. SocialMediaPublicRelationsConferences &SeminarsBrand Building &PromotionEventsContent Writing &CreativesGENIE ServicesGENIE SERVICES

6. ResearchAction Plan / Objectives /Program PlanningCommunication Tactics /Implementing PlanEvaluationPublic AffairsBrand BuildingImage DevelopmentInternal CommunicationsExternal CommunicationsPromotionsCorporate PositionCrisis Management* (*When required)Pr PROCESSPR PROCESS

7. PR ActivitiesStrategic CounselPress ConferencesPress ReleaseMedia kitsMedia BriefingOne-on-One InterviewsCorporate StoriesWorkshop and SeminarLobbyingSocial MediaCorporate BlogsNewslettersPress ToursReportsMedia MonitoringMedia DossiersPR ACTIVITIES

8. GENIE STRATEGY FLOWSTRATEGY FLOW

9. GENIE STRATEGY FLOWSTRATEGY FLOW

10. PICTURE GALLERY

11. PICTURE GALLERY

12. ZPICTURE GALLERY

13. PICTURE GALLERY

14. CorporateSectorInteriorsSectorNGOSectorBusinessSectorHospitalSectorLifestyleSectorFinancialSectorGovernmentSectorEducationSectorBankingSectorRealEstateSectorMediaSectorHealthSectorHealthSectorDefenseSectorInfrastructure SectorEntertainmentSectorITSectorHospitalitySectorAutomotiveSectorConsumerSectorFood anddrinkSectorTelecomSectorSecuritySectorFMCG/ProductSectorGENIE Specialized sectorsGENIE SECTORS

15. What is Social Media?Social Media refers to the means of interactions among peoplein which they create, share, and exchange information andideas in virtual communities and networks.Social media differentiates from traditional/industrial media inmany aspects such asquality, reach, frequency, usability, immediacy andpermanence.Social Media is peoplehaving conversationonline

16. Genie PR will immerse you in theconversations..

17. Social Media Optimization: It is a set of methods for generating publicity through social media, onlinecommunities and community website. Methods of SMO includes adding RSS feed, social newsbuttons, blogging, and incorporating third-party communityfunctionalities like- images and videos. Social Media Optimization is related to search engine marketing, butdiffers in several ways. It primarily focuses on driving traffic from sources other than searchengines. Improved search ranking is a benefit of successful SMO too.

18. Increase Internet Authority Branding and Brand Recall Increase BrandVisibility Direct Communication with prospect user / buyer / seller Reach to niche audience Latest way of marketing and promotions Stand out of the crowd Drive more traffic

19. Various Popular Social Media Website: Stumbleupon.com (Photo Sharing) Twitter.com (Micro Blogging) Facebook.com (FB Fans, FB Friends, Photo Sharing,Video Sharing etc.) De.licio.us (Social Bookmarking) Flickr.com (Photo Sharing) Youtube.com (Video Sharing) Tumblr.com (Photo Sharing) Myspace.com (Video Sharing) Photobucket.com (Photo Sharing)

20. Genie will power your brands conversation through Social Networking (Facebook, Linkedin etc.) Blogging (Blogger,Wordpress etc.) Micro Blogging (Twitter) Video Promotions (Youtube, Myspace) Photo Sharing (Flickr, Photobucket) Creating Fresh Content Participating SocialCommunities Third party apps (twitter, blog links), Paid Ads Group Participation, answer and comment posting (YahooAnswers)(Just to name a few)

21. Paid Ads: (PPC Pay per Click)Pay per Click is another very effective method for online marketing of ourwebsites and products. Publishing ads on local search engine (e.g. - google.co.in). Tracking conversion rate to keep a check on the effectiveness of ouradvertisement campaign. We can do PPC in different search engines like Google,Yahoo, Bing, MSN. Choosing proper keywords: Avoid very short and broad keywords Make quality Ads, which are interactive and informative. Landing page must be attractive and user friendly.

22. Paid Ads:Paid Ads Platforms:1. Google2. FacebookClient Investment:1. Daily / Monthly budget is set as much the client says.2. Investment basis on the number of clicks made by users on the Ad.3. Money would be deducted only when user clicks on the Ad.4. Before starting any campaign, client budget must be known.Text AdsImage Ad

23. Clients currently Genie is working with:

24. Social Media Optimization and Blogging:Blogging:- It is called as web log. Read, write, or edit a shared onlinearticle. Blogging plays a key role in Social Media Optimization.Ex. Blogger, WordpressWe can share blog posts through social media websites.

25. Micro Blogging:- Micro blogging is another type of blogging that allows upto 140 characters long posts.Ex. TwitterMicro blogging is very much popular now a days.

26. What is SEO? SEO is a technique, which helps in improving the visibility of any website orwebpage in a search engines search results. It is a process of raising number of visitors to a websiteby achieving a high ranking placement. SEO helps to ensure that a website is accessible to asearch engine and improves the chances of finding thesite by a search engine. To optimize a website you may have to edit its contentand HTML and associated coding to raise its relevanceto specific keywords and to remove barriers in indexingthe websites by search engines.

27. Types of SEO:1. On Page SEO: It includes Keyword Research (Key phrases relating to business) TitleTag (what the page is about) Meta DescriptionTag (Describing the Page) Meta KeywordTag (Other relating keywords) ALTTags (Image Optimization) Heading Tags Page Content2. Off Page SEO Blog Posting Social Bookmarking Article Submission Press Release Submission

28. TEAM GENIE

29. PRADEEP JOSEPHCEOPradeep is a seasoned marketing communication professional with expertise in reputationmanagement and strategic advocacy. He hold expertise in developing and managingeffective public and media relations campaigns, improving media exposure, eventmanagement and all facets of corporate communications, Pradeep brings with him richexperience cumulated over 10 years in the marketing and communications industries. Inpast, Pradeep has had opportunity to work with MSL India, Lexicon PR and CorporateConsultant , Optimal Media Solutions, Ogilvy PR worldwide , Perfect Relations and NDTV.Some of the client handled by him are Bharti Airtel Ltd, Diageo India Ltd (Allbrands), DaimlerChrysler - Mercedes Benz, Fiat Motors, Godrej (All brands), Marico (Allbrands), Emami (All Brands), Bombay Dyeing (Only bed and bath collections), Pidilite (OnlyConstruction and Chemical divison), Epson Computers, Fortis Healthcare Ltd, HimalayaDrugsCompany, clickjobs.com, Femina, Sony BMG, HindustanTimes LuxurySummit, HindustanTimes Leadership Summit, Catridge World,Arvind Mills, LatticeBridge, Regus Group, Bhushan Steel, QVC Realty and other project clients.At MSL India (formerly Hanmer MSL) , Pradeep has worked as Senior Manager Media, wherehe devised, developed and implemented media relations strategies including theidentification of key media, development of materials and messaging, in order tosignificantly raise the public profile of MSL Indias client.He holds a Masters in BusinessAdministration with Specialization in Marketing fromSymbiosis, Pune.

30. KASTURI NATHASSISTANT MANAGERA result oriented professional with over 3 years of experience inClient, Relationship Management and Media Management. Before GeniePR, Kasturi was worked with two of the most leading PR agencies,VaishnaviCorporate Communications & Integral PR and serviced brands likeDelhi DutyFree, Barista Lavazza, Pearson Educations Services, Cotton Council InternationalBill & Melinda Gates Foundation etc.At Genie PR shes responsible for formulation strategic media plans for herrespective clients. shes a thorough professional with a proactive attitudetowards generating coverage, sustaining the client.

31. UPASHA GOSWAMISENIOR ACCOUNT EXECUTIVEUpasha is a PR professional with exposure across brands with extensiveexperience in the industry. Adept in developing and implementingcommunication plans, she has a good background in writing, mediarelations, community events planning& execution and crisiscommunications.Before Genie PR Upasha worked with Brands2Life PR as a PRAccountExecutive handling lifestyle brand like Skeyndor .Prior to that she workedwith CorporateVoiceWeber Shandwick as a ManagementTrainee in theDigitel PRTeam where she handled the accounts like Aircel ,Remy Martinand FDCI.Upasha completed her PostGraduate Diploma in Advertising and PR from SriAurobindo Centre for Arts and Communications (SACAC).

32. ANKUR PORWALSOCIAL MEDIA SPECIALISTA social media strategist, Ankur has been involved in PR campaigns that are squarelydeveloped for execution within the social media space.Designing and working on communications campaigns across new mediaplatforms, he works closely with the PR team to devise Social Media Campaignsfor clients at Genie PR. His key areas of expertise lies in Mapping client PRobjectives onto new media platforms, advisory to clients on new media bestpractice & target audience insight, Developing social media programs for brandsor event lead campaigns and end-to-end management & accountability, Leadclient interface and measuring metrics analysis and translation into campaignperformance.Prior to Genie PR , Ankur was working with Ace GenesisTechnologies. He holdsmasters in Computer Applications from Gautam Budh technicalUniversity, Lucknow.

33. Own OfficeNew Delhi15, Lower Ground Floor,National Park,Lajpat Nagar 4,New Delhi 110024

34. Network affiliatesMaharashtraPunjab &HaryanaOrissaGoaMadhya PradeshRajasthanGujaratChattisgarhUttar PradeshBiharJharkhandTamil NaduKeralaAndhra PradeshJammu &KashmirUttarakhand Punjab & HaryanaChandigarh, Jalandhar, Ludhiana RajasthanJaipur, Udaipur GujaratVadodara, Surat MaharashtraNashik, Dhule, Nandurbar,Jalgaon, Kolhapur, SataraSangli, Akola, Amarawati OrissaBhubaneshwar ChhatisgarhRaipur Madhya PradeshBhopal, Gwalior, Indore BiharPatna Uttar PradeshLucknow, Agra, Varanasi UttarakhandDehradun GoaPanaji KeralaCochin, Trivandrum Tamil NaduCoimbatore Andhra PradeshVijaywada, Visakhapatnam Project Based Bilaspur Ranchi Meerut Samastipura Patna Guwahati Jammu SrinagarSecondary / Reach Network

35. Delhi Office :Pradeep JosephChief Executive OfficerAddress-15, Lower Ground FloorNational Park, Lajpat Nagar-4,New Delhi- 110024.Mobile No. : +91-9650009829FCT- Landline Number-+919999794943Telefax- +91-11-40666522E mail id- pradeepjoseph@geniepr.comContact UsCONTACT US