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Security marking: PUBLIC Generation Covid: A confidence and contact challenge Sander Kristel - @SKristel1 Chief Operations Officer UCAS

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Page 1: Generation Covid: A confidence and contact challenge - NEON€¦ · one to Coronavirus Security marking: PUBLIC. ... BBC Bitesize content 80% increase in social interactions Promotion

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Generation Covid:A confidence and contact challenge

Sander Kristel - @SKristel1Chief Operations Officer UCAS

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Pre-CovidContext

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Who is ‘the applicant’?▪ 58% of 18 year old UK applicants hold

3 or more A levels.

▪ 13% of UK applicants disclose a disability or

mental health condition.

▪ 13% of applicants are aged 25 and over.

▪ 12% of UK 18 and 19 year old applicants are

from FE colleges.

▪ 14% of accepted applicants are placed

through Clearing.

▪ 20% of applicants are from outside the UK.

▪ 29% of applicants are from POLAR4 Q1 and Q2.

▪ 19,600 apply directly to Clearing.

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2019 cycle (end of cycle)

541,240 applicants placed

34.1% of UK 18 year olds accepted

26,435 POLAR Q1 applicants accepted

– a record high, gap continues to close slowly

Record numbers of Asian and Black

18 year old applicants accepted

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2020: “There has never been a better time to apply to HE”

Around 1/3 of UK

18 year olds enter HE each year.

UK 18 year olds make up

around 45% of HE

entrants each year.

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2020: The best year yet for WP?

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68,680 students applied for courses

with a 15 October deadline, +4%

35,290 UK 18 year olds applied, +5%

2,350 POLAR Q1 applied, +8% (a new record)

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98%of applicants have concerns

about starting university in autumn

Q5. Which of the following, if any, are you personally worried about?

Base: All respondents (522) May 11th 2020

Covid: The confidence crisis

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77%of applicants have been personally

impacted by Coronavirus

The lasting impact…

Q6. Young people like yourself may have been impacted by Coronavirus in different ways. Which of the following, if any, have impacted you as a result of Coronavirus?

Base: All respondents (519)

69%

23% 22%

13%7% 5% 3%

Personal or familyfinancial/job

problems

Personal mentalhealth problems

Moreresponsibilities at

home e.g. caring forothers

Family mentalhealth problems

Family physicalhealth problems

Personal physicalhealth problems

I have lost a lovedone to Coronavirus

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Applicants need a lot of different reassurances this year

Q5. Young people like yourself, may have some worries about starting university in Autumn due to social distancing. Which of the following, if any, are you personally worried about?

Base: All respondents (522) May 11th 2020

43%42%

33%32%

29%29%

22%16%16%

13%11%

7%2%2%

Missing out on the real university…

Not having access to university facilities

Not having a fresher’s week

Not having a summer job before…

Not having access to academic staff

Not getting my first-choice…

Something else

% who ranked each in their top 3 worries

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Biggest concern is having to learn online

% who ranked each 1st in their top 3 worries

19%

15%13%

10%

Having to learnonline

Missing out onthe real university

experience

Having to learn athome

Being at adisadvantageacademically

Q5. Young people like yourself, may have some worries about starting university in Autumn due to

social distancing. Which of the following, if any, are you personally worried about?

Base: All respondents (522) May 11th 2020

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What we heard….

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Of those who have changed their mind…

Q4. In the last week, have you changed any of your decisions about university?

Base: All respondents (506)

are sitting their exams in the Autumn

have changed their firm/insurance

choices

have changed their list of preferred

universities

have decided not to go to university

are deferring a year

are redoing the year

5% 3% 2%

1% 1% 1%

'I have not been able to visit my firm choice university so as it stands I am not confident that it can really be my firm choice.'

'I want to stay more local.'

'Different universities have courses that are more suited for distance learningthan others.'

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30%of year 12 report zero hours

contact during lockdown

Q5. Which of the following, if any, are you personally worried about?

Base: All respondents (522) May 11th 2020

Covid: The confidence crisis

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Year 12s: How much contact time are you getting with your teachers?

(Zoom calls, online classes, email)

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Survey 15,000 Year 12s: Motivation

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Year 12s: What help would you find most useful?

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Expanded information and advice

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Our Covid experience

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Coordinating announcements Ofqual, Government, OFS, UUK, British Council, SQA…

Supporting stabilityExtending deadlinesData led decisionsStudent first approach

Going social: FB Live sessionsBBC Bitesize content80% increase in social interactionsPromotion of HEP virtual events

Services: No service interruption, despite furlough of workforce and 100% remote workingCovid links in Search

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Covid information and advice

Year 13 Year 12

▪ Weekly Facebook Lives: reaching over 1m in a month

▪ Collaborating with Brightside, NEON and others to target WP

▪ Expand Unibuddy on UCAS.com

▪ Free lesson plans for advisers to guide the Year 12 through the research process

▪ Live Q and A in the UCAS Hub

▪ New virtual events programme

▪ Short Autumn events series

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Applicant domicile

2019 cycle 2020 cycle Total changeProportional

change

UK 408,220 410,420 +2,200 +1%

EU 36,700 34,530 -2,160 -6%

Outside EU 49,610 55,380 +5,770 +12%

Total 494,530 500,340 5,810 +1%

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Looking to the future –June 18 deadline

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Looking to the future –June 18 deadline: Polar

POLAR4 quintile

2019 cycle 2020 cycle Total changeProportional

change

1 26,320 27,430 +1,110 +4%

2 35,630 36,870 +1,240 +3%

3 44,840 45,310 +460 +1%

4 54,910 55,940 +1,040 +2%

5 77,580 79,530 +1,960 +3%

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Clearing 2020: key dates

Clearing opens

6 July

SQA results (no later than)

4 August

JCQ Results (08:00embargo)

Adjustment opens

13 August

Clearing vacancy information closes

30 September

Last date to add a Clearing choice

20 October

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Unplaced students in Clearing can view a list of courses they've personally been matched to in Track – alongside our search tool which will still have over 30,000 course options.

▪ From too much choice to informed choice.

▪ Matches are unique – we match a students application to the students universities and colleges tell us they're looking for.

▪ The most relevant matches will appear at the top.

▪ Students can browse options they might not have originally considered.

▪ Students are in control

Clearing Plus

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Thank you

Sander Kristel - @SKristel1Chief Operations Officer UCAS