gdd brazil 2010 - what's new in google app engine and google app engine for business

What's new in Google App Engine and Google App Engine For BusinessPatrick Chanezon, Developer Advocate, Cloud@chanezon, [email protected] Paulo, October 29th 2010

Developer DayGoogle 2010

Friday, October 29, 2010

mailto:[email protected]

mailto:[email protected]

Mobile Agenda for GDD

http://bit.ly/mgddbr

Developer DayGoogle 2010Friday, October 29, 2010




Agenda

• Google App Engine• New features

• Multi-Tenancy• Channel API• Mapper API• Matcher API

• Roadmap• Google App Engine for Business• Guest @pklien: How BTBucket uses App Engine


3

What iscloud

computing?



IaaS

APaaS

SaaS

Source: Gartner AADI Summit Dec 2009

Cloud Computing Defined



IaaS value proposition…



APaaS value proposition…



Google App Engine

•Easy to build

•Easy to manage

•Easy to scale

8



Google App Engine

“We wear pagers soyou don’t have to”



By the numbers



>130K Apps

>90K Developers

>700M daily pageviews

By the numbers


9

In a word… via Wordle

Word source: http://en.wikipedia.org/wiki/App_Engine


10

Some App Engine Partners


11

Socialwok


12

App Engine @


13

Social networking at scale


13

Social networking at scale

>62M Users


14

gigy Socialize


15

gigy Socialize

"Although we typically host all our services in-house, on our own infrastructure, we felt that GAE would be a better fit

for the live chat feature because of its unique traffic pattern, which is characterized by very low traffic most of the time with very high

bursts during high profile events."

Raviv Pavel, Gigya VP of Research and Development

http://googleappengine.blogspot.com/2010/02/scalability-means-flexibility.html#links

Flexible Scalability


16

Why App Engine?


17

Managing Everything is Hard


DIYHos(ngmeanshiddencosts

•Idlecapacity•So7warepatches&upgrades•Licensefees•Lotsofmaintenance

•Traffic&u(liza(onforecas(ng

•Upgrades

19


Cloud development in a boxSDK & “The Cloud”HardwareNetworkingOperating systemApplication runtime

Java, PythonStatic file servingServicesFault toleranceLoad balancing

20


App Engine Features

21


22

Specialized Services

BlobstoreImages

Mail XMPP Task Queue

Memcache Datastore URL Fetch

User Service


23

Language runtimes

Duke, the Java mascotCopyright © Sun Microsystems Inc., all rights reserved.


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Ensuring Portability


25

Extended Language support through JVM

• Java• Scala• JRuby (Ruby)• Groovy• Quercus (PHP)• Rhino (JavaScript)• Jython (Python)

Duke, the Java mascotCopyright © Sun Microsystems Inc., all rights reserved.


Always free to get started

‐~5Mpageviews/month– 6.5CPUhrs/day

– 1GBstorage

– 650KURLFetchcalls/day

– 2,000recipientsemailed

– 1GB/daybandwidth

– 100,000tasksenqueued

– 650KXMPPmessages/day

26


27

Application Platform


28

App Engine Dashboard



App Engine Health History



Development Tools for App Engine



Google App Engine Launcher



SDK Console



Google Plugin for Eclipse



Two+ years in reviewApr 2008 Python launchMay 2008 Memcache, Images API

Jul 2008 Logs export

Aug 2008 Batch write/delete

Oct 2008 HTTPS support

Dec 2008 Status dashboard, quota details

Feb 2009 Billing, larger files

Apr 2009 Java launch, DB import, cron support, SDC

May 2009 Key-only queries

Jun 2009 Task queues

Aug 2009 Kindless queries

Sep 2009 XMPP

Oct 2009 Incoming email

Dec 2009 Blobstore

Feb 2010 Datastore cursors, Appstats, Async UrlFetch

Mar 2010 Read policies, IPv6

May 2010 App Engine for Business, OpenID, OAuth, Bulkloader



What’s new?

• Multitenant Apps with Namespace API • High Performance Image Serving• OpenId/Oauth integration• Custom Error Pages• Increased quotas (no longer 1000 entity limit)• App.yaml now usable in Java apps• Can pause Task Queues• Dashboard graphs now show 30 days• And other stuff.. See: http://googleappengine.blogspot.com/



3 up and coming features

1. Mapper API• First component of App Engine’s MapReduce toolkit• Large scale data manipulation• Examples include:

• Report generation

• Computing statistics and metrics …

• Python Example:• http://blog.notdot.net/2010/05/Exploring-the-new-mapper-API

• Java Example:• http://ikaisays.com/2010/07/09/using-the-java-mapper-framework-for-app-engine/




2. Channel API • Allows for Server Push (Comet) to browser

• Blog post announcement:• http://googleappengine.blogspot.com/2010/05/app-engine-at-google-io-2010.html

• External coverage:• Sneak Peak from an early trusted tester

• http://bitshaq.com/2010/09/01/sneak-peak-gae-channel-api/

• Demo code for Dance Dance Robot available here:• http://code.google.com/p/dance-dance-robot/

• Also see: https://groups.google.com/group/google-appengine-java/browse_thread/thread/6fa09953ffae2cd3/c1db7de5fdb82b65?pli=1#




3. Matcher API• Allows an app to register a set of queries to match against a stream of documents

• Trustes Testers, Python only • Group post announcement:

• http://groups.google.com/group/google-appengine/msg/40021537e2e58962

• Docs:• http://code.google.com/p/google-app-engine-samples/wiki/AppEngineMatcherService

• Demo code:• http://code.google.com/p/google-app-engine-samples/source/browse/#svn/trunk/matcher-sample


http://code.google.com/p/google-app-engine-samples/wiki/AppEngineMatcherService




http://code.google.com/p/google-app-engine-samples/source/browse/#svn/trunk/matcher-sample




App Engine Roadmap

41

SSL for your domainBackground servers

Reserved instances

Control datastore availability vs. latency trade-offs

Mapping operations across datasetsDatastore dump and restore facility

Raise request/response size limits for some APIs

Improved monitoring/alerting

Channel APIBuilt-in support for OAuth & OpenID

http://code.google.com/appengine/docs/roadmap.html





Google App Engine for BusinessBuild and deploy apps. Without all the hassles.



What iscloud

computing?

Infrastructure…

Platform…

Software…

… as a Service



What iscloud

computing?

PlacePostage H

ere

IaaSPaaSSaaS

Infrastructure…

Platform…

Software…

… as a Service



Google Storage Prediction API

BigQuery

1. Google Apps2. Third party Apps: Google Apps Marketplace3. ________

Google App Engine

IaaS

PaaS

SaaS

Google's Cloud Offerings



Google Storage Prediction API

BigQuery

Your Apps

1. Google Apps2. Third party Apps: Google Apps Marketplace3. ________

Google App Engine

IaaS

PaaS

SaaS

Google's Cloud Offerings



Enterprise Firewall

Enterprise Data Authentication Enterprise Services User Management

Buy from Google

Google Apps for Business

Build and Buy all your enterprise cloud apps...

45

Enterprise Application Platform



Buy from others

Google Apps Marketplace

Enterprise Firewall


Buy from Google



45




Build your own

Google App Enginefor Business

Buy from others

Google Apps Marketplace

Enterprise Firewall


Buy from Google



45




Google App Engine for BusinessSame scalable cloud hosting platform. Designed for the enterprise.

• Enterprise application management– Centralized domain console

• Enterprise reliability and support– 99.9% Service Level Agreement– Premium Developer Support

• Hosted SQL– Managed relational SQL database in the cloud

• SSL on your domain– Including "naked" domain support

• Secure by default– Integrated Single Sign On (SSO)

• Pricing that makes sense– Pay only for what you use

Google App Enginefor Business

* Hosted SQL and SSL on your domain available later this year



App Engine for Business Roadmap

Enterprise Administration Console Preview (signups available)

Direct Phone Support Preview (signups available)

Hosted SQL Limited Release Q4 2010

Service Level Agreement Available Q4 2010 (Draft published)

Enterprise billing Available Q4 2010

Custom Domain SSL Limited Release EOY 2010



App Engine Guest SpeakerPhillip Klien, Predicta/BTBucket


Revised v4Presenter

Do Brasil para o Mundo com o AppenginePhillip [email protected]@pklien


Índice• Sobre o BTBuckets• Arquitetura do BTBuckets• Por que escolhemos o AppEngine• Comparação do Appengine• Nossas dicas para o Appengine• Conclusão


Sobre o BTBuckets• Ferramenta de personalização e de targeting

comportamental (on-site behavioral targeting)• Tecnologia baseado em 'tags' • 2 produtos: freemium (web sign-up) + network • Voltada para o mercado internacional - apenas em

inglês• 3.000 sign-ups e 1.000 sites 'tagueados'• ~1 bilhão de requests por mês e picos de 800

requests por segundo


Solução de tag


Tag layer • Alta performance• Escalável• Tempo de resposta imediato

Extranet (site admin)• Orientado para usabilidade (PHP)• Relatórios


Porque Appengine• Projeto com deploy imediato• Não tínhamos modelo comercial• Queríamos ser global• Natureza da arquitetura baseada em tags• Credibilidade

• Porque queríamos testar o cloud ...


normalizou ...

1 x load-balancer/fw 1 x database 2 x webserver

+1 webserver

nem precisava ...

+1 webserver

+1 database +1 webserver Requests por dia

Caso real


Cloud X Modelo Tradicional• Investimento (timeline + custo total)• Foco no negócio• Projeto ágil / time ágil• Credibilidade• Controle de atividades críticas


Nossas dicas para o AppengineO Appengine é realmente incrível (sem jabá), mas...

• Ansiosissimos pelo Appengine for Business• Falta facilitar importação / exportação de dados• Falta globalização real de data-centers• Eliminar riscos de limitação de cotas


Conclusão• Obrigado Google, agora o mundo é plano• Não existem mais alguns issues de "startup"• Investimento proporcional a crescimento• De 'analistas de infra-estrutura' para 'analista de

estrutura cloud'


Obrigado !

Phillip Klien

[email protected]@pklien

Fonte de imagens: iconfider.com



App Engine Guest SpeakerYara Senger, Globalcode


Mobile Agenda for GDD


Developer DayGoogle 2010Friday, October 29, 2010



gdd brazil 2010 - what's new in google app engine and google app engine for business

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