fund development
DESCRIPTION
A presentation focused on the use of the cultivation cycle in the funding development process.TRANSCRIPT
Built for Lasting Impact
TOOL - CONNECT - RESOURCE
RESOURCE DEVELOPMENT
SOURCE OF GIVING
83% of all non-government contributions to nonprofit organizations come from individual giving.
11% from foundations
5% from corporations
WHO ARE YOU?
www.nuruinternational.org
HOW WELL ARE YOU AT TELLING YOUR STORY?
RELATIONSHIPS RELATIONSHIPS!
IDENTIFY
INFORMATION
INTERESTS
INVOLVEMENT
INVESTMENT
CULTIVATION CYCLE
PRACTICAL TIPS
It’s an adage of fund-raising that you should thank each donor seven times. How creative can you be in designing different ways to do that?
Some donors complain that they only hear from the organization when they want money – let’s not do that; let’s communicate in different ways throughout the year, and use each opportunity (preferably in person) to thank the donor.
All this information – Identification, Information, Interests, Involvement, Investment – needs to be captured and maintained or past support.
Capturing this information means that we need a workable database to store and analyze these important data.
LOCAL BUSINESS/CORPORATE
LOCAL BUSINESS
DO PEOPLE IN YOUR COMMUNITY KNOW WHO YOU ARE?
WHAT TYPE OF REPUTATION DO YOU HAVE?
DO YOU BELONG TO ROTARY, CHAMBERS OF COMMERCE OR OTHER COMMUNITY ORGANIZATIONS?
HOW DO YOU CREATE A WIN-WIN FOR THEM?
CORPORATE
LOCAL CHAPTERS MANY TIMES HAVE FUNDS THAT THEY CAN GIVE TO THEIR COMMUNITY
THE TREND OF BEING GREEN AND SOCIALLY RESPONSIBLE
CHASE COMMUNITY GIVING CONTEST
LISTEN WELL AND RESPOND
SPECIAL EVENTS
www.charitywater.org
INCOME GENERATORS
OCCASIONAL ACTIVITIES
★ CAR WASH, YARD SALE, ETC $
★ CONCERTS, SPEAKERS, ETC $$
★ YEARLY BANQUETS, HOUSE PARTY, ETC. $$$
REGULAR ACTIVITIES
★ VOLUNTEERS OPPORTUNITIES
★ CATERING SERVICES
★ RENTAL OF FACILITIES
TOP TRENDS IN ONLINE FUNDRAISING
1. MONTHLY SUSTAINABLE GIVING
2. DONOR CHOICE DONOR INPUT
3. GROUP AND NETWORKS
4. VIDEO
5. MAJOR DONORS GO ONLINE
6. BEYOND THE BUTTON
7. EVERYTHING OLD IS NEW AGAIN
FOUNDATION GIVING
SOURCE OF GIVING
83% of all non-government contributions to nonprofit organizations come from individual giving.
11% from foundations
5% from corporations
FOUNDATION
FOUNDATIONS CAN BE PRIVATE (FAMILY, CORPORATE) OR PUBLIC (COMMUNITY FOUNDATIONS)
CRITICAL INFORMATION YOU NEED TO RESEARCH ABOUT FOUNDATIONS BEFORE PREPARING A PROPOSAL
★ GEOGRAPHIC AREA SERVED
★ AREAS OF FOCUS
★ TYPES OF ORGANIZATIONS FUNDED/LIMITATIONS ON GIVING
★ APPLICATION GUIDELINES AND DEADLINES
FOUNDATION INFORMATION
FDNCENTER.ORG PROVIDES ACCESS TO MORE THAN 80,000 FOUNDATIONS NATIONWIDE
THE FOUNDATION DATABOOK (HTTP://WWW.FOUNDATIONDATABOOK.COM).
THE GRANTSMANSHIP CENTER (WWW.TGCI.COM)
STATE FOUNDATIONS ( HTTP://WWW.TGCI.COM/FUNDING/STATES.ASP)
Built for Lasting Impact
TOOL - CONNECT - RESOURCE