Catherine Gresty

Freelance Events Manager with 15 years experienceSuccessfully organised 250+ events

catherine@r-gmarketing.co.uk

Introducing…

uk.linkedin.com/in/catherinegrestyeventsmanager

A marketing, communications and events management professional with fifteen years experience successfully promoting, marketing and organising a wide variety of events for both corporate and charitable organisations.

Experienced

15 years of high profile, high pressure Event Management. Conferences &

seminars Awards & dinners Corporate hospitality Product launches Exhibitions & fairs Roadshows Fundraising events Company Meetings

National Trust Internal Events Consultant to 25+ historic venues and

countryside sites in the South East of England.

Imperial War Museum Successfully managed high profile events incl. Rwanda ‘Ten years on’ conference, Great Escape memorial events. Secured Panorama & Question Time filming generating £££ revenue and profile for the Museum.

Coca-Cola Successfully managed pan-Australia Events road show.

Financial Times Business Successfully managed high profile events incl. awards Generated £1m in revenue.

Successful

Successful

Public Events Party In The Park concert series▪ Successfully delivered event on budget.▪ Responsible for marketing, driving 200% increase

in visitors.▪ Total visitor numbers over 1 year c. 9,000

BioPhorum Successfully organised dozens of international

events with industry leaders

Iscoyd Park (Country House/Venue) Events Consulting▪ Planning business growth from £0-1m p.a.

Commercial

Grew Event revenue at IWM by 25% yoy, 40% over 3 years.

Negotiated in house catering contracts at Imperial War Museum achieving increased revenue by 10%.

Managed events budget for Financial Times business magazines, generating £1.5m in revenue with budgeted event spend of £0.6m

Communications

Multi faceted, highly experienced and tech savvy marketer: Campaign strategy & execution. Direct mail / email marketing. Social media campaigns. Posters/billboards. Websites. CRM. Design management/print management. Copywriting & PR. Sponsorship & ticket sales. – package design & sales

management.

Client Service

Successfully worked for/managed relationship with diverse range of clients: Publishers. Consultants. High profile, industry leading companies. Small agencies. Internal clients. Politicians, ambassadors, senior military

personnel.. Celebrity speakers/hosts incl. Michael Portillo, David Gower, Terry Wogan etc.

Multiple Sectors = Breadth Of Experience

Finance. Publishing. Public sector venues. Prestige venues. Biopharmaceuticals. Manufacturing. FMCG. Concert/festival.

Quick starter

Proven track record of hitting the ground running:

Direct Tactful

Persuasive Incisive

Dynamic Meticulous

= Instant impact!

Testimonials

“Catherine successfully organised events for the Financial Times' leading retail finance publications. She is a highly motivated events professional and was held in high regard by her fellow colleagues in editorial, advertising and marketing. Whilst working for Financial Times Business she worked across a range of events that included awards dinners, seminars, conferences, magazine/product launches and exhibitions all of which were held in top London venues with industry and celebrity speakers. Catherine was entirely responsible for all logistics, marketing and budget management of these events. She also managed a small team of events/marketing staff. Catherine takes great pride in her work and I would recommend her for any event management or marketing role.” Mark Cunnington, Publisher, Financial Times Business

” During her time at Imperial War Museum London, Catherine motivated and led her team to record breaking commercial success in the corporate events field. She efficiently and effectively managed a variety of events from blue chip client receptions and dinners to sensitive high level VIP functions. She is highly professional, reliable, has a good reputation in the industry and is well respected by colleagues and clients alike. She was a fantastic ambassador for the Museum and I would recommend her to your organisation.” Rebecca Stephens, Head of Events, IMPERIAL WAR MUSEUM LONDON

Testimonials

“I had the pleasure of working with Catherine at our London Toy Fair Event for the last 2 years (2011/2012). She was flexible in her approach and used her own initiative. Catherine executed our stand in a timely manner on a very strict budget. She also turned our stand around to be the best we’ve ever had. I would duly recommend her professional services as she is clearly passionate about what she does best.” Anja Doman, Imagination Games

” Catherine is an exacting professional, determined, conscientious and thoughtful. She has brought a great focus to event management and has an outstanding level of discernment about what will and will not work. Events now work like clockwork meaning I and the other facilitators can focus on the content and forget the logistics with confidence. Catherine is a pleasure to work with, always positive and constructive. She is one of the good people in life.” Tony White, Director, BPOG