PESTLE Analysis Your notes Potential impact

H – High Time frame: Type: Impact: Relative importance:

M – Medium 0-6mth Positive + Increasing > Critical

L – Low 6-12mth Negative - Decreasing< Important

U - Undetermined 12-24mth Unchanged= Unimportant

24mth+

Political

Economic

Sociological

Technological

Legal

Environmental

Implications and importance

Make sure that the

information you provide is

relative to 'your own

business' and not the

market you are in!

Place information about your business and

how these PESTLE factors may effect your

organisation during your analysis.

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PESTLE Analysis