frameworks and technologies. hec montrÉal – mba 53-751-02 e-commerce jacques robert & jean...
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FRAMEWORKS and FRAMEWORKS and TECHNOLOGIESTECHNOLOGIES
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
Examples of success storyExamples of success story
• ……..
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
Key buzz wordsKey buzz words
• Pure Play (Amazon) vs Brick & Click (Sears)Pure Play (Amazon) vs Brick & Click (Sears)• Participants in the relationshipParticipants in the relationship
– B2C (Amazon)B2C (Amazon)– B2B (Dell)B2B (Dell)– C2C (eBay)C2C (eBay)– G2C G2C
• Sell-Side, Buy-SideSell-Side, Buy-Side• Before the transaction, transaction itself, after the Before the transaction, transaction itself, after the
transactiontransaction• Internet Vs Non-Internet ECInternet Vs Non-Internet EC
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
Pre-Internet Representation Pre-Internet Representation
ERP
CRM
Buying
Other
Firm
ERP
CRM
Buying
Other
Firm C
C
C
C
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
Post-Internet RepresentationPost-Internet Representation
ERP
CRM
Buying
Other
Firm
ERP
CRM
Buying
Other
Firm C
C
C
C
E-marketsB2B
Portal andB2C Market E-markets
C2C
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
Network enterpriseNetwork enterprise
ERP
CRM
Buying
Other
Firm
ERP
CRM
Buying
Other
Firm C
C
C
C
ERP
CRM
Buying
Other
Firm
Technology as a factor for Technology as a factor for changechange
Technologies that are making Technologies that are making e-business possiblee-business possible
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
« Teckie » terminology« Teckie » terminology
• Internet (Internet (interinterlink the link the netnetwork)work)• TCP/IP (transmission control protocol / internet protocol)TCP/IP (transmission control protocol / internet protocol)• E-mailE-mail• FTP (File transfer protocol)FTP (File transfer protocol)• HTTP (hypertext transfer protocol)HTTP (hypertext transfer protocol)
• WWW (world Wide Web)WWW (world Wide Web)• HTML (Hypertext markup language)HTML (Hypertext markup language)• Browser (Mosaic)Browser (Mosaic)• Search engine (Yahoo, Googles, …)Search engine (Yahoo, Googles, …)• Java, Java Beans, Java Server Pages Java, Java Beans, Java Server Pages
• P2P (file sharing)P2P (file sharing)• XMLXML• Web service Web service
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
Characteristics of the InternetCharacteristics of the Internet
• ReachReach• Flexible device and easy to useFlexible device and easy to use• Personalization Personalization • Interactivity Interactivity • Asynchronous communicationAsynchronous communication• Encyclopedic Nature Encyclopedic Nature • ““Indexable” and searchableIndexable” and searchable• Media RichnessMedia Richness
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
Change in information systemsChange in information systems
• Transformation of the hardware industryTransformation of the hardware industry– Moore’s lawMoore’s law– Component architectureComponent architecture
• ERP systemERP system– Intergrated data baseIntergrated data base
• Customer Relationship ManagementCustomer Relationship Management• Electronic data interchange (EDI)Electronic data interchange (EDI)
HEC MONTRÉAL – MBA53-751-02 E-Commerce
Jacques Robert & Jean Talbot, HEC Montréal
LogisticLogistic
• Order managementOrder management• FurfillementFurfillement• Inter-city deliveryInter-city delivery• « Last-mile »« Last-mile »