for united - ua.ink-global.com · property & garden maintenance - total amount spent/year $1.1...
TRANSCRIPT
for United2 0 1 9 m e d i a k i t
Where you can share breakfast with the tropical fish circling in the turquoise lagoon beneath your overwater bungalow
Tahiti
O C T O B E R 2 0 1 8
Three Perfect
Days
The Islands of
JAPANESE WHISKEY • JEFF BRIDGES • AMAZON ADVENTURE
J U LY 2 0 1 8
Where you can find your light in a U-Bahn station that’s as chic as a contemporary art gallery
Three Perfect Days
Munich
CHRISTIANE AMANPOUR • SAN JUAN ISLANDS • MARCUS SAMUELSSON
01_HEMI0718_TheCover.indd 1 04/06/2018 09:23
Three Perfect Days
Where you can reach new heights at the Baroque-Moorish La Compañía de Jesús church
Quito
S E P T E M B E R 2 0 1 8
TH E BAHAMA S • S T E R L I NG K . BROWN • COOK I NG I N I TA LY
M A Y 2 0 1 8
Three Perfect Days
Houston
Where you can snap the ultimate selfie in front of artist Sebastien “Mr. D” Boileau’s Biscuit Paint Wall
KATIE COURIC • THE WORLD’S BEST NEW HOTELS • JENNA FISCHER’S JET LAG FIX
01_HEMI0518_Cover12.indd 1 05/04/2018 10:43
A U G U S T 2 0 1 8
Three Perfect
Days
Beijing
Where you can get in the right frame of mind at the meditative Red Brick Art Museum, which boasts masonry almost as dazzling as the art on display
NEW ORLEANS AT DAWN • GLENN CLOSE • NEW ZEALAND’S MAGICAL HONEY
Where you can experience a city in full
bloom from the edge of a sea of sunflowers
DenverThree Perfect
Days
N O V E M B E R 2 0 1 8
APRÈS SKI · KERRY WASHINGTON · DIVING IN MICRONESIA
J U N E 2 0 1 8
Three Perfect Days
Toronto
Where you can take in a show
under a canopy of leaves at the
whimsical Winter Garden Theatre
J�� �ARSONS • THE FAMILY TRAVEL GUIDE • HANNIBAL BURESS IN NEW ORLEANS
R1_01_HEMI0618_CoverOK3.indd 2 09/05/2018 09:16
Three Perfect
Days
London
PADDLEBOARDING WITH A PURPOSE • CHICAGO’S TASTIEST HOOD • ALAN CUMMING
Where you can pick up a banoffee cupcake at the bakery that made
Kate Moss’s wedding cake
A P R I L 2 0 1 8
01_HEMI0418_CoverOK.indd 1 07/03/2018 08:42
The MagazineWelcome to Hemispheres. With a fresh look and smart content, we are securing our position as one of the preeminent American travel magazines—inflight or otherwise. Our goal with Hemispheres is to celebrate every facet of travel and directly engage our readers with stories and images that evoke the fun, surprise, and discovery of new places so vividly that they start planning their next trip before landing. Readers begin this journey with Naviga-tor, our front-of-book section, which is packed full of stories from every corner of the globe that United flies. From the ultimate octopus in San Diego and the
must-have necklaces in Dublin, to the next big neighborhood in Tokyo and the hottest new hotel in Sydney, these are stories that people will want to read no matter their destination. Of course, travel and culture go hand-in-hand, and with our mid-book section, Diversions, we keep readers up to date on all things entertainment: museum exhibits, mov-ies, sports, and more. Our signature cover feature, Three Per-fect Days, sends readers to far-flung loca-tions with enviously packed itineraries and vivid photos that capture how excit-ing and inspiring travel can be. Feature packages—on the ultimate ski resorts,
the best family vacations, the world’s top new hotels—are the kind of tear-out-and-save stories readers crave. And our Hemi Q&A offers insightful interviews with the biggest names in entertainment. We think Hemispheres is a great read, whether you’re at 30,000 feet or relaxing at your hotel, feet in the infinity pool. And we think you’ll agree. Ellen CarpenterEditor in Chief
Hemispheres Travel Show
The Hemispheres Travel Show is a television-style series celebrating amazing loca-tions around the world. This 30-minute show is broadcast automatically on the seatback TV screens on over 18,000 flights each month, reaching
a truly captive audience of two million travelers. It’s also available on personal device entertainment as part of United Private ScreeningSM. Every month we xplore a city or region with our own visual take on Hemispheres’
trademark feature, “Three Perfect Days.” For each epi-sode, we enlist three locals to show us how they spend their perfect day—from the best restaurants and shops to the ultimate outdoor adventures and scenic hideaways.
This is a fantastic way for us to reach even more travelers each month and offer them a beautifully produced, inform-ative, and entertaining view of a destination that might just end up becoming their next vacation spot.
http://www.unitedmags.com/the-hemispheres-travel-show
The Airline
• United Airlines and United Express carry 148 million customers and operate more than 1.6 million flights a year.
• United is proud to have the world’s most comprehensive route network, including U.S. mainland hubs in New York’s Newark Liberty, Chicago O’Hare, Houston Intercontinental, Denver International, San Francisco, Los Angeles and Washington Dulles Airport.
• United’s comprehensive global network includes world class international gateways to Asia, Australia, Europe, South America, Central America, Mexico, the Caribbean, Canada and The Middle East.
Source: 2018 GfK MRI Spring
United U.S. Hubs
New York/Newark, NJ
Washington, DC
Houston, TX
Denver, COSan Fransico, CA
Los Angeles, CA
Chicago, IL
HSBC, one of the world largest banking organisations, discovers a new country
Air travellers have built a soaring
economy in the sky worth $400.5 billion
More than $1.26 billion being added every day
11.9 million people flying around the world each
day
The 25th largest economy
in the world
This utopia is real, but it exists 30,000 feet above the surface of the earth.
Simon Leslie Chief Executive Officer Ink Global, we are travel media:
“It’s really obvious from the report’s findings that airline passengers are also a very desirable customer base for any brand today. They have money, education and spend like no others. It is time to make sure you are targeting this highly affluent bunch of real people, and to get your brand into their hands. People taking to the skies. Real spenders travelling to airports very close to the shops selling your products, visiting your cities and hotels or people needing your ser-vices online. Ink Global gives you access to this new com-mercial country in the sky.
Cindy Wong HSBC Regional Head of Marketing, North America:
“Air travel has become an increasingly important part of peoples’ lives in the last 10 years, thanks to growing global commerce and pure wanderlust. It has made more experiences, opportunities and relationships possible than ever before. The key to seamless, efficient and worry-free travel is having a bank that goes wherever you go. HSBC is in 67 countries around the globe to ensure that travellers have access to the money, support and ser-vices that they need to make the most of their adventure.”
Not since the days of the Italian explorer Christopher Columbus and his discovery of the new worlds have people been so excited.
Discovery of this new country by this modern day explorer will lead to riches just as Columbus did for Spain and HSBC will do for you.
Ink Global - we are travel media, are excited to be able to take you thereStamp your (business) passport and visit FlylandNEW YORK, Aug. 27, 2018 /PRNewswire/ -- There is a new global
economy with a population larger than Belgium, a GDP that rivals Norway, and worldly citizens who are well educated and on the move. Like most places, people here fall in love, make lasting business connections, aspire to polite social behaviours, and indulge in an array of food, drink and entertainment.
United Spending Power i n t h e p a s t y e a r , u n i t e d p a s s e n g e r s s p e n t
Source: 2018 GfK MRI Spring
Travel
$34.5 B Foreign Vacations
$26.3 B Domestic Vacations
141.2 M Total Number of
Hotel Nights
Dining
$1.1 BFamily Restaurants
& Steak Houses/30
Days
$671.4 MDining at Fine
Restaurants/30 Days
$313.2 MDining at
Other Types
Restaurants/30 Days
Business
$904.4 B Total Volume of
Business Purchases
Financial
$1.4 T Total Value of
Investments
$227.8 B Total Value of Stocks
$676.4 B Total Value of Other
Market Instruments
$14.1 B Credit Cards
- Monthly
Expenditure
$3.8 B Contributions
& Philanthropic
Giving/ Year
Electronics
$14.4 B Home Personal
Computers - Total
Amount Spent
on Most Recent
Purchase
$1.7 B Total Amount Spent
on Mobile Phones/
Smartphones
Purchase/Year
$1.0 B Home Personal
Computers Software
- Total Amount
Spent/Year
$898.8 M Audio Equipment &
Accessories
$594.7 M Cameras/
Camcorders
$228.1 M Audio Equipment
Headphones
$13.7 M Mobile/Smart
Phone “Apps” - Total
Amount Spent/30
Days
Home
$14.4 B Home Remodeling -
Total Amount Spent/
Year
$5.7 B Household
Furnishings: Big
Ticket Items
$3.2 B Home Improvements
$3.0 B Property & Garden
Maintenance - Total
Amount Spent/Year
$1.1 B Any Climate Control
Appliance(s) - Total
Amount Spent/Year
$803.7 M Paint/Stain
$234.2 M Table Settings
(Silverware/
Flatware/Crystal/
Barware)
$67.0 M Baby Furniture &
Equipment - Total
Amount Spent/6
Months
Apparel/Accessories
$12.8 B Clothing
Expenditures - Total
Amount Spent/Year
$3.6 B Women’s Clothing
$3.1 B Men’s Clothing
$2.5 B Fine Jewelry
$1.9 B Shoes
$1.0 B Eyeglasses
$817.1 M Watches
$452.5 M Luggage
$195.8 M Nonprescription
Sunglasses
Shopping
$10.2 B Internet & Catalog
Shopping - Amount
Spent/Year
$1.4 B Mail Order Shopping
by Phone/Mail-
Amount Spent/Year
$265.3 M In Home Shopping
- Total amount
spent/6 Months
$1.9 B Food Stores - Total
Volume Spent in
Average Week by
the HH
$115.5 M Personal Appliances
$1.1 B Bedding & Bath
Goods
$1.0 B Sport/Recreation
Equipment
$455.0 M Camping Equipment
Personal Services
$847.3 M Beauty Parlor - Total
Amount Spent/6
Months
$389.5 M Dry Cleaning - Total
Amount Spent/6
Months
$355.2 M Prescription Drugs -
Total Volume Out of
Pocket Spending/30
Days
$116.4 M Flowers by Phone/
Internet - Total
Amount Spent/6
Months
$96.8 M Flower Shop - Total
Amount Spent/6
Months
$67.9 M Quick Service Copy/
Printing - Total
Amount Spent/6
Months
United Airlines Travel Profile
$25.8 BTotal Spent on
Domestic Vacations
$31.7 BTotal Spent on
Foreign Vacations
$683 MTotal Spent on Dining
at Fine Restaurants in
the Past 30 Days
140.2 MTotal Volume of
Hotel Nights
United Demographics
t h e h e m s i p h e r e s m a g a z i n e a u d i e n c e
46.8 Median Age
$154,800 Median Household Income
$389,658 Median Value of Home
$601,026 Median Household Net Worth
52.7% / 47.3% Male/Female Ratio
66.7% / 33.3% Married/Single
63.2% Age 25-54
41.4% Children Living in Home Under 18 Years Old
90.5% Any College Education
70.7% Bachelor’s Degree or Higher
32.4% Post-Graduate Degree
51.7% Professional/Managerial
36.5% Top 9 Job Titles
11.0% Top Management
74.2% HHI $100,000+
51.6% HHI $150,000+
35.2% HHI $200,000+
20.3% HHI $250,000+
56.4% Household Net Worth: $500,000+
40.5% Household Net Worth: $750,000+
28.0% Household Net Worth: $1,000,000+
Source: 2018 GfK MRI Spring
t h e h e m s i p h e r e s m a g a z i n e a u d i e n c e
Source: 2018 GfK MRI Spring Source: U.S. Department of Transportation T100
Hemispheres is Among the Top 5 Print Media for: Rank Demographic Profile
#5 Median Household Net Worth: $601,026
#3 Professional/Managerial
#1 Top 9 Job Titles (CEO/President thru Dept. Manager)
#1 Human Resources/Personnel
#2 Engineering/Design/Research and Development
#2 Marketing/Advertising#2 Business Purchases:
Web Development Software/Services
#3 Business Purchases: Consultation Services
Hemispheres ranks # 1 among all GfK MRI national print media for the following demographics:
Rank Demographic Profile
#1 HHI $100,000+#1 HHI $150,000+#1 HHI $200,000+#1 HHI $250,000+
#1 IEI $75,000+#1 IEI $100,000+#1 IEI $150,000+
#1 Any Business Purchases in Past Year
#1 Business Purchases: Travel Arrangements
#1 Business Purchases: Mainframes/Micro Computers-related Equipment/Services
#1 Has an Office Set-up at Home
#1 Primarily Works from Home
#1 Owns a Smartphone#1 Owns an Apple
iPhone
Hemispheres # 1 National Travel Targets
Rank Demographic Profile
#1 3+ Domestic Airline Round Trips
#1 Actively Enrolled in Any Hotel Rewards Program
#1 Went to the Beach While on Domestic Vacation
#1 Went Running/Jogging While on Domestic Vacation
#1 Visited Friends/Family While on Domestic Vacation
#1 Holds a Valid Passport#1 Any Travel Outside the Continental
U.S. in the Past 3 Years#1 Any International Travel by
Commerical Airline#1 Any International Travel for
Vacation or Honeymoon#1 Any International Travel for Part
Business/Part Vacation Combined#1 3+ International Round Trip
Flights in Past Year#1 3+ International Business Round
Trip Flights in Past Year#1 Any Business Overnight Stays
at Upscale Hotel
#1 15+ Hotel Nights for Leisure Reasons
#1 Visited Western Europe#1 Visited The Netherlands#1 Visited Canada#1 Visited Hong Kong
The Longer You Fly - The More Likely You are to Engage with Inflight Media
United Airlines
1,450(Average Flight
Length in Miles)
Hawaiian Airlines: 1,415United Airlines Greater
by: 2.4%
Delta Air Lines: 1,159United Airlines Greater
by: 25%
American Airlines: 1,129United Airlines Greater
by: 28.4%
Alaska Airlines: 1,101United Airlines Greater
by: 31.6%
Southwest Airlines: 789United Airlines Greater
by: 83.7%
#1 TOP 9 JOB
TITLES(CEO/PRESIDENT THRU
DEPT. MANAGER)
(866) 2-join-in | vzw.com
© 2015 Verizon Wireless. 21107
It’s.
Not.
Your.
Phone.
That’s.
Slow.
It’s.
Your.
Network.
Come
home to
a better
network.
Win a TERRA® ED!www.zeiss.com/outdoor/hemi
GRAND BALCON NORD, CHAMONIX-MONT-BLANC, FRANCE
45° 52’ N 6° 53’ E
www.zeiss.com/outdoor
Discover the world of ZEISS. // EXPERIENCE MADE BY ZEISS
The moment the view turns into
something unforgettable.
This is the moment we work for.
i n h e m s i p h e r e s m a g a z i n e
Creative Solutions
Intergrated Solutions
w e ’ v e g o t t h e s o l u t i o n f o r e v e r y b u s i n e s s
PromotionsWe can create bespoke pro-motions or composite promo-tions to help you engage with our audience.
SupplementsThemed supplements spon-sored by an advertiser and focusing on a specific subject such as tourism, drinks or shopping.
AdvertisementsWe can design and redesign advertisements to ensure consistent brand recognition.
GatefoldsWe also offer gatefolds on pro-motions for maximum visibility and engagement.
iPad app advertisingInteractive ad with embedded videos allow-ing viewers to enjoy interactive content which is downloadable and therefore availa-ble even without being connected. Social mediaFrom tagging your brand in our social media posts to linking our followers to your company’s website, we will work with you to put your brand at the forefront of our readers’ mind. E-newsletter advertisingExclusive banner advertisering.Banner: 900 x 100 pixelsValue: $1,500 / month(based on availability and print buy)
hemispheresmagazine.comThe magazine website gives advertisers additional opportunities to connect with customers as a complement to print adver-tising campaigns and leads readers directly to the advertisers’ company website. Readers are directed to hemispheresmagazine.com via email marketing, social networking sites and from United’s website.
Banner: 300x250 pixelsValue: $1,250 / month
Rates Effective with the January 2019 Issue of Hemispheres
Frequency: Monthly *Including 15 Second Video Commercial
Spread
Full Page
2/3 page
1/2 page
1/3 page
1/4 page
1/6 page
Inside front cover spread
Inside front cover page
First spread
First right hand page
Inside back cover
Outside back cover
Adjacent to seat back guide
1x
$115,608
$67,560
$49,646
$39,112
$28,576
$23,303
$18,037
$151,875
$79,688
$135,850
$71,665
$71,665
$84,500
$71,665
3x
$109,215
$64,009
$47,154
$37,242
$27,330
$22,369
$17,413
$144,656
$76,078
$129,433
$68,457
$68,457
$80,650
$68,457
6x
$103,461
$60,662
$44,806
$35,480
$26,155
$21,488
$17,596
$137,798
$72,649
$123,336
$65,409
$65,409
$76,993
$65,409
12x
$98,406
$58,004
$42,940
$34,082
$25,223
$19,769
$16,360
$131,284
$69,392
$117,544
$62,513
$62,513
$73,518
$62,513
Our 2019 deadlinesProduction schedule
Space deadline
16th November
14th December
18th January
15th February
15th March
12th April
17th May
14th June
12th July
16th August
20th September
18th October
Video deadline
16th November
14th December
18nd January
15th February
15th March
12th April
17th May
14th June
12th July
16st August
20th September
18th October
Print deadline
3nd December
3nd January
1st February
1st March
2nd April
3nd May
3nd June
1st July
2nd August
2nd September
3rd October
1st November
Onboard
1st January
1st February
1st March
1st April
1st May
1st June
1st July
1st August
1st September
1st October
1st November
1st December
Issue
January
February
March
April
May
June
July
August
September
October
November
December
36-54_HEMI1116_3PD2.indd 3607/10/2016 14:59
Our 2019 Editorial Calendar
JANUARY
3 PERFECT DAYS
Bogota
FEBRUARY
3 PERFECT DAYS
Charleston PACKAGE
Grand Canyon
MARCH
3 PERFECT DAYS
Newark
APRIL
3 PERFECT DAYS
Porto
MAY
3 PERFECT DAYS
Iceland PACKAGE
Best New Hotels
JUNE
3 PERFECT DAYS
Tel AvivPACKAGE Family Travel
JULY
3 PERFECT DAYS
ChicagoPACKAGE
Steaks
AUGUST
3 PERFECT DAYS
Hong KongPACKAGE
Adventure Travel
SEPTEMBER
3 PERFECT DAYS
Los Angeles
OCTOBER
3 PERFECT DAYS
Costa Rica PACKAGE
Wine
NOVEMBER
3 PERFECT DAYS
DelhiPACKAGE
Ski
DECEMBER
3 PERFECT DAYS
KauaiPACKAGE
Islands
Contact usAlyson Rosen
Advertising [email protected]
+1 786 -627-3016
View the digital edition of United Hemispheres magazine online at hemispheresmagazine.com