for job seekers
DESCRIPTION
for Job Seekers. Prepared for Curt MacRae’s Get to WORKshop August 20, 2009 By Cleo Parker. Twitter for Job Seekers. What is Twitter? How can Twitter assist a job search ? Setting up your Twitter account Profile & following strategies Twitter resources for job seekers. - PowerPoint PPT PresentationTRANSCRIPT
for Job Seekers
Prepared for Curt MacRae’s Get to WORKshop August 20, 2009
By Cleo Parker
2
Twitter for Job Seekers
• What is Twitter?
• How can Twitter assist a job search ?
• Setting up your Twitter account – Profile & following strategies
• Twitter resources for job seekers
What is Twitter, Anyway?
4
An Open Micro Blogging Platform
• Microblogging – limited to 140 characters• Open network – no introductions needed
OR
5
Twitter Traffic is Growing Rapidly
How Twitter Can AssistJob Seekers
7
Using Twitter for Job Search
• Locate jobs
• Establish your credentials
• Networking
• Intelligence Gathering
8
Finding Jobs on Twitter• Searching Twitter
– http://search.twitter.com/– #jobs, #jobseekers, #tweetmyjobs, #hiring, #mijobs– Also use this to find people in your fields of interest
• TweetBeep “like Google alerts for twitter:”– http://tweetbeep.com/ to set up job alerts
• Tweet My Jobs – set up search by channel– http://www.tweetmyjobs.com/
• Twitter Job Search– http://www.twitterjobsearch.com/
• Twitter Job Finder– http://twitterjobfinder.com/
9
Reputation and Network Building
• Post observations and articles relevant to your field of work
• Follow thought leaders in your field
• Follow local connectors
• Reach out to people of interest
• Your network will expand in new and sometimes surprising ways
Setting up and Using Twitter
Tips for Job Seekers
11
Twitter Profile for Job Seekers
• Adjust Your Settings– Profile Statement– Link – Page Background– User Photo – Notifications– Devices
12
Anatomy of a Profile
Profile statement
Link to book site
Balanced follow ratio, active tweeter
Following these folks
Optional Background
Profile Photo
Tweets promote book & publishing
13
Twitter Commands
• # Hashtag– To identify a tweet as belonging to a special category, such as
• #jobs Social Media Manager, Raleigh NC
• RT re-tweet– To broadcast someone else’s tweet to all your followers
• RT @careerexaminer Hiring good talent - find it first -- http://bit.ly/ruk0g
• @ at reply– To send a message to someone that everyone can see
• @cleoparker interesting blog, cleo thanks for the link http://bit.ly/Kfay
• DM - Direct Message – To send a private message between two people
• D cleoparker You won a free dog training clicker/whistle for following HBH Pet Products! Send your mailing address via DM and watch for your prize
14
Who to Follow• Job Posting Services
• Recruiters
• Target Companies
• Job Search Advice
15
What to Tweet
• NOT: Your diary, menus, playlist – Twenty things job seekers shouldn’t say on T
witter
• Links – add a brief comment, and use a URL shortener
• Original observations, breaking news, job leads
• RT Content of interest
16
Organizational Tools
• Free downloadable applications: – Tweetdeck– Hootsuite– Twirl
• Create categories
• Built in URL shortening
• Link Twitter to blogs, Facebook
17
Twitter vs. Tweetdeck
Job Search Tools and Tweeps
19
Job Tweeps
• @job shouts – General job postings• @Startup Hire – Jobs at VC backed
companies• @ZulujobsMI - Michigan jobs tweets• @JobAngels – Post your info so others
can “help one person find a job”– Many industries have their own job tweeps,
@GetManufactJobs, @GetMarReseaJobs, @socialmediajobs, etc.
20
Job-Related Tweeps
• Advice– @careerealism– @jobhuntorg– @careerexaminer– @kevindonlin– @onlineresume– @indeed– @simplyhired
• Local news & events– @MotorCity– @crainsdetroit
• Recruiters– Search on company
name & #jobs– @kristanabraham
• Campbell-Ewald
– @tannarmstrong• Organic
21
General Twitter Information
• Articles on Twitter for job searching– How to find a job on Twitter article on
Mashable– Review of Twitter job search apps– @Irene Koehler offers online social media
training via Twitter
• The Twitter Workbook by David R. Haslam