font analysis
TRANSCRIPT
Font Analysis.Through the production of my pop magazine, I chose my fonts wisely to reflect a feminine, young and fun audience. To do this I chose my fonts from both the Adobe software and also a website called ‘DaFont’. This was so I had the chance to explore extra fonts, without being restricted to the ones I was given through the software.
Front Cover; Masthead.
For the masthead I used a bold font, to ensure my target audience are lured into my magazine and so that they are aware what my magazine is called. Although it is a bold and striking font, it still has a feminine touch to it, due to the letters being curved rather than squared. The colour white also makes it appear delicate and innocent, reflecting a youthful brand identity.
Front Cover; Puff.
For the puff I selected a font from DaFont called,
Luvable. I found this font from the ‘valentine’
category on the website, I chose to download this
particular font as it was about the boy band One
Direction, I wanted to create a fancy, romantic and
sweet font. This is because a young target
audience would fantasize about One Direction and
have a ‘crush’ on their favourite member. By
choosing a font with love hearts surrounding the
letters it gives a ‘dreamy’ and girly tone.
Front Cover; Main Sell Line.My main sell line had to be attention
grabbing and interesting to read, this is so
my target audience would purchase my
magazine to read more! I used a font
called ‘Skater Girls Rock’ from ‘DaFont’. It
was the perfect font for my front cover as
has a funky, cool and exciting look about it
which a young female audience would find
attracting. The letters are curved, giving a
feminine, delicate touch making the letters
appear pretty and decorative, reflective of
the target audience. However, it is still
bold and eye catching, allowing the main
sell line to become effective.
Front Cover; Sell Lines.
Besides the images I used this particular font again from DaFont as it gives a gossipy look. The use of capitals makes it look loud and exciting, which a target audience would love as it would make them want to read more about these sell lines. I used the same font for each of the sell lines as it creates continuity, making my magazine appear professional.
Contents Page; Header.
For the header of my contents page, I used the
same font which is used for my masthead. This
is to create a symbiosis, allowing my magazine
to be presented as professional and organized,
which a female audience would enjoy. It also
appears bold and striking, making my contents
page appear loud and exciting, like it is
shouting out all the content of ‘Pop-Tastic’
Contents Page.
For the use of the numbers, I again referred back to the
‘Skater Girls Rock’ font. It allowed the page numbers to
appear bold and funky, giving a decorative look to the
contents page. It also makes the pages seem more
exciting to the others, making them stand out and look
special, as if these are the most gossip-filled parts of the
magazine. It also creates easy access for my target
audience, as they may have been lured in by one of the
particular images on the front of my magazine and would
want to find the page quickly.
The use of the colour purple creates a girly and pretty look
to ‘Pop-Tastic’ which my target audience would love as
they care a lot about appearance.
Contents Page.
At the end of the editors letter I chose a script font, this was
so it gives a handwritten effect, as if Anna had personally
signed the magazine herself. This gives a personal and
friendly tone to the magazine which a young target audience
would love as they would feel they have a personal bond
with ‘Pop-Tastic’.
The fact it is a script font also allows the audience to relate to
her, as they would appeal to this type of handwriting, it
appears delicate and pretty, which again would appeal to my
target audiences interests.
The colour white again mirrors the delicate, innocent effect,
making ‘Pop-Tastic’ appear inviting and fresh.
Contents Page.For the other fonts I used the same, it is
a delicate, pretty font, making the
content appear interesting and visually
appealing to read.
The colour white is continuously used to
highlight how all of the content is
valuable and brings the same amount of
fun, jam-packed excitement.
The use of the black font against the
yellow causes it to stand out, making my
target audience want to read about
these images, again creating
excitement.
Double Page Spread.
I continuously included this familiar font, to create
a symbiotic link and highlight how ‘Pop-Tastic’
keeps bringing the same level of fun. It makes my
double page spread Headline to appear alluring
and worth reading.
The display font makes it look newsworthy, that
this double page spread is exclusive and my
target audience have the chance to read it first!
The colour white stands out in front of the pink,
clashing with the yellow. The use of colours here
reflects the upbeat pop genre and how my target
audience are excited by the use of these colours.
Double Page Spread.
This is another font I downloaded from DaFont,
called ‘AdamGorry’. I liked this font as it looked like
there are little bulb lights inside, making it appear
like a show title you would see on the front of a
retro cinema. This made the ‘goss’ inside my
magazine seem like a show, again referring to
excitement and ongoing fun. It also makes it
appear decorative and pretty which my target
audience would love.
The letters are curved and flicked at the end,
paying attention to detail, it makes the content of
‘Pop-Tastic’ seem interesting and different from all
other pop magazines.
Double Page spread.My page numbers are inserted inside a 3D
love heart shape, this again creates a
friendly, loving and soft feel to my
magazine, highlighting ho my magazine
loves its audience.
It also highlights femininity, as a love heart
shape is commonly associated with
females. However, this type of love heart
reminds us of the love heart sweets,
highlighting youth, as we associate sweets
with a younger audience.
Each page of my magazine would include
this to create a symbiosis.
Font Analysis Conclusion.
In conclusion, I used a variety of fonts
throughout my practical pieces to reflect the
girly, pop genre. However, I did not use too
many fonts as it would make my magazine
appear unprofessional and messy. Therefore,
the fonts I included in my three pieces would be
the only fonts used through the rest of my
magazine.