flogs and st.louis blues
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Flogs and St.Louis BluesTRANSCRIPT
ABOUT: FLOGS
© Copyright Flogs International 2012
› Flogs connects you to your favorite events by importing specific events or the complete schedule directly into your personal calendar.
› Our unique synchronization technique allows us to manage your calendar for you and keep you up to date on changes and additional events.
› Flogs is platform neutral and synchronizes with all popular platforms including Windows Live Calendar, Apple iCal, Google Calendar, Outlook, iPhone and Blackberry
› Create and share calendars with your friends and family through social networks
› Who: NHL club
› What do they want to achieve › Implementation› Activation› What are the Results
BUSINESS CASE: ST. LOUIS BLUES
© Copyright Flogs International 2012
› Since entering the NHL as an expansion team in 1967, the St. Louis Blues have employed some of the greatest players in history, including old-time hockey heroes like Dickie Moore, Doug Harvey, Glenn Hall and Jacques Plante. Later, names like Bernie Federko, Brett Hull, Wayne Gretzky, Al MacInnis and Peter Stastny would call St. Louis home, and who could forget fan favorites like Bob Plager (pictured), Tony Twist and Curtis Joseph?› The team enjoyed success on the ice too, reaching the Stanley Cup Finals in each of its first three seasons. Later, the Blues would earn a playoff berth for 25 consecutive years (1979 through 2004). Recently, after a five- year absence, the Blues returned to the playoffs in 2009.
› Who: NHLclub› What do they want to achieve
› Implementation › Activation› What are the Results
© Copyright Flogs International 2012
› Service their fans› Keep their fans up to date› Creating a new communication channel
BUSINESS CASE: ST. LOUIS BLUES
› Who: NHL club› What do they want to achieve › Implementation
› Activation› What are the Results
© Copyright Flogs International 2012
› Widget on schedule page
BUSINESS CASE: ST. LOUIS BLUES
› Who: NHL club› What do they want to achieve › Implementation
› Activation› What are the Results
© Copyright Flogs International 2012
BUSINESS CASE: ST. LOUIS BLUES
› Widget on downloadable schedule page
› Who: NHL club› What do they want to achieve › Implementation › Activation
› What are the Results
© Copyright Flogs International 2012
› Widget on schedule page› Widget on downloadable schedule page› News article on website› Facebook message› Multiple tweets
BUSINESS CASE: ST. LOUIS BLUES
› Who: NHL club› What do they want to achieve › Implementation › Activation
› What are the Results
© Copyright Flogs International 2012
› Total subscriptions 5,159› Tweets and retweets on the original tweet› Shares and comments on Facebook message
BUSINESS CASE: ST. LOUIS BLUES