finding the right funding: proven grant research strategies
TRANSCRIPT
How to Find the Right Funder:Strategic Prospect Research
WEDIDIT WebinarJanuary 20, 2016
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Presented by: RBW Strategy, LLC
Introductions Session Objectives Grants overview and lifecycle Organizational strategic planning Tips for researching funders Resources
Agenda
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Identify how strategic planning impacts grant seeking activities
Understand components of grants lifecycle and how they impact one another
Gather information on how to establish organization for successful grant seeking
Obtain resources and information to inform the pre-award process
Session Objectives
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Guiding Question 1:Why do you seek grants for your
organization? Is this part of a larger organizational strategy or fundraising
strategy, a board member/executive leader’s focus, or is this what you have always done?
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Grant = a sum of money given by a governmental agency, or private funding source, for a particular purpose.
What do grant funds typically support?o General operating budgeto A specific project or programo Capital improvementso Capacity buildingo Special evento Meeting or conferenceo Sponsorships or scholarships
Grants Overview and Lifecycle
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What types of entities award grants? Government agencies (Federal, State, Local) Private foundations (Bill & Melinda Gates
Foundation) Corporate foundations (AT&T Foundation) Family foundations (Bezos Family Foundation) Community foundations (Northern VA
Community Foundation) Corporations (through the corporation itself)
Grants Overview and Lifecycle
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Grants Overview and Lifecycle
Prospect Research and Strategic
Planning
Application Development
Award and Project Start-up
Award Management and
Monitoring
Project Closeout
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Grants Overview and LifecycleLifecycle Phase Description
Prospect Research and StrategicPlanning
Review grantors’ requirements and create prospect list Determine potential fit with grantors’ priorities
Alignment of potential grantors to organization’s fundraising strategy, and grantors’ deadlines
Application Development
Compile financial, programmatic, and organizational data required to complete proposal
Prepare proposal(s) in advance of deadlines and review for accuracy
Award and Project Start-up
Grantor notifies grantee of grant through written communication (typically notice of award)
Grantee begins to expend funds and implement grant as indicated in the proposal
Award Management and Monitoring
Provide grantor with financial and programmatic reports, meeting attendance and/or other requirements specified in the notice of award
Gather data to effectively evaluate success in how grant funds are expended, and ensure quality control
Project Closeout Expend all grant funds provided by the grantor Ensure alignment of actual and budgeted expenditures Provide final reports as requested
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Resource capacity (personnel, funding, materials, etc.)
Strategic planning and alignment with fundraising planning
Alignment of goals to activities to outputs/outcomes (i.e. logic model)
Financial management and internal controls Continuous quality improvement/evaluation
measurement Adherence to grant award requirements
Common Pitfalls and Challenges
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Guiding Question 2:Your organization is starting a new service
offering or program and would like to obtain additional funding. How do you go about
doing this in a strategic way?
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What are the goals of grants prospect research? Gather and analyze available information on
funders Obtain accurate and up to date information
that aligns with organization’s goals and mission
Increase the organization’s chances of obtaining grants from those funders who are the best fit
Organizational Strategic Planning
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What considerations should I be aware of when conducting research? The amount of funding being sought Type of funding (general operating, project) Geographic area Target population Keyword search terms Acceptance of unsolicited proposals Award amounts Foundation’s giving priorities
Organizational Strategic Planning
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How does the organization’s strategic plan align with the fundraising strategy? Determines the annual (or multi-year)
fundraising goals Provides focus on the type of funding the
organization should seek Outlines the roles and responsibilities of
people involved and key activities Maintains focus on the mission and main
service areas the organization offers
Organizational Strategic Planning
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How does one become a successful prospect researcher? Determine the resource(s) to allocate Identify the tools that will be used Incorporate research as part of the larger
fundraising cycle of activities Speak with other nonprofits on resources they
use that are successful Leverage relationships of board members and
staff with potential and current funders
Organizational Strategic Planning
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What information should I gather as a prospect researcher? General information on funder Giving cycles and deadlines Giving priorities and award amounts Relevant past grantees and projects (review
990 form) Trustees and staff to see if connection to
nonprofit board members and/or staff Eligibility and administrative requirements Geographic area(s) of focus
Organizational Strategic Planning
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BIG Online: http://www.bigdatabase.com/ Foundation Directory Online (free at
Foundation Center and registered libraries): http://fconline.foundationcenter.org/
FoundationSearch: http://www.foundationsearch.com/
Fundsnet: http://www.fundsnetservices.com/ GrantStation:
http://www.grantstation.com/index.asp
*Bold font indicates fee-based
Resources: Foundation & Corporate Grants
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Guidestar: http://www.guidestar.org/ NOZAsearch: https://www.nozasearch.com The Chronicle of Philanthropy:
http://philanthropy.com/ The Grantsmanship Center:
http://www.tgci.com/funding-sources Urban Ministry:
http://www.urbanministry.org/grants
*Bold font indicates fee-based
Resources: Foundation & Corporate Grants
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Catalog of Federal Domestic Assistance: http://www.cfda.gov
Federal Grants Wire: http://www.federalgrantswire.com
Grants.gov: http://www.grants.gov GrantsNetwork (both private and
government): http://www.ecivis.com
*Bold font indicates fee-based
Resources: Government Grants
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Annual Report of Philanthropy in America: http://www.givingusareports.org/
Foundation Center: http://foundationcenter.org/washington/resources.html#01
Grant Space: http://grantspace.org/ OMB – Federal grant forms:
http://www.whitehouse.gov/omb/grants_forms The Grantsmanship Center:
http://www.tgci.com/resources
Resources: General
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Rachel WernerOwner and CEORBW Strategy, LLCPh: (301) 325-8552Email: [email protected]: www.linkedin.com/in/rabwernerTwitter: @rbwstrategywww.rbwstrategy.com
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