final evaluation.2

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My film poster follows and break conventions which I will explain: When analysing three ‘horror’ posters (the unborn, Gothicka, the woman in black) I noticed famous actors would be promoted at the top of these posters, as they are the main character and there names would attract audiences. This is known as ‘Hollywood credits’ to advertise actors, production companies and directors. My film didn’t have a famous character so I decided to use convention and put the production teams name instead (as the production team is more famous than the actor) in bold red writing. Also I put it towards the bottom not top.

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Page 1: Final evaluation.2

My film poster follows and break conventions which I will explain: When analysing three ‘horror’ posters (the unborn, Gothicka, the woman in black) I noticed famous actors would be promoted at the top of these posters, as they are the main character and there names would attract audiences.This is known as ‘Hollywood credits’ to advertise actors, production companies and directors.

My film didn’t have a famous character so I decided to use convention and put the production teams name instead (as the production team is more famous than the actor) in bold red writing. Also I put it towards the bottom not top.

Page 2: Final evaluation.2

All three of the posters I analysed had clear titles, plus the titles would be the biggest text on the poster. This is because the title is the most important piece of text and that’s the first thing the audience should realise. Conventionally all the titles were at the bottom of the posters.

I decided to make my title clear and bold, also it is big so the audience can clearly see it. I used red text colour as there is a link to my teaser trailer and I believe the colour red has a sense of horror and chilling affect to it. But I challenged conventions as my title was going to be placed at the top of the poster as I believed that it would be more appropriate and clear, plus the audience will realise this text first.

Page 3: Final evaluation.2

Film posters are made to show consumers that a new moving is arriving in to cinemas soon, so the date release is major importance all three poster I analysed had the date releases, somewhere clear and unique. So I placed my date release in a clear positron and made it very easy for the audience to notice it. Most date releases are aimed towards the bottom of the poster in the posters I looked at, but I decided to put mine the middle as it shows a sense of importance.

I used red text again as I believe this is an important text also it gives a clear indication when the film is out in cinema’s.

Page 4: Final evaluation.2

My magazine cover uses forms and conventions of real media products, as I analysed three professional magazine covers and used the research to help me make mine. I analysed magazine covers of Empire, Sight & Sound and Total film. I picked upon on points on how magazine covers use there layouts and how they attract audiences.

Page 5: Final evaluation.2

The masthead of all three magazine covers was the biggest text on the cover, plus they would standout due to there fonts and colours.

When making my magazine cover I acknowledged the convention of the masthead and decided to go with ‘cooper black’ font, plus red writing. The font was big and bold so consumers can see the name from shelves easily and the red colour is a colour which standouts out the eye.

Also I placed it right at the top as that is the first thing the audience will pick up upon.

Page 6: Final evaluation.2

Main cover lines will be linked usually to the main image of the magazine cover, for example empire had a picture of Johnny Depp from the movie ‘public enemies’, the cover line also reads out the movie name. So my main image has my main character from my movie so I decided to make my main cover line my movie name ‘Sinister’ as it links to my picture and lets the audience know the name of my new movie.

The main cover lines, are smaller then the mastheads and so is mine, plus by looking at the professional three magazine covers I noticed the main cover line has a different colour form the masthead. So I used a white bold font for my main cover line while my masthead is red.

Page 7: Final evaluation.2