field trip (i) hong kong convention and exhibition centre (hkcec) · 2018-09-24 · convention and...

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Field Trip (I) Hong Kong Convention and Exhibition Centre (HKCEC)

5 June 2018

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Key Topics

• The Value of MICE• Roles of MICE facilities• Day-to-day operations of HKCEC• Visit• Wrap up

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The Value of MICE

• Being the world’s 7th largest trading economy, Hong Kong has developed into a premier convention and exhibition centre in the region

• In 2016, Hong Kong was crowned as “Asia’s Leading Meetings & Conference Destination” in the World Travel Awards and “Best Business City in Asia” in the Smart Travel Asia Award

Source: Convention and Exhibition Industry in Hong Kong | HKTDC http://hong-kong-economy-research.hktdc.com/business-news/article/Hong-Kong-Industry-Profiles/Convention-and-Exhibition-Industry-in-Hong-Kong/hkip/en/1/1X000000/1X0018NP.htm

http://hong-kong-economy-research.hktdc.com/business-news/article/Hong-Kong-Industry-Profiles/Convention-and-Exhibition-Industry-in-Hong-Kong/hkip/en/1/1X000000/1X0018NP.htm

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The Value of MICE (cont’d)

• In 2016, Hong Kong hosted more than 100 exhibitions, with more than 1.8 million overseas overnight MICE visitors



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Source: HKECIA Economic Impact Study 2014 https://www.exhibitions.org.hk/en/media-centre/133-eis-2014

2014 2012 2010

Expenditure contributed to the Hong Kong’s economy in HK$(billion)

52.9(⬆ 29%) 40.8 35.8

Fiscal contributed to the Hong Kong’s economy in HK$ (billion) 2.1 1.4 1.1

Employment generated (number of full-time jobs) 83,500 69,600 69,150

https://www.exhibitions.org.hk/en/media-centre/133-eis-2014

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• The HKTDC organizes more than 30 large-scale exhibitions a year, forming 11 of the largest marketplaces of their kinds in Asia, 5 of which are the world’s largest, including electronics, jewellery, gifts, watches & clocks and lighting.

• The fairs attracted around 39,000 exhibitors and more than 770,000 buyers in 2016.



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Roles of MICE Facilities

Importance of venue operators in hosting MICE

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MICE Industry Stakeholders

People

Agencies & Intermediaries

Suppliers

OrganizationsPublic Sector

Buyers

Others

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Suppliers – Venues and facilities– Airlines– Cruise lines– Hotels / accommodation – Restaurants / bars / cafes– Exhibition contractors – Technical specialists, etc.

Sectors Involved in MICE Business

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Roles of MICE facilities

• The larger the city, the demand for MICE facilities (purpose-built convention / exhibition center) will be higher

• Second tier cities will usually demand the need to build multi-purpose facilities to cater different types of MICE events

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Roles of MICE facilities (cont’d)

• The facilities, whether they are purpose-built or multi-purposes, have often been built as a result of the government’s policy to promote economic regenerations. In addition, they are often funded by the destination’s government.

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Roles of MICE facilities (cont’d)

• The facilities usually improve the local economy -visitor dollars, jobs as well as the destination image for tourism (the presence of the city’s infrastructural support is likewise crucial to its success)

• The facilities make a critical economic contribution to the destination and support the destination as a focus for business events

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Hong Kong Convention and Exhibition Centre (HKCEC)

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HKCEC

• The daily operations of the Hong Kong Convention and Exhibition Center (HKCEC) is managed by the Hong Kong Convention and Exhibition Centre (Management) Limited ("HML").

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HKCEC (cont’d)

• Voted as one of the world’s 10 best international convention and exhibition centers

• HKCEC plays the leading role in strengthening Hong Kong's position as the Trade Fair Capital of Asia

• Total exhibition space: 83,000 sqm, total rentable space: 92,000 sqm

• The biggest exhibition & convention venue in the city

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HKCEC’s Venues include• Six (6) exhibition halls (66,000 sqm)• Two (2) multi-purpose halls for conventions or

banquets (5,700 sqm) plus two (2) large foyers for pre-function gatherings & supporting amenities

• Two (2) theatres with seating for 336 and 637 pax, plus a 457-sqm, pre-function area

• Forty-five (45) meeting rooms (6,000 sqm)• Seven (7) restaurants with a total seating capacity

of 1,340

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Day-to-day operations of HKCEC

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Venues to visit

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Venues to visit

• Convention Hall & Foyer• Theatre 1• Exhibition Hall 1C & 5BC• Exhibition Hall Loading Area• Grand Hall & Foyer• Grand Hall’s Kitchen

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Things to observe

• Name & type of the venue• Types of possible event to be accommodated• Types of decoration / support facilities within the

venue• Visitors Circulation Flow

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Wrap-up

Convention Hall • one of the two multi-purpose halls with an area of

1,819 sqm, can be configured into a ballroom style venue; can also be divided into Halls A, B & C

• suitable for conventions, meetings, banquets, small-size exhibitions, entertainment and special events

Convention Foyer• a pre-function area covering 1,740 sqm supporting

the Convention Hall

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Wrap-up (cont’d)

Theatre 1• one of the two world-class theatres • accommodating 637 people• suitable for conventions and film premiere

Theatre Foyer• a pre-function area with 457 sqm supporting

Theatre 1 and Theatre 2

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Wrap-up (cont’d)

Exhibition Hall 1 • the largest single exhibition hall with an area of

19,890 sqm which can accommodate 1,312 (3m x 3m, 9 sqm) standard exhibition booths

• can be divided into 5 self-sustained exhibition halls (Hall 1A, 1B, 1C, 1D & 1E)

• suitable for exhibitions* Loading area Phase I & II

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Wrap-up (cont’d)

Exhibition Hall 5BC• 8,410 sqm rentable space, 7598sqm exhibition space,

column-free exhibition hall • equipped with a retractable telescopic seating system

for 3,200 people that can be adapted for concerts, accommodating a maximum of 8,000 audience

• suitable for exhibitions, concerts, entertainment and special events

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Wrap-up (cont’d)

Grand Hall (multi-purpose hall)• a premier ballroom-style venue with an area of 3,880

sqm and a ceiling height 27 metres• a permanent stage of 408 sqm• suitable for conventions, meetings, major banquets,

exhibitions, entertainment and special eventsGrand Foyer• a 2,094 sqm, pre-function area with a ceiling height of

33m, offering a panoramic view of Victoria Harbour Grand Hall kitchen facilities

field trip (i) hong kong convention and exhibition centre (hkcec) · 2018-09-24 · convention and...

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