eyes on rate card

137
2010 :: EYES ON RATE CARD BILLBOARDS STREET FURNITURE BUS / TRANSIT MALLS

Upload: tashi-b-dondup

Post on 14-Oct-2014

78 views

Category:

Documents


4 download

TRANSCRIPT

Page 1: Eyes on Rate Card

2010 :: EYES ON RATE CARDBILLBOARDS STREET FURNITURE BUS / TRANSIT MALLS

Page 2: Eyes on Rate Card

Clear Channel Outdoor :: Media Planning Guide

TABLE OF CONTENTS

2010 :: EYES ON RATE CARD

BULLETINS / STREET FURNITUREBulletins. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1

Posters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23

Junior.Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43

Transit.Shelters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51

Posters./.Transit.Shelters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56

Premiere.Panels©. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 60

Newsracks. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77

Transit.Shelter.Networks. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 78

BUS / TRANSIT / MALLSBus./.Transit. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81

Mobile.Billboards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 84

Boston.Transit.Stations. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 88

Chicago.Metra.(Downtown./.Suburban) . . . . . . . . . . . . . . . . . . . . . . . . . . 89

Chicago.Metra.(Chicago./.Suburban). . . . . . . . . . . . . . . . . . . . . . . . . . . . 90

Milwaukee.Amtrak . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 91

Malls. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 92

MULTI-CULTURALHISPANIC

Bulletins. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 93

Posters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 99

Page 3: Eyes on Rate Card

Clear Channel Outdoor :: Media Planning Guide

2010 :: EYES ON RATE CARD

Junior.Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 103

Transit.Shelters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105

Posters./.Transit.Shelters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 107

Premiere.Panels©. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 108

AFRICAN AMERICAN

Bulletins. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 110

Posters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 116

Junior.Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 121

Transit.Shelters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 124

Posters./.Transit.Shelters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 126

Premiere.Panels©. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 127

ASIAN AMERICAN

Bulletins. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 129

Posters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 130

Junior.Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 132

Premiere.Panels©. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 133

TABLE OF CONTENTS

Page 4: Eyes on Rate Card

BULLETINS2010 All Divisions Space Only Bulletin Allotments (NET)

AlbuquerqueCounties.Include:.Bernalillo

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Albuquerque.Custom.Population 480,157 268,648 140,278

Albuquerque.Average.TOTAL.EOI.(Weekly) 214,687 126,599 74,622

Albuquerque.Average.IN.MARKET.EOI.(Weekly) 141,506 84,002 51,121

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 12 $2,900 $34,800 1,415 10,304,976 1,501 6,076,752 1,749 3,581,856

300 10 $2,900 $29,000 1,179 8,587,480 1,251 5,063,960 1,458 2,984,880

250 8 $3,000 $24,000 943 6,869,984 1,001 4,051,168 1,166 2,387,904

200 7 $3,000 $21,000 825 6,011,236 876 3,544,772 1,020 2,089,416

150 5 $3,000 $15,000 589 4,293,740 625 2,531,980 729 1,492,440

100 3 $3,150 $9,450 354 2,576,244 375 1,519,188 437 895,464

50 2 $3,150 $6,300 236 1,717,496 250 1,012,792 292 596,976

25 1 $3,500 $3,500 118 858,748 125 506,396 146 298,488

10 1 $3,500 $3,500 118 858,748 125 506,396 146 298,488

AtlantaCounties.Include:.Bartow,.Cherokee,.Clayton,.Cobb,.Dawson,.DeKalb,.Douglas,.Forsyth,.Franklin,.Fulton,.Gwinnett,.Lamar,.Paulding,.Rockdale

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Atlanta.Custom.Population 3,280,898 2,066,056 1,474,657

Atlanta.Average.TOTAL.EOI.(Weekly) 241,995 151,523 113,072

Atlanta.Average.IN.MARKET.EOI.(Weekly) 190,921 120,681 93,068

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 60 .$2,950. .$177,000. 1,397 58,078,800 1,402 36,365,520 1,515 27,137,280

300 52 .$3,050. .$158,600. 1,210 50,334,960 1,215 31,516,784 1,313 23,518,976

250 43 .$3,050. .$131,150. 1,001 41,623,140 1,005 26,061,956 1,086 19,448,384

200 34 .$3,150. .$107,100. 791 32,911,320 794 20,607,128 858 15,377,792

150 26 .$3,300. .$85,800. 605 25,167,480 607 15,758,392 656 11,759,488

100 17 .$3,300. .$56,100. 396 16,455,660 397 10,303,564 429 7,688,896

50 9 .$3,500. .$31,500. 209 8,711,820 210 5,454,828 227 4,070,592

25 4 .$3,700. .$14,800. 93 3,871,920 93 2,424,368 101 1,809,152

10 2 .$3,700. .$7,400. 47 1,935,960 47 1,212,184 50 904,576

2010 :: EYES ON RATE CARD

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..Permanent bulletin rates available upon request...Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details ... •..GRPs.are.calculated.using.TAB.EOI.and.population.data.from.the.ADS.system .. •..Market.definitions.can.be.Custom,.CBSA,.or.DMA ..For.this.rate.card.we.used.Custom,.unless.otherwise.stated .. •..All.GRPs.and.impressions.reflect.the.Eyes.On.average.of.the.boards.in.the.market .. •...Adults.18+,.Adults.25-54.and.Adults.18+.with.a.HHI.of..$75,000.are.just.three.examples.of.how.the.EOI.can.be.applied.to.target.audiences ...We.have.the.

ability.to.run.this.type.of.analysis.for.hundreds.of.target.audiences .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

1

Page 5: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Boston.Counties.Include:.Bristol,.Essex,.Middlesex,.Norfolk,.Plymouth,.Rockingham,.Suffolk,.Worcester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Boston.Custom.Population 4,365,411 2,467,320 1,971,420

Boston.Average.TOTAL.EOI.(Weekly) 202,183 117,428 100,623

Boston.Average.IN.MARKET.EOI.(Weekly) 195,421 113,615 97,654

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 78 .$12,180. .$950,040. 1,397 63,081,096 1,437 36,637,536 1,545 31,394,376

300 67 .$12,180. .$816,060. 1,200 54,185,044 1,234 31,470,704 1,328 26,966,964

250 56 .$12,940. .$724,640. 1,003 45,288,992 1,031 26,303,872 1,110 22,539,552

200 45 .$12,940. .$582,300. 806 36,392,940 829 21,137,040 892 18,112,140

150 34 .$12,940. .$439,960. 609 27,496,888 626 15,970,208 674 13,684,728

100 22 .$14,465. .$318,230. 394 17,792,104 405 10,333,664 436 8,854,824

50 11 .$14,465. .$159,115. 197 8,896,052 203 5,166,832 218 4,427,412

25 6 .$14,465. .$86,790. 107 4,852,392 111 2,818,272 119 2,414,952

10 2 .$14,465. .$28,930. 36 1,617,464 37 939,424 40 804,984

ChicagoCounties.Include:.Cook,.DuPage,.Kane,.Kendall,.Lake,.McHenry,.Will

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Chicago.Custom.Population 6,325,861 3,701,386 2,828,512

Chicago.Average.TOTAL.EOI.(Weekly) 225,901 141,714 114,997

Chicago.Average.IN.MARKET.EOI.(Weekly) 218,526 137,329 111,914

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 101 .$5,800. .$585,800. 1,396 91,264,004 1,499 57,252,456 1,598 46,458,788

300 87 .$5,800. .$504,600. 1,202 78,613,548 1,291 49,316,472 1,377 40,018,956

250 72 .$5,800. .$417,600. 995 65,059,488 1,069 40,813,632 1,140 33,119,136

200 58 .$6,000. .$348,000. 801 52,409,032 861 32,877,648 918 26,679,304

150 43 .$6,000. .$258,000. 594 38,854,972 638 24,374,808 681 19,779,484

100 29 .$6,300. .$182,700. 401 26,204,516 430 16,438,824 459 13,339,652

50 14 .$6,700. .$93,800. 193 12,650,456 208 7,935,984 222 6,439,832

25 7 .$7,000. .$49,000. 97 6,325,228 104 3,967,992 111 3,219,916

10 3 .$7,000. .$21,000. 41 2,710,812 45 1,700,568 47 1,379,964

Cleveland - AkronCounties.Include:.Medina,.Portage,.Summit

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Akron.(Bulletins).Custom.Population 664,665 366,133 225,198

Akron.(Bulletins).Average.TOTAL.EOI.(Weekly) 114,588 63,146 38,301

Akron.(Bulletins).Average.IN.MARKET.EOI.(Weekly) 102,056 56,093 33,271

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 22 .$4,600. .$101,200. 1,351 10,083,744 1,348 5,556,848 1,300 3,370,488

300 19 .$4,600. .$87,400. 1,167 8,708,688 1,164 4,799,096 1,123 2,910,876

250 16 .$4,600. .$73,600. 983 7,333,632 981 4,041,344 946 2,451,264

200 13 .$4,600. .$59,800. 798 5,958,576 797 3,283,592 768 1,991,652

150 10 .$4,600. .$46,000. 614 4,583,520 613 2,525,840 591 1,532,040

100 6 .$4,600. .$27,600. 369 2,750,112 368 1,515,504 355 919,224

50 3 .$4,800. .$14,400. 184 1,375,056 184 757,752 177 459,612

25 2 .$4,800. .$9,600. 123 916,704 123 505,168 118 306,408

10 1 .$4,800. .$4,800. 61 458,352 61 252,584 59 153,204

2010 :: BULLETIN EYES ON RATE CARD

2

Page 6: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Cleveland - CantonCounties.Include:.Stark

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Canton.(Bulletins).Custom.Population 290,010 152,851 76,244

Canton.(Bulletins).Average.TOTAL.EOI.(Weekly) 77,672 42,461 22,400

Canton.(Bulletins).Average.IN.MARKET.EOI.(Weekly) 66,293 36,124 19,444

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 15 .$3,200. .$48,000. 1,372 4,660,320 1,418 2,547,660 1,530 1,344,000

300 13 .$3,200. .$41,600. 1,189 4,038,944 1,229 2,207,972 1,326 1,164,800

250 11 .$3,200. .$35,200. 1,006 3,417,568 1,040 1,868,284 1,122 985,600

200 9 .$3,200. .$28,800. 823 2,796,192 851 1,528,596 918 806,400

150 7 .$3,200. .$22,400. 640 2,174,816 662 1,188,908 714 627,200

100 4 .$3,200. .$12,800. 366 1,242,752 378 679,376 408 358,400

50 2 .$3,400. .$6,800. 183 621,376 189 339,688 204 179,200

25 1 .$3,700. .$3,700. 91 310,688 95 169,844 102 89,600

10 1 .$3,700. .$3,700. 91 310,688 95 169,844 102 89,600

ClevelandCounties.Include:.Cuyahoga,.Geauga,.Lake,.Lorain

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Cleveland.(Bulletins).Custom.Population 1,440,889 774,110 469,330

Cleveland.(Bulletins).Average.TOTAL.EOI.(Weekly) 190,008 106,320 72,261

Cleveland.(Bulletins).Average.IN.MARKET.EOI.(Weekly) 169,800 94,414 62,190

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 30 .$8,000. .$240,000. 1,414 22,800,960 1,464 12,758,400 1,590 8,671,320

300 25 .$8,000. .$200,000. 1,178 19,000,800 1,220 10,632,000 1,325 7,226,100

250 21 .$8,000. .$168,000. 990 15,960,672 1,025 8,930,880 1,113 6,069,924

200 17 .$8,000. .$136,000. 801 12,920,544 829 7,229,760 901 4,913,748

150 13 .$8,000. .$104,000. 613 9,880,416 634 5,528,640 689 3,757,572

100 8 .$8,200. .$65,600. 377 6,080,256 390 3,402,240 424 2,312,352

50 4 .$8,400. .$33,600. 189 3,040,128 195 1,701,120 212 1,156,176

25 2 .$8,400. .$16,800. 94 1,520,064 98 850,560 106 578,088

10 1 .$8,400. .$8,400. 47 760,032 49 425,280 53 289,044

ColumbusCounties.Include:.Delaware,.Fairfield,.Franklin,.Licking,.Madison,.Pickaway,.Union

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Columbus.Custom.Population 1,286,924 772,401 459,011

Columbus.Average.TOTAL.EOI.(Weekly) 114,309 69,080 44,898

Columbus.Average.IN.MARKET.EOI.(Weekly) 109,282 66,197 43,563

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 41 .$2,575. .$105,575. 1,393 18,746,676 1,406 11,329,120 1,556 7,363,272

300 35 .$2,735. .$95,725. 1,189 16,003,260 1,200 9,671,200 1,329 6,285,720

250 29 .$2,895. .$83,955. 985 13,259,844 994 8,013,280 1,101 5,208,168

200 23 .$2,895. .$66,585. 781 10,516,428 788 6,355,360 873 4,130,616

150 17 .$3,057. .$51,969. 577 7,773,012 583 4,697,440 645 3,053,064

100 12 .$3,057. .$36,684. 408 5,486,832 411 3,315,840 456 2,155,104

50 6 .$3,220. .$19,320. 204 2,743,416 206 1,657,920 228 1,077,552

25 3 .$3,220. .$9,660. 102 1,371,708 103 828,960 114 538,776

10 1 .$3,220. .$3,220. 34 457,236 34 276,320 38 179,592

2010 :: BULLETIN EYES ON RATE CARD

3

Page 7: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Dallas / Fort Worth - DallasCounties.Include:.Collin,.Dallas,.Denton,.Ellis,.Grayson,.Kaufman,.Rockwall

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas.Custom.Population 3,087,259 1,966,509 1,338,397

Dallas.Average.TOTAL.EOI.(Weekly) 308,375 195,203 138,502

Dallas.Average.IN.MARKET.EOI.(Weekly) 263,164 167,172 119,370

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 41 .$6,800. .$278,800. 1,398 50,573,500 1,394 32,013,292 1,463 22,714,328

300 35 .$6,800. .$238,000. 1,193 43,172,500 1,190 27,328,420 1,249 19,390,280

250 30 .$6,800. .$204,000. 1,023 37,005,000 1,020 23,424,360 1,070 16,620,240

200 24 .$7,300. .$175,200. 818 29,604,000 816 18,739,488 856 13,296,192

150 18 .$7,800. .$140,400. 614 22,203,000 612 14,054,616 642 9,972,144

100 12 .$8,400. .$100,800. 409 14,802,000 408 9,369,744 428 6,648,096

50 6 .$8,400. .$50,400. 205 7,401,000 204 4,684,872 214 3,324,048

25 3 .$8,400. .$25,200. 102 3,700,500 102 2,342,436 107 1,662,024

10 1 .$8,400. .$8,400. 34 1,233,500 34 780,812 36 554,008

Dallas / Fort Worth - Dallas/Fort WorthCounties.Include:.Collin,.Dallas,.Denton,.Ellis,.Grayson,.Johnson,.Kaufman,.Rockwall,.Tarrant,.Wise

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas/Fort.Worth.Custom.Population 4,528,925 2,863,383 1,871,060

Dallas/Fort.Worth.Average.TOTAL.EOI.(Weekly) 286,724 180,326 126,505

Dallas/Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 273,986 173,167 122,623

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 58 .$6,800. .$394,400. 1,404 66,519,968 1,403 41,835,632 1,520 29,349,160

300 50 .$7,350. .$367,500. 1,210 57,344,800 1,210 36,065,200 1,311 25,301,000

250 41 .$7,350. .$301,350. 992 47,022,736 992 29,573,464 1,075 20,746,820

200 33 .$7,875. .$259,875. 799 37,847,568 798 23,803,032 865 16,698,660

150 25 .$8,400. .$210,000. 605 28,672,400 605 18,032,600 655 12,650,500

100 17 .$8,400. .$142,800. 411 19,497,232 411 12,262,168 446 8,602,340

50 8 .$8,400. .$67,200. 194 9,175,168 194 5,770,432 210 4,048,160

25 4 .$8,400. .$33,600. 97 4,587,584 97 2,885,216 105 2,024,080

10 2 .$8,400. .$16,800. 48 2,293,792 48 1,442,608 52 1,012,040

Dallas / Fort Worth - Fort WorthCounties.Include:.Johnson,.Tarrant,.Wise

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Worth.Custom.Population 1,441,666 896,874 532,663

Fort.Worth.Average.TOTAL.EOI.(Weekly) 230,008 141,353 95,078

Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 202,521 124,621 82,824

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 24 .$6,800. .$163,200. 1,349 22,080,768 1,334 13,569,888 1,493 9,127,488

300 21 .$6,800. .$142,800. 1,180 19,320,672 1,167 11,873,652 1,306 7,986,552

250 17 .$7,300. .$124,100. 955 15,640,544 945 9,612,004 1,057 6,465,304

200 14 .$7,880. .$110,320. 787 12,880,448 778 7,915,768 871 5,324,368

150 10 .$8,400. .$84,000. 562 9,200,320 556 5,654,120 622 3,803,120

100 7 .$8,400. .$58,800. 393 6,440,224 389 3,957,884 435 2,662,184

50 3 .$8,400. .$25,200. 169 2,760,096 167 1,696,236 187 1,140,936

25 2 .$8,400. .$16,800. 112 1,840,064 111 1,130,824 124 760,624

10 1 .$8,400. .$8,400. 56 920,032 56 565,412 62 380,312

2010 :: BULLETIN EYES ON RATE CARD

4

Page 8: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Daytona Beach/Melbourne - Daytona/Volusia-OrlandoCounties.Include:.Volusia

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Daytona/Volusia-Orl.DMA.Custom.Population 402,981 198,210 86,783

Daytona/Volusia-Orl.DMA.Average.TOTAL.EOI.(Weekly) 86,560 46,858 25,099

Daytona/Volusia-Orl.DMA.Average.IN.MARKET.EOI.(Weekly) 65,335 35,397 18,388

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 22 .$1,400. .$30,800. 1,427 7,617,280 1,572 4,123,504 1,865 2,208,712

300 19 .$1,400. .$26,600. 1,232 6,578,560 1,357 3,561,208 1,610 1,907,524

250 15 .$1,500. .$22,500. 973 5,193,600 1,071 2,811,480 1,271 1,505,940

200 12 .$1,600. .$19,200. 778 4,154,880 857 2,249,184 1,017 1,204,752

150 9 .$1,700. .$15,300. 584 3,116,160 643 1,686,888 763 903,564

100 6 .$1,700. .$10,200. 389 2,077,440 429 1,124,592 509 602,376

50 3 .$2,200. .$6,600. 195 1,038,720 214 562,296 254 301,188

25 2 .$2,500. .$5,000. 130 692,480 143 374,864 170 200,792

10 1 .$3,000. .$3,000. 65 346,240 71 187,432 85 100,396

Daytona Beach/Melbourne - Ft Pierce/Vero-W PalmCounties.Include:.Indian.River,.Martin,.Okeechobee,.St ..Lucie

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft.Pierce/Vero-W.Palm.DMA.Custom.Population 468,186 229,898 121,550

Ft.Pierce/Vero-W.Palm.DMA.Average.TOTAL.EOI.(Weekly) 79,117 43,762 23,127

Ft.Pierce/Vero-W.Palm.DMA.Average.IN.MARKET.EOI.(Weekly) 64,832 35,620 16,901

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 25 .$1,400. .$35,000. 1,385 7,911,700 1,549 4,376,200 1,390 2,312,700

300 22 .$1,400. .$30,800. 1,219 6,962,296 1,363 3,851,056 1,224 2,035,176

250 18 .$1,400. .$25,200. 997 5,696,424 1,116 3,150,864 1,001 1,665,144

200 14 .$1,400. .$19,600. 775 4,430,552 868 2,450,672 779 1,295,112

150 11 .$1,500. .$16,500. 609 3,481,148 682 1,925,528 612 1,017,588

100 7 .$1,600. .$11,200. 388 2,215,276 434 1,225,336 389 647,556

50 4 .$1,700. .$6,800. 222 1,265,872 248 700,192 222 370,032

25 2 .$2,200. .$4,400. 111 632,936 124 350,096 111 185,016

10 1 .$3,000. .$3,000. 55 316,468 62 175,048 56 92,508

Daytona Beach/Melbourne - Melbourne/Brevard-OrlandoCounties.Include:.Brevard

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Melbourne/Brevard-Orl.DMA.Custom.Population 431,935 214,094 119,074

Melbourne/Brevard-Orl.DMA.Average.TOTAL.EOI.(Weekly) 81,666 43,944 26,492

Melbourne/Brevard-Orl.DMA.Average.IN.MARKET.EOI.(Weekly) 74,818 40,196 24,085

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 20 .$1,200. .$24,000. 1,386 6,533,280 1,502 3,515,520 1,618 2,119,360

300 17 .$1,300. .$22,100. 1,178 5,553,288 1,277 2,988,192 1,375 1,801,456

250 14 .$1,400. .$19,600. 970 4,573,296 1,051 2,460,864 1,133 1,483,552

200 12 .$1,400. .$16,800. 831 3,919,968 901 2,109,312 971 1,271,616

150 9 .$1,700. .$15,300. 624 2,939,976 676 1,581,984 728 953,712

100 6 .$1,700. .$10,200. 416 1,959,984 451 1,054,656 485 635,808

50 3 .$1,900. .$5,700. 208 979,992 225 527,328 243 317,904

25 1 .$3,000. .$3,000. 69 326,664 75 175,776 81 105,968

10 1 .$3,000. .$3,000. 69 326,664 75 175,776 81 105,968

2010 :: BULLETIN EYES ON RATE CARD

5

Page 9: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Daytona Beach/Melbourne - St Augustine/Flagler Counties.Include:.Flagler,.Putnam,.St ..Johns

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

St.Augustine/Flagler.Custom.Population 286,245 146,751 91,911

St.Augustine/Flagler.Average.TOTAL.EOI.(Weekly) 77,478 42,369 24,642

St.Augustine/Flagler.Average.IN.MARKET.EOI.(Weekly) 55,286 29,957 16,777

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 18 .$1,200. .$21,600. 1,391 5,578,416 1,470 3,050,568 1,314 1,774,224

300 16 .$1,200. .$19,200. 1,236 4,958,592 1,306 2,711,616 1,168 1,577,088

250 13 .$1,200. .$15,600. 1,004 4,028,856 1,062 2,203,188 949 1,281,384

200 10 .$1,200. .$12,000. 773 3,099,120 817 1,694,760 730 985,680

150 8 .$1,300. .$10,400. 618 2,479,296 653 1,355,808 584 788,544

100 5 .$1,400. .$7,000. 386 1,549,560 408 847,380 365 492,840

50 3 .$1,700. .$5,100. 232 929,736 245 508,428 219 295,704

25 1 .$2,100. .$2,100. 77 309,912 82 169,476 73 98,568

10 1 .$3,000. .$3,000. 77 309,912 82 169,476 73 98,568

Des.MoinesCounties.Include:.Dallas,.Jasper,.Polk,.Story,.Warren

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Des.Moines.Custom.Population 490,077 282,972 161,644

Des.Moines.Average.TOTAL.EOI.(Weekly) 87,279 52,638 32,646

Des.Moines.Average.IN.MARKET.EOI.(Weekly) 83,454 50,503 31,551

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 21 .$3,200. .$67,200. 1,430 7,331,436 1,499 4,421,592 1,640 2,742,264

300 18 .$3,300. .$59,400. 1,226 6,284,088 1,285 3,789,936 1,405 2,350,512

250 15 .$3,300. .$49,500. 1,022 5,236,740 1,071 3,158,280 1,171 1,958,760

200 12 .$3,400. .$40,800. 817 4,189,392 857 2,526,624 937 1,567,008

150 9 .$3,800. .$34,200. 613 3,142,044 643 1,894,968 703 1,175,256

100 6 .$3,800. .$22,800. 409 2,094,696 428 1,263,312 468 783,504

50 3 .$3,800. .$11,400. 204 1,047,348 214 631,656 234 391,752

25 1 .$3,800. .$3,800. 68 349,116 71 210,552 78 130,584

10 1 .$3,800. .$3,800. 68 349,116 71 210,552 78 130,584

El.PasoCounties.Include:.El.Paso

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

El.Paso.Custom.Population 505,463 275,318 99,600

El.Paso.Average.TOTAL.EOI.(Weekly) 266,118 150,183 71,771

El.Paso.Average.IN.MARKET.EOI.(Weekly) 198,659 110,682 52,448

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 9 .$3,700. .$33,300. 1,415 9,580,248 1,447 5,406,588 1,896 2,583,756

300 8 .$3,700. .$29,600. 1,258 8,515,776 1,286 4,805,856 1,685 2,296,672

250 6 .$4,100. .$24,600. 943 6,386,832 965 3,604,392 1,264 1,722,504

200 5 .$4,100. .$20,500. 786 5,322,360 804 3,003,660 1,053 1,435,420

150 4 .$4,100. .$16,400. 629 4,257,888 643 2,402,928 843 1,148,336

100 3 .$4,100. .$12,300. 472 3,193,416 482 1,802,196 632 861,252

50 1 .$4,100. .$4,100. 157 1,064,472 161 600,732 211 287,084

25 1 .$4,100. .$4,100. 157 1,064,472 161 600,732 211 287,084

10 1 .$4,100. .$4,100. 157 1,064,472 161 600,732 211 287,084

2010 :: BULLETIN EYES ON RATE CARD

6

Page 10: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Fort.SmithCounties.Include:.Crawford,.Le.Flore,.Sebastian,.Sequoyah

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Smith.Custom.Population 202,638 113,923 36,531

Fort.Smith.Average.TOTAL.EOI.(Weekly) 62,248 36,554 18,766

Fort.Smith.Average.IN.MARKET.EOI.(Weekly) 46,520 27,586 10,188

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100

50 2 .$1,975. .$3,950. 184 497,984 194 292,432 223 150,128

25 1 .$2,100. .$2,100. 92 248,992 97 146,216 112 75,064

10 1 .$2,100. .$2,100. 92 248,992 97 146,216 112 75,064

Fort Smith - MuskogeeCounties.Include:.Muskogee

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Muskogee.Custom.Population 51,902 27,775 8,031

Muskogee.Average.TOTAL.EOI.(Weekly) 53,121 29,603 9,971

Muskogee.Average.IN.MARKET.EOI.(Weekly) 27,467 15,647 5,317

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 7 .$550. .$3,850. 1,482 1,487,388 1,577 828,884 1,854 279,188

300 6 .$550. .$3,300. 1,270 1,274,904 1,352 710,472 1,589 239,304

250 5 .$550. .$2,750. 1,058 1,062,420 1,127 592,060 1,324 199,420

200 4 .$575. .$2,300. 847 849,936 901 473,648 1,059 159,536

150 3 .$590. .$1,770. 635 637,452 676 355,236 794 119,652

100 2 .$600. .$1,200. 423 424,968 451 236,824 530 79,768

50 1 .$600. .$600. 212 212,484 225 118,412 265 39,884

25 1 .$600. .$600. 212 212,484 225 118,412 265 39,884

10 1 .$600. .$600. 212 212,484 225 118,412 265 39,884

Fort Smith - Northwest AR MetroCounties.Include:.Benton,.Washington

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Northwest.AR.Metro.Custom.Population 302,150 178,026 73,523

Northwest.AR.Metro.Average.TOTAL.EOI.(Weekly) 84,223 54,538 28,754

Northwest.AR.Metro.Average.IN.MARKET.EOI.(Weekly) 80,179 52,280 28,238

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100 4 .$2,300. .$9,200. 425 1,347,568 470 872,608 615 460,064

50 2 .$2,400. .$4,800. 212 673,784 235 436,304 307 230,032

25 1 .$2,400. .$2,400. 106 336,892 117 218,152 154 115,016

10 1 .$2,400. .$2,400. 106 336,892 117 218,152 154 115,016

2010 :: BULLETIN EYES ON RATE CARD

7

Page 11: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

HoustonCounties.Include:.Brazoria,.Fort.Bend,.Galveston,.Harris,.Liberty,.Matagorda,.Montgomery,.San.Jacinto

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Houston.Custom.Population 4,111,056 2,537,305 1,608,546

Houston.Average.TOTAL.EOI.(Weekly) 392,341 241,854 178,598

Houston.Average.IN.MARKET.EOI.(Weekly) 387,985 239,460 177,164

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 37 .$5,100. .$188,700. 1,397 58,066,468 1,397 35,794,392 1,630 26,432,504

300 32 .$5,100. .$163,200. 1,208 50,219,648 1,208 30,957,312 1,410 22,860,544

250 26 .$5,300. .$137,800. 982 40,803,464 982 25,152,816 1,145 18,574,192

200 21 .$5,300. .$111,300. 793 32,956,644 793 20,315,736 925 15,002,232

150 16 .$5,600. .$89,600. 604 25,109,824 604 15,478,656 705 11,430,272

100 11 .$5,600. .$61,600. 415 17,263,004 415 10,641,576 485 7,858,312

50 5 .$6,200. .$31,000. 189 7,846,820 189 4,837,080 220 3,571,960

25 3 .$6,200. .$18,600. 113 4,708,092 113 2,902,248 132 2,143,176

10 1 .$6,200. .$6,200. 38 1,569,364 38 967,416 44 714,392

IndianapolisCounties.Include:.Boone,.Hamilton,.Hancock,.Hendricks,.Johnson,.Marion,.Morgan,.Shelby

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Indianapolis.Custom.Population 1,225,615 746,108 466,551

Indianapolis.Average.TOTAL.EOI.(Weekly) 159,470 98,741 64,434

Indianapolis.Average.IN.MARKET.EOI.(Weekly) 127,447 80,054 47,248

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 34 .$5,900. .$200,600. 1,373 21,050,040 1,416 13,033,812 1,337 8,505,288

300 29 .$5,900. .$171,100. 1,206 18,498,520 1,245 11,453,956 1,175 7,474,344

250 24 .$6,125. .$147,000. 998 15,309,120 1,030 9,479,136 972 6,185,664

200 19 .$6,125. .$116,375. 790 12,119,720 815 7,504,316 770 4,896,984

150 14 .$6,400. .$89,600. 582 8,930,320 601 5,529,496 567 3,608,304

100 10 .$6,400. .$64,000. 416 6,378,800 429 3,949,640 405 2,577,360

50 5 .$6,400. .$32,000. 208 3,189,400 215 1,974,820 203 1,288,680

25 2 .$6,400. .$12,800. 83 1,275,760 86 789,928 81 515,472

10 1 .$6,400. .$6,400. 42 637,880 43 394,964 41 257,736

JacksonvilleCounties.Include:.Baker,.Clay,.Duval,.Nassau

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Jacksonville.Custom.Population 852,679 493,713 254,835

Jacksonville.Average.TOTAL.EOI.(Weekly) 199,180 117,780 69,710

Jacksonville.Average.IN.MARKET.EOI.(Weekly) 175,560 104,020 60,416

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 17 .$2,365. .$40,205. 1,400 13,544,240 1,433 8,009,040 1,612 4,740,280

300 15 .$2,495. .$37,425. 1,235 11,950,800 1,264 7,066,800 1,422 4,182,600

250 12 .$2,495. .$29,940. 988 9,560,640 1,011 5,653,440 1,138 3,346,080

200 10 .$2,625. .$26,250. 824 7,967,200 843 4,711,200 948 2,788,400

150 7 .$2,625. .$18,375. 576 5,577,040 590 3,297,840 664 1,951,880

100 5 .$2,625. .$13,125. 412 3,983,600 421 2,355,600 474 1,394,200

50 2 .$2,625. .$5,250. 165 1,593,440 169 942,240 190 557,680

25 1 .$2,625. .$2,625. 82 796,720 84 471,120 95 278,840

10 1 .$2,625. .$2,625. 82 796,720 84 471,120 95 278,840

2010 :: BULLETIN EYES ON RATE CARD

8

Page 12: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Las.VegasCounties.Include:.Clark

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Las.Vegas.Custom.Population 1,419,899 862,085 483,052

Las.Vegas.Average.TOTAL.EOI.(Weekly) 242,084 151,175 96,139

Las.Vegas.Average.IN.MARKET.EOI.(Weekly) 233,097 146,690 94,019

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 21 .$2,970. .$62,370. 1,379 20,335,056 1,429 12,698,700 1,635 8,075,676

300 18 .$3,190. .$57,420. 1,182 17,430,048 1,225 10,884,600 1,401 6,922,008

250 15 .$3,190. .$47,850. 985 14,525,040 1,021 9,070,500 1,168 5,768,340

200 12 .$3,300. .$39,600. 788 11,620,032 817 7,256,400 934 4,614,672

150 9 .$3,300. .$29,700. 591 8,715,024 613 5,442,300 701 3,461,004

100 6 .$3,520. .$21,120. 394 5,810,016 408 3,628,200 467 2,307,336

50 3 .$3,520. .$10,560. 197 2,905,008 204 1,814,100 234 1,153,668

25 2 .$3,520. .$7,040. 131 1,936,672 136 1,209,400 156 769,112

10 1 .$3,520. .$3,520. 66 968,336 68 604,700 78 384,556

Los.AngelesCounties.Include:.Los.Angeles,.Orange,.Riverside,.San.Bernardino,.Ventura

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Los.Angeles.Custom.Population 13,026,341 7,640,005 5,143,365

Los.Angeles.Average.TOTAL.EOI.(Weekly) 254,432 151,008 116,134

Los.Angeles.Average.IN.MARKET.EOI.(Weekly) 254,005 150,779 115,936

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 179 .$7,850. .$1,405,150. 1,396 182,173,312 1,413 108,121,728 1,614 83,151,944

300 154 .$7,850. .$1,208,900. 1,201 156,730,112 1,216 93,020,928 1,389 71,538,544

250 128 .$7,850. .$1,004,800. 998 130,269,184 1,010 77,316,096 1,154 59,460,608

200 103 .$7,850. .$808,550. 803 104,825,984 813 62,215,296 929 47,847,208

150 77 .$7,850. .$604,450. 601 78,365,056 608 46,510,464 694 35,769,272

100 51 .$7,850. .$400,350. 398 51,904,128 403 30,805,632 460 23,691,336

50 26 .$7,850. .$204,100. 203 26,460,928 205 15,704,832 234 12,077,936

25 13 .$7,850. .$102,050. 101 13,230,464 103 7,852,416 117 6,038,968

10 5 .$7,850. .$39,250. 39 5,088,640 39 3,020,160 45 2,322,680

MemphisCounties.Include:.Crittenden,.DeSoto,.Fayette,.Lafayette,.Marshall,.Panola,.Shelby,.Tunica

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Memphis.Custom.Population 927,708 533,510 278,657

Memphis.Average.TOTAL.EOI.(Weekly) 115,238 67,743 39,987

Memphis.Average.IN.MARKET.EOI.(Weekly) 107,875 63,622 37,989

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 30 .$2,640. .$79,200. 1,395 13,828,560 1,431 8,129,160 1,636 4,798,440

300 25 .$2,900. .$72,500. 1,163 11,523,800 1,193 6,774,300 1,363 3,998,700

250 21 .$3,230. .$67,830. 977 9,679,992 1,002 5,690,412 1,145 3,358,908

200 17 .$3,230. .$54,910. 791 7,836,184 811 4,606,524 927 2,719,116

150 13 .$3,550. .$46,150. 605 5,992,376 620 3,522,636 709 2,079,324

100 8 .$3,550. .$28,400. 372 3,687,616 382 2,167,776 436 1,279,584

50 4 .$3,865. .$15,460. 186 1,843,808 191 1,083,888 218 639,792

25 2 .$3,865. .$7,730. 93 921,904 95 541,944 109 319,896

10 1 .$3,865. .$3,865. 47 460,952 48 270,972 55 159,948

2010 :: BULLETIN EYES ON RATE CARD

9

Page 13: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Miami / Ft. Lauderdale - Ft. LauderdaleCounties.Include:.Broward

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft ..Lauderdale.Custom.Population 1,319,062 739,055 468,129

Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 315,573 179,868 124,618

Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 237,653 137,496 91,635

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 20 .$4,000. .$80,000. 1,441 25,245,840 1,488 14,389,440 1,566 9,969,440

300 17 .$4,000. .$68,000. 1,225 21,458,964 1,265 12,231,024 1,331 8,474,024

250 15 .$4,400. .$66,000. 1,081 18,934,380 1,116 10,792,080 1,174 7,477,080

200 12 .$4,400. .$52,800. 865 15,147,504 893 8,633,664 940 5,981,664

150 9 .$5,000. .$45,000. 649 11,360,628 670 6,475,248 705 4,486,248

100 6 .$5,800. .$34,800. 432 7,573,752 447 4,316,832 470 2,990,832

50 3 .$5,800. .$17,400. 216 3,786,876 223 2,158,416 235 1,495,416

25 1 .$6,000. .$6,000. 72 1,262,292 74 719,472 78 498,472

10 1 .$6,000. .$6,000. 72 1,262,292 74 719,472 78 498,472

Miami / Ft. Lauderdale - MiamiCounties.Include:.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami.Custom.Population 1,810,375 963,577 532,348

Miami.Average.TOTAL.EOI.(Weekly) 227,241 127,706 83,137

Miami.Average.IN.MARKET.EOI.(Weekly) 195,356 108,444 66,900

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 32 .$4,000. .$128,000. 1,381 29,086,848 1,441 16,346,368 1,609 10,641,536

300 28 .$4,400. .$123,200. 1,209 25,450,992 1,260 14,303,072 1,408 9,311,344

250 23 .$4,400. .$101,200. 993 20,906,172 1,035 11,748,952 1,156 7,648,604

200 18 .$5,000. .$90,000. 777 16,361,352 810 9,194,832 905 5,985,864

150 14 .$5,800. .$81,200. 604 12,725,496 630 7,151,536 704 4,655,672

100 9 .$5,800. .$52,200. 388 8,180,676 405 4,597,416 452 2,992,932

50 5 .$5,800. .$29,000. 216 4,544,820 225 2,554,120 251 1,662,740

25 2 .$6,000. .$12,000. 86 1,817,928 90 1,021,648 101 665,096

10 1 .$6,000. .$6,000. 43 908,964 45 510,824 50 332,548

Miami / Ft. Lauderdale - Miami/Ft. LauderdaleCounties.Include:.Broward,.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami/Ft ..Lauderdale.Custom.Population 3,129,437 1,702,632 1,000,477

Miami/Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 259,008 146,465 98,055

Miami/Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 244,205 138,435 90,440

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 45 .$4,000. .$180,000. 1,405 46,621,440 1,464 26,363,700 1,627 17,649,900

300 39 .$4,400. .$171,600. 1,217 40,405,248 1,268 22,848,540 1,410 15,296,580

250 32 .$5,000. .$160,000. 999 33,153,024 1,041 18,747,520 1,157 12,551,040

200 26 .$5,000. .$130,000. 812 26,936,832 846 15,232,360 940 10,197,720

150 19 .$5,800. .$110,200. 593 19,684,608 618 11,131,340 687 7,452,180

100 13 .$5,800. .$75,400. 406 13,468,416 423 7,616,180 470 5,098,860

50 6 .$5,900. .$35,400. 187 6,216,192 195 3,515,160 217 2,353,320

25 3 .$5,900. .$17,700. 94 3,108,096 98 1,757,580 108 1,176,660

10 1 .$5,900. .$5,900. 31 1,036,032 33 585,860 36 392,220

2010 :: BULLETIN EYES ON RATE CARD

10

Page 14: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

MilwaukeeCounties.Include:.Jefferson,.Kenosha,.Milwaukee,.Ozaukee,.Racine,.Washington,.Waukesha

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Milwaukee.Custom.Population 1,479,742 829,754 520,060

Milwaukee.Average.TOTAL.EOI.(Weekly) 162,495 95,645 58,149

Milwaukee.Average.IN.MARKET.EOI.(Weekly) 153,835 90,434 55,204

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 34 .$3,200. .$108,800. 1,414 22,099,320 1,482 13,007,720 1,444 7,908,264

300 29 .$3,400. .$98,600. 1,206 18,849,420 1,264 11,094,820 1,231 6,745,284

250 24 .$3,400. .$81,600. 998 15,599,520 1,046 9,181,920 1,019 5,582,304

200 19 .$4,000. .$76,000. 790 12,349,620 828 7,269,020 807 4,419,324

150 14 .$5,000. .$70,000. 582 9,099,720 610 5,356,120 594 3,256,344

100 10 .$5,000. .$50,000. 416 6,499,800 436 3,825,800 425 2,325,960

50 5 .$5,200. .$26,000. 208 3,249,900 218 1,912,900 212 1,162,980

25 2 .$6,100. .$12,200. 83 1,299,960 87 765,160 85 465,192

10 1 .$6,100. .$6,100. 42 649,980 44 382,580 42 232,596

Minneapolis/St PaulCounties.Include:.Anoka,.Carver,.Chisago,.Dakota,.Hennepin,.Isanti,.Ramsey,.Scott,.Sherburne,.St ..Croix,.Washington,.Wright

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Minneapolis/St.Paul.Custom.Population 2,400,580 1,439,757 1,068,093

Minneapolis/St.Paul.Average.TOTAL.EOI.(Weekly) 206,055 123,921 103,077

Minneapolis/St.Paul.Average.IN.MARKET.EOI.(Weekly) 200,370 120,840 101,345

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 42 .$5,500. .$231,000. 1,402 34,617,240 1,410 20,818,728 1,594 17,316,936

300 36 .$5,500. .$198,000. 1,202 29,671,920 1,209 17,844,624 1,366 14,843,088

250 30 .$5,500. .$165,000. 1,002 24,726,600 1,007 14,870,520 1,139 12,369,240

200 24 .$5,500. .$132,000. 801 19,781,280 806 11,896,416 911 9,895,392

150 18 .$5,500. .$99,000. 601 14,835,960 604 8,922,312 683 7,421,544

100 12 .$5,500. .$66,000. 401 9,890,640 403 5,948,208 455 4,947,696

50 6 .$5,900. .$35,400. 200 4,945,320 201 2,974,104 228 2,473,848

25 3 .$9,600. .$28,800. 100 2,472,660 101 1,487,052 114 1,236,924

10 1 .$9,600. .$9,600. 33 824,220 34 495,684 38 412,308

Minneapolis/St Paul - RochesterCounties.Include:.Olmsted

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Rochester.Custom.Population 106,080 62,758 42,822

Rochester.Average.TOTAL.EOI.(Weekly) 58,295 34,761 24,930

Rochester.Average.IN.MARKET.EOI.(Weekly) 34,732 21,490 17,234

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 11 .$1,500. .$16,500. 1,441 2,564,980 1,507 1,529,484 1,771 1,096,920

300 9 .$1,500. .$13,500. 1,179 2,098,620 1,233 1,251,396 1,449 897,480

250 8 .$1,500. .$12,000. 1,048 1,865,440 1,096 1,112,352 1,288 797,760

200 6 .$1,500. .$9,000. 786 1,399,080 822 834,264 966 598,320

150 5 .$1,500. .$7,500. 655 1,165,900 685 695,220 805 498,600

100 3 .$1,500. .$4,500. 393 699,540 411 417,132 483 299,160

50 2 .$1,500. .$3,000. 262 466,360 274 278,088 322 199,440

25 1 .$1,500. .$1,500. 131 233,180 137 139,044 161 99,720

10 1 .$1,500. .$1,500. 131 233,180 137 139,044 161 99,720

2010 :: BULLETIN EYES ON RATE CARD

11

Page 15: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

New York - Hudson Valley/Catskill MountainsCounties.Include:.Columbia,.Greene,.Ulster

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Hudson.Valley/Catskill.Mtns.Custom.Population 225,564 119,550 65,035

Hudson.Valley/Catskill.Mtns.Average.TOTAL.EOI.(Weekly) 54,548 30,137 18,565

Hudson.Valley/Catskill.Mtns.Average.IN.MARKET.EOI.(Weekly) 48,319 26,664 15,986

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200 9 $5,680 $51,124 771 1,963,728 803 1,084,932 885 668,340

150 7 $5,680 $39,763 600 1,527,344 625 843,836 688 519,820

100 5 $5,680 $28,402 428 1,090,960 446 602,740 492 371,300

50 2 $6,813 $13,627 171 436,384 178 241,096 197 148,520

25 1 $6,813 $6,813 86 218,192 89 120,548 98 74,260

10 1 $6,813 $6,813 86 218,192 89 120,548 98 74,260

New York - New YorkCounties.Include:.Bergen,.Bronx,.Essex,.Hudson,.Kings,.Middlesex,.Morris,.New.York,.Orange,.Passaic,.Putnam,.Queens,.Richmond,.Somerset,.Sussex,.Union,.Warren,.Westchester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

New.York.Custom.Population 11,238,310 6,490,028 4,649,643

New.York.Average.TOTAL.EOI.(Weekly) 272,027 160,314 146,317

New.York.Average.IN.MARKET.EOI.(Weekly) 224,267 133,083 114,406

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 175 $19,694 $3,446,380 1,397 190,418,900 1,435 112,219,800 1,722 102,421,900

300 150 $19,694 $2,954,040 1,197 163,216,200 1,230 96,188,400 1,476 87,790,200

250 125 $19,694 $2,461,700 998 136,013,500 1,025 80,157,000 1,230 73,158,500

200 100 $19,694 $1,969,360 798 108,810,800 820 64,125,600 984 58,526,800

150 75 $19,781 $1,483,586 599 81,608,100 615 48,094,200 738 43,895,100

100 50 $19,781 $989,058 399 54,405,400 410 32,062,800 492 29,263,400

50 25 $20,018 $500,451 200 27,202,700 205 16,031,400 246 14,631,700

25 13 $20,260 $263,381 104 14,145,404 107 8,336,328 128 7,608,484

10 5 $20,260 $101,301 40 5,440,540 41 3,206,280 49 2,926,340

New York - New York CityCounties.Include:.Bronx,.Kings,.New.York,.Queens,.Richmond

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

New.York.City.Custom.Population 6,279,263 3,670,629 2,119,465

New.York.City.Average.TOTAL.EOI.(Weekly) 272,409 160,117 122,868

New.York.City.Average.IN.MARKET.EOI.(Weekly) 188,806 112,153 69,501

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 116 $26,770 $3,105,285 1,395 126,397,776 1,418 74,294,288 1,522 57,010,752

300 100 $26,770 $2,676,970 1,203 108,963,600 1,222 64,046,800 1,312 49,147,200

250 83 $26,806 $2,224,877 998 90,439,788 1,014 53,158,844 1,089 40,792,176

200 67 $26,806 $1,795,985 806 73,005,612 819 42,911,356 879 32,928,624

150 50 $26,832 $1,341,575 601 54,481,800 611 32,023,400 656 24,573,600

100 33 $26,868 $886,629 397 35,957,988 403 21,135,444 433 16,218,576

50 17 $26,924 $457,711 204 18,523,812 208 10,887,956 223 8,355,024

25 8 $26,986 $215,888 96 8,717,088 98 5,123,744 105 3,931,776

10 3 $26,986 $80,958 36 3,268,908 37 1,921,404 39 1,474,416

2010 :: BULLETIN EYES ON RATE CARD

12

Page 16: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

New York - New York SuburbsCounties.Include:.Westchester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

New.York.Suburbs.Custom.Population 713,211 382,434 409,030

New.York.Suburbs.Average.TOTAL.EOI.(Weekly) 140,788 80,047 85,816

New.York.Suburbs.Average.IN.MARKET.EOI.(Weekly) 92,173 51,567 54,846

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 27 $13,998 $377,938 1,396 15,205,104 1,456 8,645,076 1,448 9,268,128

300 23 $13,998 $321,947 1,189 12,952,496 1,241 7,364,324 1,234 7,895,072

250 19 $13,998 $265,956 982 10,699,888 1,025 6,083,572 1,019 6,522,016

200 15 $14,029 $210,429 775 8,447,280 809 4,802,820 805 5,148,960

150 12 $14,054 $168,652 620 6,757,824 647 3,842,256 644 4,119,168

100 8 $14,054 $112,435 414 4,505,216 431 2,561,504 429 2,746,112

50 4 $14,085 $56,341 207 2,252,608 216 1,280,752 215 1,373,056

25 2 $14,173 $28,346 103 1,126,304 108 640,376 107 686,528

10 1 $14,173 $14,173 52 563,152 54 320,188 54 343,264

New York - Northern New JerseyCounties.Include:.Bergen,.Essex,.Hudson,.Middlesex,.Morris,.Passaic,.Somerset,.Sussex,.Union,.Warren

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Northern.New.Jersey.Custom.Population 3,890,415 2,230,232 1,959,335

Northern.New.Jersey.Average.TOTAL.EOI.(Weekly) 288,401 170,530 167,853

Northern.New.Jersey.Average.IN.MARKET.EOI.(Weekly) 214,663 127,823 121,881

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 64 $8,925 $571,197 1,413 73,830,656 1,467 43,655,680 1,592 42,970,368

300 55 $8,925 $490,872 1,214 63,448,220 1,261 37,516,600 1,369 36,927,660

250 46 $9,280 $426,894 1,015 53,065,784 1,055 31,377,520 1,145 30,884,952

200 36 $9,280 $334,091 795 41,529,744 825 24,556,320 896 24,170,832

150 27 $9,775 $263,917 596 31,147,308 619 18,417,240 672 18,128,124

100 18 $10,923 $196,617 397 20,764,872 413 12,278,160 448 12,085,416

50 9 $11,562 $104,056 199 10,382,436 206 6,139,080 224 6,042,708

25 5 $11,778 $58,890 110 5,768,020 115 3,410,600 124 3,357,060

10 2 $11,778 $23,556 44 2,307,208 46 1,364,240 50 1,342,824

Ocala / Gainesville - GainesvilleCounties.Include:.Alachua

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Gainesville.Custom.Population 189,872 89,288 44,956

Gainesville.Average.TOTAL.EOI.(Weekly) 106,144 56,249 27,539

Gainesville.Average.IN.MARKET.EOI.(Weekly) 61,958 32,325 18,027

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 11 .$2,640. .$29,040. 1,436 4,670,336 1,593 2,474,956 1,764 1,211,716

300 9 .$2,640. .$23,760. 1,175 3,821,184 1,303 2,024,964 1,444 991,404

250 8 .$2,640. .$21,120. 1,044 3,396,608 1,158 1,799,968 1,283 881,248

200 6 .$2,805. .$16,830. 783 2,547,456 869 1,349,976 962 660,936

150 5 .$2,970. .$14,850. 653 2,122,880 724 1,124,980 802 550,780

100 3 .$3,135. .$9,405. 392 1,273,728 434 674,988 481 330,468

50 2 .$3,135. .$6,270. 261 849,152 290 449,992 321 220,312

25 1 .$3,300. .$3,300. 131 424,576 145 224,996 160 110,156

10 1 .$3,300. .$3,300. 131 424,576 145 224,996 160 110,156

2010 :: BULLETIN EYES ON RATE CARD

13

Page 17: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Ocala / Gainesville - OcalaCounties.Include:.Marion

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ocala.Custom.Population 270,587 127,528 47,632

Ocala.Average.TOTAL.EOI.(Weekly) 96,255 49,205 21,745

Ocala.Average.IN.MARKET.EOI.(Weekly) 66,564 34,005 13,912

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 14 .$1,975. .$27,650. 1,378 5,390,280 1,493 2,755,480 1,636 1,217,720

300 12 .$1,975. .$23,700. 1,181 4,620,240 1,280 2,361,840 1,402 1,043,760

250 10 .$2,100. .$21,000. 984 3,850,200 1,067 1,968,200 1,168 869,800

200 8 .$2,100. .$16,800. 787 3,080,160 853 1,574,560 935 695,840

150 6 .$2,200. .$13,200. 590 2,310,120 640 1,180,920 701 521,880

100 4 .$2,345. .$9,380. 394 1,540,080 427 787,280 467 347,920

50 2 .$2,740. .$5,480. 197 770,040 213 393,640 234 173,960

25 1 .$2,740. .$2,740. 98 385,020 107 196,820 117 86,980

10 1 .$2,740. .$2,740. 98 385,020 107 196,820 117 86,980

OrlandoCounties.Include:.Orange,.Osceola,.Seminole

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Orlando.Custom.Population 1,316,590 785,956 426,049

Orlando.Average.TOTAL.EOI.(Weekly) 182,088 108,239 64,968

Orlando.Average.IN.MARKET.EOI.(Weekly) 150,882 91,405 56,449

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 30 .$4,000. .$120,000. 1,375 21,850,560 1,396 12,988,680 1,590 7,796,160

300 26 .$4,000. .$104,000. 1,192 18,937,152 1,209 11,256,856 1,378 6,756,672

250 22 .$4,275. .$94,050. 1,008 16,023,744 1,023 9,525,032 1,166 5,717,184

200 17 .$4,275. .$72,675. 779 12,381,984 791 7,360,252 901 4,417,824

150 13 .$4,500. .$58,500. 596 9,468,576 605 5,628,428 689 3,378,336

100 9 .$4,500. .$40,500. 413 6,555,168 419 3,896,604 477 2,338,848

50 4 .$4,800. .$19,200. 183 2,913,408 186 1,731,824 212 1,039,488

25 2 .$5,500. .$11,000. 92 1,456,704 93 865,912 106 519,744

10 1 .$5,500. .$5,500. 46 728,352 47 432,956 53 259,872

Philadelphia - DelawareCounties.Include:.Kent,.New.Castle

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Delaware.Custom.Population 515,639 288,441 202,059

Delaware.Average.TOTAL.EOI.(Weekly) 190,216 111,475 90,308

Delaware.Average.IN.MARKET.EOI.(Weekly) 138,894 81,736 65,613

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 13 .$6,000. .$78,000. 1,401 9,891,232 1,474 5,796,700 1,689 4,696,016

300 11 .$6,000. .$66,000. 1,185 8,369,504 1,247 4,904,900 1,429 3,973,552

250 9 .$6,000. .$54,000. 970 6,847,776 1,020 4,013,100 1,169 3,251,088

200 8 .$6,700. .$53,600. 862 6,086,912 907 3,567,200 1,039 2,889,856

150 6 .$7,075. .$42,450. 646 4,565,184 680 2,675,400 779 2,167,392

100 4 .$7,250. .$29,000. 431 3,043,456 453 1,783,600 520 1,444,928

50 2 .$7,250. .$14,500. 215 1,521,728 227 891,800 260 722,464

25 1 .$7,800. .$7,800. 108 760,864 113 445,900 130 361,232

10 1 .$7,800. .$7,800. 108 760,864 113 445,900 130 361,232

2010 :: BULLETIN EYES ON RATE CARD

14

Page 18: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Philadelphia - NJ 5 CountyCounties.Include:.Burlington,.Camden,.Cumberland,.Gloucester,.Salem

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

NJ.5.County.Custom.Population 1,111,013 634,854 454,823

NJ.5.County.Average.TOTAL.EOI.(Weekly) 154,188 89,459 73,806

NJ.5.County.Average.IN.MARKET.EOI.(Weekly) 139,628 81,317 68,284

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 28 .$6,050. .$169,400. 1,408 17,269,056 1,435 10,019,408 1,681 8,266,272

300 24 .$6,550. .$157,200. 1,206 14,802,048 1,230 8,588,064 1,441 7,085,376

250 20 .$6,550. .$131,000. 1,005 12,335,040 1,025 7,156,720 1,201 5,904,480

200 16 .$7,150. .$114,400. 804 9,868,032 820 5,725,376 961 4,723,584

150 12 .$7,325. .$87,900. 603 7,401,024 615 4,294,032 721 3,542,688

100 8 .$7,325. .$58,600. 402 4,934,016 410 2,862,688 480 2,361,792

50 4 .$7,890. .$31,560. 201 2,467,008 205 1,431,344 240 1,180,896

25 2 .$7,890. .$15,780. 101 1,233,504 102 715,672 120 590,448

10 1 .$7,890. .$7,890. 50 616,752 51 357,836 60 295,224

Philadelphia - PA 5 CountyCounties.Include:.Bucks,.Chester,.Delaware,.Montgomery,.Philadelphia

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

PA.5.County.Custom.Population 2,908,005 1,580,603 1,135,377

PA.5.County.Average.TOTAL.EOI.(Weekly) 310,202 174,206 123,152

PA.5.County.Average.IN.MARKET.EOI.(Weekly) 253,805 141,377 94,622

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 40 .$6,825. .$273,000. 1,396 49,632,320 1,431 27,872,960 1,333 19,704,320

300 34 .$6,825. .$232,050. 1,187 42,187,472 1,216 23,692,016 1,133 16,748,672

250 29 .$7,425. .$215,325. 1,012 35,983,432 1,038 20,207,896 967 14,285,632

200 23 .$7,425. .$170,775. 803 28,538,584 823 16,026,952 767 11,329,984

150 17 .$7,600. .$129,200. 593 21,093,736 608 11,846,008 567 8,374,336

100 11 .$7,600. .$83,600. 384 13,648,888 394 7,665,064 367 5,418,688

50 6 .$8,200. .$49,200. 209 7,444,848 215 4,180,944 200 2,955,648

25 3 .$8,200. .$24,600. 105 3,722,424 107 2,090,472 100 1,477,824

10 1 .$8,200. .$8,200. 35 1,240,808 36 696,824 33 492,608

Philadelphia DMACounties.Include:.Atlantic,.Bucks,.Burlington,.Camden,.Cape.May,.Chester,.Cumberland,.Delaware,.Gloucester,.Kent,.Montgomery,.New.Castle,.Philadelphia,.Salem

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Philadelphia.DMA.Custom.Population 4,816,740 2,659,631 1,882,644

Philadelphia.DMA.Average.TOTAL.EOI.(Weekly) 262,210 148,865 108,824

Philadelphia.DMA.Average.IN.MARKET.EOI.(Weekly) 252,350 143,201 104,362

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 67 .$6,650. .$445,550. 1,404 70,272,280 1,443 39,895,820 1,486 29,164,832

300 57 .$7,225. .$411,825. 1,194 59,783,880 1,228 33,941,220 1,264 24,811,872

250 48 .$7,225. .$346,800. 1,006 50,344,320 1,034 28,582,080 1,064 20,894,208

200 38 .$7,380. .$280,440. 796 39,855,920 818 22,627,480 843 16,541,248

150 29 .$7,380. .$214,020. 608 30,416,360 625 17,268,340 643 12,623,584

100 19 .$7,950. .$151,050. 398 19,927,960 409 11,313,740 421 8,270,624

50 10 .$7,950. .$79,500. 210 10,488,400 215 5,954,600 222 4,352,960

25 5 .$7,950. .$39,750. 105 5,244,200 108 2,977,300 111 2,176,480

10 2 .$7,950. .$15,900. 42 2,097,680 43 1,190,920 44 870,592

2010 :: BULLETIN EYES ON RATE CARD

15

Page 19: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

PhoenixCounties.Include:.Maricopa

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Phoenix.Custom.Population 2,917,320 1,725,187 1,067,173

Phoenix.Average.TOTAL.EOI.(Weekly) 208,882 129,588 78,860

Phoenix.Average.IN.MARKET.EOI.(Weekly) 161,977 101,403 52,384

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 63 .$4,750. .$299,250. 1,399 52,638,264 1,481 32,656,176 1,237 19,872,720

300 54 .$4,750. .$256,500. 1,199 45,118,512 1,270 27,991,008 1,060 17,033,760

250 45 .$5,000. .$225,000. 999 37,598,760 1,058 23,325,840 884 14,194,800

200 36 .$5,000. .$180,000. 800 30,079,008 846 18,660,672 707 11,355,840

150 27 .$5,250. .$141,750. 600 22,559,256 635 13,995,504 530 8,516,880

100 18 .$5,250. .$94,500. 400 15,039,504 423 9,330,336 353 5,677,920

50 9 .$5,500. .$49,500. 200 7,519,752 212 4,665,168 177 2,838,960

25 5 .$5,500. .$27,500. 111 4,177,640 118 2,591,760 98 1,577,200

10 2 .$5,500. .$11,000. 44 1,671,056 47 1,036,704 39 630,880

PortlandCounties.Include:.Clackamas,.Clark,.Marion,.Multnomah,.Washington,.Yamhill

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Portland.Metro.Custom.Population 1,251,081 746,021 473,704

Portland.Metro.Average.TOTAL.EOI.(Weekly) 182,611 110,840 74,935

Portland.Metro.Average.IN.MARKET.EOI.(Weekly) 150,568 91,692 63,008

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 28 .$7,000. .$196,000. 1,348 20,452,432 1,377 12,414,080 1,490 8,392,720

300 24 .$7,500. .$180,000. 1,155 17,530,656 1,180 10,640,640 1,277 7,193,760

250 20 .$7,500. .$150,000. 963 14,608,880 983 8,867,200 1,064 5,994,800

200 16 .$8,000. .$128,000. 770 11,687,104 787 7,093,760 851 4,795,840

150 12 .$8,500. .$102,000. 578 8,765,328 590 5,320,320 638 3,596,880

100 8 .$8,500. .$68,000. 385 5,843,552 393 3,546,880 426 2,397,920

50 4 .$9,000. .$36,000. 193 2,921,776 197 1,773,440 213 1,198,960

25 2 .$10,500. .$21,000. 96 1,460,888 98 886,720 106 599,480

10 1 .$10,500. .$10,500. 48 730,444 49 443,360 53 299,740

RenoCounties.Include:.Washoe

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Reno.Metro.Custom.Population 315,508 176,995 109,565

Reno.Metro.Average.TOTAL.EOI.(Weekly) 127,230 74,883 53,079

Reno.Metro.Average.IN.MARKET.EOI.(Weekly) 93,926 55,942 42,040

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 12 .$3,913. .$46,956. 1,429 6,107,040 1,517 3,594,384 1,842 2,547,792

300 10 .$3,997. .$39,970. 1,191 5,089,200 1,264 2,995,320 1,535 2,123,160

250 8 .$3,997. .$31,976. 953 4,071,360 1,011 2,396,256 1,228 1,698,528

200 7 .$4,081. .$28,567. 834 3,562,440 885 2,096,724 1,074 1,486,212

150 5 .$4,081. .$20,405. 595 2,544,600 632 1,497,660 767 1,061,580

100 3 .$4,207. .$12,621. 357 1,526,760 379 898,596 460 636,948

50 2 .$4,207. .$8,414. 238 1,017,840 253 599,064 307 424,632

25 1 .$4,207. .$4,207. 119 508,920 126 299,532 153 212,316

10 1 .$4,207. .$4,207. 119 508,920 126 299,532 153 212,316

2010 :: BULLETIN EYES ON RATE CARD

16

Page 20: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

SacramentoCounties.Include:.Placer,.Sacramento,.Yolo

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Sacramento.Custom.Population 1,461,011 850,524 531,248

Sacramento.Average.TOTAL.EOI.(Weekly) 244,751 144,929 103,073

Sacramento.Average.IN.MARKET.EOI.(Weekly) 194,198 115,604 81,909

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 26 $9,800 $254,800 1,382 25,454,104 1,414 15,072,616 1,603 10,719,592

300 22 .$9,800. .$215,600. 1,170 21,538,088 1,196 12,753,752 1,357 9,070,424

250 19 .$9,800. .$186,200. 1,010 18,601,076 1,033 11,014,604 1,172 7,833,548

200 15 .$10,500. .$157,500. 798 14,685,060 816 8,695,740 925 6,184,380

150 11 .$11,000. .$121,000. 585 10,769,044 598 6,376,876 678 4,535,212

100 7 .$11,000. .$77,000. 372 6,853,028 381 4,058,012 432 2,886,044

50 4 .$12,500. .$50,000. 213 3,916,016 217 2,318,864 247 1,649,168

25 2 .$16,000. .$32,000. 106 1,958,008 109 1,159,432 123 824,584

10 1 .$17,500. .$17,500. 53 979,004 54 579,716 62 412,292

San.AntonioCounties.Include:.Bandera,.Bexar,.Comal,.Guadalupe,.Hays,.Kendall,.Kerr,.Medina

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Antonio.Custom.Population 1,585,235 902,597 451,881

San.Antonio.Average.TOTAL.EOI.(Weekly) 313,212 185,400 113,995

San.Antonio.Average.IN.MARKET.EOI.(Weekly) 306,003 181,261 112,012

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 18 .$3,800. .$68,400. 1,390 22,551,264 1,446 13,348,800 1,785 8,207,640

300 15 .$3,800. .$57,000. 1,158 18,792,720 1,205 11,124,000 1,487 6,839,700

250 13 .$4,000. .$52,000. 1,004 16,287,024 1,044 9,640,800 1,289 5,927,740

200 10 .$4,000. .$40,000. 772 12,528,480 803 7,416,000 992 4,559,800

150 8 .$4,250. .$34,000. 618 10,022,784 643 5,932,800 793 3,647,840

100 5 .$4,250. .$21,250. 386 6,264,240 402 3,708,000 496 2,279,900

50 3 .$4,400. .$13,200. 232 3,758,544 241 2,224,800 297 1,367,940

25 1 .$4,400. .$4,400. 77 1,252,848 80 741,600 99 455,980

10 1 .$4,400. .$4,400. 77 1,252,848 80 741,600 99 455,980

San DiegoCounties.Include:.San.Diego

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Diego.Custom.Population 2,228,290 1,267,327 858,318

San.Diego.Average.TOTAL.EOI.(Weekly) 262,247 150,441 108,772

San.Diego.Average.IN.MARKET.EOI.(Weekly) 260,318 149,223 107,749

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 30 .$9,200. .$276,000. 1,402 31,469,640 1,413 18,052,920 1,506 13,052,640

300 26 .$9,200. .$239,200. 1,215 27,273,688 1,225 15,645,864 1,306 11,312,288

250 21 .$9,200. .$193,200. 981 22,028,748 989 12,637,044 1,054 9,136,848

200 17 .$9,200. .$156,400. 794 17,832,796 801 10,229,988 854 7,396,496

150 13 .$9,200. .$119,600. 607 13,636,844 612 7,822,932 653 5,656,144

100 9 .$9,200. .$82,800. 421 9,440,892 424 5,415,876 452 3,915,792

50 4 .$9,200. .$36,800. 187 4,195,952 188 2,407,056 201 1,740,352

25 2 .$9,200. .$18,400. 93 2,097,976 94 1,203,528 100 870,176

10 1 .$9,200. .$9,200. 47 1,048,988 47 601,764 50 435,088

2010 :: BULLETIN EYES ON RATE CARD

17

Page 21: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

San Francisco Bay AreaCounties.Include:.Alameda,.Contra.Costa,.San.Francisco,.San.Mateo,.Santa.Clara,.Santa.Cruz,.Solano

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Francisco.Bay.Area.Custom.Population 4,919,109 2,841,122 2,708,659

San.Francisco.Bay.Area.Average.TOTAL.EOI.(Weekly) 333,510 201,217 196,305

San.Francisco.Bay.Area.Average.IN.MARKET.EOI.(Weekly) 317,861 192,135 187,994

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 54 .$6,600. .$356,400. 1,396 72,038,160 1,461 43,462,872 1,499 42,401,880

300 46 .$6,600. .$303,600. 1,189 61,365,840 1,244 37,023,928 1,277 36,120,120

250 39 .$6,900. .$269,100. 1,008 52,027,560 1,055 31,389,852 1,083 30,623,580

200 31 .$6,900. .$213,900. 801 41,355,240 839 24,950,908 861 24,341,820

150 23 .$6,900. .$158,700. 594 30,682,920 622 18,511,964 639 18,060,060

100 15 .$7,350. .$110,250. 388 20,010,600 406 12,073,020 416 11,778,300

50 8 .$7,800. .$62,400. 207 10,672,320 216 6,438,944 222 6,281,760

25 4 .$7,800. .$31,200. 103 5,336,160 108 3,219,472 111 3,140,880

10 2 .$7,800. .$15,600. 52 2,668,080 54 1,609,736 56 1,570,440

SeattleCounties.Include:.King,.Kitsap,.Snohomish

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Seattle.Custom.Population 2,178,853 1,294,631 950,376

Seattle.Average.TOTAL.EOI.(Weekly) 124,560 76,101 58,597

Seattle.Average.IN.MARKET.EOI.(Weekly) 112,758 69,178 54,106

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 68 .$12,000. .$816,000. 1,408 33,880,320 1,453 20,699,472 1,549 15,938,384

300 58 .$12,000. .$696,000. 1,201 28,897,920 1,240 17,655,432 1,321 13,594,504

250 48 .$12,000. .$576,000. 994 23,915,520 1,026 14,611,392 1,093 11,250,624

200 39 .$12,000. .$468,000. 807 19,431,360 834 11,871,756 888 9,141,132

150 29 .$12,000. .$348,000. 600 14,448,960 620 8,827,716 660 6,797,252

100 19 .$12,000. .$228,000. 393 9,466,560 406 5,783,676 433 4,453,372

50 10 .$12,000. .$120,000. 207 4,982,400 214 3,044,040 228 2,343,880

25 5 .$12,000. .$60,000. 104 2,491,200 107 1,522,020 114 1,171,940

10 2 .$12,000. .$24,000. 41 996,480 43 608,808 46 468,776

Seattle - Seattle MetroplexCounties.Include:.King,.Kitsap,.Pierce,.Snohomish,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Seattle.Metroplex.Custom.Population 2,962,659 1,751,920 1,199,551

Seattle.Metroplex.Average.TOTAL.EOI.(Weekly) 135,682 82,237 58,139

Seattle.Metroplex.Average.IN.MARKET.EOI.(Weekly) 132,900 80,786 57,290

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 78 .$12,000. .$936,000. 1,400 42,332,784 1,439 25,657,944 1,490 18,139,368

300 67 .$12,000. .$804,000. 1,202 36,362,776 1,236 22,039,516 1,280 15,581,252

250 56 .$12,000. .$672,000. 1,005 30,392,768 1,033 18,421,088 1,070 13,023,136

200 45 .$12,000. .$540,000. 807 24,422,760 830 14,802,660 860 10,465,020

150 33 .$12,000. .$396,000. 592 17,910,024 609 10,855,284 630 7,674,348

100 22 .$12,000. .$264,000. 395 11,940,016 406 7,236,856 420 5,116,232

50 11 .$12,000. .$132,000. 197 5,970,008 203 3,618,428 210 2,558,116

25 6 .$12,000. .$72,000. 108 3,256,368 111 1,973,688 115 1,395,336

10 2 .$12,000. .$24,000. 36 1,085,456 37 657,896 38 465,112

2010 :: BULLETIN EYES ON RATE CARD

18

Page 22: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Seattle - TacomaCounties.Include:.Pierce,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tacoma.Custom.Population 783,806 457,289 249,175

Tacoma.Average.TOTAL.EOI.(Weekly) 165,122 98,479 56,929

Tacoma.Average.IN.MARKET.EOI.(Weekly) 149,024 89,000 50,995

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 18 .$12,000. .$216,000. 1,369 11,888,784 1,401 7,090,488 1,474 4,098,888

300 16 .$12,000. .$192,000. 1,217 10,567,808 1,246 6,302,656 1,310 3,643,456

250 13 .$12,000. .$156,000. 989 8,586,344 1,012 5,120,908 1,064 2,960,308

200 11 .$12,000. .$132,000. 837 7,265,368 856 4,333,076 900 2,504,876

150 8 .$12,000. .$96,000. 608 5,283,904 623 3,151,328 655 1,821,728

100 5 .$12,000. .$60,000. 380 3,302,440 389 1,969,580 409 1,138,580

50 3 .$12,000. .$36,000. 228 1,981,464 234 1,181,748 246 683,148

25 1 .$12,000. .$12,000. 76 660,488 78 393,916 82 227,716

10 1 .$12,000. .$12,000. 76 660,488 78 393,916 82 227,716

Tampa Bay - PinellasCounties.Include:.Pinellas

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Pinellas.Custom.Population 725,202 354,423 200,647

Pinellas.Average.TOTAL.EOI.(Weekly) 170,834 92,604 56,438

Pinellas.Average.IN.MARKET.EOI.(Weekly) 137,346 74,063 46,192

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 18 .$3,300. .$59,400. 1,364 12,300,048 1,505 6,667,488 1,658 4,063,536

300 16 .$3,300. .$52,800. 1,212 10,933,376 1,337 5,926,656 1,473 3,612,032

250 13 .$3,400. .$44,200. 985 8,883,368 1,087 4,815,408 1,197 2,934,776

200 11 .$3,400. .$37,400. 833 7,516,696 919 4,074,576 1,013 2,483,272

150 8 .$3,500. .$28,000. 606 5,466,688 669 2,963,328 737 1,806,016

100 5 .$3,600. .$18,000. 379 3,416,680 418 1,852,080 460 1,128,760

50 3 .$3,760. .$11,280. 227 2,050,008 251 1,111,248 276 677,256

25 1 .$3,960. .$3,960. 76 683,336 84 370,416 92 225,752

10 1 .$3,960. .$3,960. 76 683,336 84 370,416 92 225,752

Tampa Bay - TampaCounties.Include:.Hillsborough

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tampa.Custom.Population 895,669 513,923 285,812

Tampa.Average.TOTAL.EOI.(Weekly) 189,063 111,855 71,659

Tampa.Average.IN.MARKET.EOI.(Weekly) 149,178 89,505 57,937

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 21 .$3,500. .$73,500. 1,399 15,881,292 1,463 9,395,820 1,703 6,019,356

300 18 .$3,500. .$63,000. 1,199 13,612,536 1,254 8,053,560 1,460 5,159,448

250 15 .$3,600. .$54,000. 999 11,343,780 1,045 6,711,300 1,216 4,299,540

200 12 .$3,750. .$45,000. 799 9,075,024 836 5,369,040 973 3,439,632

150 9 .$3,750. .$33,750. 600 6,806,268 627 4,026,780 730 2,579,724

100 6 .$3,747. .$22,482. 400 4,537,512 418 2,684,520 487 1,719,816

50 3 .$4,151. .$12,453. 200 2,268,756 209 1,342,260 243 859,908

25 1 .$4,300. .$4,300. 67 756,252 70 447,420 81 286,636

10 1 .$4,300. .$4,300. 67 756,252 70 447,420 81 286,636

2010 :: BULLETIN EYES ON RATE CARD

19

Page 23: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Tampa Bay - Tampa BayCounties.Include:.Hillsborough,.Manatee,.Pasco,.Pinellas,.Sarasota

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tampa.Bay.Custom.Population 2,573,069 1,323,449 729,841

Tampa.Bay.Average.TOTAL.EOI.(Weekly) 156,850 88,301 52,980

Tampa.Bay.Average.IN.MARKET.EOI.(Weekly) 149,234 84,342 51,268

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 60 .$2,960. .$177,600. 1,392 37,644,000 1,529 21,192,240 1,686 12,715,200

300 52 .$2,960. .$153,920. 1,206 32,624,800 1,326 18,366,608 1,461 11,019,840

250 43 .$2,960. .$127,280. 998 26,978,200 1,096 15,187,772 1,208 9,112,560

200 35 .$2,960. .$103,600. 812 21,959,000 892 12,362,140 983 7,417,200

150 26 .$3,228. .$83,928. 603 16,312,400 663 9,183,304 731 5,509,920

100 17 .$3,278. .$55,726. 394 10,665,800 433 6,004,468 478 3,602,640

50 9 .$3,450. .$31,050. 209 5,646,600 229 3,178,836 253 1,907,280

25 4 .$3,600. .$14,400. 93 2,509,600 102 1,412,816 112 847,680

10 2 .$3,600. .$7,200. 46 1,254,800 51 706,408 56 423,840

TucsonCounties.Include:.Pima

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tucson.Custom.Population 747,200 390,653 192,419

Tucson.Average.TOTAL.EOI.(Weekly) 116,810 68,471 40,226

Tucson.Average.IN.MARKET.EOI.(Weekly) 78,435 44,957 18,350

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 33 .$2,800. .$92,400. 1,386 15,418,920 1,519 9,038,172 1,259 5,309,832

300 29 .$2,800. .$81,200. 1,218 13,549,960 1,335 7,942,636 1,106 4,666,216

250 24 .$2,900. .$69,600. 1,008 11,213,760 1,105 6,573,216 916 3,861,696

200 19 .$3,000. .$57,000. 798 8,877,560 875 5,203,796 725 3,057,176

150 14 .$3,000. .$42,000. 588 6,541,360 644 3,834,376 534 2,252,656

100 10 .$3,300. .$33,000. 420 4,672,400 460 2,738,840 381 1,609,040

50 5 .$3,500. .$17,500. 210 2,336,200 230 1,369,420 191 804,520

25 2 .$3,700. .$7,400. 84 934,480 92 547,768 76 321,808

10 1 .$3,700. .$3,700. 42 467,240 46 273,884 38 160,904

Washington DC / Baltimore - BaltimoreCounties.Include:.Anne.Arundel,.Baltimore,.Baltimore.City,.Carroll,.Cecil,.Harford,.Howard

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Baltimore.Custom.Population 2,059,250 1,164,773 826,244

Baltimore.Average.TOTAL.EOI.(Weekly) 148,733 85,724 61,223

Baltimore.Average.IN.MARKET.EOI.(Weekly) 142,016 81,716 57,797

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 51 .$5,400. .$275,400. 1,407 30,341,532 1,431 17,487,696 1,427 12,489,492

300 43 .$5,600. .$240,800. 1,186 25,582,076 1,207 14,744,528 1,203 10,530,356

250 36 .$5,800. .$208,800. 993 21,417,552 1,010 12,344,256 1,007 8,816,112

200 29 .$5,800. .$168,200. 800 17,253,028 814 9,943,984 811 7,101,868

150 22 .$6,200. .$136,400. 607 13,088,504 617 7,543,712 616 5,387,624

100 14 .$6,200. .$86,800. 386 8,329,048 393 4,800,544 392 3,428,488

50 7 .$7,100. .$49,700. 193 4,164,524 196 2,400,272 196 1,714,244

25 4 .$7,500. .$30,000. 110 2,379,728 112 1,371,584 112 979,568

10 1 .$7,500. .$7,500. 28 594,932 28 342,896 28 244,892

2010 :: BULLETIN EYES ON RATE CARD

20

Page 24: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Washington DC / Baltimore - Washington DCCounties.Include:.Alexandria,.Anne.Arundel,.Arlington,.Caroline,.Charles,.District.of.Columbia,.Fairfax,.Fairfax.City,.Falls.Church,.Frederick,.Fredericksburg,.Howard,.

Manassas,.Manassas.Park,.Montgomery,.Prince.George’s,.Prince.William,.Spotsylvania,.St ..Mary’s,.Stafford,.Washington

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC.Custom.Population 4,438,202 2,610,278 2,307,343

Washington.DC.Average.TOTAL.EOI.(Weekly) 117,516 71,984 61,672

Washington.DC.Average.IN.MARKET.EOI.(Weekly) 108,076 66,486 57,458

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 144 .$6,700. .$964,800. 1,403 67,689,216 1,467 41,462,784 1,434 35,523,072

300 123 .$6,700. .$824,100. 1,198 57,817,872 1,253 35,416,128 1,225 30,342,624

250 103 .$6,850. .$705,550. 1,003 48,416,592 1,049 29,657,408 1,026 25,408,864

200 82 .$6,850. .$561,700. 799 38,545,248 835 23,610,752 817 20,228,416

150 62 .$7,650. .$474,300. 604 29,143,968 632 17,852,032 618 15,294,656

100 41 .$7,650. .$313,650. 399 19,272,624 418 11,805,376 408 10,114,208

50 21 .$8,600. .$180,600. 205 9,871,344 214 6,046,656 209 5,180,448

25 10 .$9,200. .$92,000. 97 4,700,640 102 2,879,360 100 2,466,880

10 4 .$9,200. .$36,800. 39 1,880,256 41 1,151,744 40 986,752

Washington DC / Baltimore - Washington DC/BaltimoreCounties.Include:.Alexandria,.Anne.Arundel,.Arlington,.Baltimore,.Baltimore.City,.Caroline,.Carroll,.Cecil,.Charles,.District.of.Columbia,.Fairfax,.Fairfax.City,.Falls.Church,..

Frederick,.Fredericksburg,.Harford,.Howard,.Manassas,.Manassas.Park,.Montgomery,.Prince.George’s,.Prince.William,.Spotsylvania,.St ..Mary’s,.Stafford,.Washington

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC/Baltimore.Custom.Population 5,901,696 3,429,625 2,813,608

Washington.DC/Baltimore.Average.TOTAL.EOI.(Weekly) 136,352 80,385 61,703

Washington.DC/Baltimore.Average.IN.MARKET.EOI.(Weekly) 131,444 77,509 59,563

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 157 .$5,700. .$894,900. 1,399 85,629,056 1,419 50,481,780 1,329 38,749,484

300 135 .$6,300. .$850,500. 1,203 73,630,080 1,220 43,407,900 1,143 33,319,620

250 112 .$6,400. .$716,800. 998 61,085,696 1,012 36,012,480 948 27,642,944

200 90 .$6,400. .$576,000. 802 49,086,720 814 28,938,600 762 22,213,080

150 67 .$6,665. .$446,555. 597 36,542,336 606 21,543,180 567 16,536,404

100 45 .$6,665. .$299,925. 401 24,543,360 407 14,469,300 381 11,106,540

50 22 .$7,300. .$160,600. 196 11,998,976 199 7,073,880 186 5,429,864

25 11 .$7,600. .$83,600. 98 5,999,488 99 3,536,940 93 2,714,932

10 4 .$7,600. .$30,400. 36 2,181,632 36 1,286,160 34 987,248

West.Palm.BeachCounties.Include:.Palm.Beach

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

West.Palm.Beach.Custom.Population 991,243 488,236 373,750

West.Palm.Beach.Average.TOTAL.EOI.(Weekly) 172,587 96,019 70,470

West.Palm.Beach.Average.IN.MARKET.EOI.(Weekly) 150,704 83,871 61,967

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 23 .$3,500. .$80,500. 1,399 15,878,004 1,580 8,833,748 1,525 6,483,240

300 20 .$3,500. .$70,000. 1,216 13,806,960 1,374 7,681,520 1,326 5,637,600

250 16 .$4,200. .$67,200. 973 11,045,568 1,099 6,145,216 1,061 4,510,080

200 13 .$4,800. .$62,400. 791 8,974,524 893 4,992,988 862 3,664,440

150 10 .$4,800. .$48,000. 608 6,903,480 687 3,840,760 663 2,818,800

100 7 .$5,500. .$38,500. 426 4,832,436 481 2,688,532 464 1,973,160

50 3 .$5,500. .$16,500. 182 2,071,044 206 1,152,228 199 845,640

25 2 .$5,600. .$11,200. 122 1,380,696 137 768,152 133 563,760

10 1 .$5,700. .$5,700. 61 690,348 69 384,076 66 281,880

2010 :: BULLETIN EYES ON RATE CARD

21

Page 25: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

WichitaCounties.Include:.Sedgwick

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Wichita.Custom.Population 351,525 202,402 104,129

Wichita.Average.TOTAL.EOI.(Weekly) 102,429 59,624 38,473

Wichita.Average.IN.MARKET.EOI.(Weekly) 86,078 50,865 33,370

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 14 .$1,850. .$25,900. 1,371 5,736,024 1,407 3,338,944 1,795 2,154,488

300 12 .$1,850. .$22,200. 1,175 4,916,592 1,206 2,861,952 1,538 1,846,704

250 10 .$2,000. .$20,000. 979 4,097,160 1,005 2,384,960 1,282 1,538,920

200 8 .$2,100. .$16,800. 784 3,277,728 804 1,907,968 1,025 1,231,136

150 6 .$2,100. .$12,600. 588 2,458,296 603 1,430,976 769 923,352

100 4 .$2,275. .$9,100. 392 1,638,864 402 953,984 513 615,568

50 2 .$2,275. .$4,550. 196 819,432 201 476,992 256 307,784

25 1 .$2,385. .$2,385. 98 409,716 101 238,496 128 153,892

10 1 .$2,385. .$2,385. 98 409,716 101 238,496 128 153,892

2010 :: BULLETIN EYES ON RATE CARD

22

Page 26: Eyes on Rate Card

2010 :: EYES ON RATE CARD

POSTERS2010 All Divisions Space Only Poster Allotments (NET)

AlbuquerqueCounties.Include:.Bernalillo

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Albuquerque.Custom.Population 480,157 268,648 140,278

Albuquerque.Average.TOTAL.EOI.(Weekly) 59,833 35,086 19,024

Albuquerque.Average.IN.MARKET.EOI.(Weekly) 49,299 29,030 16,086

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 34 .$510. .$17,340. 1,396 8,137,288 1,470 4,771,696 1,560 2,587,264

300 29 .$510. .$14,790. 1,191 6,940,628 1,253 4,069,976 1,330 2,206,784

250 24 .$535. .$12,840. 986 5,743,968 1,037 3,368,256 1,101 1,826,304

200 20 .$585. .$11,700. 821 4,786,640 864 2,806,880 917 1,521,920

150 15 .$585. .$8,775. 616 3,589,980 648 2,105,160 688 1,141,440

100 10 .$620. .$6,200. 411 2,393,320 432 1,403,440 459 760,960

AtlantaCounties.Include:.Cherokee,.Clayton,.Cobb,.DeKalb,.Douglas,.Forsyth,.Fulton,.Gwinnett,.Paulding,.Rockdale

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Atlanta.Custom.Population 3,163,424 1,994,702 1,444,712

Atlanta.Average.TOTAL.EOI.(Weekly) 59,117 37,119 26,285

Atlanta.Average.IN.MARKET.EOI.(Weekly) 49,343 31,124 22,572

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 224 .$345. .$77,280. 1,398 52,968,832 1,398 33,258,624 1,400 23,551,360

300 192 .$380. .$72,960. 1,198 45,401,856 1,198 28,507,392 1,200 20,186,880

250 160 .$380. .$60,800. 998 37,834,880 999 23,756,160 1,000 16,822,400

200 128 .$420. .$53,760. 799 30,267,904 799 19,004,928 800 13,457,920

150 96 .$475. .$45,600. 599 22,700,928 599 14,253,696 600 10,093,440

100 64 .$475. .$30,400. 399 15,133,952 399 9,502,464 400 6,728,960

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ...Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details ... •..GRPs.are.calculated.using.TAB.EOI.and.population.data.from.the.ADS.system .. •..Market.definitions.can.be.Custom,.CBSA,.or.DMA ..For.this.rate.card.we.used.Custom,.unless.otherwise.stated .. •..All.GRPs.and.impressions.reflect.the.Eyes.On.average.of.the.boards.in.the.market .. •...Adults.18+,.Adults.25-54.and.Adults.18+.with.a.HHI.of..$75,000.are.just.three.examples.of.how.the.EOI.can.be.applied.to.target.audiences ...We.have.the.

ability.to.run.this.type.of.analysis.for.hundreds.of.target.audiences .

23

Page 27: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

BostonCounties.Include:.Bristol,.Essex,.Middlesex,.Norfolk,.Plymouth,.Rockingham,.Suffolk,.Worcester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Boston.Custom.Population 4,365,411 2,467,320 1,971,420

Boston.Average.TOTAL.EOI.(Weekly) 43,336 25,307 24,605

Boston.Average.IN.MARKET.EOI.(Weekly) 42,111 24,605 19,486

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 362 .$750. .$271,500. 1,397 62,750,528 1,444 36,644,536 1,431 35,628,040

300 311 .$750. .$233,250. 1,200 53,909,984 1,241 31,481,908 1,230 30,608,620

250 259 .$775. .$200,725. 999 44,896,096 1,033 26,218,052 1,024 25,490,780

200 207 .$800. .$165,600. 799 35,882,208 826 20,954,196 818 20,372,940

150 155 .$800. .$124,000. 598 26,868,320 618 15,690,340 613 15,255,100

100 104 .$825. .$85,800. 401 18,027,776 415 10,527,712 411 10,235,680

ChicagoCounties.Include:.Cook,.DuPage,.Kane,.Kendall,.Lake,.McHenry,.Will

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Chicago.Custom.Population 6,325,861 3,701,386 2,828,512

Chicago.Average.TOTAL.EOI.(Weekly) 63,643 39,386 28,083

Chicago.Average.IN.MARKET.EOI.(Weekly) 61,215 37,939 27,078

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 362 .$700. .$253,400. 1,401 92,155,064 1,484 57,030,928 1,386 40,664,184

300 310 .$700. .$217,000. 1,200 78,917,320 1,271 48,838,640 1,187 34,822,920

250 258 .$725. .$187,050. 999 65,679,576 1,058 40,646,352 988 28,981,656

200 207 .$725. .$150,075. 801 52,696,404 849 32,611,608 793 23,252,724

150 155 .$750. .$116,250. 600 39,458,660 635 24,419,320 594 17,411,460

100 103 .$750. .$77,250. 399 26,220,916 422 16,227,032 394 11,570,196

Cleveland DMACounties.Include:.Cuyahoga,.Geauga,.Lake,.Lorain,.Medina,.Portage,.Stark,.Summit

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Cleveland.DMA.(Posters).Custom.Population 2,395,564 1,293,094 770,772

Cleveland.DMA.(Posters).Average.TOTAL.EOI.(Weekly) 40,475 22,792 13,881

Cleveland.DMA.(Posters).Average.IN.MARKET.EOI.(Weekly) 40,252 22,668 13,810

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 208 .$720. .$149,760. 1,398 33,675,200 1,459 18,962,944 1,491 11,548,992

300 179 .$720. .$128,880. 1,203 28,980,100 1,255 16,319,072 1,283 9,938,796

250 149 .$740. .$110,260. 1,001 24,123,100 1,045 13,584,032 1,068 8,273,076

200 119 .$740. .$88,060. 800 19,266,100 834 10,848,992 853 6,607,356

150 89 .$770. .$68,530. 598 14,409,100 624 8,113,952 638 4,941,636

100 60 .$770. .$46,200. 403 9,714,000 421 5,470,080 430 3,331,440

24

Page 28: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Columbus - ChillicotheCounties.Include:.Ross

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Chillicothe.Custom.Population 54,500 31,567 12,311

Chillicothe.Average.TOTAL.EOI.(Weekly) 36,957 21,646 8,698

Chillicothe.Average.IN.MARKET.EOI.(Weekly) 20,388 12,081 5,269

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 9 .$584. .$5,256. 1,347 1,330,452 1,378 779,256 1,541 313,128

300 8 .$584. .$4,672. 1,197 1,182,624 1,225 692,672 1,370 278,336

250 7 .$584. .$4,088. 1,047 1,034,796 1,072 606,088 1,198 243,544

200 5 .$584. .$2,920. 748 739,140 765 432,920 856 173,960

150 4 .$584. .$2,336. 599 591,312 612 346,336 685 139,168

100 3 .$615. .$1,845. 449 443,484 459 259,752 514 104,376

Columbus - ColumbusCounties.Include:.Delaware,.Fairfield,.Franklin,.Licking,.Madison,.Pickaway,.Union

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Columbus.Custom.Population 1,286,924 772,401 459,011

Columbus.Average.TOTAL.EOI.(Weekly) 49,409 30,178 19,015

Columbus.Average.IN.MARKET.EOI.(Weekly) 48,345 29,571 18,749

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 93 .$808. .$75,144. 1,397 18,380,148 1,424 11,226,216 1,519 7,073,580

300 80 .$808. .$64,640. 1,202 15,810,880 1,225 9,656,960 1,307 6,084,800

250 66 .$854. .$56,364. 992 13,043,976 1,011 7,966,992 1,078 5,019,960

200 53 .$854. .$45,262. 796 10,474,708 812 6,397,736 866 4,031,180

150 40 .$911. .$36,440. 601 7,905,440 613 4,828,480 654 3,042,400

100 27 .$911. .$24,597. 406 5,336,172 413 3,259,224 441 2,053,620

Columbus - SpringfieldCounties.Include:.Champaign,.Clark,.Madison

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Springfield.Custom.Population 164,633 88,765 42,765

Springfield.Average.TOTAL.EOI.(Weekly) 26,722 15,089 8,054

Springfield.Average.IN.MARKET.EOI.(Weekly) 24,604 13,919 7,263

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 23 .$568. .$13,064. 1,375 2,458,424 1,443 1,388,188 1,562 740,968

300 20 .$568. .$11,360. 1,196 2,137,760 1,254 1,207,120 1,359 644,320

250 17 .$584. .$9,928. 1,016 1,817,096 1,066 1,026,052 1,155 547,672

200 13 .$599. .$7,787. 777 1,389,544 815 784,628 883 418,808

150 10 .$599. .$5,990. 598 1,068,880 627 603,560 679 322,160

100 7 .$615. .$4,305. 418 748,216 439 422,492 476 225,512

25

Page 29: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Dallas / Fort Worth - DallasCounties.Include:.Collin,.Dallas,.Denton,.Ellis,.Hunt,.Kaufman,.Rockwall

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas.Custom.Population 3,059,880 1,951,980 1,330,238

Dallas.Average.TOTAL.EOI.(Weekly) 88,069 55,244 36,970

Dallas.Average.IN.MARKET.EOI.(Weekly) 79,273 49,884 33,606

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 135 .$680. .$91,800. 1,399 47,557,260 1,380 29,831,760 1,364 19,963,800

300 115 .$690. .$79,350. 1,192 40,511,740 1,176 25,412,240 1,162 17,006,200

250 96 .$690. .$66,240. 995 33,818,496 981 21,213,696 970 14,196,480

200 77 .$750. .$57,750. 798 27,125,252 787 17,015,152 778 11,386,760

150 58 .$750. .$43,500. 601 20,432,008 593 12,816,608 586 8,577,040

100 38 .$800. .$30,400. 394 13,386,488 388 8,397,088 384 5,619,440

Dallas / Fort Worth - Dallas/Fort WorthCounties.Include:.Collin,.Dallas,.Denton,.Ellis,.Hunt,.Johnson,.Kaufman,.Parker,.Rockwall,.Tarrant,.Wise

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas/Fort.Worth.Custom.Population 4,588,090 2,899,771 1,891,797

Dallas/Fort.Worth.Average.TOTAL.EOI.(Weekly) 82,290 51,289 34,076

Dallas/Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 79,819 49,930 33,423

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 201 .$650. .$130,650. 1,399 66,161,160 1,384 41,236,356 1,420 27,397,104

300 172 .$650. .$111,800. 1,197 56,615,520 1,185 35,286,832 1,216 23,444,288

250 143 .$710. .$101,530. 995 47,069,880 985 29,337,308 1,011 19,491,472

200 115 .$710. .$81,650. 800 37,853,400 792 23,592,940 813 15,674,960

150 86 .$710. .$61,060. 598 28,307,760 592 17,643,416 608 11,722,144

100 57 .$775. .$44,175. 397 18,762,120 393 11,693,892 403 7,769,328

Dallas / Fort Worth - Fort WorthCounties.Include:.Johnson,.Parker,.Tarrant,.Wise

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Worth.Custom.Population 1,528,210 947,791 561,559

Fort.Worth.Average.TOTAL.EOI.(Weekly) 72,552 44,624 29,198

Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 66,872 41,011 26,227

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 80 .$680. .$54,400. 1,400 23,216,640 1,385 14,279,680 1,495 9,343,360

300 69 .$715. .$49,335. 1,208 20,024,352 1,194 12,316,224 1,289 8,058,648

250 57 .$715. .$40,755. 998 16,541,856 987 10,174,272 1,065 6,657,144

200 46 .$765. .$35,190. 805 13,349,568 796 8,210,816 859 5,372,432

150 34 .$765. .$26,010. 595 9,867,072 588 6,068,864 635 3,970,928

100 23 .$810. .$18,630. 403 6,674,784 398 4,105,408 430 2,686,216

26

Page 30: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Daytona Beach / Melbourne - Ft Pierce/Vero-W PalmCounties.Include:.Indian.River,.Martin,.St ..Lucie

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft.Pierce/Vero-W.Palm.DMA.Custom.Population 439,071 214,496 116,779

Ft.Pierce/Vero-W.Palm.DMA.Average.TOTAL.EOI.(Weekly) 39,815 21,693 9,956

Ft.Pierce/Vero-W.Palm.DMA.Average.IN.MARKET.EOI.(Weekly) 36,983 20,102 8,955

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 42 .$500. .$21,000. 1,415 6,688,920 1,574 3,644,424 1,288 1,672,608

300 36 .$500. .$18,000. 1,213 5,733,360 1,350 3,123,792 1,104 1,433,664

250 30 .$525. .$15,750. 1,011 4,777,800 1,125 2,603,160 920 1,194,720

200 24 .$540. .$12,960. 809 3,822,240 900 2,082,528 736 955,776

150 18 .$540. .$9,720. 606 2,866,680 675 1,561,896 552 716,832

100 12 .$540. .$6,480. 404 1,911,120 450 1,041,264 368 477,888

Des.MoinesCounties.Include:.Dallas,.Jasper,.Polk,.Story,.Warren

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Des.Moines.Custom.Population 490,077 282,972 161,644

Des.Moines.Average.TOTAL.EOI.(Weekly) 47,089 28,207 17,126

Des.Moines.Average.IN.MARKET.EOI.(Weekly) 44,770 26,920 16,571

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 39 .$750. .$29,250. 1,425 7,345,884 1,484 4,400,292 1,599 2,671,656

300 33 .$750. .$24,750. 1,206 6,215,748 1,256 3,723,324 1,353 2,260,632

250 28 .$825. .$23,100. 1,023 5,273,968 1,065 3,159,184 1,148 1,918,112

200 22 .$825. .$18,150. 804 4,143,832 837 2,482,216 902 1,507,088

150 17 .$840. .$14,280. 621 3,202,052 647 1,918,076 697 1,164,568

100 11 .$840. .$9,240. 402 2,071,916 419 1,241,108 451 753,544

El.PasoCounties.Include:.El.Paso

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

El.Paso.Custom.Population 505,463 275,318 99,600

El.Paso.Average.TOTAL.EOI.(Weekly) 84,732 47,386 22,661

El.Paso.Average.IN.MARKET.EOI.(Weekly) 70,993 39,429 19,085

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 25 .$650. .$16,250. 1,405 8,473,200 1,432 4,738,600 1,916 2,266,100

300 21 .$665. .$13,965. 1,180 7,117,488 1,203 3,980,424 1,610 1,903,524

250 18 .$665. .$11,970. 1,011 6,100,704 1,031 3,411,792 1,380 1,631,592

200 14 .$665. .$9,310. 787 4,744,992 802 2,653,616 1,073 1,269,016

150 11 .$665. .$7,315. 618 3,728,208 630 2,084,984 843 997,084

100 7 .$685. .$4,795. 393 2,372,496 401 1,326,808 537 634,508

27

Page 31: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Fort SmithCounties.Include:.Crawford,.Le.Flore,.Sebastian,.Sequoyah

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Smith.Custom.Population 202,638 113,923 36,531

Fort.Smith.Average.TOTAL.EOI.(Weekly) 37,219 22,018 8,378

Fort.Smith.Average.IN.MARKET.EOI.(Weekly) 33,413 19,900 7,065

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 21 .$450. .$9,450. 1,385 3,126,396 1,467 1,849,512 1,625 703,752

300 18 .$460. .$8,280. 1,187 2,679,768 1,258 1,585,296 1,392 603,216

250 15 .$460. .$6,900. 989 2,233,140 1,048 1,321,080 1,160 502,680

200 12 .$470. .$5,640. 791 1,786,512 838 1,056,864 928 402,144

150 9 .$530. .$4,770. 594 1,339,884 629 792,648 696 301,608

100 6 .$530. .$3,180. 396 893,256 419 528,432 464 201,072

Fort Smith - MuskogeeCounties.Include:.Muskogee

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Muskogee.Custom.Population 51,902 27,775 8,031

Muskogee.Average.TOTAL.EOI.(Weekly) 37,269 20,635 6,736

Muskogee.Average.IN.MARKET.EOI.(Weekly) 21,514 12,125 4,025

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 8 .$500. .$4,000. 1,326 1,192,608 1,397 660,320 1,604 215,552

300 7 .$500. .$3,500. 1,161 1,043,532 1,222 577,780 1,403 188,608

250 6 .$500. .$3,000. 995 894,456 1,048 495,240 1,203 161,664

200 5 .$500. .$2,500. 829 745,380 873 412,700 1,002 134,720

150 4 .$510. .$2,040. 663 596,304 698 330,160 802 107,776

100 2 .$550. .$1,100. 332 298,152 349 165,080 401 53,888

Fort Smith - Northwest AR MetroCounties.Include:.Benton,.Washington

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Northwest.AR.Metro.Custom.Population 302,150 178,026 73,523

Northwest.AR.Metro.Average.TOTAL.EOI.(Weekly) 47,407 29,809 12,488

Northwest.AR.Metro.Average.IN.MARKET.EOI.(Weekly) 44,215 28,038 12,087

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 24 .$765. .$18,360. 1,405 4,551,072 1,512 2,861,664 1,578 1,198,848

300 21 .$765. .$16,065. 1,229 3,982,188 1,323 2,503,956 1,381 1,048,992

250 17 .$765. .$13,005. 995 3,223,676 1,071 2,027,012 1,118 849,184

200 14 .$785. .$10,990. 819 2,654,792 882 1,669,304 921 699,328

150 10 .$800. .$8,000. 585 1,896,280 630 1,192,360 658 499,520

100 7 .$815. .$5,705. 410 1,327,396 441 834,652 460 349,664

28

Page 32: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

HoustonCounties.Include:.Brazoria,.Fort.Bend,.Galveston,.Harris,.Liberty,.Matagorda,.Montgomery,.San.Jacinto

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Houston.Custom.Population 4,111,056 2,537,305 1,608,546

Houston.Average.TOTAL.EOI.(Weekly) 67,693 41,598 30,056

Houston.Average.IN.MARKET.EOI.(Weekly) 66,358 40,875 29,637

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 216 .$640. .$138,240. 1,395 58,486,752 1,392 35,940,672 1,592 25,968,384

300 185 .$680. .$125,800. 1,194 50,092,820 1,192 30,782,520 1,363 22,241,440

250 154 .$680. .$104,720. 994 41,698,888 992 25,624,368 1,135 18,514,496

200 124 .$720. .$89,280. 801 33,575,728 799 20,632,608 914 14,907,776

150 93 .$720. .$66,960. 600 25,181,796 599 15,474,456 685 11,180,832

100 62 .$765. .$47,430. 400 16,787,864 400 10,316,304 457 7,453,888

IndianapolisCounties.Include:.Boone,.Hamilton,.Hancock,.Hendricks,.Johnson,.Marion,.Morgan,.Shelby

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Indianapolis.Custom.Population 1,225,615 746,108 466,551

Indianapolis.Average.TOTAL.EOI.(Weekly) 55,182 34,245 20,106

Indianapolis.Average.IN.MARKET.EOI.(Weekly) 47,878 29,908 16,234

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 90 .$950. .$85,500. 1,406 19,865,520 1,443 12,328,200 1,253 7,238,160

300 77 .$950. .$73,150. 1,203 16,996,056 1,235 10,547,460 1,072 6,192,648

250 64 .$950. .$60,800. 1,000 14,126,592 1,026 8,766,720 891 5,147,136

200 51 .$950. .$48,450. 797 11,257,128 818 6,985,980 710 4,101,624

150 38 .$950. .$36,100. 594 8,387,664 609 5,205,240 529 3,056,112

100 26 .$950. .$24,700. 406 5,738,928 417 3,561,480 362 2,091,024

JacksonvilleCounties.Include:.Baker,.Clay,.Duval,.Nassau

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Jacksonville.Custom.Population 852,679 493,713 254,835

Jacksonville.Average.TOTAL.EOI.(Weekly) 96,172 56,775 32,389

Jacksonville.Average.IN.MARKET.EOI.(Weekly) 88,106 52,070 29,256

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 34 .$800. .$27,200. 1,405 13,079,392 1,434 7,721,400 1,561 4,404,904

300 29 .$800. .$23,200. 1,199 11,155,952 1,223 6,585,900 1,332 3,757,124

250 24 .$850. .$20,400. 992 9,232,512 1,012 5,450,400 1,102 3,109,344

200 19 .$900. .$17,100. 785 7,309,072 802 4,314,900 873 2,461,564

150 15 .$900. .$13,500. 620 5,770,320 633 3,406,500 689 1,943,340

100 10 .$900. .$9,000. 413 3,846,880 422 2,271,000 459 1,295,560

29

Page 33: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Las VegasCounties.Include:.Clark

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Las.Vegas.Custom.Population 1,419,899 862,085 483,052

Las.Vegas.Average.TOTAL.EOI.(Weekly) 94,739 59,686 35,182

Las.Vegas.Average.IN.MARKET.EOI.(Weekly) 93,437 59,034 34,903

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 53 .$510. .$27,030. 1,395 20,084,668 1,452 12,653,432 1,532 7,458,584

300 45 .$560. .$25,200. 1,184 17,053,020 1,233 10,743,480 1,301 6,332,760

250 38 .$560. .$21,280. 1,000 14,400,328 1,041 9,072,272 1,098 5,347,664

200 30 .$600. .$18,000. 790 11,368,680 822 7,162,320 867 4,221,840

150 23 .$640. .$14,720. 605 8,715,988 630 5,491,112 665 3,236,744

100 15 .$640. .$9,600. 395 5,684,340 411 3,581,160 434 2,110,920

Los.AngelesCounties.Include:.Los.Angeles,.Orange,.Riverside,.San.Bernardino,.Ventura

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Los.Angeles.Custom.Population 13,026,341 7,640,005 5,143,365

Los.Angeles.Average.TOTAL.EOI.(Weekly) 91,114 54,457 39,128

Los.Angeles.Average.IN.MARKET.EOI.(Weekly) 90,945 54,366 39,058

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 500 .$750. .$375,000. 1,396 182,228,000 1,423 108,914,000 1,519 78,256,000

300 428 .$750. .$321,000. 1,195 155,987,168 1,218 93,230,384 1,300 66,987,136

250 357 .$750. .$267,750. 997 130,110,792 1,016 77,764,596 1,084 55,874,784

200 286 .$750. .$214,500. 799 104,234,416 814 62,298,808 869 44,762,432

150 214 .$750. .$160,500. 598 77,993,584 609 46,615,192 650 33,493,568

100 143 .$750. .$107,250. 399 52,117,208 407 31,149,404 434 22,381,216

MemphisCounties.Include:.DeSoto,.Fayette,.Lafayette,.Marshall,.Panola,.Shelby,.St ..Francis,.Tate

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Memphis.Custom.Population 920,757 528,318 276,828

Memphis.Average.TOTAL.EOI.(Weekly) 50,494 29,462 16,221

Memphis.Average.IN.MARKET.EOI.(Weekly) 47,244 27,582 15,312

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 68 .$690. .$46,920. 1,396 13,734,368 1,420 8,013,664 1,504 4,412,112

300 58 .$720. .$41,760. 1,190 11,714,608 1,211 6,835,184 1,283 3,763,272

250 49 .$750. .$36,750. 1,006 9,896,824 1,023 5,774,552 1,084 3,179,316

200 39 .$750. .$29,250. 800 7,877,064 814 4,596,072 863 2,530,476

150 29 .$820. .$23,780. 595 5,857,304 606 3,417,592 642 1,881,636

100 19 .$820. .$15,580. 390 3,837,544 397 2,239,112 420 1,232,796

30

Page 34: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Miami/Ft. Lauderdale - Ft. LauderdaleCounties.Include:.Broward

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft ..Lauderdale.Custom.Population 1,319,062 739,055 468,129

Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 83,153 47,897 31,584

Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 67,392 39,220 24,878

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 69 .$800. .$55,200. 1,410 22,950,228 1,465 13,219,572 1,467 8,717,184

300 59 .$800. .$47,200. 1,206 19,624,108 1,252 11,303,692 1,254 7,453,824

250 49 .$800. .$39,200. 1,001 16,297,988 1,040 9,387,812 1,042 6,190,464

200 39 .$850. .$33,150. 797 12,971,868 828 7,471,932 829 4,927,104

150 29 .$850. .$24,650. 593 9,645,748 616 5,556,052 616 3,663,744

100 20 .$850. .$17,000. 409 6,652,240 425 3,831,760 425 2,526,720

Miami/Ft. Lauderdale - MiamiCounties.Include:.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami.Custom.Population 1,810,375 963,577 532,348

Miami.Average.TOTAL.EOI.(Weekly) 75,589 42,111 24,103

Miami.Average.IN.MARKET.EOI.(Weekly) 66,937 36,934 19,980

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 95 .$800. .$76,000. 1,405 28,723,820 1,457 16,002,180 1,426 9,159,140

300 82 .$800. .$65,600. 1,213 24,793,192 1,257 13,812,408 1,231 7,905,784

250 68 .$800. .$54,400. 1,006 20,560,208 1,043 11,454,192 1,021 6,556,016

200 55 .$850. .$46,750. 813 16,629,580 843 9,264,420 826 5,302,660

150 41 .$850. .$34,850. 606 12,396,596 629 6,906,204 616 3,952,892

100 27 .$850. .$22,950. 399 8,163,612 414 4,547,988 405 2,603,124

Miami/Ft. Lauderdale - Miami/Ft. LauderdaleCounties.Include:.Broward,.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami/Ft ..Lauderdale.Custom.Population 3,129,437 1,702,632 1,000,477

Miami/Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 77,914 43,890 26,402

Miami/Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 74,839 42,202 24,844

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 147 .$800. .$117,600. 1,406 45,813,432 1,457 25,807,320 1,460 15,524,376

300 126 .$800. .$100,800. 1,205 39,268,656 1,249 22,120,560 1,252 13,306,608

250 105 .$850. .$89,250. 1,004 32,723,880 1,041 18,433,800 1,043 11,088,840

200 84 .$850. .$71,400. 804 26,179,104 833 14,747,040 834 8,871,072

150 63 .$850. .$53,550. 603 19,634,328 625 11,060,280 626 6,653,304

100 42 .$850. .$35,700. 402 13,089,552 416 7,373,520 417 4,435,536

31

Page 35: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

MilwaukeeCounties.Include:.Jefferson,.Kenosha,.Milwaukee,.Ozaukee,.Racine,.Walworth,.Washington,.Waukesha

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Milwaukee.Custom.Population 1,558,189 872,693 543,233

Milwaukee.Average.TOTAL.EOI.(Weekly) 44,590 26,834 13,100

Milwaukee.Average.IN.MARKET.EOI.(Weekly) 44,003 26,480 12,917

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 124 .$600. .$74,400. 1,401 22,116,640 1,505 13,309,664 1,179 6,497,600

300 107 .$650. .$69,550. 1,209 19,084,520 1,299 11,484,952 1,018 5,606,800

250 89 .$650. .$57,850. 1,005 15,874,040 1,080 9,552,904 846 4,663,600

200 71 .$675. .$47,925. 802 12,663,560 862 7,620,856 675 3,720,400

150 53 .$700. .$37,100. 599 9,453,080 643 5,688,808 504 2,777,200

100 36 .$700. .$25,200. 407 6,420,960 437 3,864,096 342 1,886,400

Minneapolis/St PaulCounties.Include:.Anoka,.Carver,.Chisago,.Dakota,.Hennepin,.Isanti,.Ramsey,.Scott,.Sherburne,.St ..Croix,.Washington,.Wright

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Minneapolis/St.Paul.Custom.Population 2,400,580 1,439,757 1,068,093

Minneapolis/St.Paul.Average.TOTAL.EOI.(Weekly) 51,497 31,259 24,577

Minneapolis/St.Paul.Average.IN.MARKET.EOI.(Weekly) 50,094 30,489 24,151

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 168 .$740. .$124,320. 1,402 34,605,984 1,423 21,006,048 1,519 16,515,744

300 144 .$790. .$113,760. 1,202 29,662,272 1,220 18,005,184 1,302 14,156,352

250 120 .$790. .$94,800. 1,002 24,718,560 1,016 15,004,320 1,085 11,796,960

200 96 .$840. .$80,640. 801 19,774,848 813 12,003,456 868 9,437,568

150 72 .$890. .$64,080. 601 14,831,136 610 9,002,592 651 7,078,176

100 48 .$890. .$42,720. 401 9,887,424 407 6,001,728 434 4,718,784

New York - Hudson Valley/Catskill MountainsCounties.Include:.Columbia,.Greene,.Ulster

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Hudson.Valley/Catskill.Mtns.Custom.Population 225,564 119,550 65,035

Hudson.Valley/Catskill.Mtns.Average.TOTAL.EOI.(Weekly) 25,211 14,102 8,523

Hudson.Valley/Catskill.Mtns.Average.IN.MARKET.EOI.(Weekly) 22,869 12,809 7,468

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 34 $876 $29,767 1,379 3,428,696 1,457 1,917,872 1,562 1,159,128

300 29 $876 $25,390 1,176 2,924,476 1,243 1,635,832 1,332 988,668

250 25 $906 $22,660 1,014 2,521,100 1,071 1,410,200 1,148 852,300

200 20 $906 $18,128 811 2,016,880 857 1,128,160 919 681,840

150 15 $937 $14,060 608 1,512,660 643 846,120 689 511,380

100 10 $937 $9,373 406 1,008,440 429 564,080 459 340,920

2010 :: POSTER EYES ON RATE CARD

32

Page 36: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

New York - New York SuburbsCounties.Include:.Putnam,.Rockland,.Westchester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

New.York.Suburbs.Custom.Population 1,004,805 533,904 576,825

New.York.Suburbs.Average.TOTAL.EOI.(Weekly) 32,283 18,523 17,027

New.York.Suburbs.Average.IN.MARKET.EOI.(Weekly) 25,182 14,313 13,147

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 140 $1,210 $169,435 1,403 18,078,480 1,501 10,372,880 1,276 9,535,120

300 120 $1,277 $153,264 1,203 15,495,840 1,287 8,891,040 1,094 8,172,960

250 100 $1,277 $127,720 1,002 12,913,200 1,072 7,409,200 912 6,810,800

200 80 $1,339 $107,120 802 10,330,560 858 5,927,360 729 5,448,640

150 60 $1,339 $80,340 601 7,747,920 643 4,445,520 547 4,086,480

100 40 $1,401 $56,032 401 5,165,280 429 2,963,680 365 2,724,320

Ocala / Gainesville - GainesvilleCounties.Include:.Alachua

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Gainesville.Custom.Population 189,872 89,288 44,956

Gainesville.Average.TOTAL.EOI.(Weekly) 55,019 29,136 12,853

Gainesville.Average.IN.MARKET.EOI.(Weekly) 35,002 18,340 8,896

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 19 .$745. .$14,155. 1,770 5,281,824 1,972 2,797,056 1,900 1,233,888

300 16 .$745. .$11,920. 1,475 4,401,520 1,643 2,330,880 1,583 1,028,240

250 14 .$745. .$10,430. 1,254 3,741,292 1,397 1,981,248 1,346 874,004

200 11 .$790. .$8,690. 1,032 3,081,064 1,150 1,631,616 1,108 719,768

150 8 .$830. .$6,640. 737 2,200,760 822 1,165,440 792 514,120

100 5 .$875. .$4,375. 516 1,540,532 575 815,808 554 359,884

Ocala / Gainesville - OcalaCounties.Include:.Marion

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ocala.Custom.Population 270,587 127,528 47,632

Ocala.Average.TOTAL.EOI.(Weekly) 58,325 29,837 12,474

Ocala.Average.IN.MARKET.EOI.(Weekly) 48,651 25,117 10,221

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 19 .$460. .$8,740. 1,366 4,432,700 1,497 2,267,612 1,631 948,024

300 17 .$460. .$7,820. 1,223 3,966,100 1,339 2,028,916 1,459 848,232

250 14 .$485. .$6,790. 1,007 3,266,200 1,103 1,670,872 1,202 698,544

200 11 .$515. .$5,665. 791 2,566,300 867 1,312,828 944 548,856

150 8 .$540. .$4,320. 575 1,866,400 630 954,784 687 399,168

100 6 .$540. .$3,240. 432 1,399,800 473 716,088 515 299,376

2010 :: POSTER EYES ON RATE CARD

33

Page 37: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

OrlandoCounties.Include:.Orange,.Osceola,.Seminole

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Orlando.Custom.Population 1,316,590 785,956 426,049

Orlando.Average.TOTAL.EOI.(Weekly) 89,741 53,425 32,446

Orlando.Average.IN.MARKET.EOI.(Weekly) 77,475 46,866 29,036

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 59 .$830. .$48,970. 1,389 21,178,876 1,407 12,608,300 1,608 7,657,256

300 51 .$875. .$44,625. 1,200 18,307,164 1,216 10,898,700 1,390 6,618,984

250 42 .$875. .$36,750. 989 15,076,488 1,002 8,975,400 1,145 5,450,928

200 34 .$945. .$32,130. 800 12,204,776 811 7,265,800 927 4,412,656

150 25 .$995. .$24,875. 588 8,974,100 596 5,342,500 682 3,244,600

100 17 .$995. .$16,915. 400 6,102,388 405 3,632,900 463 2,206,328

Philadelphia - DelawareCounties.Include:.Kent,.New.Castle

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Delaware.Custom.Population 515,639 288,441 202,059

Delaware.Average.TOTAL.EOI.(Weekly) 73,616 43,873 35,101

Delaware.Average.IN.MARKET.EOI.(Weekly) 60,455 36,260 29,051

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 30 .$675. .$20,250. 1,407 8,833,920 1,509 5,264,760 1,725 4,212,120

300 26 .$710. .$18,460. 1,219 7,656,064 1,307 4,562,792 1,495 3,650,504

250 21 .$710. .$14,910. 985 6,183,744 1,056 3,685,332 1,208 2,948,484

200 17 .$764. .$12,988. 797 5,005,888 855 2,983,364 978 2,386,868

150 13 .$815. .$10,595. 610 3,828,032 654 2,281,396 748 1,825,252

100 9 .$815. .$7,335. 422 2,650,176 453 1,579,428 518 1,263,636

Philadelphia - NJ 5 County Counties.Include:.Burlington,.Camden,.Cumberland,.Gloucester,.Salem

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

NJ.5.County.Custom.Population 1,111,013 634,854 454,823

NJ.5.County.Average.TOTAL.EOI.(Weekly) 40,135 23,337 17,662

NJ.5.County.Average.IN.MARKET.EOI.(Weekly) 37,983 22,132 16,811

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 Please.contact.market.for.specific.details,.availability.and.rates .

300 88 .$930. .$81,840. 1,203 14,127,520 1,227 8,214,624 1,301 6,217,024

250 73 .$930. .$67,890. 998 11,719,420 1,018 6,814,404 1,079 5,157,304

200 59 .$985. .$58,115. 807 9,471,860 823 5,507,532 872 4,168,232

150 44 .$985. .$43,340. 602 7,063,760 614 4,107,312 651 3,108,512

100 29 .$1,100. .$31,900. 397 4,655,660 404 2,707,092 429 2,048,792

2010 :: POSTER EYES ON RATE CARD

34

Page 38: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Philadelphia - PA 5 CountyCounties.Include:.Bucks,.Chester,.Delaware,.Montgomery,.Philadelphia

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

PA.5.County.Custom.Population 2,908,005 1,580,603 1,135,377

PA.5.County.Average.TOTAL.EOI.(Weekly) 53,249 30,189 17,997

PA.5.County.Average.IN.MARKET.EOI.(Weekly) 48,622 27,479 15,641

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 209 .$850. .$177,650. 1,398 44,516,164 1,453 25,238,004 1,152 15,045,492

300 179 .$890. .$159,310. 1,197 38,126,284 1,245 21,615,324 986 12,885,852

250 150 .$890. .$133,500. 1,003 31,949,400 1,043 18,113,400 827 10,798,200

200 120 .$910. .$109,200. 803 25,559,520 834 14,490,720 661 8,638,560

150 90 .$910. .$81,900. 602 19,169,640 626 10,868,040 496 6,478,920

100 60 .$1,500. .$90,000. 401 12,779,760 417 7,245,360 331 4,319,280

Philadelphia DMACounties.Include:.Bucks,.Burlington,.Camden,.Chester,.Cumberland,.Delaware,.Gloucester,.Kent,.Montgomery,.New.Castle,.Philadelphia,.Salem

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Philadelphia.DMA.Custom.Population 4,534,657 2,503,898 1,792,259

Philadelphia.DMA.Average.TOTAL.EOI.(Weekly) 55,778 32,227 21,966

Philadelphia.DMA.Average.IN.MARKET.EOI.(Weekly) 53,789 31,067 21,168

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 295 .$780. .$230,100. 1,400 65,818,040 1,464 38,027,860 1,394 25,919,880

300 253 .$800. .$202,400. 1,200 56,447,336 1,256 32,613,724 1,195 22,229,592

250 211 .$800. .$168,800. 1,001 47,076,632 1,047 27,199,588 997 18,539,304

200 169 .$830. .$140,270. 802 37,705,928 839 21,785,452 798 14,849,016

150 126 .$830. .$104,580. 598 28,112,112 625 16,242,408 595 11,070,864

100 84 .$925. .$77,700. 399 18,741,408 417 10,828,272 397 7,380,576

Portland - PortlandCounties.Include:.Clackamas,.Clark,.Columbia,.Marion,.Multnomah,.Washington

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Portland.Metro.Custom.Population 1,251,081 746,021 473,704

Portland.Metro.Average.TOTAL.EOI.(Weekly) 67,034 40,872 25,047

Portland.Metro.Average.IN.MARKET.EOI.(Weekly) 60,597 37,008 22,584

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 72 .$800. .$57,600. 1,395 19,305,792 1,429 11,771,136 1,373 7,213,536

300 62 .$850. .$52,700. 1,201 16,624,432 1,230 10,136,256 1,182 6,211,656

250 52 .$850. .$44,200. 1,007 13,943,072 1,032 8,501,376 992 5,209,776

200 41 .$900. .$36,900. 794 10,993,576 814 6,703,008 782 4,107,708

150 31 .$950. .$29,450. 601 8,312,216 615 5,068,128 591 3,105,828

100 21 .$950. .$19,950. 407 5,630,856 417 3,433,248 400 2,103,948

2010 :: POSTER EYES ON RATE CARD

35

Page 39: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Portland - SalemCounties.Include:.Marion,.Polk

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Salem.Custom.Population 290,479 162,059 72,859

Salem.Average.TOTAL.EOI.(Weekly) 63,914 37,304 19,238

Salem.Average.IN.MARKET.EOI.(Weekly) 55,828 32,709 16,341

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 18 .$850. .$15,300. 1,384 4,601,808 1,453 2,685,888 1,615 1,385,136

300 16 .$850. .$13,600. 1,230 4,090,496 1,292 2,387,456 1,435 1,231,232

250 13 .$900. .$11,700. 999 3,323,528 1,050 1,939,808 1,166 1,000,376

200 10 .$900. .$9,000. 769 2,556,560 807 1,492,160 897 769,520

150 8 .$1,000. .$8,000. 615 2,045,248 646 1,193,728 718 615,616

100 5 .$1,200. .$6,000. 384 1,278,280 404 746,080 449 384,760

RenoCounties.Include:.Washoe

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Reno.Metro.Custom.Population 315,508 176,995 109,565

Reno.Metro.Average.TOTAL.EOI.(Weekly) 50,874 29,875 19,695

Reno.Metro.Average.IN.MARKET.EOI.(Weekly) 44,519 26,271 17,797

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 25 .$784. .$19,600. 1,411 5,087,400 1,484 2,987,500 1,624 1,969,500

300 21 .$790. .$16,590. 1,185 4,273,416 1,247 2,509,500 1,364 1,654,380

250 18 .$790. .$14,220. 1,016 3,662,928 1,069 2,151,000 1,170 1,418,040

200 14 .$807. .$11,298. 790 2,848,944 831 1,673,000 910 1,102,920

150 11 .$834. .$9,174. 621 2,238,456 653 1,314,500 715 866,580

100 7 .$834. .$5,838. 395 1,424,472 416 836,500 455 551,460

SacramentoCounties.Include:.Placer,.Sacramento,.Yolo

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Sacramento.Custom.Population 1,461,011 850,524 531,248

Sacramento.Average.TOTAL.EOI.(Weekly) 74,303 44,299 29,611

Sacramento.Average.IN.MARKET.EOI.(Weekly) 67,780 40,508 26,974

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 75 .$1,025. .$76,875. 1,392 22,290,900 1,429 13,289,700 1,523 8,883,300

300 65 .$1,025. .$66,625. 1,206 19,318,780 1,238 11,517,740 1,320 7,698,860

250 54 .$1,025. .$55,350. 1,002 16,049,448 1,029 9,568,584 1,097 6,395,976

200 43 .$1,075. .$46,225. 798 12,780,116 819 7,619,428 873 5,093,092

150 32 .$1,175. .$37,600. 594 9,510,784 610 5,670,272 650 3,790,208

100 22 .$1,175. .$25,850. 408 6,538,664 419 3,898,312 447 2,605,768

2010 :: POSTER EYES ON RATE CARD

36

Page 40: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Salisbury/Ocean CityCounties.Include:.Accomack,.Caroline,.Dorchester,.Kent,.DE,.Kent,.MD,.Northampton,.Queen.Anne’s,.Somerset,.Sussex,.Talbot,.Wicomico,.Worcester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Salisbury/Ocean.City.Custom.Population 572,559 301,434 145,036

Salisbury/Ocean.City.Average.TOTAL.EOI.(Weekly) 52,291 28,905 14,400

Salisbury/Ocean.City.Average.IN.MARKET.EOI.(Weekly) 51,708 28,575 14,112

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 39 .$636. .$24,804. 1,409 8,157,396 1,479 4,509,180 1,518 2,246,400

300 33 .$636. .$20,988. 1,192 6,902,412 1,251 3,815,460 1,284 1,900,800

250 28 .$663. .$18,564. 1,011 5,856,592 1,062 3,237,360 1,090 1,612,800

200 22 .$663. .$14,586. 795 4,601,608 834 2,543,640 856 1,267,200

150 17 .$700. .$11,900. 614 3,555,788 645 1,965,540 662 979,200

100 11 .$700. .$7,700. 397 2,300,804 417 1,271,820 428 633,600

San.AntonioCounties.Include:.Atascosa,.Bandera,.Bexar,.Blanco,.Comal,.Gonzales,.Guadalupe,.Karnes,.Kendall,.Kerr,.Medina,.Uvalde,.Wilson

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Antonio.Custom.Population 1,580,294 898,949 436,334

San.Antonio.Average.TOTAL.EOI.(Weekly) 65,108 38,655 21,640

San.Antonio.Average.IN.MARKET.EOI.(Weekly) 64,889 38,540 21,567

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 85 .$525. .$44,625. 1,396 22,136,720 1,458 13,142,700 1,681 7,357,600

300 73 .$525. .$38,325. 1,199 19,011,536 1,252 11,287,260 1,443 6,318,880

250 61 .$550. .$33,550. 1,002 15,886,352 1,046 9,431,820 1,206 5,280,160

200 49 .$550. .$26,950. 805 12,761,168 840 7,576,380 969 4,241,440

150 37 .$575. .$21,275. 608 9,635,984 635 5,720,940 732 3,202,720

100 24 .$575. .$13,800. 394 6,250,368 412 3,710,880 475 2,077,440

San.Diego.Counties.Include:.San.Diego

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Diego.Custom.Population 2,228,290 1,267,327 858,318

San.Diego.Average.TOTAL.EOI.(Weekly) 69,409 39,806 25,327

San.Diego.Average.IN.MARKET.EOI.(Weekly) 69,114 39,620 25,174

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 113 .$750. .$84,750. 1,402 31,372,868 1,413 17,992,312 1,326 11,447,804

300 96 .$750. .$72,000. 1,191 26,653,056 1,200 15,285,504 1,126 9,725,568

250 80 .$750. .$60,000. 993 22,210,880 1,000 12,737,920 939 8,104,640

200 64 .$750. .$48,000. 794 17,768,704 800 10,190,336 751 6,483,712

150 48 .$750. .$36,000. 596 13,326,528 600 7,642,752 563 4,862,784

100 32 .$750. .$24,000. 397 8,884,352 400 5,095,168 375 3,241,856

2010 :: POSTER EYES ON RATE CARD

37

Page 41: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

San Francisco Bay AreaCounties.Include:.Alameda,.Contra.Costa,.San.Francisco,.San.Mateo,.Santa.Clara,.Santa.Cruz,.Solano

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Francisco.Bay.Area.Custom.Population 4,919,109 2,841,122 2,708,659

San.Francisco.Bay.Area.Average.TOTAL.EOI.(Weekly) 69,636 42,287 39,704

San.Francisco.Bay.Area.Average.IN.MARKET.EOI.(Weekly) 66,842 40,654 38,139

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 259 .$775. .$200,725. 1,408 72,142,896 1,482 43,809,332 1,459 41,133,344

300 222 .$775. .$172,050. 1,207 61,836,768 1,271 37,550,856 1,250 35,257,152

250 185 .$825. .$152,625. 1,006 51,530,640 1,059 31,292,380 1,042 29,380,960

200 148 .$825. .$122,100. 804 41,224,512 847 25,033,904 834 23,504,768

150 111 .$875. .$97,125. 603 30,918,384 635 18,775,428 625 17,628,576

100 74 .$875. .$64,750. 402 20,612,256 424 12,516,952 417 11,752,384

Seattle - BellinghamCounties.Include:.Skagit,.Whatcom

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Bellingham.Custom.Population 247,143 130,737 67,186

Bellingham.Average.TOTAL.EOI.(Weekly) 53,602 29,925 15,612

Bellingham.Average.IN.MARKET.EOI.(Weekly) 45,469 25,430 13,232

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200 11 .$1,150. .$12,650. 810 2,358,488 856 1,316,700 867 686,928

150 8 .$1,150. .$9,200. 589 1,715,264 622 957,600 630 499,584

100 5 .$1,150. .$5,750. 368 1,072,040 389 598,500 394 312,240

SeattleCounties.Include:.King,.Kitsap,.Snohomish

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Seattle.Custom.Population 2,178,853 1,294,631 950,376

Seattle.Average.TOTAL.EOI.(Weekly) 71,422 43,815 33,070

Seattle.Average.IN.MARKET.EOI.(Weekly) 63,665 39,240 30,037

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 120 .$1,150. .$138,000. 1,403 34,282,560 1,455 21,031,200 1,517 15,873,600

300 103 .$1,150. .$118,450. 1,204 29,425,864 1,249 18,051,780 1,302 13,624,840

250 86 .$1,150. .$98,900. 1,005 24,569,168 1,043 15,072,360 1,087 11,376,080

200 68 .$1,150. .$78,200. 795 19,426,784 824 11,917,680 860 8,995,040

150 51 .$1,150. .$58,650. 596 14,570,088 618 8,938,260 645 6,746,280

100 34 .$1,150. .$39,100. 397 9,713,392 412 5,958,840 430 4,497,520

38

Page 42: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Seattle - Seattle MetroplexCounties.Include:.King,.Kitsap,.Pierce,.Snohomish,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Seattle.Metroplex.Custom.Population 2,962,659 1,751,920 1,199,551

Seattle.Metroplex.Average.TOTAL.EOI.(Weekly) 63,979 38,959 26,647

Seattle.Metroplex.Average.IN.MARKET.EOI.(Weekly) 62,678 38,283 26,255

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 165 .$1,150. .$189,750. 1,396 42,226,140 1,442 25,712,940 1,445 17,587,020

300 142 .$1,150. .$163,300. 1,202 36,340,072 1,241 22,128,712 1,243 15,135,496

250 118 .$1,150. .$135,700. 999 30,198,088 1,031 18,388,648 1,033 12,577,384

200 95 .$1,150. .$109,250. 804 24,312,020 830 14,804,420 832 10,125,860

150 71 .$1,150. .$81,650. 601 18,170,036 621 11,064,356 622 7,567,748

100 47 .$1,150. .$54,050. 398 12,028,052 411 7,324,292 411 5,009,636

Seattle - TacomaCounties.Include:.Pierce,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tacoma.Custom.Population 783,806 457,289 249,175

Tacoma.Average.TOTAL.EOI.(Weekly) 54,365 32,684 18,349

Tacoma.Average.IN.MARKET.EOI.(Weekly) 51,453 31,002 17,358

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 53 .$1,150. .$60,950. 1,392 11,525,380 1,437 6,929,008 1,477 3,889,988

300 46 .$1,150. .$52,900. 1,208 10,003,160 1,247 6,013,856 1,282 3,376,216

250 38 .$1,150. .$43,700. 998 8,263,480 1,030 4,967,968 1,059 2,789,048

200 30 .$1,150. .$34,500. 788 6,523,800 814 3,922,080 836 2,201,880

150 23 .$1,150. .$26,450. 604 5,001,580 624 3,006,928 641 1,688,108

100 15 .$1,150. .$17,250. 394 3,261,900 407 1,961,040 418 1,100,940

Tampa Bay - Pasco Counties.Include:.Pasco

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Pasco.Custom.Population 387,715 198,994 78,863

Pasco.Average.TOTAL.EOI.(Weekly) 67,241 36,734 16,962

Pasco.Average.IN.MARKET.EOI.(Weekly) 56,878 30,987 13,301

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 24 .$546. .$13,104. 1,408 6,455,136 1,495 3,526,464 1,619 1,628,352

300 20 .$546. .$10,920. 1,174 5,379,280 1,246 2,938,720 1,349 1,356,960

250 17 .$620. .$10,540. 998 4,572,388 1,059 2,497,912 1,147 1,153,416

200 14 .$620. .$8,680. 822 3,765,496 872 2,057,104 944 949,872

150 10 .$604. .$6,040. 587 2,689,640 623 1,469,360 675 678,480

100 7 .$633. .$4,431. 411 1,882,748 436 1,028,552 472 474,936

39

Page 43: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Tampa Bay - Pinellas Counties.Include:.Pinellas

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Pinellas.Custom.Population 725,202 354,423 200,647

Pinellas.Average.TOTAL.EOI.(Weekly) 90,115 48,689 27,667

Pinellas.Average.IN.MARKET.EOI.(Weekly) 79,515 42,806 24,411

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 32 .$690. .$22,080. 1,403 11,534,720 1,546 6,232,192 1,557 3,541,376

300 27 .$725. .$19,575. 1,184 9,732,420 1,304 5,258,412 1,314 2,988,036

250 23 .$725. .$16,675. 1,009 8,290,580 1,111 4,479,388 1,119 2,545,364

200 18 .$765. .$13,770. 789 6,488,280 870 3,505,608 876 1,992,024

150 14 .$805. .$11,270. 614 5,046,440 676 2,726,584 681 1,549,352

100 9 .$805. .$7,245. 395 3,244,140 435 1,752,804 438 996,012

Tampa Bay - TampaCounties.Include:.Hillsborough

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tampa.Custom.Population 895,669 513,923 285,812

Tampa.Average.TOTAL.EOI.(Weekly) 74,660 44,200 25,907

Tampa.Average.IN.MARKET.EOI.(Weekly) 62,733 37,452 21,864

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 50 .$690. .$34,500. 1,401 14,932,000 1,457 8,840,000 1,530 5,181,400

300 43 .$725. .$31,175. 1,205 12,841,520 1,253 7,602,400 1,316 4,456,004

250 36 .$725. .$26,100. 1,009 10,751,040 1,049 6,364,800 1,102 3,730,608

200 28 .$765. .$21,420. 784 8,361,920 816 4,950,400 857 2,901,584

150 21 .$805. .$16,905. 588 6,271,440 612 3,712,800 643 2,176,188

100 14 .$805. .$11,270. 392 4,180,960 408 2,475,200 428 1,450,792

Tampa Bay - Tampa BayCounties.Include:.Hillsborough,.Manatee,.Pasco,.Pinellas,.Sarasota

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tampa.Bay.Custom.Population 2,573,069 1,323,449 729,841

Tampa.Bay.Average.TOTAL.EOI.(Weekly) 78,910 44,600 25,299

Tampa.Bay.Average.IN.MARKET.EOI.(Weekly) 77,007 43,574 24,833

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 117 .$620. .$72,540. 1,401 36,929,880 1,541 20,872,800 1,592 11,839,932

300 100 .$655. .$65,500. 1,197 31,564,000 1,317 17,840,000 1,361 10,119,600

250 83 .$690. .$57,270. 994 26,198,120 1,093 14,807,200 1,130 8,399,268

200 67 .$690. .$46,230. 802 21,147,880 882 11,952,800 912 6,780,132

150 50 .$725. .$36,250. 599 15,782,000 658 8,920,000 681 5,059,800

100 33 .$725. .$23,925. 395 10,416,120 435 5,887,200 449 3,339,468

40

Page 44: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

TucsonCounties.Include:.Pima

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tucson.Custom.Population 747,200 390,653 192,419

Tucson.Average.TOTAL.EOI.(Weekly) 75,373 42,933 16,527

Tucson.Average.IN.MARKET.EOI.(Weekly) 70,756 40,160 13,998

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 37 .$730. .$27,010. 1,401 11,155,204 1,521 6,354,084 1,077 2,445,996

300 32 .$730. .$23,360. 1,212 9,647,744 1,316 5,495,424 931 2,115,456

250 26 .$750. .$19,500. 985 7,838,792 1,069 4,465,032 757 1,718,808

200 21 .$775. .$16,275. 795 6,331,332 864 3,606,372 611 1,388,268

150 16 .$775. .$12,400. 606 4,823,872 658 2,747,712 466 1,057,728

100 11 .$775. .$8,525. 417 3,316,412 452 1,889,052 320 727,188

Washington DC / Baltimore - BaltimoreCounties.Include:.Anne.Arundel,.Baltimore,.Baltimore.City,.Carroll,.Cecil,.Harford,.Howard

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Baltimore.Custom.Population 2,059,250 1,164,773 826,244

Baltimore.Average.TOTAL.EOI.(Weekly) 47,284 27,420 19,079

Baltimore.Average.IN.MARKET.EOI.(Weekly) 45,305 26,252 18,224

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 159 .$720. .$114,480. 1,399 30,072,624 1,433 17,439,120 1,403 12,134,244

300 136 .$800. .$108,800. 1,197 25,722,496 1,226 14,916,480 1,200 10,378,976

250 114 .$850. .$96,900. 1,003 21,561,504 1,028 12,503,520 1,006 8,700,024

200 91 .$850. .$77,350. 801 17,211,376 820 9,980,880 803 6,944,756

150 68 .$900. .$61,200. 598 12,861,248 613 7,458,240 600 5,189,488

100 45 .$900. .$40,500. 396 8,511,120 406 4,935,600 397 3,434,220

Washington DC / Baltimore - Washington DC Counties.Include:.Alexandria,.Anne.Arundel,.Arlington,.Calvert,.Caroline,.Charles,.District.of.Columbia,.Fairfax,.Fairfax.City,.Falls.Church,.Frederick,.Fredericksburg,.Howard,.

Manassas,.Manassas.Park,.Montgomery,.Prince.George’s,.Prince.William,.Spotsylvania,.St ..Mary’s,.Stafford

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC.Custom.Population 4,398,786 2,588,110 2,315,290

Washington.DC.Average.TOTAL.EOI.(Weekly) 56,051 34,210 29,614

Washington.DC.Average.IN.MARKET.EOI.(Weekly) 50,327 30,891 27,395

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 306 .$1,500. .$459,000. 1,400 68,606,424 1,461 41,873,040 1,448 36,247,536

300 262 .$1,550. .$406,100. 1,199 58,741,448 1,251 35,852,080 1,240 31,035,472

250 219 .$1,550. .$339,450. 1,002 49,100,676 1,046 29,967,960 1,037 25,941,864

200 175 .$1,600. .$280,000. 801 39,235,700 836 23,947,000 828 20,729,800

150 131 .$1,650. .$216,150. 600 29,370,724 625 17,926,040 620 15,517,736

100 87 .$1,650. .$143,550. 398 19,505,748 415 11,905,080 412 10,305,672

41

Page 45: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD

Washington DC / Baltimore - Washington DC/Baltimore Counties.Include:.Alexandria,.Anne.Arundel,.Arlington,.Baltimore,.Baltimore.City,.Calvert,.Caroline,.Carroll,.Cecil,.Charles,.District.of.Columbia,.Fairfax,.Fairfax.City,.

Falls.Church,.Frederick,.Fredericksburg,.Harford,.Howard,.Manassas,.Manassas.Park,.Montgomery,.Prince.George’s,.Prince.William,.Spotsylvania,.St ..Mary’s,.Stafford

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC/Baltimore.Custom.Population 5,862,280 3,407,457 2,821,555

Washington.DC/Baltimore.Average.TOTAL.EOI.(Weekly) 49,995 29,452 21,968

Washington.DC/Baltimore.Average.IN.MARKET.EOI.(Weekly) 47,900 28,219 21,167

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 428 .$1,050. .$449,400. 1,399 85,591,440 1,418 50,421,824 1,284 37,609,216

300 367 .$1,100. .$403,700. 1,199 73,392,660 1,216 43,235,536 1,101 32,249,024

250 306 .$1,200. .$367,200. 1,000 61,193,880 1,014 36,049,248 918 26,888,832

200 245 .$1,200. .$294,000. 801 48,995,100 812 28,862,960 735 21,528,640

150 184 .$1,400. .$257,600. 601 36,796,320 610 21,676,672 552 16,168,448

100 122 .$1,400. .$170,800. 399 24,397,560 404 14,372,576 366 10,720,384

West Palm BeachCounties.Include:.Palm.Beach

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

West.Palm.Beach.Custom.Population 991,243 488,236 373,750

West.Palm.Beach.Average.TOTAL.EOI.(Weekly) 68,788 39,280 26,332

West.Palm.Beach.Average.IN.MARKET.EOI.(Weekly) 63,745 36,484 24,492

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 54 .$800. .$43,200. 1,389 14,858,208 1,614 8,484,480 1,415 5,687,712

300 47 .$800. .$37,600. 1,209 12,932,144 1,405 7,384,640 1,232 4,950,416

250 39 .$850. .$33,150. 1,003 10,730,928 1,166 6,127,680 1,022 4,107,792

200 31 .$850. .$26,350. 797 8,529,712 927 4,870,720 813 3,265,168

150 23 .$850. .$19,550. 592 6,328,496 687 3,613,760 603 2,422,544

100 16 .$850. .$13,600. 412 4,402,432 478 2,513,920 419 1,685,248

WichitaCounties.Include:.Sedgwick

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Wichita.Custom.Population 351,525 202,402 104,129

Wichita.Average.TOTAL.EOI.(Weekly) 44,499 25,857 15,604

Wichita.Average.IN.MARKET.EOI.(Weekly) 38,658 22,716 13,696

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 32 .$450. .$14,400. 1,408 5,695,872 1,437 3,309,696 1,684 1,997,312

300 27 .$450. .$12,150. 1,188 4,805,892 1,212 2,792,556 1,421 1,685,232

250 23 .$450. .$10,350. 1,012 4,093,908 1,033 2,378,844 1,210 1,435,568

200 18 .$475. .$8,550. 792 3,203,928 808 1,861,704 947 1,123,488

150 14 .$500. .$7,000. 616 2,491,944 628 1,447,992 737 873,824

100 9 .$550. .$4,950. 396 1,601,964 404 930,852 474 561,744

42

Page 46: Eyes on Rate Card

2010 :: EYES ON RATE CARD

BostonCounties.Include:.Bristol,.Suffolk

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Boston.Custom.Population 971,449 566,554 329,776

Boston.Average.TOTAL.EOI.(Weekly) 27,950 17,232 11,453

Boston.Average.IN.MARKET.EOI.(Weekly) 22,541 14,175 8,282

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100 43 .$300. .$12,900. 399 4,807,400 430 2,963,904 432 1,969,916

ChicagoCounties.Include:.Cook,.DuPage,.Kane,.Kendall,.Lake,.McHenry,.Will

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Chicago.Custom.Population 6,325,861 3,701,386 2,828,512

Chicago.Average.TOTAL.EOI.(Weekly) 36,186 22,357 14,241

Chicago.Average.IN.MARKET.EOI.(Weekly) 34,954 21,643 13,784

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 633 .$118. .$74,694. 1,399 91,622,952 1,481 56,607,924 1,234 36,058,212

300 543 .$118. .$64,074. 1,200 78,595,992 1,270 48,559,404 1,058 30,931,452

250 452 .$120. .$54,240. 999 65,424,288 1,057 40,421,456 881 25,747,728

200 362 .$120. .$43,440. 800 52,397,328 847 32,372,936 706 20,620,968

150 271 .$125. .$33,875. 599 39,225,624 634 24,234,988 528 15,437,244

100 181 .$125. .$22,625. 400 26,198,664 423 16,186,468 353 10,310,484

JUNIOR POSTERS2010 All Divisions Space Only Junior Poster Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ...Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details ... •..GRPs.are.calculated.using.TAB.EOI.and.population.data.from.the.ADS.system .. •..Market.definitions.can.be.Custom,.CBSA,.or.DMA ..For.this.rate.card.we.used.Custom,.unless.otherwise.stated .. •..All.GRPs.and.impressions.reflect.the.Eyes.On.average.of.the.boards.in.the.market .. •...Adults.18+,.Adults.25-54.and.Adults.18+.with.a.HHI.of..$75,000.are.just.three.examples.of.how.the.EOI.can.be.applied.to.target.audiences ...We.have.the.

ability.to.run.this.type.of.analysis.for.hundreds.of.target.audiences .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

43

Page 47: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD

ColumbusCounties.Include:.Franklin

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Columbus.Custom.Population 831,207 498,165 280,132

Columbus.Average.TOTAL.EOI.(Weekly) 22,459 13,537 8,402

Columbus.Average.IN.MARKET.EOI.(Weekly) 17,426 10,479 6,164

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100

Dallas / Fort Worth - DallasCounties.Include:.Collin,.Dallas,.Denton

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas.Custom.Population 2,747,486 1,764,933 1,217,713

Dallas.Average.TOTAL.EOI.(Weekly) 28,468 17,641 10,517

Dallas.Average.IN.MARKET.EOI.(Weekly) 23,372 14,537 8,468

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 411 .$206. .$84,666. 1,398 46,801,392 1,354 29,001,804 1,143 17,289,948

300 353 .$232. .$81,896. 1,201 40,196,816 1,163 24,909,092 982 14,850,004

250 294 .$232. .$68,208. 1,000 33,478,368 969 20,745,816 818 12,367,992

200 235 .$258. .$60,630. 800 26,759,920 774 16,582,540 654 9,885,980

150 176 .$283. .$49,808. 599 20,041,472 580 12,419,264 490 7,403,968

100 118 .$283. .$33,394. 402 13,436,896 389 8,326,552 328 4,964,024

Dallas / Fort Worth - Dallas/Fort WorthCounties.Include:.Collin,.Dallas,.Denton,.Tarrant

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas/Fort.Worth.Custom.Population 4,029,813 2,566,564 1,703,573

Dallas/Fort.Worth.Average.TOTAL.EOI.(Weekly) 27,579 17,071 10,149

Dallas/Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 24,791 15,429 9,133

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 569 .$232. .$132,008. 1,400 62,769,804 1,368 38,853,596 1,220 23,099,124

300 488 .$232. .$113,216. 1,201 53,834,208 1,173 33,322,592 1,046 19,810,848

250 406 .$258. .$104,748. 999 44,788,296 976 27,723,304 871 16,481,976

200 325 .$258. .$83,850. 800 35,852,700 782 22,192,300 697 13,193,700

150 244 .$283. .$69,052. 600 26,917,104 587 16,661,296 523 9,905,424

100 163 .$283. .$46,129. 401 17,981,508 392 11,130,292 350 6,617,148

44

Page 48: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD

Dallas / Fort Worth - Fort WorthCounties.Include:.Tarrant

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Worth.Custom.Population 1,282,327 801,631 485,860

Fort.Worth.Average.TOTAL.EOI.(Weekly) 20,484 12,526 7,216

Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 18,143 11,104 6,284

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200

150 106 .$283. .$29,998. 600 8,685,216 587 5,311,024 548 3,059,584

100 71 .$283. .$20,093. 402 5,817,456 393 3,557,384 367 2,049,344

El.PasoCounties.Include:.El.Paso

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

El.Paso.Custom.Population 505,463 275,318 99,600

El.Paso.Average.TOTAL.EOI.(Weekly) 31,897 17,800 7,416

El.Paso.Average.IN.MARKET.EOI.(Weekly) 30,327 16,895 7,087

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 58 .$170. .$9,860. 1,392 7,400,104 1,424 4,129,600 1,651 1,720,512

300 50 .$170. .$8,500. 1,200 6,379,400 1,227 3,560,000 1,423 1,483,200

250 42 .$175. .$7,350. 1,008 5,358,696 1,031 2,990,400 1,195 1,245,888

200 33 .$175. .$5,775. 792 4,210,404 810 2,349,600 939 978,912

150 25 .$200. .$5,000. 600 3,189,700 614 1,780,000 712 741,600

100 17 .$200. .$3,400. 408 2,168,996 417 1,210,400 484 504,288

IndianapolisCounties.Include:.Marion

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Indianapolis.Custom.Population 633,060 385,807 192,530

Indianapolis.Average.TOTAL.EOI.(Weekly) 20,956 12,738 5,349

Indianapolis.Average.IN.MARKET.EOI.(Weekly) 15,882 9,590 2,459

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100 40 .$310. .$12,400. 401 3,352,960 398 2,038,080 204 855,840

45

Page 49: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD

Miami / Ft. Lauderdale - Ft. LauderdaleCounties.Include:.Broward

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft ..Lauderdale.Custom.Population 1,319,062 739,055 468,129

Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 38,690 22,264 13,011

Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 33,543 19,385 11,081

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 138 .$210. .$28,980. 1,404 21,356,880 1,448 12,289,728 1,307 7,182,072

300 118 .$210. .$24,780. 1,200 18,261,680 1,238 10,508,608 1,117 6,141,192

250 98 .$210. .$20,580. 997 15,166,480 1,028 8,727,488 928 5,100,312

200 79 .$210. .$16,590. 804 12,226,040 829 7,035,424 748 4,111,476

150 59 .$210. .$12,390. 600 9,130,840 619 5,254,304 559 3,070,596

100 39 .$210. .$8,190. 397 6,035,640 409 3,473,184 369 2,029,716

Miami / Ft. Lauderdale - MiamiCounties.Include:.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami.Custom.Population 1,810,375 963,577 532,348

Miami.Average.TOTAL.EOI.(Weekly) 50,518 28,041 15,265

Miami.Average.IN.MARKET.EOI.(Weekly) 43,897 24,059 12,090

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 144 .$210. .$30,240. 1,397 29,098,368 1,438 16,151,616 1,308 8,792,640

300 124 .$210. .$26,040. 1,203 25,056,928 1,238 13,908,336 1,126 7,571,440

250 103 .$210. .$21,630. 999 20,813,416 1,029 11,552,892 936 6,289,180

200 82 .$210. .$17,220. 795 16,569,904 819 9,197,448 745 5,006,920

150 62 .$210. .$13,020. 601 12,528,464 619 6,954,168 563 3,785,720

100 41 .$210. .$8,610. 398 8,284,952 409 4,598,724 372 2,503,460

Miami / Ft. Lauderdale - Miami/Ft. LauderdaleCounties.Include:.Broward

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami/Ft ..Lauderdale.Custom.Population 1,319,062 739,055 468,129

Miami/Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 38,690 22,264 13,011

Miami/Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 33,543 19,385 11,081

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 138 .$210. .$28,980. 1,404 21,356,880 1,448 12,289,728 1,307 7,182,072

300 118 .$210. .$24,780. 1,200 18,261,680 1,238 10,508,608 1,117 6,141,192

250 98 .$210. .$20,580. 997 15,166,480 1,028 8,727,488 928 5,100,312

200 79 .$210. .$16,590. 804 12,226,040 829 7,035,424 748 4,111,476

150 59 .$210. .$12,390. 600 9,130,840 619 5,254,304 559 3,070,596

100 39 .$210. .$8,190. 397 6,035,640 409 3,473,184 369 2,029,716

46

Page 50: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD

MilwaukeeCounties.Include:.Milwaukee

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Milwaukee.Custom.Population 684,634 391,668 186,016

Milwaukee.Average.TOTAL.EOI.(Weekly) 25,729 15,594 5,501

Milwaukee.Average.IN.MARKET.EOI.(Weekly) 24,527 14,881 4,875

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 98 .$150. .$14,700. 1,404 10,085,768 1,489 6,112,848 1,027 2,156,392

300 84 .$165. .$13,860. 1,204 8,644,944 1,277 5,239,584 881 1,848,336

250 70 .$175. .$12,250. 1,003 7,204,120 1,064 4,366,320 734 1,540,280

200 56 .$175. .$9,800. 802 5,763,296 851 3,493,056 587 1,232,224

150 42 .$180. .$7,560. 602 4,322,472 638 2,619,792 440 924,168

100 28 .$180. .$5,040. 401 2,881,648 426 1,746,528 294 616,112

New York - Hudson Valley/Catskill MountainsCounties.Include:.Greene,.Ulster

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Hudson.Valley/Catskill.Mtns.Custom.Population 177,340 94,661 51,163

Hudson.Valley/Catskill.Mtns.Average.TOTAL.EOI.(Weekly) 31,158 17,375 10,334

Hudson.Valley/Catskill.Mtns.Average.IN.MARKET.EOI.(Weekly) 27,461 15,384 8,980

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200

150 10 $201 $2,009 619 1,246,320 650 695,000 702 413,360

100 6 $201 $1,205 372 747,792 390 417,000 421 248,016

Salisbury/Ocean CityCounties.Include:.Wicomico

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Salisbury/Ocean.City.Custom.Population 72,832 39,475 18,284

Salisbury/Ocean.City.Average.TOTAL.EOI.(Weekly) 40,905 22,657 11,394

Salisbury/Ocean.City.Average.IN.MARKET.EOI.(Weekly) 23,322 13,128 7,022

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 11 .$195. .$2,145. 1,409 1,799,820 1,463 996,908 1,690 501,336

300 9 .$195. .$1,755. 1,153 1,472,580 1,197 815,652 1,383 410,184

250 8 .$195. .$1,560. 1,025 1,308,960 1,064 725,024 1,229 364,608

200 6 .$205. .$1,230. 769 981,720 798 543,768 922 273,456

150 5 .$205. .$1,025. 640 818,100 665 453,140 768 227,880

100 3 .$226. .$678. 384 490,860 399 271,884 461 136,728

47

Page 51: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD

San AntonioCounties.Include:.Bexar,.Guadalupe

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Antonio.Custom.Population 1,269,764 732,500 354,627

San.Antonio.Average.TOTAL.EOI.(Weekly) 28,572 16,717 8,159

San.Antonio.Average.IN.MARKET.EOI.(Weekly) 26,740 15,682 7,596

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 166 .$140. .$23,240. 1,398 18,971,808 1,422 11,100,088 1,422 5,417,576

300 142 .$140. .$19,880. 1,196 16,228,896 1,216 9,495,256 1,217 4,634,312

250 119 .$165. .$19,635. 1,002 13,600,272 1,019 7,957,292 1,020 3,883,684

200 95 .$165. .$15,675. 800 10,857,360 814 6,352,460 814 3,100,420

150 71 .$190. .$13,490. 598 8,114,448 608 4,747,628 608 2,317,156

100 47 .$190. .$8,930. 396 5,371,536 402 3,142,796 403 1,533,892

San.Francisco Bay.AreaCounties.Include:.Alameda,.Contra.Costa,.San.Francisco

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Francisco.Bay.Area.Custom.Population 2,549,539 1,473,380 1,317,877

San.Francisco.Bay.Area.Average.TOTAL.EOI.(Weekly) 38,247 23,510 20,125

San.Francisco.Bay.Area.Average.IN.MARKET.EOI.(Weekly) 33,457 20,701 17,089

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 267 .$165. .$44,055. 1,402 40,847,796 1,501 25,108,680 1,385 21,493,500

300 229 .$165. .$37,785. 1,202 35,034,252 1,287 21,535,160 1,188 18,434,500

250 191 .$185. .$35,335. 1,003 29,220,708 1,073 17,961,640 991 15,375,500

200 152 .$185. .$28,120. 798 23,254,176 854 14,294,080 788 12,236,000

150 114 .$210. .$23,940. 598 17,440,632 641 10,720,560 591 9,177,000

100 76 .$210. .$15,960. 399 11,627,088 427 7,147,040 394 6,118,000

Seattle - Seattle MetroplexCounties.Include:.King,.Kitsap,.Pierce,.Snohomish,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Seattle.Metroplex.Custom.Population 2,962,659 1,751,920 1,199,551

Seattle.Metroplex.Average.TOTAL.EOI.(Weekly) 30,817 18,414 10,637

Seattle.Metroplex.Average.IN.MARKET.EOI.(Weekly) 30,054 18,011 10,435

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200

150 148 .$250. .$37,000. 601 18,243,664 609 10,901,088 515 6,297,104

100 99 .$250. .$24,750. 402 12,203,532 407 7,291,944 344 4,212,252

48

Page 52: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD

Seattle - TacomaCounties.Include:.Pierce,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tacoma.Custom.Population 783,806 457,289 249,175

Tacoma.Average.TOTAL.EOI.(Weekly) 31,105 18,657 10,509

Tacoma.Average.IN.MARKET.EOI.(Weekly) 29,337 17,634 9,885

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 94 .$250. .$23,500. 1,407 11,695,480 1,450 7,015,032 1,492 3,951,384

300 80 .$250. .$20,000. 1,198 9,953,600 1,234 5,970,240 1,269 3,362,880

250 67 .$250. .$16,750. 1,003 8,336,140 1,033 5,000,076 1,063 2,816,412

200 53 .$250. .$13,250. 793 6,594,260 818 3,955,284 841 2,227,908

150 40 .$250. .$10,000. 599 4,976,800 617 2,985,120 635 1,681,440

100 27 .$250. .$6,750. 404 3,359,340 416 2,014,956 428 1,134,972

TucsonCounties.Include:.Pima

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tucson.Custom.Population 747,200 390,653 192,419

Tucson.Average.TOTAL.EOI.(Weekly) 38,698 22,660 9,254

Tucson.Average.IN.MARKET.EOI.(Weekly) 33,368 19,396 6,229

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 78 .$120. .$9,360. 1,393 12,073,776 1,549 7,069,920 1,010 2,887,248

300 67 .$130. .$8,710. 1,197 10,371,064 1,331 6,072,880 868 2,480,072

250 56 .$130. .$7,280. 1,000 8,668,352 1,112 5,075,840 725 2,072,896

200 45 .$150. .$6,750. 804 6,965,640 894 4,078,800 583 1,665,720

150 34 .$170. .$5,780. 607 5,262,928 675 3,081,760 440 1,258,544

100 22 .$170. .$3,740. 393 3,405,424 437 1,994,080 285 814,352

Washington DC / Baltimore - BaltimoreCounties.Include:.Baltimore

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Baltimore.Custom.Population 461,963 257,895 96,408

Baltimore.Average.TOTAL.EOI.(Weekly) 21,640 12,494 6,033

Baltimore.Average.IN.MARKET.EOI.(Weekly) 16,885 9,744 3,710

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200

150 41 .$400. .$16,400. 599 3,548,960 620 2,049,016 631 989,412

100 27 .$400. .$10,800. 395 2,337,120 408 1,349,352 416 651,564

49

Page 53: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD

Washington DC / Baltimore - Washington DC Counties.Include:.District.of.Columbia,.Prince.George’s

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC.Custom.Population 1,073,037 622,464 432,048

Washington.DC.Average.TOTAL.EOI.(Weekly) 36,457 21,817 16,673

Washington.DC.Average.IN.MARKET.EOI.(Weekly) 26,160 15,679 10,623

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100 41 .$400. .$16,400. 400 5,978,948 413 3,577,988 403 2,734,372

50 21 .$400. .$8,400. 205 3,062,388 212 1,832,628 207 1,400,532

25 10 .$400. .$4,000. 98 1,458,280 101 872,680 98 666,920

10 4 .$400. .$1,600. 39 583,312 40 349,072 39 266,768

Washington DC / Baltimore - Washington DC/Baltimore Counties.Include:.Baltimore,.District.of.Columbia,.Prince.George’s

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC/Baltimore.Custom.Population 1,535,000 880,359 528,456

Washington.DC/Baltimore.Average.TOTAL.EOI.(Weekly) 36,456 21,817 16,673

Washington.DC/Baltimore.Average.IN.MARKET.EOI.(Weekly) 26,593 15,928 10,822

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100 58 .$400. .$23,200. 402 8,457,792 420 5,061,544 475 3,868,136

WichitaCounties.Include:.Sedgwick

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Wichita.Custom.Population 351,525 202,402 104,129

Wichita.Average.TOTAL.EOI.(Weekly) 35,718 21,064 13,070

Wichita.Average.IN.MARKET.EOI.(Weekly) 29,297 17,566 10,857

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 42 .$110. .$4,620. 1,400 6,000,624 1,458 3,538,752 1,752 2,195,760

300 36 .$110. .$3,960. 1,200 5,143,392 1,250 3,033,216 1,501 1,882,080

250 30 .$125. .$3,750. 1,000 4,286,160 1,041 2,527,680 1,251 1,568,400

200 24 .$125. .$3,000. 800 3,428,928 833 2,022,144 1,001 1,254,720

150 18 .$135. .$2,430. 600 2,571,696 625 1,516,608 751 941,040

100 12 .$135. .$1,620. 400 1,714,464 417 1,011,072 500 627,360

50

Page 54: Eyes on Rate Card

2010 :: EYES ON RATE CARD

TRANSIT SHELTERS2010 All Divisions Space Only Transit Shelter Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ...Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details ... •..GRPs.are.calculated.using.TAB.EOI.and.population.data.from.the.ADS.system .. •..Market.definitions.can.be.Custom,.CBSA,.or.DMA ..For.this.rate.card.we.used.Custom,.unless.otherwise.stated .. •..All.GRPs.and.impressions.reflect.the.Eyes.On.average.of.the.boards.in.the.market .. •...Adults.18+,.Adults.25-54.and.Adults.18+.with.a.HHI.of..$75,000.are.just.three.examples.of.how.the.EOI.can.be.applied.to.target.audiences ...We.have.the.

ability.to.run.this.type.of.analysis.for.hundreds.of.target.audiences .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Los AngelesCounties.Include:.Los.Angeles,.Orange,.Riverside,.San.Bernardino,.Ventura

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Los.Angeles.Custom.Population 13,026,341 7,640,005 5,143,365

Los.Angeles.Average.TOTAL.EOI.(Weekly) 67,019 39,934 35,948

Los.Angeles.Average.IN.MARKET.EOI.(Weekly) 66,621 39,713 35,747

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 684 .$650. .$444,600. 1,399 183,363,984 1,422 109,259,424 1,902 98,353,728

300 587 .$650. .$381,550. 1,201 157,360,612 1,220 93,765,032 1,632 84,405,904

250 489 .$650. .$317,850. 1,000 131,089,164 1,017 78,110,904 1,359 70,314,288

200 391 .$650. .$254,150. 800 104,817,716 813 62,456,776 1,087 56,222,672

150 293 .$650. .$190,450. 599 78,546,268 609 46,802,648 815 42,131,056

100 196 .$650. .$127,400. 401 52,542,896 408 31,308,256 545 28,183,232

Los Angeles - Orange CountyCounties.Include:.Orange

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Orange.County.Custom.Population 2,219,492 1,277,241 1,125,571

Orange.County.Average.TOTAL.EOI.(Weekly) 74,410 44,296 40,720

Orange.County.Average.IN.MARKET.EOI.(Weekly) 59,997 35,721 33,750

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 129 .$650. .$83,850. 1,395 38,395,560 1,443 22,856,736 1,547 21,011,520

300 111 .$650. .$72,150. 1,200 33,038,040 1,242 19,667,424 1,331 18,079,680

250 93 .$650. .$60,450. 1,006 27,680,520 1,040 16,478,112 1,115 15,147,840

200 74 .$650. .$48,100. 800 22,025,360 828 13,111,616 888 12,053,120

150 55 .$650. .$35,750. 595 16,370,200 615 9,745,120 660 8,958,400

100 37 .$650. .$24,050. 400 11,012,680 414 6,555,808 444 6,026,560

51

Page 55: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: TRANSIT SHELTER EYES ON RATE CARD

MemphisCounties.Include:.Shelby

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Memphis.Custom.Population 649,801 372,633 210,121

Memphis.Average.TOTAL.EOI.(Weekly) 62,339 37,242 25,673

Memphis.Average.IN.MARKET.EOI.(Weekly) 54,479 32,501 23,187

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 43 .$625. .$26,875. 1,442 10,722,308 1,500 6,405,624 1,898 4,415,756

300 36 .$625. .$22,500. 1,207 8,976,816 1,256 5,362,848 1,589 3,696,912

250 30 .$655. .$19,650. 1,006 7,480,680 1,047 4,469,040 1,324 3,080,760

200 24 .$700. .$16,800. 805 5,984,544 837 3,575,232 1,059 2,464,608

150 18 .$700. .$12,600. 604 4,488,408 628 2,681,424 795 1,848,456

100 12 .$765. .$9,180. 402 2,992,272 419 1,787,616 530 1,232,304

Miami / Ft. Lauderdale - Ft. LauderdaleCounties.Include:.Broward

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft ..Lauderdale.Custom.Population 1,319,062 739,055 468,129

Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 71,292 39,994 26,332

Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 61,038 34,337 21,764

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 77 .$600. .$46,200. 1,425 21,957,936 1,431 12,318,152 1,432 8,110,256

300 66 .$600. .$39,600. 1,222 18,821,088 1,227 10,558,416 1,227 6,951,648

250 55 .$600. .$33,000. 1,018 15,684,240 1,022 8,798,680 1,023 5,793,040

200 44 .$600. .$26,400. 814 12,547,392 818 7,038,944 818 4,634,432

150 33 .$600. .$19,800. 611 9,410,544 613 5,279,208 614 3,475,824

100 22 .$600. .$13,200. 407 6,273,696 409 3,519,472 409 2,317,216

Miami / Ft. Lauderdale - MiamiCounties.Include:.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami.Custom.Population 1,810,375 963,577 532,348

Miami.Average.TOTAL.EOI.(Weekly) 57,699 32,745 18,683

Miami.Average.IN.MARKET.EOI.(Weekly) 55,238 31,251 17,496

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 115 .$600. .$69,000. 1,404 26,541,540 1,492 15,062,700 1,512 8,594,180

300 99 .$600. .$59,400. 1,208 22,848,804 1,284 12,967,020 1,301 7,398,468

250 82 .$600. .$49,200. 1,001 18,925,272 1,064 10,740,360 1,078 6,128,024

200 66 .$600. .$39,600. 806 15,232,536 856 8,644,680 868 4,932,312

150 49 .$600. .$29,400. 598 11,309,004 636 6,418,020 644 3,661,868

100 33 .$600. .$19,800. 403 7,616,268 428 4,322,340 434 2,466,156

52

Page 56: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: TRANSIT SHELTER EYES ON RATE CARD

Miami / Ft. Lauderdale - Miami BeachCounties.Include:.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami.Beach.Custom.Population 1,810,375 963,577 532,348

Miami.Beach.Average.TOTAL.EOI.(Weekly) 57,589 32,688 18,498

Miami.Beach.Average.IN.MARKET.EOI.(Weekly) 55,061 31,153 17,280

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 115 .$1,100. .$126,500. 1,399 26,490,940 1,487 15,036,480 1,493 8,509,080

300 99 .$1,100. .$108,900. 1,204 22,805,244 1,280 12,944,448 1,285 7,325,208

250 82 .$1,100. .$90,200. 998 18,889,192 1,060 10,721,664 1,065 6,067,344

200 66 .$1,100. .$72,600. 803 15,203,496 854 8,629,632 857 4,883,472

150 49 .$1,100. .$53,900. 596 11,287,444 634 6,406,848 636 3,625,608

100 33 .$1,200. .$39,600. 401 7,601,748 427 4,314,816 428 2,441,736

Miami / Ft. Lauderdale - Miami/Ft. LauderdaleCounties.Include:.Broward,.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami/Ft ..Lauderdale.Custom.Population 3,129,437 1,702,632 1,000,477

Miami/Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 63,974 36,092 22,214

Miami/Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 61,262 34,598 20,813

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 179 .$600. .$107,400. 1,402 45,805,384 1,455 25,841,872 1,490 15,905,224

300 153 .$600. .$91,800. 1,198 39,152,088 1,244 22,088,304 1,273 13,594,968

250 128 .$600. .$76,800. 1,002 32,754,688 1,040 18,479,104 1,065 11,373,568

200 102 .$600. .$61,200. 799 26,101,392 829 14,725,536 849 9,063,312

150 77 .$600. .$46,200. 603 19,703,992 626 11,116,336 641 6,841,912

100 51 .$600. .$30,600. 399 13,050,696 415 7,362,768 424 4,531,656

Miami / Ft. Lauderdale - The Florida KeysCounties.Include:.Monroe

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

The.Florida.Keys.Custom.Population 59,275 30,289 19,704

The.Florida.Keys.Average.TOTAL.EOI.(Weekly) 81,393 45,598 23,069

The.Florida.Keys.Average.IN.MARKET.EOI.(Weekly) 27,668 15,561 10,480

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 7 .$600. .$4,200. 1,307 2,279,004 1,439 1,276,744 1,489 645,932

300 6 .$600. .$3,600. 1,120 1,953,432 1,233 1,094,352 1,276 553,656

250 5 .$600. .$3,000. 934 1,627,860 1,028 911,960 1,064 461,380

200 4 .$600. .$2,400. 747 1,302,288 822 729,568 851 369,104

150 3 .$600. .$1,800. 560 976,716 617 547,176 638 276,828

100 2 .$600. .$1,200. 373 651,144 411 364,784 425 184,552

53

Page 57: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: TRANSIT SHELTER EYES ON RATE CARD

MilwaukeeCounties.Include:.Milwaukee,.Waukesha

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Milwaukee.Custom.Population 981,073 548,476 334,686

Milwaukee.Average.TOTAL.EOI.(Weekly) 21,891 12,490 5,768

Milwaukee.Average.IN.MARKET.EOI.(Weekly) 20,565 11,723 5,142

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 166 .$450. .$74,700. 1,392 14,535,624 1,419 8,293,360 1,020 3,829,952

300 142 .$450. .$63,900. 1,191 12,434,088 1,214 7,094,320 873 3,276,224

250 119 .$450. .$53,550. 998 10,420,116 1,017 5,945,240 731 2,745,568

200 95 .$450. .$42,750. 797 8,318,580 812 4,746,200 584 2,191,840

150 71 .$475. .$33,725. 595 6,217,044 607 3,547,160 436 1,638,112

100 47 .$500. .$23,500. 394 4,115,508 402 2,348,120 289 1,084,384

New.YorkCounties.Include:.Westchester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

New.York.Suburbs.Custom.Population 713,211 382,434 409,030

New.York.Suburbs.Average.TOTAL.EOI.(Weekly) 47,590 27,274 29,217

New.York.Suburbs.Average.IN.MARKET.EOI.(Weekly) 36,798 21,012 22,919

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 68 $1,009 $68,639 1,403 12,944,480 1,494 7,418,528 1,524 7,947,024

300 58 $1,009 $58,545 1,197 11,040,880 1,275 6,327,568 1,300 6,778,344

250 48 $1,040 $49,934 991 9,137,280 1,055 5,236,608 1,076 5,609,664

200 39 $1,040 $40,572 805 7,424,040 857 4,254,744 874 4,557,852

150 29 $1,082 $31,364 599 5,520,440 637 3,163,784 650 3,389,172

100 19 $1,112 $21,136 392 3,616,840 418 2,072,824 426 2,220,492

Philadelphia - Atlantic / Cape MayCounties.Include:.Atlantic

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Atlantic/.Cape.May.Custom.Population 206,935 118,848 65,697

Atlantic/.Cape.May.Average.TOTAL.EOI.(Weekly) 47,500 27,443 15,836

Atlantic/.Cape.May.Average.IN.MARKET.EOI.(Weekly) 34,044 19,968 10,498

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 21 .$585. .$12,285. 1,382 3,990,000 1,411 2,305,212 1,342 1,330,224

300 18 .$585. .$10,530. 1,185 3,420,000 1,210 1,975,896 1,151 1,140,192

250 15 .$605. .$9,075. 987 2,850,000 1,008 1,646,580 959 950,160

200 12 .$605. .$7,260. 790 2,280,000 806 1,317,264 767 760,128

150 9 .$645. .$5,805. 592 1,710,000 605 987,948 575 570,096

100 6 .$665. .$3,990. 395 1,140,000 403 658,632 384 380,064

54

Page 58: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: TRANSIT SHELTER EYES ON RATE CARD

PhiladelphiaCounties.Include:.Atlantic,.Bucks,.Burlington,.Camden,.Chester,.Delaware,.Gloucester,.Mercer,.Montgomery

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Philadelphia.DMA.Custom.Population 3,289,926 1,820,240 1,519,169

Philadelphia.DMA.Average.TOTAL.EOI.(Weekly) 46,624 26,451 21,913

Philadelphia.DMA.Average.IN.MARKET.EOI.(Weekly) 40,815 23,160 19,992

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 283 .$725. .$205,175. 1,404 52,778,368 1,440 29,942,532 1,490 24,805,516

300 242 .$725. .$175,450. 1,201 45,132,032 1,232 25,604,568 1,274 21,211,784

250 202 .$750. .$151,500. 1,002 37,672,192 1,028 21,372,408 1,063 17,705,704

200 161 .$780. .$125,580. 799 30,025,856 819 17,034,444 847 14,111,972

150 121 .$780. .$94,380. 600 22,566,016 616 12,802,284 637 10,605,892

100 81 .$800. .$64,800. 402 15,106,176 412 8,570,124 426 7,099,812

Tampa Bay - PinellasCounties.Include:.Pinellas

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Pinellas.Custom.Population 725,202 354,423 200,647

Pinellas.Average.TOTAL.EOI.(Weekly) 74,836 40,386 24,163

Pinellas.Average.IN.MARKET.EOI.(Weekly) 67,286 36,085 21,710

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 38 .$592. .$22,496. 1,410 11,375,072 1,548 6,138,672 1,645 3,672,776

300 33 .$592. .$19,536. 1,225 9,878,352 1,344 5,330,952 1,428 3,189,516

250 27 .$621. .$16,767. 1,002 8,082,288 1,100 4,361,688 1,169 2,609,604

200 22 .$655. .$14,410. 816 6,585,568 896 3,553,968 952 2,126,344

150 16 .$655. .$10,480. 594 4,789,504 652 2,584,704 692 1,546,432

100 11 .$690. .$7,590. 408 3,292,784 448 1,776,984 476 1,063,172

Washington DC / Baltimore - Washington DCCounties.Include:.Alexandria,.Anne.Arundel,.Arlington,.District.of.Columbia,.Fairfax,.Fairfax.City,.Falls.Church,.Montgomery,.Prince.George’s,.Prince.William

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC.Custom.Population 3,512,856 2,044,548 1,871,869

Washington.DC.Average.TOTAL.EOI.(Weekly) 48,286 28,658 27,736

Washington.DC.Average.IN.MARKET.EOI.(Weekly) 44,376 26,280 25,542

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 277 .$1,250. .$346,250. 1,400 53,500,888 1,424 31,753,064 1,512 30,731,488

300 237 .$1,300. .$308,100. 1,198 45,775,128 1,219 27,167,784 1,294 26,293,728

250 198 .$1,300. .$257,400. 1,000 38,242,512 1,018 22,697,136 1,081 21,966,912

200 158 .$1,350. .$213,300. 798 30,516,752 812 18,111,856 862 17,529,152

150 119 .$1,450. .$172,550. 601 22,984,136 612 13,641,208 650 13,202,336

100 79 .$1,450. .$114,550. 399 15,258,376 406 9,055,928 431 8,764,576

55

Page 59: Eyes on Rate Card

2010 :: EYES ON RATE CARD

POSTERS / TRANSIT SHELTERS2010 All Divisions Space Only Posters / Transit Shelters Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details ... •..GRPs.are.calculated.using.TAB.EOI.and.population.data.from.the.ADS.system .. •..Market.definitions.can.be.Custom,.CBSA,.or.DMA ..For.this.rate.card.we.used.Custom,.unless.otherwise.stated .. •..All.GRPs.and.impressions.reflect.the.Eyes.On.average.of.the.boards.in.the.market .. •...Adults.18+,.Adults.25-54.and.Adults.18+.with.a.HHI.of..$75,000.are.just.three.examples.of.how.the.EOI.can.be.applied.to.target.audiences ...We.have.the.

ability.to.run.this.type.of.analysis.for.hundreds.of.target.audiences .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Los Angeles Custom.Counties.Include:.Los.Angeles,.Orange,.Riverside,.San.Bernardino,.Ventura

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Los.Angeles.Custom.Population .13,026,341. 7,640,005 5,143,365

Los.Angeles.Average..TOTAL.EOI.(Weekly) .78,319. .46,755. .37,268.

Los.Angeles.Average.IN.MARKET.EOI.(Weekly) .78,038. .46,599. .37,135.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 292 292 584 $720 $420,646 1400 183,025,449. 1425 109,262,821. 1687 87,092,435.

300 250 250 501 $720 $360,554 1200 156,878,957. 1222 93,653,847. 1446 74,650,659.

250 209 209 417 $720 $300,461 1000 130,732,464. 1018 78,044,872. 1205 62,208,882.

200 167 167 334 $720 $240,369 800 104,585,971. 814 62,435,898. 964 49,767,106.

150 125 125 250 $720 $180,277 600 78,439,478. 611 46,826,923. 723 37,325,329.

100 83 83 167 $720 $120,185 400 52,292,986. 407 31,217,949. 482 24,883,553.

Memphis.Custom.Counties.Include:.Shelby

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Memphis.Custom.Population .649,804. 372,633 210,121

Memphis.Average..TOTAL.EOI.(Weekly) .55,933. .32,985. .20,318.

Memphis.Average.IN.MARKET.EOI.(Weekly) .47,683. .28,033. .17,723.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 240 345 584 $675 $394,356 1400 183,025,449. 1425 109,262,821. 1687 87,092,435.

300 205 295 501 $675 $338,019 1200 156,878,957. 1222 93,653,847. 1446 74,650,659.

250 171 246 417 $700 $292,115 1000 130,732,464. 1018 78,044,872. 1205 62,208,882.

200 137 197 334 $735 $245,377 800 104,585,971. 814 62,435,898. 964 49,767,106.

150 103 148 250 $735 $184,033 600 78,439,478. 611 46,826,923. 723 37,325,329.

100 68 98 167 $800 $133,538 400 52,292,986. 407 31,217,949. 482 24,883,553.

56

Page 60: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTERS / TRANSIT SHELTERS EYES ON RATE CARD

Miami / Fort Lauderdale - Fort Lauderdale Custom.Counties.Include:.Broward

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Lauderdale.Custom.Population .1,319,062. 739,055 468,129

Fort.Lauderdale.Average..TOTAL.EOI.(Weekly) .75,655. .42,971. .28,353.

Fort.Lauderdale.Average.IN.MARKET.EOI.(Weekly) .63,191. .36,102. .22,929.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 222 362 584 $740 $432,331 1400 183,025,449. 1425 109,262,821. 1687 87,092,435.

300 190 310 501 $740 $370,569 1200 156,878,957. 1222 93,653,847. 1446 74,650,659.

250 159 259 417 $740 $308,808 1000 130,732,464. 1018 78,044,872. 1205 62,208,882.

200 127 207 334 $740 $247,046 800 104,585,971. 814 62,435,898. 964 49,767,106.

150 95 155 250 $740 $185,285 600 78,439,478. 611 46,826,923. 723 37,325,329.

100 63 103 167 $740 $123,523 400 52,292,986. 407 31,217,949. 482 24,883,553.

.

Miami / Fort Lauderdale - Miami Custom.Counties.Include:.Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami-Ft ..Lauderdale..Custom.Population .1,810,375. 963,577 532,348

Miami-Ft ..Lauderdale.Average..TOTAL.EOI.(Weekly) .67,680. .37,953. .21,739.

Miami-Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) .61,539. .34,265. .18,795.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 35 68 103 $740 $76,193 1400 27,874,462. 1465 15,631,198. 1454 8,953,353.

300 30 58 88 $740 $65,309 1200 23,892,396. 1255 13,398,169. 1246 7,674,303.

250 25 49 74 $740 $54,424 1000 19,910,330. 1046 11,165,141. 1039 6,395,252.

200 20 39 59 $740 $43,539 800 15,928,264. 837 8,932,113. 831 5,116,202.

150 15 29 44 $740 $32,654 600 11,946,198. 628 6,699,085. 623 3,837,151.

100 10 19 29 $740 $21,770 400 7,964,132. 418 4,466,056. 415 2,558,101.

Miami / Fort Lauderdale - Miami-Ft. Lauderdale Custom.Counties.Include:.Broward,.Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami-Ft ..Lauderdale.Custom.Population .3,129,437. 1,702,632 1,000,477

Miami-Ft ..Lauderdale.Average..TOTAL.EOI.(Weekly) .70,715. .39,862. .24,256.

Miami-Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) .67,833. .38,278. .22,782.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 58 103 161 $740 $119,488 1400 45,673,550. 1452 25,746,151. 1471 15,666,515.

300 50 89 138 $740 $102,418 1200 39,148,757. 1245 22,068,129. 1261 13,428,442.

250 42 74 115 $740 $85,349 1000 32,623,964. 1037 18,390,108. 1051 11,190,368.

200 33 59 92 $740 $68,279 800 26,099,171. 830 14,712,086. 840 8,952,294.

150 25 44 69 $740 $51,209 600 19,574,379. 622 11,034,065. 630 6,714,221.

100 17 30 46 $740 $34,139 400 13,049,586. 415 7,356,043. 420 4,476,147.

57

Page 61: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTERS / TRANSIT SHELTERS EYES ON RATE CARD

MilwaukeeCustom.Counties.Include:.Jefferson,.Kenosha,.Milwaukee,.Ozaukee,.Racine,.Walworth,.Washington,.Waukesha

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Milwaukee.Custom.Population .1,558,189. 872,693 543,233

Milwaukee.Average..TOTAL.EOI.(Weekly) .39,435. .23,607. .11,515.

Milwaukee.Average.IN.MARKET.EOI.(Weekly) .38,704. .23,173. .11,248.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 21 120 141 $500 $70,453 1400 .22,226,658. 1497 .13,305,559. 1167 .6,490,173.

300 18 103 121 $500 $60,389 1200 .19,051,421. 1283 .11,404,765. 1000 .5,563,005.

250 15 86 101 $550 $55,356 1000 .15,876,184. 1069 .9,503,971. 834 .4,635,838.

200 12 68 81 $550 $44,285 800 .12,700,947. 855 .7,603,176. 667 .3,708,670.

150 9 51 60 $600 $36,233 600 .9,525,711. 641 .5,702,382. 500 .2,781,503.

100 6 34 40 $650 $26,168 400 .6,350,474. 428 .3,801,588. 333 .1,854,335.

Philadephia.Custom.Counties.Include:..Atlantic,.Bucks,.Burlington,.Camden,.Cape.May,.Chester,.Cumberland,.Delaware,.Gloucester,.Kent,.Mercer,.Montgomery,.New.Castle,..Philadelphia,.Salem

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Philadelphia.Custom.Population .4,534,657. 2,503,898 1,792,259

Philadelphia.Average..TOTAL.EOI.(Weekly) .52,284. .30,043. .21,945.

Philadelphia.Average.IN.MARKET.EOI.(Weekly) .52,119. .29,154. .21,336.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 116 189 305 $750 $228,390 1400 .63,686,181. 1418 .36,594,827. 1450 .26,730,802.

300 99 162 261 $775 $202,289 1200 .54,588,156. 1216 .31,366,995. 1243 .22,912,116.

250 83 135 218 $775 $168,574 1000 .45,490,130. 1013 .26,139,162. 1036 .19,093,430.

200 66 108 174 $790 $137,469 800 .36,392,104. 810 .20,911,330. 829 .15,274,744.

150 50 81 131 $790 $103,102 600 .27,294,078. 608 .15,683,497. 621 .11,456,058.

100 33 54 87 $790 $68,735 400 .18,196,052. 405 .10,455,665. 414 .7,637,372.

Tampa.BayCustom.Counties.Include:.Pinellas

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tampa.Bay.Custom.Population .725,202. 354,423 200,647

Tampa.Bay.Average..TOTAL.EOI.(Weekly) .85,301. .46,077. .26,554.

Tampa.Bay.Average.IN.MARKET.EOI.(Weekly) .75,628. .40,673. .23,539.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 5 29 34 $690 $23,158 1400 .11,451,399. 1541 .6,185,697. 1575 .3,564,793.

300 4 25 29 $690 $19,849 1200 .9,815,485. 1321 .5,302,026. 1350 .3,055,537.

250 3 21 24 $725 $17,380 1000 .8,179,571. 1100 .4,418,355. 1125 .2,546,281.200 2 17 19 $765 $14,671 800 .6,543,656. 880 .3,534,684. 900 .2,037,025.150 3 13 14 $765 $11,003 600 .4,907,742. 660 .2,651,013. 675 .1,527,769.

100 2 8 10 $805 $7,719 400 .3,271,828. 440 .1,767,342. 450 .1,018,512.

58

Page 62: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTERS / TRANSIT SHELTERS EYES ON RATE CARD

Washington DC / Baltimore - Washington DCCustom.Counties.Include:.Alexandria.City,.Anne.Arundel,.Arlington,.District.of.Colulmbia,.Fairfax,.Fairfax.City,.Falls.Church.City,.Montgomery,.Prince.George’s,.Prince..William.

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington,.DC.Custom.Population .3,512,866. 2044548 1871869

Washington,.DC.Average..TOTAL.EOI.(Weekly) .45,628. .27,384. .25,673.

Washington,.DC.Average.IN.MARKET.EOI.(Weekly) .40,513. .24,273. .22,895.

Weekly GRP

(Based on EOI)

# of Transit Shelters

# of Posters

Total Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 209 94 303 $1,450 $440,051 1400 .55,389,398. 1441 .33,242,379. 1485 .31,165,338.

300 179 81 260 $1,450 $377,187 1200 .47,476,627. 1235 .28,493,468. 1273 .26,713,147.

250 150 67 217 $1,450 $314,322 1000 .39,563,856. 1029 .23,744,557. 1061 .22,260,955.

200 120 54 173 $1,550 $268,800 800 .31,651,085. 824 .18,995,645. 848 .17,808,764.

150 90 40 130 $1,650 $214,606 600 .23,738,314. 618 .14,246,734. 636 .13,356,573.

100 60 27 87 $1,650 $143,071 400 .15,825,542. 412 .9,497,823. 424 .8,904,382

59

Page 63: Eyes on Rate Card

2010 :: EYES ON RATE CARD

PREMIERE PANELS©

2010 All Divisions Space Only Premiere Panels© Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details ... •..GRPs.are.calculated.using.TAB.EOI.and.population.data.from.the.ADS.system .. •..Market.definitions.can.be.Custom,.CBSA,.or.DMA ..For.this.rate.card.we.used.Custom,.unless.otherwise.stated .. •..All.GRPs.and.impressions.reflect.the.Eyes.On.average.of.the.boards.in.the.market .. •...Adults.18+,.Adults.25-54.and.Adults.18+.with.a.HHI.of..$75,000.are.just.three.examples.of.how.the.EOI.can.be.applied.to.target.audiences ...We.have.the.

ability.to.run.this.type.of.analysis.for.hundreds.of.target.audiences .

AlbuquerqueCounties.Include:.Bernalillo

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Albuquerque.Custom.Population 480,157 268,648 140,278

Albuquerque.Average.TOTAL.EOI.(Weekly) 59,833 35,086 19,024

Albuquerque.Average.IN.MARKET.EOI.(Weekly) 49,299 29,030 16,086

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 34 $585 $19,890 1,396 8,137,288 1,470 4,771,696 1,560 2,587,264

300 29 $585 $16,965 1,191 6,940,628 1,253 4,069,976 1,330 2,206,784

250 24 $610 $14,640 986 5,743,968 1,037 3,368,256 1,101 1,826,304

200 20 $660 $13,200 821 4,786,640 864 2,806,880 917 1,521,920

150 15 $660 $9,900 616 3,589,980 648 2,105,160 688 1,141,440

100 10 $695 $6,950 411 2,393,320 432 1,403,440 459 760,960

AtlantaCounties.Include:.Cherokee,.Clayton,.Cobb,.DeKalb,.Douglas,.Forsyth,.Fulton,.Gwinnett,.Paulding,.Rockdale

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Atlanta.Custom.Population 3,163,424 1,994,702 1,444,712

Atlanta.Average.TOTAL.EOI.(Weekly) 59,117 37,119 26,285

Atlanta.Average.IN.MARKET.EOI.(Weekly) 49,343 31,124 22,572

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 224 $345 $77,280 1,398 52,968,832 1,398 33,258,624 1,400 23,551,360

300 192 $380 $72,960 1,198 45,401,856 1,198 28,507,392 1,200 20,186,880

250 160 $380 $60,800 998 37,834,880 999 23,756,160 1,000 16,822,400

200 128 $420 $53,760 799 30,267,904 799 19,004,928 800 13,457,920

150 96 $475 $45,600 599 22,700,928 599 14,253,696 600 10,093,440

100 64 $475 $30,400 399 15,133,952 399 9,502,464 400 6,728,960

60

Page 64: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

BostonCounties.Include:.Bristol,.Essex,.Middlesex,.Norfolk,.Plymouth,.Rockingham,.Suffolk,.Worcester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Boston.Custom.Population 4,365,411 2,467,320 1,971,420

Boston.Average.TOTAL.EOI.(Weekly) 43,336 25,307 24,605

Boston.Average.IN.MARKET.EOI.(Weekly) 42,111 24,605 19,486

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 362 $1,400 $506,800 1,397 62,750,528 1,444 36,644,536 1,431 35,628,040

300 311 $1,600 $497,600 1,200 53,909,984 1,241 31,481,908 1,230 30,608,620

250 259 $1,800 $466,200 999 44,896,096 1,033 26,218,052 1,024 25,490,780

200 207 $1,800 $372,600 799 35,882,208 826 20,954,196 818 20,372,940

150 155 $2,000 $310,000 598 26,868,320 618 15,690,340 613 15,255,100

100 104 $2,000 $208,000 401 18,027,776 415 10,527,712 411 10,235,680

ChicagoCounties.Include:.Cook,.DuPage,.Kane,.Kendall,.Lake,.McHenry,.Will

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Chicago.Custom.Population 6,325,861 3,701,386 2,828,512

Chicago.Average.TOTAL.EOI.(Weekly) 63,643 39,386 28,083

Chicago.Average.IN.MARKET.EOI.(Weekly) 61,215 37,939 27,078

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 362 $1,500 $543,000 1,401 92,155,064 1,484 57,030,928 1,386 40,664,184

300 310 $1,500 $465,000 1,200 78,917,320 1,271 48,838,640 1,187 34,822,920

250 258 $1,650 $425,700 999 65,679,576 1,058 40,646,352 988 28,981,656

200 207 $1,650 $341,550 801 52,696,404 849 32,611,608 793 23,252,724

150 155 $1,800 $279,000 600 39,458,660 635 24,419,320 594 17,411,460

100 103 $1,800 $185,400 399 26,220,916 422 16,227,032 394 11,570,196

ClevelandCounties.Include:.Cuyahoga,.Geauga,.Lake,.Lorain,.Medina,.Portage,.Stark,.Summit

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Cleveland.DMA.(Posters).Custom.Population 2,395,564 1,293,094 770,772

Cleveland.DMA.(Posters).Average.TOTAL.EOI.(Weekly) 40,475 22,792 13,881

Cleveland.DMA.(Posters).Average.IN.MARKET.EOI.(Weekly) 40,252 22,668 13,810

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 208 $1,300 $270,400 1,398 33,675,200 1,459 18,962,944 1,491 11,548,992

300 179 $1,300 $232,700 1,203 28,980,100 1,255 16,319,072 1,283 9,938,796

250 149 $1,500 $223,500 1,001 24,123,100 1,045 13,584,032 1,068 8,273,076

200 119 $1,500 $178,500 800 19,266,100 834 10,848,992 853 6,607,356

150 89 $2,000 $178,000 598 14,409,100 624 8,113,952 638 4,941,636

100 60 $2,000 $120,000 403 9,714,000 421 5,470,080 430 3,331,440

2010 :: PREMIERE PANELS© EYES ON RATE CARD

61

Page 65: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

Columbus - ColumbusCounties.Include:.Delaware,.Fairfield,.Franklin,.Licking,.Madison,.Pickaway,.Union

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Columbus.Custom.Population 1,286,924 772,401 459,011

Columbus.Average.TOTAL.EOI.(Weekly) 49,409 30,178 19,015

Columbus.Average.IN.MARKET.EOI.(Weekly) 48,345 29,571 18,749

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 93 $995 $92,535 1,397 18,380,148 1,424 11,226,216 1,519 7,073,580

300 80 $995 $79,600 1,202 15,810,880 1,225 9,656,960 1,307 6,084,800

250 67 $1,050 $70,350 1,007 13,241,612 1,026 8,087,704 1,095 5,096,020

200 53 $1,050 $55,650 796 10,474,708 812 6,397,736 866 4,031,180

150 40 $1,200 $48,000 601 7,905,440 613 4,828,480 654 3,042,400

100 27 $1,200 $32,400 406 5,336,172 413 3,259,224 441 2,053,620

Dallas / Fort Worth - DallasCounties.Include:.Collin,.Dallas,.Denton,.Ellis,.Hunt,.Kaufman,.Rockwall

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas.Custom.Population 3,059,880 1,951,980 1,330,238

Dallas.Average.TOTAL.EOI.(Weekly) 88,414 55,449 37,083

Dallas.Average.IN.MARKET.EOI.(Weekly) 79,553 50,049 33,695

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 135 $1,545 $208,575 1,404 47,743,560 1,385 29,942,460 1,368 20,024,820

300 115 $1,545 $177,675 1,196 40,670,440 1,179 25,506,540 1,165 17,058,180

250 96 $1,545 $148,320 998 33,950,976 985 21,292,416 973 14,239,872

200 77 $1,820 $140,140 801 27,231,512 790 17,078,292 780 11,421,564

150 58 $1,820 $105,560 603 20,512,048 595 12,864,168 588 8,603,256

100 38 $1,820 $69,160 395 13,438,928 390 8,428,248 385 5,636,616

Dallas / Fort Worth - Dallas/Fort WorthCounties.Include:.Collin,.Dallas,.Denton,.Ellis,.Hunt,.Johnson,.Kaufman,.Parker,.Rockwall,.Tarrant,.Wise

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Dallas/Fort.Worth.Custom.Population 4,588,090 2,899,771 1,891,797

Dallas/Fort.Worth.Average.TOTAL.EOI.(Weekly) 82,290 51,289 34,076

Dallas/Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 79,819 49,930 33,423

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 201 $1,545 $310,545 1,399 66,161,160 1,384 41,236,356 1,420 27,397,104

300 172 $1,545 $265,740 1,197 56,615,520 1,185 35,286,832 1,216 23,444,288

250 143 $1,820 $260,260 995 47,069,880 985 29,337,308 1,011 19,491,472

200 115 $1,820 $209,300 800 37,853,400 792 23,592,940 813 15,674,960

150 86 $1,820 $156,520 598 28,307,760 592 17,643,416 608 11,722,144

100 57 $1,911 $108,927 397 18,762,120 393 11,693,892 403 7,769,328

62

Page 66: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

Dallas / Fort Worth - Fort WorthCounties.Include:.Johnson,.Parker,.Tarrant,.Wise

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Worth.Custom.Population 1,528,210 947,791 561,559

Fort.Worth.Average.TOTAL.EOI.(Weekly) 72,552 44,624 29,198

Fort.Worth.Average.IN.MARKET.EOI.(Weekly) 66,872 41,011 26,227

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 80 $1,435 $114,800 1,400 23,216,640 1,385 14,279,680 1,495 9,343,360

300 69 $1,545 $106,605 1,208 20,024,352 1,194 12,316,224 1,289 8,058,648

250 57 $1,545 $88,065 998 16,541,856 987 10,174,272 1,065 6,657,144

200 46 $1,820 $83,720 805 13,349,568 796 8,210,816 859 5,372,432

150 34 $1,820 $61,880 595 9,867,072 588 6,068,864 635 3,970,928

100 23 $1,820 $41,860 403 6,674,784 398 4,105,408 430 2,686,216

Daytona Beach / Melbourne - Ft Pierce/Vero-W PalmCounties.Include:.Indian.River,.Martin,.St ..Lucie

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft.Pierce/Vero-W.Palm.DMA.Custom.Population 439,071 214,496 116,779

Ft.Pierce/Vero-W.Palm.DMA.Average.TOTAL.EOI.(Weekly) 39,815 21,693 9,956

Ft.Pierce/Vero-W.Palm.DMA.Average.IN.MARKET.EOI.(Weekly) 36,983 20,102 8,955

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 42 $490 $20,580 1,415 6,688,920 1,574 3,644,424 1,288 1,672,608

300 36 $490 $17,640 1,213 5,733,360 1,350 3,123,792 1,104 1,433,664

250 30 $500 $15,000 1,011 4,777,800 1,125 2,603,160 920 1,194,720

200 24 $525 $12,600 809 3,822,240 900 2,082,528 736 955,776

150 18 $525 $9,450 606 2,866,680 675 1,561,896 552 716,832

100 12 $540 $6,480 404 1,911,120 450 1,041,264 368 477,888

Des MoinesCounties.Include:.Dallas,.Jasper,.Polk,.Story,.Warren

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Des.Moines.Custom.Population 490,077 282,972 161,644

Des.Moines.Average.TOTAL.EOI.(Weekly) 47,089 28,207 17,126

Des.Moines.Average.IN.MARKET.EOI.(Weekly) 44,770 26,920 16,571

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 39 $1,600 $62,400 1,425 7,345,884 1,484 4,400,292 1,599 2,671,656

300 33 $1,600 $52,800 1,206 6,215,748 1,256 3,723,324 1,353 2,260,632

250 28 $1,600 $44,800 1,023 5,273,968 1,065 3,159,184 1,148 1,918,112

200 22 $1,600 $35,200 804 4,143,832 837 2,482,216 902 1,507,088

150 17 $1,600 $27,200 621 3,202,052 647 1,918,076 697 1,164,568

100 11 $1,600 $17,600 402 2,071,916 419 1,241,108 451 753,544

63

Page 67: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

.

El PasoCounties.Include:.El.Paso

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

El.Paso.Custom.Population 505,463 275,318 99,600

El.Paso.Average.TOTAL.EOI.(Weekly) 84,732 47,386 22,661

El.Paso.Average.IN.MARKET.EOI.(Weekly) 70,993 39,429 19,085

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 25 $730 $18,250 1,405 8,473,200 1,432 4,738,600 1,916 2,266,100

300 21 $780 $16,380 1,180 7,117,488 1,203 3,980,424 1,610 1,903,524

250 18 $780 $14,040 1,011 6,100,704 1,031 3,411,792 1,380 1,631,592

200 14 $830 $11,620 787 4,744,992 802 2,653,616 1,073 1,269,016

150 11 $830 $9,130 618 3,728,208 630 2,084,984 843 997,084

100 7 $830 $5,810 393 2,372,496 401 1,326,808 537 634,508

Fort SmithCounties.Include:.Crawford,.Le.Flore,.Sebastian,.Sequoyah

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Fort.Smith.Custom.Population 202,638 113,923 36,531

Fort.Smith.Average.TOTAL.EOI.(Weekly) 37,219 22,018 8,378

Fort.Smith.Average.IN.MARKET.EOI.(Weekly) 33,413 19,900 7,065

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 21 $650 $13,650 1,385 3,126,396 1,467 1,849,512 1,625 703,752

300 18 $695 $12,510 1,187 2,679,768 1,258 1,585,296 1,392 603,216

250 15 $695 $10,425 989 2,233,140 1,048 1,321,080 1,160 502,680

200 12 $735 $8,820 791 1,786,512 838 1,056,864 928 402,144

150 9 $770 $6,930 594 1,339,884 629 792,648 696 301,608

100 6 $770 $4,620 396 893,256 419 528,432 464 201,072

Fort Smith - MuskogeeCounties.Include:.Muskogee

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Muskogee.Custom.Population 51,902 27,775 8,031

Muskogee.Average.TOTAL.EOI.(Weekly) 37,269 20,635 6,736

Muskogee.Average.IN.MARKET.EOI.(Weekly) 21,514 12,125 4,025

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 8 $505 $4,040 1,326 1,192,608 1,397 660,320 1,604 215,552

300 7 $505 $3,535 1,161 1,043,532 1,222 577,780 1,403 188,608

250 6 $505 $3,030 995 894,456 1,048 495,240 1,203 161,664

200 5 $505 $2,525 829 745,380 873 412,700 1,002 134,720

150 4 $550 $2,200 663 596,304 698 330,160 802 107,776

100 2 $615 $1,230 332 298,152 349 165,080 401 53,888

64

Page 68: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

Fort Smith - Northwest AR MetroCounties.Include:.Benton,.Washington

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Northwest.AR.Metro.Custom.Population 302,150 178,026 73,523

Northwest.AR.Metro.Average.TOTAL.EOI.(Weekly) 47,407 29,809 12,488

Northwest.AR.Metro.Average.IN.MARKET.EOI.(Weekly) 44,215 28,038 12,087

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 24 $880 $21,120 1,405 4,551,072 1,512 2,861,664 1,578 1,198,848

300 21 $880 $18,480 1,229 3,982,188 1,323 2,503,956 1,381 1,048,992

250 17 $880 $14,960 995 3,223,676 1,071 2,027,012 1,118 849,184

200 14 $890 $12,460 819 2,654,792 882 1,669,304 921 699,328

150 10 $930 $9,300 585 1,896,280 630 1,192,360 658 499,520

100 7 $950 $6,650 410 1,327,396 441 834,652 460 349,664

HoustonCounties.Include:.Brazoria,.Fort.Bend,.Galveston,.Harris,.Liberty,.Matagorda,.Montgomery,.San.Jacinto

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Houston.Custom.Population 4,111,056 2,537,305 1,608,546

Houston.Average.TOTAL.EOI.(Weekly) 67,693 41,598 30,056

Houston.Average.IN.MARKET.EOI.(Weekly) 66,358 40,875 29,637

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 Please.contact.market.for.specific.details,.availability.and.rates .

300 186 $1,900 $353,400 1,201 50,363,592 1,199 30,948,912 1,371 22,361,664

250 155 $1,900 $294,500 1,001 41,969,660 999 25,790,760 1,142 18,634,720

200 124 $2,250 $279,000 801 33,575,728 799 20,632,608 914 14,907,776

150 93 $2,250 $209,250 600 25,181,796 599 15,474,456 685 11,180,832

100 62 $2,300 $142,600 400 16,787,864 400 10,316,304 457 7,453,888

IndianapolisCounties.Include:.Boone,.Hamilton,.Hancock,.Hendricks,.Johnson,.Marion,.Morgan,.Shelby

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Indianapolis.Custom.Population 1,225,615 746,108 466,551

Indianapolis.Average.TOTAL.EOI.(Weekly) 55,182 34,245 20,106

Indianapolis.Average.IN.MARKET.EOI.(Weekly) 47,878 29,908 16,234

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200 51 $800 $40,800 797 11,257,128 818 6,985,980 710 4,101,624

150 38 $800 $30,400 594 8,387,664 609 5,205,240 529 3,056,112

100 26 $800 $20,800 406 5,738,928 417 3,561,480 362 2,091,024

65

Page 69: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

JacksonvilleCounties.Include:.Baker,.Clay,.Duval,.Nassau

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Jacksonville.Custom.Population 852,679 493,713 254,835

Jacksonville.Average.TOTAL.EOI.(Weekly) 96,172 56,775 32,389

Jacksonville.Average.IN.MARKET.EOI.(Weekly) 88,106 52,070 29,256

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 34 $1,275 $43,350 1,405 13,079,392 1,434 7,721,400 1,561 4,404,904

300 29 $1,275 $36,975 1,199 11,155,952 1,223 6,585,900 1,332 3,757,124

250 24 $1,275 $30,600 992 9,232,512 1,012 5,450,400 1,102 3,109,344

200 19 $1,275 $24,225 785 7,309,072 802 4,314,900 873 2,461,564

150 15 $1,275 $19,125 620 5,770,320 633 3,406,500 689 1,943,340

100 10 $1,275 $12,750 413 3,846,880 422 2,271,000 459 1,295,560

Las.VegasCounties.Include:.Clark

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Las.Vegas.Custom.Population 1,419,899 862,085 483,052

Las.Vegas.Average.TOTAL.EOI.(Weekly) 94,739 59,686 35,182

Las.Vegas.Average.IN.MARKET.EOI.(Weekly) 93,437 59,034 34,903

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 53 $711 $37,683 1,395 20,084,668 1,452 12,653,432 1,532 7,458,584

300 45 $860 $38,700 1,184 17,053,020 1,233 10,743,480 1,301 6,332,760

250 38 $860 $32,680 1,000 14,400,328 1,041 9,072,272 1,098 5,347,664

200 30 $882 $26,460 790 11,368,680 822 7,162,320 867 4,221,840

150 23 $900 $20,700 605 8,715,988 630 5,491,112 665 3,236,744

100 15 $900 $13,500 395 5,684,340 411 3,581,160 434 2,110,920

Los.AngelesCounties.Include:.Los.Angeles,.Orange,.Riverside,.San.Bernardino,.Ventura

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Los.Angeles.Custom.Population 13,026,341 7,640,005 5,143,365

Los.Angeles.Average.TOTAL.EOI.(Weekly) 91,114 54,457 39,128

Los.Angeles.Average.IN.MARKET.EOI.(Weekly) 90,945 54,366 39,058

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 500 $4,000 $2,000,000 1,396 182,228,000 1,423 108,914,000 1,519 78,256,000

300 428 $4,000 $1,712,000 1,195 155,987,168 1,218 93,230,384 1,300 66,987,136

250 357 $4,000 $1,428,000 997 130,110,792 1,016 77,764,596 1,084 55,874,784

200 286 $4,000 $1,144,000 799 104,234,416 814 62,298,808 869 44,762,432

150 214 $4,000 $856,000 598 77,993,584 609 46,615,192 650 33,493,568

100 143 $4,000 $572,000 399 52,117,208 407 31,149,404 434 22,381,216

66

Page 70: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

MemphisCounties.Include:.DeSoto,.Fayette,.Lafayette,.Marshall,.Panola,.Shelby,.St ..Francis,.Tate

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Memphis.Custom.Population 920,757 528,318 276,828

Memphis.Average.TOTAL.EOI.(Weekly) 50,494 29,462 16,221

Memphis.Average.IN.MARKET.EOI.(Weekly) 47,244 27,582 15,312

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 68 $875 $59,500 1,396 13,734,368 1,420 8,013,664 1,504 4,412,112

300 58 $900 $52,200 1,190 11,714,608 1,211 6,835,184 1,283 3,763,272

250 49 $935 $45,815 1,006 9,896,824 1,023 5,774,552 1,084 3,179,316

200 39 $935 $36,465 800 7,877,064 814 4,596,072 863 2,530,476

150 29 $965 $27,985 595 5,857,304 606 3,417,592 642 1,881,636

100 19 $965 $18,335 390 3,837,544 397 2,239,112 420 1,232,796

Miami/Ft. Lauderdale - Ft..LauderdaleCounties.Include:.Broward

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Ft ..Lauderdale.Custom.Population 1,319,062 739,055 468,129

Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 83,153 47,897 31,584

Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 67,392 39,220 24,878

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 69 $900 $62,100 1,410 22,950,228 1,465 13,219,572 1,467 8,717,184

300 59 $900 $53,100 1,206 19,624,108 1,252 11,303,692 1,254 7,453,824

250 49 $1,000 $49,000 1,001 16,297,988 1,040 9,387,812 1,042 6,190,464

200 39 $1,100 $42,900 797 12,971,868 828 7,471,932 829 4,927,104

150 29 $1,100 $31,900 593 9,645,748 616 5,556,052 616 3,663,744

100 20 $1,200 $24,000 409 6,652,240 425 3,831,760 425 2,526,720

Miami/Ft. Lauderdale - MiamiCounties.Include:.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami.Custom.Population 1,810,375 963,577 532,348

Miami.Average.TOTAL.EOI.(Weekly) 75,589 42,111 24,103

Miami.Average.IN.MARKET.EOI.(Weekly) 66,937 36,934 19,980

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 95 $900 $85,500 1,405 28,723,820 1,457 16,002,180 1,426 9,159,140

300 82 $1,000 $82,000 1,213 24,793,192 1,257 13,812,408 1,231 7,905,784

250 68 $1,000 $68,000 1,006 20,560,208 1,043 11,454,192 1,021 6,556,016

200 55 $1,100 $60,500 813 16,629,580 843 9,264,420 826 5,302,660

150 41 $1,200 $49,200 606 12,396,596 629 6,906,204 616 3,952,892

100 27 $1,200 $32,400 399 8,163,612 414 4,547,988 405 2,603,124

67

Page 71: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

Miami/Ft. Lauderdale - Miami/Ft. LauderdaleCounties.Include:.Broward,.Miami-Dade

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Miami/Ft ..Lauderdale.Custom.Population 3,129,437 1,702,632 1,000,477

Miami/Ft ..Lauderdale.Average.TOTAL.EOI.(Weekly) 77,914 43,890 26,402

Miami/Ft ..Lauderdale.Average.IN.MARKET.EOI.(Weekly) 74,839 42,202 24,844

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 147 $900 $132,300 1,406 45,813,432 1,457 25,807,320 1,460 15,524,376

300 126 $1,000 $126,000 1,205 39,268,656 1,249 22,120,560 1,252 13,306,608

250 105 $1,100 $115,500 1,004 32,723,880 1,041 18,433,800 1,043 11,088,840

200 84 $1,100 $92,400 804 26,179,104 833 14,747,040 834 8,871,072

150 63 $1,200 $75,600 603 19,634,328 625 11,060,280 626 6,653,304

100 42 $1,200 $50,400 402 13,089,552 416 7,373,520 417 4,435,536

MilwaukeeCounties.Include:.Jefferson,.Kenosha,.Milwaukee,.Ozaukee,.Racine,.Walworth,.Washington,.Waukesha

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Milwaukee.Custom.Population 1,558,189 872,693 543,233

Milwaukee.Average.TOTAL.EOI.(Weekly) 44,590 26,834 13,100

Milwaukee.Average.IN.MARKET.EOI.(Weekly) 44,003 26,480 12,917

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 124 $800 $99,200 1,401 22,116,640 1,505 13,309,664 1,179 6,497,600

300 107 $1,000 $107,000 1,209 19,084,520 1,299 11,484,952 1,018 5,606,800

250 89 $1,000 $89,000 1,005 15,874,040 1,080 9,552,904 846 4,663,600

200 71 $1,200 $85,200 802 12,663,560 862 7,620,856 675 3,720,400

150 53 $1,300 $68,900 599 9,453,080 643 5,688,808 504 2,777,200

100 36 $1,300 $46,800 407 6,420,960 437 3,864,096 342 1,886,400

Minneapolis/St PaulCounties.Include:.Anoka,.Carver,.Chisago,.Dakota,.Hennepin,.Isanti,.Ramsey,.Scott,.Sherburne,.St ..Croix,.Washington,.Wright

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Minneapolis/St.Paul.Custom.Population 2,400,580 1,439,757 1,068,093

Minneapolis/St.Paul.Average.TOTAL.EOI.(Weekly) 51,497 31,259 24,577

Minneapolis/St.Paul.Average.IN.MARKET.EOI.(Weekly) 50,094 30,489 24,151

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100

68

Page 72: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

OrlandoCounties.Include:.Orange,.Osceola,.Seminole

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Orlando.Custom.Population 1,316,590 785,956 426,049

Orlando.Average.TOTAL.EOI.(Weekly) 89,741 53,425 32,446

Orlando.Average.IN.MARKET.EOI.(Weekly) 77,475 46,866 29,036

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 59 $830 $48,970 1,389 21,178,876 1,407 12,608,300 1,608 7,657,256

300 51 $875 $44,625 1,200 18,307,164 1,216 10,898,700 1,390 6,618,984

250 42 $875 $36,750 989 15,076,488 1,002 8,975,400 1,145 5,450,928

200 34 $945 $32,130 800 12,204,776 811 7,265,800 927 4,412,656

150 25 $995 $24,875 588 8,974,100 596 5,342,500 682 3,244,600

100 17 $995 $16,915 400 6,102,388 405 3,632,900 463 2,206,328

PhiladelphiaCounties.Include:.Bucks,.Burlington,.Camden,.Chester,.Cumberland,.Delaware,.Gloucester,.Kent,.Montgomery,.New.Castle,.Philadelphia,.Salem

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Philadelphia.DMA.Custom.Population 4,534,657 2,503,898 1,792,259

Philadelphia.DMA.Average.TOTAL.EOI.(Weekly) 55,778 32,227 21,966

Philadelphia.DMA.Average.IN.MARKET.EOI.(Weekly) 53,789 31,067 21,168

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .

300

250

200

150

100

Portland - PortlandCounties.Include:.Clackamas,.Multnomah,.Washington

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Portland.Metro.Custom.Population 1,251,081 746,021 473,704

Portland.Metro.Average.TOTAL.EOI.(Weekly) 67,034 40,872 25,047

Portland.Metro.Average.IN.MARKET.EOI.(Weekly) 60,597 37,008 22,584

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 72 $1,200 $86,400 1,395 19,305,792 1,429 11,771,136 1,373 7,213,536

300 62 $1,500 $93,000 1,201 16,624,432 1,230 10,136,256 1,182 6,211,656

250 52 $1,500 $78,000 1,007 13,943,072 1,032 8,501,376 992 5,209,776

200 41 $1,800 $73,800 794 10,993,576 814 6,703,008 782 4,107,708

150 31 $2,500 $77,500 601 8,312,216 615 5,068,128 591 3,105,828

100 21 $2,500 $52,500 407 5,630,856 417 3,433,248 400 2,103,948

69

Page 73: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

RenoCounties.Include:.Washoe

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Reno.Metro.Custom.Population 315,508 176,995 109,565

Reno.Metro.Average.TOTAL.EOI.(Weekly) 50,874 29,875 19,695

Reno.Metro.Average.IN.MARKET.EOI.(Weekly) 44,519 26,271 17,797

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 25 $837 $20,925 1,411 5,087,400 1,484 2,987,500 1,624 1,969,500

300 21 $837 $17,577 1,185 4,273,416 1,247 2,509,500 1,364 1,654,380

250 18 $896 $16,128 1,016 3,662,928 1,069 2,151,000 1,170 1,418,040

200 14 $924 $12,936 790 2,848,944 831 1,673,000 910 1,102,920

150 11 $924 $10,164 621 2,238,456 653 1,314,500 715 866,580

100 7 $983 $6,881 395 1,424,472 416 836,500 455 551,460

SacramentoCounties.Include:.Placer,.Sacramento,.Yolo

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Sacramento.Custom.Population 1,461,011 850,524 531,248

Sacramento.Average.TOTAL.EOI.(Weekly) 74,303 44,299 29,611

Sacramento.Average.IN.MARKET.EOI.(Weekly) 67,780 40,508 26,974

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350

Please.contact.market.for.specific.details,.availability.and.rates .300

250

200 43 $2,800 $120,400 798 12,780,116 819 7,619,428 873 5,093,092

150 32 $3,500 $112,000 594 9,510,784 610 5,670,272 650 3,790,208

100 22 $3,500 $77,000 408 6,538,664 419 3,898,312 447 2,605,768

Salisbury/Ocean CityCounties.Include:.Accomack,.Caroline,.Dorchester,.Kent,.Kent,.Northampton,.Queen.Anne's,.Somerset,.Sussex,.Talbot,.Wicomico,.Worcester

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Salisbury/Ocean.City.Custom.Population 572,559 301,434 145,036

Salisbury/Ocean.City.Average.TOTAL.EOI.(Weekly) 52,291 28,905 14,400

Salisbury/Ocean.City.Average.IN.MARKET.EOI.(Weekly) 51,708 28,575 14,112

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 39 $636 $24,804 1,409 8,157,396 1,479 4,509,180 1,518 2,246,400

300 33 $636 $20,988 1,192 6,902,412 1,251 3,815,460 1,284 1,900,800

250 28 $663 $18,564 1,011 5,856,592 1,062 3,237,360 1,090 1,612,800

200 22 $663 $14,586 795 4,601,608 834 2,543,640 856 1,267,200

150 17 $700 $11,900 614 3,555,788 645 1,965,540 662 979,200

100 11 $700 $7,700 397 2,300,804 417 1,271,820 428 633,600

70

Page 74: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

San.AntonioCounties.Include:.Atascosa,.Bandera,.Bexar,.Blanco,.Comal,.Gonzales,.Guadalupe,.Karnes,.Kendall,.Kerr,.Medina,.Uvalde,.Wilson

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Antonio.Custom.Population 1,580,294 898,949 436,334

San.Antonio.Average.TOTAL.EOI.(Weekly) 65,108 38,655 21,640

San.Antonio.Average.IN.MARKET.EOI.(Weekly) 64,889 38,540 21,567

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 85 $1,000 $85,000 1,396 22,136,720 1,458 13,142,700 1,681 7,357,600

300 73 $1,000 $73,000 1,199 19,011,536 1,252 11,287,260 1,443 6,318,880

250 61 $1,100 $67,100 1,002 15,886,352 1,046 9,431,820 1,206 5,280,160

200 49 $1,100 $53,900 805 12,761,168 840 7,576,380 969 4,241,440

150 36 $1,200 $43,200 591 9,375,552 617 5,566,320 712 3,116,160

100 24 $1,200 $28,800 394 6,250,368 412 3,710,880 475 2,077,440

San.Diego.Counties.Include:.San.Diego

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Diego.Custom.Population 2,228,290 1,267,327 858,318

San.Diego.Average.TOTAL.EOI.(Weekly) 69,409 39,806 25,327

San.Diego.Average.IN.MARKET.EOI.(Weekly) 69,114 39,620 25,174

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 113 $4,525 $511,325 1,402 31,372,868 1,413 17,992,312 1,326 11,447,804

300 96 $4,525 $434,400 1,191 26,653,056 1,200 15,285,504 1,126 9,725,568

250 80 $4,525 $362,000 993 22,210,880 1,000 12,737,920 939 8,104,640

200 64 $4,525 $289,600 794 17,768,704 800 10,190,336 751 6,483,712

150 48 $4,525 $217,200 596 13,326,528 600 7,642,752 563 4,862,784

100 32 $4,525 $144,800 397 8,884,352 400 5,095,168 375 3,241,856

San Francisco Bay AreaCounties.Include:.Alameda,.Contra.Costa,.San.Francisco,.San.Mateo,.Santa.Clara,.Santa.Cruz,.Solano

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

San.Francisco.Bay.Area.Custom.Population 4,919,109 2,841,122 2,708,659

San.Francisco.Bay.Area.Average.TOTAL.EOI.(Weekly) 69,636 42,287 39,704

San.Francisco.Bay.Area.Average.IN.MARKET.EOI.(Weekly) 66,842 40,654 38,139

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 259 $2,000 $518,000 1,408 72,142,896 1,482 43,809,332 1,459 41,133,344

300 222 $2,000 $444,000 1,207 61,836,768 1,271 37,550,856 1,250 35,257,152

250 185 $2,000 $370,000 1,006 51,530,640 1,059 31,292,380 1,042 29,380,960

200 148 $2,000 $296,000 804 41,224,512 847 25,033,904 834 23,504,768

150 111 $2,000 $222,000 603 30,918,384 635 18,775,428 625 17,628,576

100 74 $2,000 $148,000 402 20,612,256 424 12,516,952 417 11,752,384

71

Page 75: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

SeattleCounties.Include:.King,.Kitsap,.Snohomish

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Seattle.Custom.Population 2,178,853 1,294,631 950,376

Seattle.Average.TOTAL.EOI.(Weekly) 71,422 43,815 33,070

Seattle.Average.IN.MARKET.EOI.(Weekly) 63,665 39,240 30,037

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 120 $3,500 $420,000 1,403 34,282,560 1,455 21,031,200 1,517 15,873,600

300 103 $3,500 $360,500 1,204 29,425,864 1,249 18,051,780 1,302 13,624,840

250 86 $3,500 $301,000 1,005 24,569,168 1,043 15,072,360 1,087 11,376,080

200 68 $3,500 $238,000 795 19,426,784 824 11,917,680 860 8,995,040

150 51 $3,500 $178,500 596 14,570,088 618 8,938,260 645 6,746,280

100 34 $3,500 $119,000 397 9,713,392 412 5,958,840 430 4,497,520

Seattle - Seattle MetroplexCounties.Include:.King,.Kitsap,.Pierce,.Snohomish,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Seattle.Metroplex.Custom.Population 2,962,659 1,751,920 1,199,551

Seattle.Metroplex.Average.TOTAL.EOI.(Weekly) 63,979 38,959 26,647

Seattle.Metroplex.Average.IN.MARKET.EOI.(Weekly) 62,678 38,283 26,255

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 165 $3,500 $577,500 1,396 42,226,140 1,442 25,712,940 1,445 17,587,020

300 142 $3,500 $497,000 1,202 36,340,072 1,241 22,128,712 1,243 15,135,496

250 118 $3,500 $413,000 999 30,198,088 1,031 18,388,648 1,033 12,577,384

200 95 $3,500 $332,500 804 24,312,020 830 14,804,420 832 10,125,860

150 71 $3,500 $248,500 601 18,170,036 621 11,064,356 622 7,567,748

100 47 $3,500 $164,500 398 12,028,052 411 7,324,292 411 5,009,636

Seattle - TacomaCounties.Include:.Pierce,.Thurston

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tacoma.Custom.Population 783,806 457,289 249,175

Tacoma.Average.TOTAL.EOI.(Weekly) 54,365 32,684 18,349

Tacoma.Average.IN.MARKET.EOI.(Weekly) 51,453 31,002 17,358

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 53 $3,500 $185,500 1,392 11,525,380 1,437 6,929,008 1,477 3,889,988

300 46 $3,500 $161,000 1,208 10,003,160 1,247 6,013,856 1,282 3,376,216

250 38 $3,500 $133,000 998 8,263,480 1,030 4,967,968 1,059 2,789,048

200 30 $3,500 $105,000 788 6,523,800 814 3,922,080 836 2,201,880

150 23 $3,500 $80,500 604 5,001,580 624 3,006,928 641 1,688,108

100 15 $3,500 $52,500 394 3,261,900 407 1,961,040 418 1,100,940

72

Page 76: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

Tampa Bay - Pasco Counties.Include:.Pasco

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Pasco.Custom.Population 387,715 198,994 78,863

Pasco.Average.TOTAL.EOI.(Weekly) 67,241 36,734 16,962

Pasco.Average.IN.MARKET.EOI.(Weekly) 56,878 30,987 13,301

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 24 $830 $19,920 1,408 6,455,136 1,495 3,526,464 1,619 1,628,352

300 20 $830 $16,600 1,174 5,379,280 1,246 2,938,720 1,349 1,356,960

250 17 $870 $14,790 998 4,572,388 1,059 2,497,912 1,147 1,153,416

200 14 $870 $12,180 822 3,765,496 872 2,057,104 944 949,872

150 10 $920 $9,200 587 2,689,640 623 1,469,360 675 678,480

100 7 $965 $6,755 411 1,882,748 436 1,028,552 472 474,936

Tampa Bay - Pinellas Counties.Include:.Pinellas

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Pinellas.Custom.Population 725,202 354,423 200,647

Pinellas.Average.TOTAL.EOI.(Weekly) 90,115 48,689 27,667

Pinellas.Average.IN.MARKET.EOI.(Weekly) 79,515 42,806 24,411

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 32 $830 $26,560 1,403 11,534,720 1,546 6,232,192 1,557 3,541,376

300 27 $870 $23,490 1,184 9,732,420 1,304 5,258,412 1,314 2,988,036

250 23 $870 $20,010 1,009 8,290,580 1,111 4,479,388 1,119 2,545,364

200 18 $920 $16,560 789 6,488,280 870 3,505,608 876 1,992,024

150 14 $965 $13,510 614 5,046,440 676 2,726,584 681 1,549,352

100 9 $965 $8,685 395 3,244,140 435 1,752,804 438 996,012

Tampa Bay - TampaCounties.Include:.Hillsborough

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tampa.Custom.Population 895,669 513,923 285,812

Tampa.Average.TOTAL.EOI.(Weekly) 74,660 44,200 25,907

Tampa.Average.IN.MARKET.EOI.(Weekly) 62,733 37,452 21,864

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 50 $830 $41,500 1,401 14,932,000 1,457 8,840,000 1,530 5,181,400

300 43 $870 $37,410 1,205 12,841,520 1,253 7,602,400 1,316 4,456,004

250 36 $870 $31,320 1,009 10,751,040 1,049 6,364,800 1,102 3,730,608

200 28 $920 $25,760 784 8,361,920 816 4,950,400 857 2,901,584

150 21 $965 $20,265 588 6,271,440 612 3,712,800 643 2,176,188

100 14 $965 $13,510 392 4,180,960 408 2,475,200 428 1,450,792

73

Page 77: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

Tampa Bay - Tampa BayCounties.Include:.Hillsborough,.Manatee,.Pasco,.Pinellas,.Sarasota

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tampa.Bay.Custom.Population 2,573,069 1,323,449 729,841

Tampa.Bay.Average.TOTAL.EOI.(Weekly) 78,910 44,600 25,299

Tampa.Bay.Average.IN.MARKET.EOI.(Weekly) 77,007 43,574 24,833

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 117 $785 $91,845 1,401 36,929,880 1,541 20,872,800 1,592 11,839,932

300 100 $785 $78,500 1,197 31,564,000 1,317 17,840,000 1,361 10,119,600

250 83 $830 $68,890 994 26,198,120 1,093 14,807,200 1,130 8,399,268

200 67 $830 $55,610 802 21,147,880 882 11,952,800 912 6,780,132

150 50 $870 $43,500 599 15,782,000 658 8,920,000 681 5,059,800

100 33 $870 $28,710 395 10,416,120 435 5,887,200 449 3,339,468

TucsonCounties.Include:.Pima

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Tucson.Custom.Population 747,200 390,653 192,419

Tucson.Average.TOTAL.EOI.(Weekly) 75,373 42,933 16,527

Tucson.Average.IN.MARKET.EOI.(Weekly) 70,756 40,160 13,998

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 37 $1,300 $48,100 1,401 11,155,204 1,521 6,354,084 1,077 2,445,996

300 32 $1,300 $41,600 1,212 9,647,744 1,316 5,495,424 931 2,115,456

250 26 $1,400 $36,400 985 7,838,792 1,069 4,465,032 757 1,718,808

200 21 $1,400 $29,400 795 6,331,332 864 3,606,372 611 1,388,268

150 16 $1,500 $24,000 606 4,823,872 658 2,747,712 466 1,057,728

100 11 $1,500 $16,500 417 3,316,412 452 1,889,052 320 727,188

Washington DC / Baltimore - BaltimoreCounties.Include:.Anne.Arundel,.Baltimore,.Baltimore,.Carroll,.Cecil,.Harford,.Howard

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Baltimore.Custom.Population 2,059,250 1,164,773 826,244

Baltimore.Average.TOTAL.EOI.(Weekly) 47,284 27,420 19,079

Baltimore.Average.IN.MARKET.EOI.(Weekly) 45,305 26,252 18,224

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 159 $720 $114,480 1,399 30,072,624 1,433 17,439,120 1,403 12,134,244

300 136 $800 $108,800 1,197 25,722,496 1,226 14,916,480 1,200 10,378,976

250 114 $850 $96,900 1,003 21,561,504 1,028 12,503,520 1,006 8,700,024

200 91 $850 $77,350 801 17,211,376 820 9,980,880 803 6,944,756

150 68 $900 $61,200 598 12,861,248 613 7,458,240 600 5,189,488

100 45 $900 $40,500 396 8,511,120 406 4,935,600 397 3,434,220

74

Page 78: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

Washington DC / Baltimore - Washington DC Counties.Include:.Alexandria,.Anne.Arundel,.Arlington,.Calvert,.Caroline,.Charles,.District.of.Columbia,.Fairfax,.Fairfax,.Falls.Church,.Frederick,.Fredericksburg,.Howard,.Manassas,.Manassas.Park,.Montgomery,.Prince.George’s,.Prince.William,.Spotsylvania,.St ..Mary’s,.Stafford

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC.Custom.Population 4,398,786 2,588,110 2,315,290

Washington.DC.Average.TOTAL.EOI.(Weekly) 56,051 34,210 29,614

Washington.DC.Average.IN.MARKET.EOI.(Weekly) 50,327 30,891 27,395

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 306 $1,500 $459,000 1,400 68,606,424 1,461 41,873,040 1,448 36,247,536

300 262 $1,550 $406,100 1,199 58,741,448 1,251 35,852,080 1,240 31,035,472

250 219 $1,550 $339,450 1,002 49,100,676 1,046 29,967,960 1,037 25,941,864

200 175 $1,600 $280,000 801 39,235,700 836 23,947,000 828 20,729,800

150 131 $1,650 $216,150 600 29,370,724 625 17,926,040 620 15,517,736

100 87 $1,650 $143,550 398 19,505,748 415 11,905,080 412 10,305,672

Washington DC / Baltimore - Washington DC/Baltimore Counties.Include:.Alexandria,.Anne.Arundel,.Arlington,.Baltimore,.Baltimore,.Calvert,.Caroline,.Carroll,.Cecil,.Charles,.District.of.Columbia,.Fairfax,.Fairfax,.Falls.Church,.Frederick,.Fredericksburg,.Harford,.Howard,.Manassas,.Manassas.Park,.Montgomery,.Prince.George’s,.Prince.William,.Spotsylvania,.St ..Mary’s,.Stafford

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Washington.DC/Baltimore.Custom.Population 5,862,280 3,407,457 2,821,555

Washington.DC/Baltimore.Average.TOTAL.EOI.(Weekly) 49,995 29,452 21,968

Washington.DC/Baltimore.Average.IN.MARKET.EOI.(Weekly) 47,900 28,219 21,167

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 428 $1,050 $449,400 1,399 85,591,440 1,418 50,421,824 1,284 37,609,216

300 367 $1,100 $403,700 1,199 73,392,660 1,216 43,235,536 1,101 32,249,024

250 306 $1,200 $367,200 1,000 61,193,880 1,014 36,049,248 918 26,888,832

200 245 $1,200 $294,000 801 48,995,100 812 28,862,960 735 21,528,640

150 184 $1,400 $257,600 601 36,796,320 610 21,676,672 552 16,168,448

100 122 $1,400 $170,800 399 24,397,560 404 14,372,576 366 10,720,384

West Palm BeachCounties.Include:.Palm.Beach

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

West.Palm.Beach.Custom.Population 991,243 488,236 373,750

West.Palm.Beach.Average.TOTAL.EOI.(Weekly) 68,788 39,280 26,332

West.Palm.Beach.Average.IN.MARKET.EOI.(Weekly) 63,745 36,484 24,492

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 54 $900 $48,600 1,389 14,858,208 1,614 8,484,480 1,415 5,687,712

300 47 $1,000 $47,000 1,209 12,932,144 1,405 7,384,640 1,232 4,950,416

250 39 $1,100 $42,900 1,003 10,730,928 1,166 6,127,680 1,022 4,107,792

200 31 $1,100 $34,100 797 8,529,712 927 4,870,720 813 3,265,168

150 23 $1,200 $27,600 592 6,328,496 687 3,613,760 603 2,422,544

100 16 $1,200 $19,200 412 4,402,432 478 2,513,920 419 1,685,248

75

Page 79: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD

WichitaCounties.Include:.Sedgwick

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

Wichita.Custom.Population 351,525 202,402 104,129

Wichita.Average.TOTAL.EOI.(Weekly) 44,499 25,857 15,604

Wichita.Average.IN.MARKET.EOI.(Weekly) 38,658 22,716 13,696

Weekly GRP (Based on

EOI)Total

Panels

4-Week Rate per

Face

Total 4-Week

Cost

Adults 18+ Adults 25-54 Adults 18+HHI $75k+

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

4-Week Eyes-On

GRP Level4-Week

Impressions

350 32 $475 $14,400 1,408 5,695,872 1,437 3,309,696 1,684 1,997,312

300 27 $525 $12,150 1,188 4,805,892 1,212 2,792,556 1,421 1,685,232

250 23 $575 $10,350 1,012 4,093,908 1,033 2,378,844 1,210 1,435,568

200 18 $575 $8,550 792 3,203,928 808 1,861,704 947 1,123,488

150 14 $650 $7,000 616 2,491,944 628 1,447,992 737 873,824

100 9 $650 $4,950 396 1,601,964 404 930,852 474 561,744

76

Page 80: Eyes on Rate Card

2010 :: EYES ON RATE CARD

NEWSRACKS2010 All Divisions Space Only Newsrack Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details .. •. Population.baed.on.media.coverage.by.counties .

Market Network SizeNumber of

Faces4-Week Rate

per FaceTotal 4-Week

Rate

San Francisco Bay AreaFull.Network 120 $1,150. $138,000.

Half.Network 60 $1,250. $75,000.

Quarter.Network 30 $1,350. $40,500.

Single.Network 1 $1,350. $1,350.

Domination network available … please contact your representative for details.

77

Page 81: Eyes on Rate Card

2010 :: EYES ON RATE CARD

TRANSIT SHELTER NETWORKS2010 All Divisions Space Only Transit Shelter Networks Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details .. •. Population.baed.on.media.coverage.by.counties .

Market / Network Name Network Size # of Faces

4-Week Rate per Face

Total 4-Week Rate

SacramentoGeneral Market Network Features.inventory.within.metro.Sacramento,.Elk.Grove,.El.Dorado.Hills.and.Folsom .

Full.Network 120 $550. $66,000.Half.Network 60 $600. $36,000.Quarter.Network 30 $650. $19,500.Single.Face 1 $700. $700.

San Francisco Bay Area - Oakland/East BayGeneral.Market.Network.Features.Transit.Shelters.located.throughout.the.entire.city/county .

Full.Network 280 $500. $140,000.

Half.Network 140 $600. $84,000.

Quarter.Network 70 $700. $49,000.Prime Network Features.Transit.Shelters.located.in.and.surrounding.the.city’s.central.business.district.(upscale.retail,.financial,.entertain-ment,.office,.&.residential.areas .)

Full.Network 96 $600. $57,600.

Half.Network 48 $700. $33,600.

Quarter.Network 24 $800. $19,200.

San Francisco Bay Area - San FranciscoGeneral.Market.Network.Features.Transit.Shelters.located.throughout.the.entire.city/county .

Full.Network 180 $875. $157,500.

Half.Network 90 $925. $83,250.

Quarter.Network 45 $975. $43,875.Prime Network Features.Transit.Shelters.located.in.and.surrounding.the.city’s.central.business.district.(upscale.retail,.financial,.entertain-ment,.office,.&.residential.areas .)

Full.Network 120 $1,750. $210,000.

Half.Network 60 $1,800. $108,000.

Quarter.Network 30 $1,875. $56,250.

78

Page 82: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: TRANSIT SHELTER NETWORKS EYES ON RATE CARD

Market / Network Name Network Size # of Faces

4-Week Rate per Face

Total 4-Week Rate

San Francisco Bay Area - San Francisco Bay Area General.Market.Network.Features.Transit.Shelters.located.throughout.the.entire.city/county .

Full.Network 560 $700. $392,000.

Half.Network 280 $750. $210,000.

Quarter.Network 140 $800. $112,000.Prime Network Features.Transit.Shelters.located.in.and.surrounding.the.city’s.central.business.district.(upscale.retail,.financial,.entertain-ment,.office,.&.residential.areas .)

Full.Network 264 $900. $237,600.

Half.Network 132 $1,000. $132,000.

Quarter.Network 66 $1,100. $72,600.

San Francisco Bay Area - San Jose / Silicon Valley General.Market.Network.Features.Transit.Shelters.located.throughout.the.entire.city/county .

Full.Network 100 $600. $60,000.

Half.Network 50 $700. $35,000.

Quarter.Network 25 $800. $20,000.Prime Network Features.Transit.Shelters.located.in.and.surrounding.the.city’s.central.business.district.(upscale.retail,.financial,.entertain-ment,.office,.&.residential.areas .)

Full.Network 48 $700. $33,600.

Half.Network 24 $800. $19,200.

Quarter.Network 12 $900. $10,800.

79

Page 83: Eyes on Rate Card

visit.our.website:.clearchanneloutdoor .com

CLEAR.CHANNEL.OUTDOOR.2010 :: EYES ON RATE CARD

Page 84: Eyes on Rate Card

2010 :: EYES ON RATE CARD

BUS / TRANSIT2010 All Divisions Space Only Bus / Transit Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice .. • Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details ... •..All.advertising.subject.to.approval.by.Clear.Channel.Outdoor.&.local.transit.authorities .

Market / Display TypeFull #

of Faces

Full 4-Week Rate per

FaceHalf #

of Faces

Half 4-Week Rate per

FaceQuarter # of Faces

Quarter 4-Week Rate per

FaceSingle Faces

Single 4-Week Rate per

Face

Daytona Beach/Melbourne - Daytona/Volusia-Orl DMAFull.Back n/a n/a 20 $600 10 $650 1 $1,000

Full.Side.Wrap n/a n/a n/a n/a 10 $1,400 1 $2,800

Full.Wrap. n/a n/a n/a n/a 10 $3,500 1 $5,000

Interior.Transit.Card. 40 $50 n/a n/a n/a n/a n/a n/a

King. 40 $260 20 $300 10 $350 1 $600

King.Kong n/a n/a n/a n/a 10 $950 1 $2,000

Daytona Beach/Melbourne - Melbourne/Brevard-Orl DMAFull.Back n/a n/a 20 $1,100 10 $1,100 1 $1,600

Full.Side.Wrap. n/a n/a n/a n/a 10 $1,500 1 $2,000

Full.Wrap. n/a n/a n/a n/a 10 $2,500 1 $3,000

Interior.Transit.Card. 40 $50 n/a n/a n/a n/a n/a n/a

King. 40 $400 20 $400 10 $400 1 $1,100

King.Kong n/a n/a n/a n/a 10 $1,100 1 $1,300

Fort Smith - Northwest AR MetroFull.Back 8 $500 4 $600 2 $650 1 $750

Full.Side.Wrap. 8 $600 4 $700 2 $700 1 $800

Full.Wrap 8 $1,500 4 $1,750 2 $2,000 1 $2,250

Half.Back. 8 $400 4 $450 2 $550 1 $650

Half.Side.Wrap 8 $500 4 $600 2 $700 1 $750

IndianapolisFull.Side.Wrap. n/a n/a n/a n/a n/a n/a 1 $1,800

Full.Wrap n/a n/a n/a n/a n/a n/a 1 $4,500

Interior.Transit.Card 260 $30 130 $35 65 $40 n/a n/a

King. 130 $360 65 $400 33 $420 n/a n/a

King.Kong n/a n/a n/a n/a n/a n/a 1 $1,800

Queen. n/a n/a n/a n/a 33 $290 n/a n/a

Taillight.Display 130 $280 65 $320 33 $340 n/a n/a

81

Page 85: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: BUS / TRANSIT EYES ON RATE CARD

Market / Display TypeFull #

of Faces

Full 4-Week Rate per

FaceHalf #

of Faces

Half 4-Week Rate per

FaceQuarter # of Faces

Quarter 4-Week Rate per

FaceSingle Faces

Single 4-Week Rate per

Face

MilwaukeeFull.Back 1 $750

Full.Wrap 12 $2,000 6 $2,000 3 $2,000 1 $2,000

Half.Back. 25 $450 10 $500 5 $550 1 $550

Headlight.Display. 220 $30 110 $40 55 $50 1 $75

Interior.Transit.Card. 220 $20 110 $30 55 $35 1 $50

King. 220 $350 110 $400 55 $450 1 $500

King.Kong. 24 $850 12 $950 6 $1,000 1 $1,000

Super.King. 25 $500 10 $600 5 $750 1 $750

Taillight.Display. 220 $250 110 $300 55 $350 1 $400

PhoenixFull.Back 1 $2,000 n/a n/a n/a n/a 1 $2,000

Full.Wrap. 1 $5,000 n/a n/a n/a n/a 1 $5,000

Interior.Transit.Card 800 $20 400 $23 200 $25 1 $100

King. 340 $450 170 $475 85 $500 1 $600

King.Kong 1 $2,000 n/a n/a n/a n/a 1 $2,000

Queen 400 $350 200 $375 100 $400 1 $500

Taillight.Display 340 $400 170 $425 85 $450 1 $550

SacramentoHalf.Back. n/a n/a n/a n/a n/a n/a 1 $625

Interior.Transit.Card 400 $20 200 $20 100 $20 1 $20

King. 200 $475 100 $525 50 $550 1 $575

King.Kong. n/a n/a n/a n/a n/a n/a 1 $2,000

Queen n/a n/a n/a n/a n/a n/a 1 $525

Super.King 100 $550 50 $600 25 $625 1 $650

Taillight.Display. 200 $350 100 $400 50 $425 1 $425

San.AntonioFull.Side.Wrap 32 $2,000 16 $2,200 8 $2,400 1 $2,600

Full.Wrap. 20 $3,400 10 $3,600 5 $3,800 1 $4,000

Interior.Transit.Card 400 $20 200 $25 100 $30 1 $40

King. 260 $175 130 $195 65 $215 1 $450

King.Kong 32 $1,000 16 $1,200 8 $1,400 1 $1,600

Kong 260 $375 130 $425 65 $475 1 $600

Queen. 260 $145 130 $165 65 $185 1 $350

Super.King. 260 $215 130 $240 65 $300 1 $550

San.DiegoFull.Back n/a n/a 60 $850 30 $850 n/a n/a

Full.Wrap n/a n/a n/a n/a n/a n/a 1 $8,500

King. n/a n/a 60 $450 30 $500 n/a n/a

Queen. n/a n/a 60 $350 30 $400 n/a n/a

Taillight.Display n/a n/a 60 $300 30 $350 n/a n/a

San.Francisco.Bay.AreaFull.Wrap n/a n/a n/a n/a n/a n/a 1 $5,500

King 160 $425 80 $450 40 $500 1 $600

King.Kong n/a n/a n/a n/a n/a n/a 1 $1,500

Queen. 56 $300 30 $325 15 $350 1 $450

Super.King 100 $500 50 $575 25 $600 1 $700

82

Page 86: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market / Display TypeFull #

of Faces

Full 4-Week Rate per

FaceHalf #

of Faces

Half 4-Week Rate per

FaceQuarter # of Faces

Quarter 4-Week Rate per

FaceSingle Faces

Single 4-Week Rate per

Face

Seattle.MetroplexFull.Back. n/a n/a n/a n/a n/a n/a 1 $800

King 320 $450 160 $450 80 $450 1 $450

Taillight.Display 320 $350 160 $350 80 $350 1 $350

Washington DC/Baltimore - Washington DCFull.Wrap n/a n/a n/a n/a n/a n/a 1 $2,500

Trolley. n/a n/a n/a n/a n/a n/a 1 $900..

2010 :: BUS / TRANSIT EYES ON RATE CARD

83

Page 87: Eyes on Rate Card

2010 :: EYES ON RATE CARD

MOBILE BILLBOARDS2010 All Divisions Space Only Mobile Billboards Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details .

AtlantaDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$850 $850 $850 $850 Paint.Charges ‘Simple.Copy’’ $800 N/A

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $800 N/A

$1,100 $1,100 $1,100 $1,100 Vinyl.Posting Posting.Self-adhesive $250 N/A

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $250 N/A

$5,000 $5,000 $5,000 $5,000 Snipe.Charge Posting TBD N/A

Extensions Height.Restrictions TBD N/A

Stem.Charge Drive.Time.Fee TBD N/A

Unscheduled.Hours TBD N/A

Out-of-hub.Travel Area.outside.of.Market TBD N/A

Parking.Charge TBD N/A

ChicagoDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$2,000 $1,500 $1,000 $850 Paint.Charges ‘Simple.Copy’’ $1,000 Both.Sides

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $1,000 Both.Sides

$3,000 $2,500 $2,000 $1,800 Vinyl.Posting Posting.Self-adhesive TBD N/A

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $100 200

$7,000 $5,500 $4,500 $4,000 Snipe.Charge Posting $50 100

Extensions Height.Restrictions TBD N/A

Stem.Charge Drive.Time.Fee TBD N/A

Unscheduled.Hours TBD N/A

Out-of-hub.Travel Area.outside.of.Market TBD N/A

Parking.Charge TBD N/A

ClevelandDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$850 $850 $850 $850 Paint.Charges ‘Simple.Copy’’ TBD N/A

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output TBD N/A

$1,100 $1,100 $1,100 $1,100 Vinyl.Posting Posting.Self-adhesive TBD N/A

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting TBD N/A

$3,800 $3,800 $3,800 $3,800 Snipe.Charge Posting TBD N/A

Extensions Height.Restrictions TBD N/A

Stem.Charge Drive.Time.Fee TBD N/A

Unscheduled.Hours TBD N/A

Out-of-hub.Travel Area.outside.of.Market TBD N/A

Parking.Charge TBD N/A

84

Page 88: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: MOBILE BILLBOARD EYES ON RATE CARD

Dallas/Fort WorthDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$900 $830 $800 $775 Paint.Charges ‘Simple.Copy’’ TBD N/A

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $450 Per.Side

$1,215 $1,160 $1,100 $1,075 Vinyl.Posting Posting.Self-adhesive $200 Per.Side

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $75 Per.Side

$3,500 $3,300 $3,100 $2,750 Snipe.Charge Posting $20 Per.Side

Extensions Height.Restrictions $24 Per.Sq ..Ft .

Stem.Charge Drive.Time.Fee $25 Per.Hour

Unscheduled.Hours $100 Per.Hour

Out-of-hub.Travel Area.outside.of.Market $1 Per.Mile

Parking.Charge TBD N/A

Los.AngelesDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$1,200 $1,070 $1,015 $975 Paint.Charges ‘Simple.Copy’’ $695 2.Sides

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $580 Per.Side

$1,460 $1,350 $1,300 $1,285 Vinyl.Posting Posting.Self-adhesive $465 Per.Vehicle

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $165 Per.Vehicle

$4,515 $4,310 $4,310 $4,100 Snipe.Charge Posting $27 Each

Extensions Height.Restrictions $32 Sq ..Ft .

Stem.Charge Drive.Time.Fee $32 Hour

Unscheduled.Hours $135 N/A

Out-of-hub.Travel Area.outside.of.Market $4 P.Mile+$25hr

Parking.Charge TBD N/A

MemphisDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$1,000 $940 $900 $850 Paint.Charges ‘Simple.Copy’’ TBD N/A

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $550 per.side

$1,475 $1,475 $1,400 $1,375 Vinyl.Posting Posting.Self-adhesive TBD N/A

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting TBD N/A

$4,100 $4,000 $3,900 $3,500 Snipe.Charge Posting $35 each.snipe

Extensions Height.Restrictions TBD N/A

Stem.Charge Drive.Time.Fee TBD N/A

Unscheduled.Hours TBD N/A

Out-of-hub.Travel Area.outside.of.Market TBD N/A

Parking.Charge TBD N/A

Miami/Ft. Lauderdale - MiamiDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$1,735 $1,435 $1,350 $1,155 Paint.Charges ‘Simple.Copy’’ $630 2.sides

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $525 per.side

$2,200 $2,000 $1,800 $1,600 Vinyl.Posting Posting.Self-adhesive $420 ea ..vehicle

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $105 ea ..vehicle

$7,000 $5,000 $4,500 $4,000 Snipe.Charge Posting $20 ea ..snipe

Extensions Height.Restrictions $24 sq ..ft .

Stem.Charge Drive.Time.Fee $25 p/hr .

Unscheduled.Hours TBD N/A

Out-of-hub.Travel Area.outside.of.Market $2 per.mile

Parking.Charge TBD N/A

85

Page 89: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: MOBILE BILLBOARD EYES ON RATE CARD

Miami/Ft. Lauderdale - Miami/Ft. LauderdaleDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$1,735 $1,435 $1,350 $1,155 Paint.Charges ‘Simple.Copy’’ $630 For.2.sides

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $525 Per.Side

$2,200 $2,000 $1,800 $1,600 Vinyl.Posting Posting.Self-adhesive $420 each.vehicle

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $105 each.vehicle

$7,000 $5,000 $4,500 $4,000 Snipe.Charge Posting $20 each.snipe

Extensions Height.Restrictions $24 per.sq.foot

Stem.Charge Drive.Time.Fee $25 per.hour

Unscheduled.Hours TBD N/A

Out-of-hub.Travel Area.outside.of.Market $2 per.mile

Parking.Charge TBD N/A

MilwaukeeDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$600 $600 $600 $600 Paint.Charges ‘Simple.Copy’’ $360 360

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output TBD N/A

$1,200 $1,200 $1,200 $1,200 Vinyl.Posting Posting.Self-adhesive $975 975

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $175 per.face

$4,000 $4,000 $4,000 $4,000 Snipe.Charge Posting $75 per.face

Extensions Height.Restrictions TBD N/A

Stem.Charge Drive.Time.Fee $90 per.hour

Unscheduled.Hours $90 per.hour

Out-of-hub.Travel Area.outside.of.Market $10 per.mile

Parking.Charge $500 per.day

PhoenixDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$1,250 $1,250 $1,250 $1,250 Paint.Charges ‘Simple.Copy’’ $800 2.sides

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $800 2.sides

$1,650 $1,650 $1,650 $1,650 Vinyl.Posting Posting.Self-adhesive $1,000 each.vehicle

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $100 each.vehicle

$5,250 $5,250 $5,250 $5,250 Snipe.Charge Posting $100 each.snipe

Extensions Height.Restrictions TBD N/A

Stem.Charge Drive.Time.Fee $25 hour

Unscheduled.Hours $100 hour

Out-of-hub.Travel Area.outside.of.Market $1 mile

Parking.Charge TBD N/A

San.DiegoDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$1,200 $1,070 $1,015 $975 Paint.Charges ‘Simple.Copy’’ $695 2.Sides

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $580 Per.Side

$1,460 $1,350 $1,300 $1,285 Vinyl.Posting Posting.Self-adhesive $465 Per.Vehicle

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $165 Per.Vehicle

$4,515 $4,310 $4,310 $4,100 Snipe.Charge Posting $27 Each

Extensions Height.Restrictions $32 Sq ..Ft

Stem.Charge Drive.Time.Fee $32 Hour

Unscheduled.Hours $135 N/A

Out-of-hub.Travel Area.outside.of.Market $4 P.Mile+$25hr

Parking.Charge TBD N/A

86

Page 90: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: MOBILE BILLBOARD EYES ON RATE CARD

TucsonDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$900 $800 $775 $750 Paint.Charges ‘Simple.Copy’’ $1,000 per.vehicle

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $1,000 per.vehicle

$1,240 $1,100 $1,070 $1,035 Vinyl.Posting Posting.Self-adhesive $580 install.only

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $118 per.vehicle

$3,950 $3,500 $3,400 $3,285 Snipe.Charge Posting $118 per.snipe

Extensions Height.Restrictions TBD N/A

Stem.Charge Drive.Time.Fee $35 per.hour

Unscheduled.Hours $118 per.hour

Out-of-hub.Travel Area.outside.of.Market $1 p/mile+$35hr

Parking.Charge TBD N/A

West.Palm.BeachDaily Rates 1.Day 2.Days 3.Days 4.Days Additional Charges

$1,735 $1,435 $1,350 $1,155 Paint.Charges ‘Simple.Copy’’ $630 for.2.sides

Daily Holiday Rates 1.Day 2.Days 3.Days 4.Days Digital.Painting 4/C.digital.Output $525 per.side

$2,200 $2,000 $1,800 $1,600 Vinyl.Posting Posting.Self-adhesive $420 each.vehicle

Weekly Rates 1.Wk 4.Wks 12.Wks 24.Wks Reposting $105 each.vehicle

$7,000 $5,000 $4,500 $4,000 Snipe.Charge Posting $20 each.snipe

Extensions Height.Restrictions $24 per.sq.ft

Stem.Charge Drive.Time.Fee $25 per.hour

Unscheduled.Hours TBD N/A

Out-of-hub.Travel Area.outside.of.Market $2 per.mile

Parking.Charge TBD N/A

87

Page 91: Eyes on Rate Card

2010 :: EYES ON RATE CARD

BOSTON TRANSIT STATIONS2010 All Divisions Space Only Commuter Rail Station / Transit Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice .. •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details .

World Trade Center, Courthouse, South & Airport Stations

PackagesNumber of Units

per PackageNumber of Packages 4-Week Package Rate

Line.Domination*. 1 $150,000

100%.of.all.products

Rate.Card.Value.=.$201,500

Spectacular .1 $63,500

16’.h.x.12’.w.Sky.Mural.Banner 1

35’.h.x.10’.w.Vinyl.Wall.Display 1

10’.h.x.10’.w.Backlit.Display. 3

10’.h.x.40’.w.Backlit.Spectacular 2

42”.Digital.Screen.Network. 1.space.in.rotation

Platform 2 $43,000

4’.h.x.6’.w.Backlit.Dioramas. 3

6’.h.x.4’.w.Backlit.Dioramas. 2

6’.h.x.11’.w.Backlit.Dioramas. 7

6’.h.x.4’.w.Backlit.Column.Display. 6

42”.Digital.Screen.Network. 1.space.in.rotation

Concourse 2 $25,500

6’.h.x.4’.w.Free.Standing.Display. 7

6’.h.x.4’.w.Backlit.Column.Display. 4

42”.Digital.Screen.Network. 1.space.in.rotation

* Line Domination package may pre-empt all other packages if purchased a minimum of 90 days in advance.

88

Page 92: Eyes on Rate Card

Package Rates:

.Including.Production. $210,000. $130,000. $69,000. $52,000.

.Space.Only. $175,000. $106,000. $58,000. $41,500.

Package Includes:

Citigroup/Ogilvie

Backlit.8-Sheet.Diorama 4 2 1 2Concourse.Diorama 6 4 2King-Size.Diorama 4 2 1 2Large.Pedestrian.Bridge.Display 1 1 1Platform.Diorama 16 8 8Scrolling.Vertical.Diorama 27 15Small.Pedestrian.Bridge.Display 1

LaSalle Street Station

Concourse.Diorama 4 2 2Platform.Diorama 3 2 1

Millennium.Station

Concourse.Diorama 6 4 2 1

Union.Station

Backlit.8-Sheet.Diorama 4 2 1 2Concourse.Diorama 12 8 6 3Escalator.Diorama 2 2 1 1Platform.Diorama 15 10 8Scrolling.Vertical.Diorama 9 3

Individual Display Rates: Citicorp/Ogilvie Trainshed LaSalle Street Station Millennium Station Union Station

Backlit.30-Sheet.Diorama $27,500Backlit.8-Sheet.Diorama $5,650 $5,650Clock.Display $2,250 $2,250 $4,500Concourse.Diorama $1,800 $1,800 $1,800 $1,800Concourse/Platform.Diorama $1,425 $1,425 $1,425 $1,425Double.Diorama $3,600 $3,600 $3,600Escalator.Diorama $12,000 $5,500Floor.Displays $20,000 $10,000 $20,000Great.Hall.Banner $24,475King-Size.Diorama $5,650Large.Pedestrian.Bridge.Display $5,650Metra.Digital $6,500NW.Overhead.Banner $60,000Platform.Diorama $1,050 $1,050 $1,050 $1,050Scrolling.Vertical.Diorama $1,500 $1,500Side.Banner $15,000Small.Pedestrian.Bridge.Display $2,250Spectacular.Banner $10,150Wall/Beam.Wrap $35,000

2010 :: EYES ON RATE CARD

CHICAGO METRA2010 All Divisions Space Only Commuter Rail Station / Transit Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice .. •. Space.subject.to.availability ... •. Select.impression.distribution.is.priced.higher .. •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details .

Downtown / Suburban Metra

89

Page 93: Eyes on Rate Card

1-Sheet Poster Face Rates Full Service Half Service Quarter Service

# of Displays 300 150 75

4 weeks $150 $45,000 $22,500 $11,250

12 weeks $140 $42,000 $21,000 $10,500

24 weeks $130 $39,000 $19,500 $9,750

52 weeks $120 $36,000 $18,000 $9,000

2-Sheet Poster Face Rates Full Service Half Service Quarter Service

# of Displays 300 150 75

4 weeks $225 $67,500 $33,750 $16,875

12 weeks $215 $64,500 $32,250 $16,125

24 weeks $200 $60,000 $30,000 $15,000

52 weeks $185 $55,500 $27,750 $13,875

Car Card Face Rates Full Service Half Service Quarter Service

# of Displays 880 440 220

4 weeks $75 $66,000 $33,000 $16,500

12 weeks $70 $61,600 $30,800 $15,400

24 weeks $65 $57,200 $28,600 $14,300

52 weeks $60 $52,800 $26,400 $13,200

King-Size Poster Face Rates Full Service Half Service Quarter Service

# of Displays 300 150 75

4 weeks $575 $172,500 $86,250 $43,125

12 weeks $570 $171,000 $85,500 $42,750

24 weeks $530 $159,000 $79,500 $39,750

52 weeks $490 $147,000 $73,500 $36,750

Jumbo King Poster Face Rates Full Service Half Service Quarter Service

# of Displays 300 150 75

4 weeks $575 $172,500 $86,250 $43,125

12 weeks $570 $171,000 $85,500 $42,750

24 weeks $530 $159,000 $79,500 $39,750

52 weeks $490 $147,000 $73,500 $36,750

Train Wrap Face Rates Full Service Half Service Quarter Service

# of Displays 3 2 1

4 weeks $65,000 $195,000 $130,000 $65,000

12 weeks $60,000 $180,000 $120,000 $60,000

24 weeks $55,000 $165,000 $110,000 $55,000

52 weeks $50,000 $150,000 $100,000 $50,000

2010 :: EYES ON RATE CARD

CHICAGO METRA2010 All Divisions Space Only Commuter Rail Station / Transit Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice .. •. Space.subject.to.availability ... •. Select.impression.distribution.is.priced.higher .. •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details .

Chicago / Suburban Metra

90

Page 94: Eyes on Rate Card

2010 :: EYES ON RATE CARD

MILWAUKEE AMTRAK2010 Rates (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice .. •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Representative.for.additional.details .

Products Units Available 4 Week Rate

4'.x.6'.Backlit 10 .$800.

6'.x.12'.Wall.Spectacular 1 .$1,500.

7'.x.24'.Wall.Spectacular 1 .$1,800.

10'.x.20'.Wall.Spectacular 1 .$2,000.

91

Page 95: Eyes on Rate Card

2010 :: EYES ON RATE CARD

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ... •. Space.subject.to.availability ... •. Rates.do.not.include.production.costs ... •..Alcohol.and.tobacco.advertising.is.not.permitted.on.mall.displays .. •. Pricing.for.specialty.programs.is.available.upon.request .

MALLS2010 Rates (NET)

Program Dates Unit Description 4 Week Investment / Unit

January.-.October. Backlit.Displays. $1,000

January.-.October. Specialty.Mall.Backlit.Displays. $1,650

January.-.October. Sky.Murals. $13,500

November.-.December. Backlit.Display. $1,300

November.-.December. Specialty.Mall.Backlit.Display. $1,950

November.-.December. Sky.Murals. $18,500

92

Page 96: Eyes on Rate Card

2010 :: EYES ON RATE CARD :: HISPANIC

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..Permanent bulletin rates available upon request.... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

BULLETINS2010 All Divisions Space Only Bulletin Allotments (NET)

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

MULTI-CULTURAL :: Hispanic

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Atlanta100 8 $3,200 $25,600

75 6 $3,200 $19,200

50 4 $3,200 $12,800

25 2 $3,200 $6,400

20 2 $3,200 $6,400

15 1 $3,200 $3,200

10 1 $3,200 $3,200

5 1 $3,200 $3,200

Chicago100 33 $5,000 $165,000

75 25 $5,500 $137,500

50 17 $5,800 $98,600

25 8 $6,000 $48,000

20 7 $6,250 $43,750

15 5 $6,500 $32,500

10 3 $6,750 $20,250

5 2 $6,900 $13,800

Columbus100 1 $2,415 $2,415

75 1 $2,415 $2,415

50 1 $2,415 $2,415

25 1 $2,415 $2,415

20 1 $2,415 $2,415

15 1 $2,415 $2,415

10 1 $2,415 $2,415

5 1 $2,415 $2,415

93

Page 97: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Dallas/Fort Worth - Dallas100 7 $6,500 $45,500

75 5 $7,000 $35,000

50 4 $7,500 $30,000

25 2 $8,000 $16,000

20 1 $8,000 $8,000

15 1 $8,000 $8,000

10 1 $8,000 $8,000

5 1 $8,000 $8,000

Dallas/Fort Worth - Dallas/Fort Worth100 10 $6,500 $65,000

75 8 $7,000 $56,000

50 5 $7,500 $37,500

25 3 $8,000 $24,000

20 2 $8,000 $16,000

15 2 $8,000 $16,000

10 1 $8,000 $8,000

5 1 $8,000 $8,000

Dallas/Fort Worth - Fort Worth100 5 $6,890 $34,450

75 4 $7,420 $29,680

50 3 $7,950 $23,850

25 1 $8,480 $8,480

20 1 $8,480 $8,480

15 1 $8,480 $8,480

10 1 $8,480 $8,480

5 1 $8,480 $8,480

El Paso100 10 $3,100 $31,000

75 8 $3,400 $27,200

50 5 $3,700 $18,500

25 3 $4,100 $12,300

20 2 $4,500 $9,000

15 2 $4,500 $9,000

10 1 $4,500 $4,500

5 1 $4,500 $4,500

Houston100 9 $5,300 $47,700

75 7 $5,800 $40,600

50 5 $6,000 $30,000

25 2 $6,300 $12,600

20 2 $6,800 $13,600

15 1 $6,800 $6,800

10 1 $6,800 $6,800

5 1 $6,800 $6,800

2010 :: BULLETIN EYES ON RATE CARD :: HISPANIC

94

Page 98: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: BULLETIN EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Las Vegas100 10 $2,300 $23,000

75 8 $2,400 $19,200

50 5 $2,500 $12,500

25 3 $2,700 $8,100

20 2 $2,749 $5,498

15 2 $2,749 $5,498

10 1 $2,749 $2,749

5 1 $2,749 $2,749

Los Angeles100 88 $7,850 $690,800

75 66 $7,850 $518,100

50 44 $7,850 $345,400

25 22 $7,850 $172,700

20 18 $7,850 $141,300

15 13 $7,850 $102,050

10 9 $7,850 $70,650

5 4 $7,850 $31,400

Miami/Ft. Lauderdale - Market Ft. Lauderdale100 4 $4,800 $19,200

75 3 $5,700 $17,100

50 2 $6,100 $12,200

25 1 $6,800 $6,800

20 1 $6,800 $6,800

15 1 $6,800 $6,800

10 1 $6,800 $6,800

5 1 $6,800 $6,800

Miami/Ft. Lauderdale - Miami100 21 $4,800 $100,800

75 16 $5,700 $91,200

50 11 $6,100 $67,100

25 5 $6,800 $34,000

20 4 $6,800 $27,200

15 3 $6,800 $20,400

10 2 $6,900 $13,800

5 1 $7,300 $7,300

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 25 $4,800 $120,000

75 19 $5,700 $108,300

50 13 $6,100 $79,300

25 6 $6,800 $40,800

20 5 $6,800 $34,000

15 4 $6,800 $27,200

10 3 $6,900 $20,700

5 1 $7,300 $7,300

95

Page 99: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

New York - New York100 39 $18,834 $734,508

75 30 $18,834 $565,007

50 20 $18,834 $376,671

25 11 $18,921 $208,132

20 9 $19,034 $171,310

15 7 $19,148 $134,034

10 5 $19,266 $96,331

5 3 $19,379 $58,138

New York - New York City100 28 $25,147 $704,129

75 21 $25,173 $528,637

50 15 $25,199 $377,984

25 7 $25,225 $176,573

20 6 $25,261 $151,565

15 5 $25,287 $126,433

10 4 $25,312 $101,249

5 2 $25,338 $50,676

New York - New York Suburbs100 9 $13,637 $122,735

75 7 $13,694 $95,857

50 5 $13,694 $68,469

25 3 $13,843 $41,530

20 2 $13,843 $27,686

15 2 $13,843 $27,686

10 2 $13,843 $27,686

5 2 $13,843 $27,686

New York - Northern New Jersey100 10 $7,983 $79,825

75 8 $8,302 $66,414

50 6 $8,745 $52,468

25 3 $9,775 $29,324

20 3 $9,965 $29,896

15 2 $10,341 $20,682

10 2 $10,341 $20,682

5 2 $10,341 $20,682

Orlando100 8 $3,800 $30,400

75 6 $4,000 $24,000

50 4 $4,275 $17,100

25 2 $4,500 $9,000

20 2 $4,800 $9,600

15 1 $4,800 $4,800

10 1 $4,800 $4,800

5 1 $4,800 $4,800

2010 :: BULLETIN EYES ON RATE CARD :: HISPANIC

96

Page 100: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: BULLETIN EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Philadelphia DMA100

Please.contact.market.for.specific.details,.availability.and.rates .75

50

25 2 $7,200 $14,400

20 2 $7,200 $14,400

15 1 $7,350 $7,350

10 1 $7,350 $7,350

5 1 $7,350 $7,350

Phoenix100 22 $4,000 $88,000

75 17 $4,000 $68,000

50 11 $4,000 $44,000

25 6 $4,250 $25,500

20 4 $4,250 $17,000

15 3 $4,500 $13,500

10 2 $4,500 $9,000

5 1 $4,500 $4,500

Reno - Reno Metro100 1 $4,207 $4,207

75 1 $4,207 $4,207

50 1 $4,207 $4,207

25 1 $4,207 $4,207

20 1 $4,207 $4,207

15 1 $4,207 $4,207

10 1 $4,207 $4,207

5 1 $4,207 $4,207

Sacramento100 Please.contact.market.for.specific.details,.availability.and.rates .

75 3 $10,000 $30,000

50 2 $10,000 $20,000

25 1 $10,000 $10,000

20 1 $10,000 $10,000

15 1 $10,000 $10,000

10 1 $10,000 $10,000

5 1 $10,000 $10,000

San Antonio100 10 $3,600 $36,000

75 8 $3,800 $30,400

50 5 $4,000 $20,000

25 3 $4,250 $12,750

20 2 $4,400 $8,800

15 2 $4,400 $8,800

10 1 $4,400 $4,400

5 1 $4,400 $4,400

97

Page 101: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

San Diego100 8 $9,200 $73,600

75 6 $9,200 $55,200

50 4 $9,200 $36,800

25 2 $9,200 $18,400

20 2 $9,200 $18,400

15 1 $9,200 $9,200

10 1 $9,200 $9,200

5 1 $9,200 $9,200

San Francisco Bay Area100 17 $6,500 $110,500

75 13 $7,000 $91,000

50 9 $7,500 $67,500

25 4 $7,800 $31,200

20 3 $7,900 $23,700

15 3 $7,900 $23,700

10 2 $7,900 $15,800

5 1 $7,900 $7,900

Tampa Bay100 5 $2,960 $14,800

75 4 $3,228 $12,912

50 3 $3,278 $9,834

25 1 $3,450 $3,450

20 1 $3,600 $3,600

15 1 $3,600 $3,600

10 1 $3,600 $3,600

5 1 $3,600 $3,600

Tucson100 13 $2,600 $33,800

75 10 $2,800 $28,000

50 7 $2,900 $20,300

25 3 $3,100 $9,300

20 3 $3,100 $9,300

15 2 $3,100 $6,200

10 1 $3,200 $3,200

5 1 $3,200 $3,200

West Palm Beach100 4 $4,800 $19,200

75 3 $5,700 $17,100

50 2 $6,100 $12,200

25 1 $6,800 $6,800

20 1 $6,800 $6,800

15 1 $6,800 $6,800

10 1 $6,800 $6,800

5 1 $6,800 $6,800..

2010 :: BULLETIN EYES ON RATE CARD :: HISPANIC

98

Page 102: Eyes on Rate Card

POSTERS2010 All Divisions Space Only Poster Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details ..

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Albuquerque100 7 6 13 $510. $6,630.

75 5 5 10 $535. $5,350.

50 4 3 7 $585. $4,095.

25 2 2 4 $620. $2,480.

Atlanta100 2 14 16 $640. $10,240.

75 2 11 13 $670. $8,710.

50 1 7 8 $725. $5,800.

25 1 4 5 $830. $4,150.

Boston100 5 19 24 $950. $22,800.

75 4 14 18 $950. $17,100.

50 3 10 13 $1,300. $16,900.

25 1 5 6 $1,600. $9,600.

Chicago100 10 56 66 $725. $47,850.

75 8 42 50 $750. $37,500.

50 5 28 33 $775. $25,575.

25 3 14 17 $800. $13,600.

Columbus100 1 1 2 $741. $1,482.

75 1 1 2 $741. $1,482.

50 1 1 2 $741. $1,482.

25 1 1 2 $741. $1,482.

MULTI-CULTURAL :: Hispanic

2010 :: EYES ON RATE CARD :: HISPANIC

99

Page 103: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Dallas/Fort Worth - Dallas100 4 39 43 $795. $34,185.

75 3 29 32 $822. $26,304.

50 2 20 22 $848. $18,656.

25 1 10 11 $875. $9,625.

Dallas/Fort Worth - Dallas/Fort Worth100 4 59 63 $795. $50,085.

75 3 44 47 $822. $38,634.

50 2 30 32 $848. $27,136.

25 1 15 16 $875. $14,000.

Dallas/Fort Worth - Fort Worth100 1 21 22 $795. $17,490.

75 1 16 17 $821. $13,957.

50 1 11 12 $848. $10,176.

25 1 5 6 $875. $5,250.

El Paso100 20 22 42 $590. $24,780.

75 15 17 32 $630. $20,160.

50 10 11 21 $650. $13,650.

25 5 6 11 $665. $7,315.

Houston100 16 66 82 $765. $62,730.

75 12 50 62 $790. $48,980.

50 8 33 41 $820. $33,620.

25 4 17 21 $840. $17,640.

Indianapolis100 1 2 3 $950. $2,850.

75 1 2 3 $950. $2,850.

50 1 1 2 $950. $1,900.

25 1 1 2 $950. $1,900.

Jacksonville100 1 2 3 $750. $2,250.

75 1 2 3 $800. $2,400.

50 1 1 2 $850. $1,700.

25 1 1 2 $900. $1,800.

Las Vegas100 4 9 13 $690. $8,970.

75 3 7 10 $695. $6,950.

50 2 5 7 $700. $4,900.

25 1 2 3 $705. $2,115.

Los Angeles100 9 230 239 $750. $179,250.

75 7 173 180 $750. $135,000.

50 5 115 120 $750. $90,000.

25 2 58 60 $750. $45,000.

100

Page 104: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Miami/Ft. Lauderdale - Ft. Lauderdale100 3 10 13 $900. $11,700.

75 2 8 10 $900. $9,000.

50 2 5 7 $900. $6,300.

25 1 3 4 $900. $3,600.

Miami/Ft. Lauderdale - Miami100 9 46 55 $900. $49,500.

75 7 35 42 $900. $37,800.

50 5 23 28 $900. $25,200.

25 2 12 14 $900. $12,600.

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 12 56 68 $900. $61,200.

75 9 42 51 $900. $45,900.

50 6 28 34 $900. $30,600.

25 3 14 17 $900. $15,300.

Milwaukee100 2 6 8 $675. $5,400.

75 2 5 7 $700. $4,900.

50 1 3 4 $750. $3,000.

25 1 2 3 $775. $2,325.

New York - New York Suburbs100 9 10 19 $1,159. $22,016.

75 7 8 15 $1,215. $18,231.

50 5 5 10 $1,277. $12,772.

25 2 3 5 $1,329. $6,644.

Orlando100 6 6 12 $900. $10,800.

75 5 5 10 $1,070. $10,700.

50 3 3 6 $1,125. $6,750.

25 2 2 4 $1,185. $4,740.

Philadelphia DMA100 9 13 22 $665. $14,630.

75 7 10 17 $690. $11,730.

50 5 7 12 $720. $8,640.

25 2 3 5 $740. $3,700.

Reno Metro100 2 2 4 $915. $3,660.

75 2 2 4 $915. $3,660.

50 1 1 2 $915. $1,830.

25 1 1 2 $915. $1,830.

Sacramento100 3 9 12 $1,875. $22,500.

75 2 7 9 $1,875. $16,875.

50 2 5 7 $1,875. $13,125.

25 1 2 3 $1,875. $5,625.

101

Page 105: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

San Antonio100 15 33 48 $500. $24,000.

75 11 25 36 $525. $18,900.

50 8 17 25 $550. $13,750.

25 4 8 12 $575. $6,900.

San Diego100 5 25 30 $750. $22,500.

75 4 19 23 $750. $17,250.

50 3 13 16 $750. $12,000.

25 1 6 7 $750. $5,250.

San Francisco Bay Area100 8 57 65 $1,010. $65,650.

75 6 43 49 $1,010. $49,490.

50 4 29 33 $1,010. $33,330.

25 2 14 16 $1,010. $16,160.

Seattle - Seattle100 2 5 7 $1,150. $8,050.

75 2 4 6 $1,150. $6,900.

50 1 3 4 $1,150. $4,600.

25 1 1 2 $1,150. $2,300.

Seattle - Seattle Metroplex100 2 8 10 $1,150. $11,500.

75 2 6 8 $1,150. $9,200.

50 1 4 5 $1,150. $5,750.

25 1 2 3 $1,150. $3,450.

Seattle - Tacoma100 1 2 3 $1,150. $3,450.

75 1 2 3 $1,150. $3,450.

50 1 1 2 $1,150. $2,300.

25 1 1 2 $1,150. $2,300.

Tampa Bay100 4 47 51 $650. $33,150.

75 3 35 38 $690. $26,220.

50 2 24 26 $725. $18,850.

25 1 12 13 $765. $9,945.

Tucson100 8 9 17 $795. $13,515.

75 6 7 13 $680. $8,840.

50 4 5 9 $710. $6,390.

25 2 2 4 $740. $2,960.

West Palm Beach100 1 5 6 $900. $5,400.

75 1 4 5 $900. $4,500.

50 1 3 4 $900. $3,600.

25 1 1 2 $900. $1,800.

.

102

Page 106: Eyes on Rate Card

JUNIOR POSTERS2010 All Divisions Space Only Junior Poster Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Chicago100 124 0 124 $130. $16,120.

75 93 0 93 $150. $13,950.

50 62 0 62 $175. $10,850.

25 31 0 31 $180. $5,580.

Columbus100 3 0 3 $125. $375.

75 2 0 2 $125. $250.

50 2 0 2 $125. $250.

25 1 0 1 $150. $150.

Dallas/Fort Worth - Dallas100 96 0 96 $232. $22,272.

75 72 0 72 $258. $18,576.

50 48 0 48 $283. $13,584.

25 24 0 24 $309. $7,416.

Dallas/Fort Worth - Dallas/Fort Worth100 130 0 130 $232. $30,160.

75 98 0 98 $258. $25,284.

50 65 0 65 $283. $18,395.

25 33 0 33 $309. $10,197.

Dallas/Fort Worth - Fort Worth100 39 0 39 $232. $9,048.

75 29 0 29 $258. $7,482.

50 20 0 20 $283. $5,660.

25 10 0 10 $309. $3,090.

MULTI-CULTURAL :: Hispanic

2010 :: EYES ON RATE CARD :: HISPANIC

103

Page 107: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

El Paso100 48 0 48 $165. $7,920.

75 36 0 36 $170. $6,120.

50 24 0 24 $175. $4,200.

25 12 0 12 $200. $2,400.

Houston100 44 0 44 $255. $11,220.

75 33 0 33 $280. $9,240.

50 22 0 22 $310. $6,820.

25 11 0 11 $330. $3,630.

Miami/Ft. Lauderdale - Ft. Lauderdale100 3 0 3 $250. $750.

75 2 0 2 $250. $500.

50 2 0 2 $250. $500.

25 1 0 1 $250. $250.

Miami/Ft. Lauderdale - Miami100 14 0 14 $250. $3,500.

75 11 0 11 $250. $2,750.

50 7 0 7 $250. $1,750.

25 4 0 4 $250. $1,000.

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 17 0 17 $250. $4,250.

75 13 0 13 $250. $3,250.

50 9 0 9 $250. $2,250.

25 4 0 4 $250. $1,000.

Milwaukee100 11 0 11 $150. $1,650.

75 8 0 8 $165. $1,320.

50 6 0 6 $175. $1,050.

25 3 0 3 $180. $540.

San Antonio100 97 0 97 $115. $11,155.

75 73 0 73 $140. $10,220.

50 49 0 49 $165. $8,085.

25 24 0 24 $190. $4,560.

San Francisco Bay Area100 48 0 48 $210. $10,080.

75 36 0 36 $210. $7,560.

50 24 0 24 $210. $5,040.

25 12 0 12 $210. $2,520.

Tucson100 24 0 24 $130. $3,120.

75 18 0 18 $150. $2,700.

50 12 0 12 $170. $2,040.

25 6 0 6 $190. $1,140.

104

Page 108: Eyes on Rate Card

TRANSIT SHELTERS2010 All Divisions Space Only Transit Shelter Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Los Angeles100 23 187 210 $650. $136,500.

75 17 140 157 $650. $102,050.

50 12 94 106 $650. $68,900.

25 6 47 53 $650. $34,450.

Miami/Ft. Lauderdale - Ft. Lauderdale100 1 4 5 $500. $2,500.

75 1 3 4 $500. $2,000.

50 1 2 3 $500. $1,500.

25 1 1 2 $500. $1,000.

Miami/Ft. Lauderdale - Miami100 18 9 27 $500. $13,500.

75 14 7 21 $500. $10,500.

50 9 5 14 $500. $7,000.

25 5 2 7 $500. $3,500.

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 19 13 32 $500. $16,000.

75 14 10 24 $500. $12,000.

50 10 7 17 $500. $8,500.

25 5 3 8 $500. $4,000.

Milwaukee100 6 0 6 $500. $3,000.

75 5 0 5 $550. $2,750.

50 3 0 3 $600. $1,800.

25 2 0 2 $650. $1,300.

MULTI-CULTURAL :: Hispanic

2010 :: EYES ON RATE CARD :: HISPANIC

105

Page 109: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: TRANSIT SHELTER EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

New York - New York Suburbs100 1 11 12 $891. $10,691.

75 1 8 9 $922. $8,297.

50 1 6 7 $958. $6,705.

25 1 3 4 $994. $3,976.

Washington DC/Baltimore - Washington DC100 14 9 23 $1,275. $29,325.

75 11 7 18 $1,325. $23,850.

50 7 5 12 $1,400. $16,800.

25 4 2 6 $1,500. $9,000.

106

Page 110: Eyes on Rate Card

POSTERS / TRANSIT SHELTERS2010 All Divisions Space Only Posters / Transit Shelters Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level

# of Transit Shelters

# of Posters

Total Faces

4-Week Rate / Face

Total 4-Week

Rate

Milwaukee100 3 4 7 $675 $4,725

75 2 3 5 $720 $3,600

50 2 2 4 $750 $3,000

25 1 1 2 $800 $1,600

MULTI-CULTURAL :: Hispanic

2010 :: EYES ON RATE CARD :: HISPANIC

107

Page 111: Eyes on Rate Card

PREMIERE PANELS©

2010 All Divisions Space Only Premiere Panels© Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

El Paso100 14 15 29 $635 $18,415

75 11 11 22 $675 $14,850

50 7 8 15 $695 $10,425

25 4 4 8 $730 $5,840

Miami/Ft. Lauderdale - Ft. Lauderdale100 3 10 13 $1,100 $14,300

75 2 8 10 $1,200 $12,000

50 2 5 7 $1,300 $9,100

25 1 3 4 $1,550 $6,200

Miami/Ft. Lauderdale - Miami100 9 46 55 $1,100 $60,500

75 7 35 42 $1,200 $50,400

50 5 23 28 $1,300 $36,400

25 2 12 14 $1,550 $21,700

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 12 56 68 $1,100 $74,800

75 9 42 51 $1,200 $61,200

50 6 28 34 $1,300 $44,200

25 3 14 17 $1,550 $26,350

Reno Metro100 2 2 4 $1,015 $4,060

75 2 2 4 $1,015 $4,060

50 1 1 2 $1,015 $2,030

25 1 1 2 $1,015 $2,030

MULTI-CULTURAL :: Hispanic

2010 :: EYES ON RATE CARD :: HISPANIC

108

Page 112: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD :: HISPANIC

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Sacramento100 3 9 12 $3,000 $36,000

75 2 7 9 $3,000 $27,000

50 2 5 7 $3,000 $21,000

25 1 2 3 $3,000 $9,000

San Antonio100 15 30 45 $1,000 $45,000

75 11 23 34 $1,000 $34,000

50 8 15 23 $1,100 $25,300

25 4 8 12 $1,200 $14,400

San Francisco Bay Area100 9 56 65 $2,000 $130,000

75 7 42 49 $2,000 $98,000

50 5 28 33 $2,000 $66,000

25 2 14 16 $2,000 $32,000

Tampa Bay100 4 47 51 $780 $39,780

75 3 35 38 $830 $31,540

50 2 24 26 $870 $22,620

25 1 12 13 $920 $11,960

West Palm Beach100 1 5 6 $1,100 $6,600

75 1 4 5 $1,200 $6,000

50 1 3 4 $1,300 $5,200

25 1 1 2 $1,550 $3,100..

109

Page 113: Eyes on Rate Card

BULLETINS2010 All Divisions Space Only Bulletin Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Atlanta100 34 $3,200 $108,800

75 26 $3,200 $83,200

50 17 $3,200 $54,400

25 9 $3,200 $28,800

20 7 $3,200 $22,400

15 5 $3,200 $16,000

10 3 $3,200 $9,600

5 2 $3,200 $6,400

Chicago100 29 $4,500 $130,500

75 22 $5,000 $110,000

50 15 $5,500 $82,500

25 7 $5,800 $40,600

20 6 $6,000 $36,000

15 4 $6,500 $26,000

10 3 $6,800 $20,400

5 1 $7,000 $7,000

Columbus100 6 $2,175 $13,050

75 5 $2,290 $11,450

50 4 $2,290 $9,160

25 2 $2,415 $4,830

20 2 $2,415 $4,830

15 2 $2,415 $4,830

10 2 $2,415 $4,830

5 2 $2,415 $4,830

MULTI-CULTURAL :: African American

2010 :: EYES ON RATE CARD :: AFRICAN AMERICAN

110

Page 114: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Dallas/Fort Worth - Dallas100 5 $6,760 $33,800

75 4 $7,280 $29,120

50 3 $7,800 $23,400

25 1 $8,320 $8,320

20 1 $8,320 $8,320

15 1 $8,320 $8,320

10 1 $8,320 $8,320

5 1 $8,320 $8,320

Dallas/Fort Worth - Dallas/Fort Worth100 7 $6,760 $47,320

75 5 $7,280 $36,400

50 4 $7,800 $31,200

25 2 $8,320 $16,640

20 1 $8,320 $8,320

15 1 $8,320 $8,320

10 1 $8,320 $8,320

5 1 $8,320 $8,320

Dallas/Fort Worth - Fort Worth100 3 $6,760 $20,280

75 2 $7,280 $14,560

50 2 $7,280 $14,560

25 1 $8,320 $8,320

20 1 $8,320 $8,320

15 1 $8,320 $8,320

10 1 $8,320 $8,320

5 1 $8,320 $8,320

El Paso100 2 $4,500 $9,000

75 2 $4,500 $9,000

50 1 $4,500 $4,500

25 1 $4,500 $4,500

20 1 $4,500 $4,500

15 1 $4,500 $4,500

10 1 $4,500 $4,500

5 1 $4,500 $4,500

Houston100 5 $5,300 $26,500

75 4 $5,800 $23,200

50 3 $6,000 $18,000

25 1 $6,300 $6,300

20 1 $6,800 $6,800

15 1 $6,800 $6,800

10 1 $6,800 $6,800

5 1 $6,800 $6,800

2010 :: BULLETIN EYES ON RATE CARD :: AFRICAN AMERICAN

111

Page 115: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Indianapolis100 5 $6,400 $32,000

75 4 $6,400 $25,600

50 3 $6,400 $19,200

25 1 $6,400 $6,400

20 1 $6,400 $6,400

15 1 $6,400 $6,400

10 1 $6,400 $6,400

5 1 $6,400 $6,400

Los Angeles100 21 $7,850 $164,850

75 16 $7,850 $125,600

50 11 $7,850 $86,350

25 5 $7,850 $39,250

20 4 $7,850 $31,400

15 3 $7,850 $23,550

10 2 $7,850 $15,700

5 1 $7,850 $7,850

Memphis100 9 $2,900 $26,100

75 7 $3,200 $22,400

50 5 $3,230 $16,150

25 2 $3,550 $7,100

20 2 $3,865 $7,730

15 1 $3,865 $3,865

10 1 $3,865 $3,865

5 1 $3,865 $3,865

Miami/Ft. Lauderdale - Ft. Lauderdale100 2 $2,600 $5,200

75 2 $2,800 $5,600

50 1 $3,000 $3,000

25 1 $3,000 $3,000

20 1 $3,000 $3,000

15 1 $3,000 $3,000

10 1 $3,000 $3,000

5 1 $3,000 $3,000

Miami/Ft. Lauderdale - Miami100 5 $2,600 $13,000

75 4 $2,800 $11,200

50 3 $3,000 $9,000

25 1 $3,000 $3,000

20 1 $3,000 $3,000

15 1 $3,000 $3,000

10 1 $3,000 $3,000

5 1 $3,000 $3,000

2010 :: BULLETIN EYES ON RATE CARD :: AFRICAN AMERICAN

112

Page 116: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 7 $2,600 $18,200

75 5 $2,800 $14,000

50 4 $3,000 $12,000

25 2 $3,000 $6,000

20 1 $3,000 $3,000

15 1 $3,000 $3,000

10 1 $3,000 $3,000

5 1 $3,000 $3,000

New York - New York100 35 $15,811 $553,368

75 27 $15,811 $426,884

50 18 $15,811 $284,589

25 9 $15,888 $142,990

20 8 $15,986 $127,885

15 6 $16,083 $96,501

10 4 $16,181 $64,725

5 3 $16,274 $48,822

New York - New York City100 21 $21,115 $443,415

75 16 $21,130 $338,087

50 11 $21,156 $232,718

25 6 $21,182 $127,092

20 5 $21,208 $106,039

15 4 $21,228 $84,913

10 3 $21,254 $63,762

5 2 $21,280 $42,560

New York - New York Suburbs100

Please.contact.market.for.specific.details,.availability.and.rates .75

50

25

20 2 $13,210 $26,420

15 2 $13,210 $26,420

10 2 $13,210 $26,420

5 2 $13,210 $26,420

Philadelphia DMA100

Please.contact.market.for.specific.details,.availability.and.rates .75

50

25 9 $7,200 $64,800

20 7 $7,350 $51,450

15 5 $7,350 $36,750

10 3 $7,350 $22,050

5 2 $7,350 $14,700

2010 :: BULLETIN EYES ON RATE CARD :: AFRICAN AMERICAN

113

Page 117: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Reno Metro100 1 $4,207 $4,207

75 1 $4,207 $4,207

50 1 $4,207 $4,207

25 1 $4,207 $4,207

20 1 $4,207 $4,207

15 1 $4,207 $4,207

10 1 $4,207 $4,207

5 1 $4,207 $4,207

San Antonio100 1 $4,400 $4,400

75 1 $4,400 $4,400

50 1 $4,400 $4,400

25 1 $4,400 $4,400

20 1 $4,400 $4,400

15 1 $4,400 $4,400

10 1 $4,400 $4,400

5 1 $4,400 $4,400

San Francisco Bay Area100 7 $6,500 $45,500

75 5 $7,000 $35,000

50 4 $7,500 $30,000

25 2 $7,800 $15,600

20 1 $7,900 $7,900

15 1 $7,900 $7,900

10 1 $7,900 $7,900

5 1 $7,900 $7,900

Washington DC/Baltimore - Baltimore100 20 $4,500 $90,000

75 15 $4,600 $69,000

50 11 $4,800 $52,800

25 6 $5,000 $30,000

20 5 $5,100 $25,500

15 4 $5,200 $20,800

10 3 $5,300 $15,900

5 2 $5,500 $11,000

Washington DC/Baltimore - Washington DC100 34 $7,500 $255,000

75 26 $7,600 $197,600

50 17 $7,800 $132,600

25 9 $8,000 $72,000

20 7 $8,300 $58,100

15 5 $8,300 $41,500

10 4 $8,700 $34,800

5 2 $8,700 $17,400

2010 :: BULLETIN EYES ON RATE CARD :: AFRICAN AMERICAN

114

Page 118: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Washington DC/Baltimore - Washington DC/Baltimore100 48 $6,600 $316,800

75 37 $6,700 $247,900

50 24 $6,900 $165,600

25 13 $7,000 $91,000

20 9 $7,050 $63,450

15 7 $7,100 $49,700

10 5 $7,150 $35,750

5 3 $7,200 $21,600

West Palm Beach100 2 $2,800 $5,600

75 2 $2,800 $5,600

50 1 $3,000 $3,000

25 1 $3,000 $3,000

20 1 $3,000 $3,000

15 1 $3,000 $3,000

10 1 $3,000 $3,000

5 1 $3,000 $3,000

2010 :: BULLETIN EYES ON RATE CARD :: AFRICAN AMERICAN

115

Page 119: Eyes on Rate Card

POSTERS2010 All Divisions Space Only Poster Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Atlanta100 13 59 72 $325 $23,400

75 10 44 54 $365 $19,710

50 7 30 37 $395 $14,615

25 3 15 18 $450 $8,100

Boston100 6 12 18 $950 $17,100

75 5 9 14 $1,300 $18,200

50 3 6 9 $1,600 $14,400

25 2 3 5 $1,600 $8,000

Chicago100 16 52 68 $725 $49,300

75 12 39 51 $750 $38,250

50 8 26 34 $775 $26,350

25 4 13 17 $800 $13,600

Cleveland - Cleveland DMA (Posters)100 9 23 32 $710 $22,720

75 7 17 24 $820 $19,680

50 5 12 17 $850 $14,450

25 2 6 8 $875 $7,000

Columbus100 2 9 11 $604 $6,644

75 2 7 9 $625 $5,625

50 1 5 6 $646 $3,876

25 1 2 3 $662 $1,986

MULTI-CULTURAL :: African American

2010 :: EYES ON RATE CARD :: AFRICAN AMERICAN

116

Page 120: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Dallas/Fort Worth - Dallas100 2 22 24 $780 $18,720

75 2 17 19 $806 $15,314

50 1 11 12 $832 $9,984

25 1 6 7 $858 $6,006

Dallas/Fort Worth - Dallas/Fort Worth100 5 30 35 $780 $27,300

75 4 23 27 $806 $21,762

50 3 15 18 $832 $14,976

25 1 8 9 $858 $7,722

Dallas/Fort Worth - Fort Worth100 1 10 11 $780 $8,580

75 1 8 9 $806 $7,254

50 1 5 6 $832 $4,992

25 1 3 4 $858 $3,432

El Paso100 1 1 2 $665 $1,330

75 1 1 2 $665 $1,330

50 1 1 2 $665 $1,330

25 1 1 2 $665 $1,330

Houston100 4 53 57 $765 $43,605

75 3 40 43 $790 $33,970

50 2 27 29 $820 $23,780

25 1 13 14 $840 $11,760

Indianapolis100 5 8 13 $950 $12,350

75 4 6 10 $950 $9,500

50 3 4 7 $1,000 $7,000

25 1 2 3 $1,000 $3,000

Jacksonville100 2 8 10 $750 $7,500

75 2 6 8 $800 $6,400

50 1 4 5 $850 $4,250

25 1 2 3 $900 $2,700

Los Angeles100 2 43 45 $750 $33,750

75 2 32 34 $750 $25,500

50 1 22 23 $750 $17,250

25 1 11 12 $750 $9,000

Memphis100 11 16 27 $690 $18,630

75 8 12 20 $720 $14,400

50 6 8 14 $750 $10,500

25 3 4 7 $825 $5,775

117

Page 121: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Miami/Ft. Lauderdale - Ft. Lauderdale100 2 9 11 $750 $8,250

75 2 7 9 $750 $6,750

50 1 5 6 $750 $4,500

25 1 2 3 $750 $2,250

Miami/Ft. Lauderdale - Miami100 2 14 16 $750 $12,000

75 2 11 13 $750 $9,750

50 1 7 8 $750 $6,000

25 1 4 5 $750 $3,750

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 4 23 27 $750 $20,250

75 3 17 20 $750 $15,000

50 2 12 14 $750 $10,500

25 1 6 7 $750 $5,250

Milwaukee100 2 9 11 $625 $6,875

75 2 7 9 $650 $5,850

50 1 5 6 $675 $4,050

25 1 2 3 $700 $2,100

New York - New York Suburbs100 9 11 20 $1,020 $20,394

75 7 8 15 $1,066 $15,991

50 5 6 11 $1,112 $12,236

25 2 3 5 $1,169 $5,845

Orlando100 3 5 8 $875 $7,000

75 2 4 6 $895 $5,370

50 2 3 5 $900 $4,500

25 1 1 2 $950 $1,900

Philadelphia DMA100 30 40 70 $665 $46,550

75 23 30 53 $690 $36,570

50 15 20 35 $720 $25,200

25 8 10 18 $740 $13,320

Reno Metro100 1 0 1 $984 $984

75 1 0 1 $984 $984

50 1 0 1 $984 $984

25 1 0 1 $984 $984

Sacramento100 1 4 5 $1,875 $9,375

75 1 3 4 $1,875 $7,500

50 1 2 3 $1,875 $5,625

25 1 1 2 $1,875 $3,750

118

Page 122: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

San Antonio100 2 3 5 $500 $2,500

75 2 2 4 $525 $2,100

50 1 2 3 $550 $1,650

25 1 1 2 $575 $1,150

San Diego100 0 6 6 $750 $4,500

75 0 5 5 $750 $3,750

50 0 3 3 $750 $2,250

25 0 2 2 $750 $1,500

San Francisco Bay Area100 3 21 24 $1,010 $24,240

75 2 16 18 $1,010 $18,180

50 2 11 13 $1,010 $13,130

25 1 5 6 $1,030 $6,180

Seattle - Seattle100 1 4 5 $1,150 $5,750

75 1 3 4 $1,150 $4,600

50 1 2 3 $1,150 $3,450

25 1 1 2 $1,150 $2,300

Seattle - Seattle Metroplex100 2 6 8 $1,150 $9,200

75 2 5 7 $1,150 $8,050

50 1 3 4 $1,150 $4,600

25 1 2 3 $1,150 $3,450

Seattle - Tacoma100 1 3 4 $1,150 $4,600

75 1 2 3 $1,150 $3,450

50 1 2 3 $1,150 $3,450

25 1 1 2 $1,150 $2,300

Tampa Bay100 2 27 29 $650 $18,850

75 2 20 22 $690 $15,180

50 1 14 15 $725 $10,875

25 1 7 8 $765 $6,120

Washington DC/Baltimore - Baltimore100 8 33 41 $725 $29,725

75 6 25 31 $775 $24,025

50 4 17 21 $800 $16,800

25 2 8 10 $825 $8,250

Washington DC/Baltimore - Washington DC100 22 45 67 $1,850 $123,950

75 17 34 51 $2,000 $102,000

50 11 23 34 $2,100 $71,400

25 6 11 17 $2,450 $41,650

119

Page 123: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Washington DC/Baltimore - Washington DC/Baltimore100 32 86 118 $1,100 $129,800

75 24 65 89 $1,150 $102,350

50 16 43 59 $1,300 $76,700

25 8 22 30 $1,450 $43,500

West Palm Beach100 5 4 9 $750 $6,750

75 4 3 7 $750 $5,250

50 3 2 5 $750 $3,750

25 1 1 2 $750 $1,500

120

Page 124: Eyes on Rate Card

JUNIOR POSTERS2010 All Divisions Space Only Junior Poster Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Atlanta100

Please.contact.market.for.specific.details,.availability.and.rates .75

50 63 0 63 $215 $13,545

25 32 0 32 $225 $7,200

Chicago100 128 0 128 $130 $16,640

75 96 0 96 $150 $14,400

50 64 0 64 $175 $11,200

25 32 0 32 $180 $5,760

Columbus100 21 0 21 $90 $1,890

75 16 0 16 $100 $1,600

50 11 0 11 $110 $1,210

25 5 0 5 $125 $625

Dallas/Fort Worth - Dallas100 63 0 63 $232 $14,616

75 47 0 47 $258 $12,126

50 32 0 32 $283 $9,056

25 16 0 16 $309 $4,944

Dallas/Fort Worth - Dallas/Fort Worth100 87 0 87 $232 $20,184

75 65 0 65 $258 $16,770

50 44 0 44 $283 $12,452

25 22 0 22 $309 $6,798

MULTI-CULTURAL :: African American

2010 :: EYES ON RATE CARD :: AFRICAN AMERICAN

121

Page 125: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Dallas/Fort Worth - Fort Worth100 35 0 35 $232 $8,120

75 26 0 26 $258 $6,708

50 18 0 18 $283 $5,094

25 9 0 9 $309 $2,781

El Paso100 3 0 3 $165 $495

75 2 0 2 $175 $350

50 2 0 2 $175 $350

25 1 0 1 $175 $175

Houston100 32 0 32 $255 $8,160

75 24 0 24 $280 $6,720

50 16 0 16 $310 $4,960

25 8 0 8 $330 $2,640

Indianapolis100 12 0 12 $325 $3,900

75 9 0 9 $325 $2,925

50 6 0 6 $325 $1,950

25 3 0 3 $325 $975

Miami/Ft. Lauderdale - Ft. Lauderdale100 5 0 5 $200 $1,000

75 4 0 4 $200 $800

50 3 0 3 $200 $600

25 1 0 1 $200 $200

Miami/Ft. Lauderdale - Miami100 8 0 8 $200 $1,600

75 6 0 6 $200 $1,200

50 4 0 4 $200 $800

25 2 0 2 $200 $400

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 13 0 13 $200 $2,600

75 10 0 10 $200 $2,000

50 7 0 7 $200 $1,400

25 3 0 3 $200 $600

Milwaukee100 20 0 20 $150 $3,000

75 15 0 15 $165 $2,475

50 10 0 10 $175 $1,750

25 5 0 5 $180 $900

San Antonio100 12 0 12 $115 $1,380

75 9 0 9 $140 $1,260

50 6 0 6 $165 $990

25 3 0 3 $190 $570

122

Page 126: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: JUNIOR POSTER EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

San Francisco Bay Area100 32 0 32 $210 $6,720

75 24 0 24 $210 $5,040

50 16 0 16 $210 $3,360

25 8 0 8 $225 $1,800

Washington DC/Baltimore - Baltimore100

Please.contact.market.for.specific.details,.availability.and.rates .75

50 31 0 31 $400 $12,400

25 15 0 15 $400 $6,000

Washington DC/Baltimore - Washington DC100 65 0 65 $400 $26,000

75 49 0 49 $400 $19,600

50 33 0 33 $400 $13,200

25 16 0 16 $400 $6,400

Washington DC/Baltimore - Washington DC/Baltimore100

Please.contact.market.for.specific.details,.availability.and.rates .75

50 65 0 65 $400 $26,000

25 32 0 32 $400 $12,800

123

Page 127: Eyes on Rate Card

TRANSIT SHELTERS2010 All Divisions Space Only Transit Shelter Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Memphis100 0 15 15 $620 $9,300

75 0 11 11 $650 $7,150

50 0 8 8 $695 $5,560

25 0 4 4 $760 $3,040

Miami/Ft. Lauderdale - Ft. Lauderdale100 2 4 6 $500 $3,000

75 2 3 5 $500 $2,500

50 1 2 3 $500 $1,500

25 1 1 2 $500 $1,000

Miami/Ft. Lauderdale - Miami100 0 3 3 $500 $1,500

75 0 2 2 $500 $1,000

50 0 2 2 $500 $1,000

25 0 1 1 $500 $500

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 2 7 9 $500 $4,500

75 2 5 7 $500 $3,500

50 1 4 5 $500 $2,500

25 1 2 3 $500 $1,500

Milwaukee100 7 0 7 $500 $3,500

75 5 0 5 $550 $2,750

50 4 0 4 $600 $2,400

25 2 0 2 $650 $1,300

MULTI-CULTURAL :: African American

2010 :: EYES ON RATE CARD :: AFRICAN AMERICAN

124

Page 128: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: TRANSIT SHELTER EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

New York - New York Suburbs100 1 10 11 $809 $8,894

75 1 8 9 $839 $7,555

50 1 5 6 $870 $5,222

25 1 3 4 $901 $3,605

Washington DC/Baltimore - Washington DC100 36 40 76 $1,050 $79,800

75 27 30 57 $1,150 $65,550

50 18 20 38 $1,200 $45,600

25 9 10 19 $1,250 $23,750

125

Page 129: Eyes on Rate Card

POSTERS / TRANSIT SHELTERS2010 All Divisions Space Only Posters / Transit Shelters Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level

# of Transit Shelters

# of Posters

Total Faces

4-Week Rate / Face

Total 4-Week

Rate

.Milwaukee100 3 7 10 $650 $6,500

75 2 5 7 $675 $4,725

50 2 4 6 $700 $4,200

25 1 2 3 $760 $2,280

MULTI-CULTURAL :: African American

2010 :: EYES ON RATE CARD :: AFRICAN AMERICAN

126

Page 130: Eyes on Rate Card

PREMIERE PANELS©

2010 All Divisions Space Only Premiere Panels© Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Memphis100 11 16 27 $875 $23,625

75 8 12 20 $900 $18,000

50 6 8 14 $935 $13,090

25 3 4 7 $965 $6,755

Miami/Ft. Lauderdale - Ft. Lauderdale 100 2 9 11 $1,100 $12,100

75 2 7 9 $1,100 $9,900

50 1 5 6 $1,100 $6,600

25 1 2 3 $1,300 $3,900

Miami/Ft. Lauderdale - Miami100 2 14 16 $1,100 $17,600

75 2 11 13 $1,100 $14,300

50 1 7 8 $1,100 $8,800

25 1 4 5 $1,300 $6,500

Miami/Ft. Lauderdale - Miami/Ft. Lauderdale100 4 23 27 $1,000 $27,000

75 3 17 20 $1,100 $22,000

50 2 12 14 $1,100 $15,400

25 1 6 7 $1,300 $9,100

Reno Metro100 1 0 1 $1,096 $1,096

75 1 0 1 $1,096 $1,096

50 1 0 1 $1,096 $1,096

25 1 0 1 $1,096 $1,096

MULTI-CULTURAL :: African American

2010 :: EYES ON RATE CARD :: AFRICAN AMERICAN

127

Page 131: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: PREMIERE PANELS© EYES ON RATE CARD :: AFRICAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

San Antonio100 1 3 4 $1,000 $4,000

75 1 2 3 $1,000 $3,000

50 1 2 3 $1,000 $3,000

25 1 1 2 $1,200 $2,400

San Francisco Bay Area100 3 21 24 $2,000 $48,000

75 2 16 18 $2,000 $36,000

50 2 11 13 $2,000 $26,000

25 1 5 6 $2,000 $12,000

Tampa Bay100 2 27 29 $780 $22,620

75 2 20 22 $830 $18,260

50 1 14 15 $870 $13,050

25 1 7 8 $920 $7,360

Washington DC/Baltimore - Baltimore100 8 33 41 $725 $29,725

75 6 25 31 $775 $24,025

50 4 17 21 $800 $16,800

25 2 8 10 $825 $8,250

Washington DC/Baltimore - Washington DC100 22 45 67 $1,850 $123,950

75 17 34 51 $2,000 $102,000

50 11 23 34 $2,100 $71,400

25 6 11 17 $2,450 $41,650

Washington DC/Baltimore - Washington DC/Baltimore100 32 86 118 $1,100 $129,800

75 24 65 89 $1,150 $102,350

50 16 43 59 $1,300 $76,700

25 8 22 30 $1,450 $43,500

West Palm Beach100 5 4 9 $1,100 $9,900

75 4 3 7 $1,100 $7,700

50 3 2 5 $1,100 $5,500

25 1 1 2 $1,300 $2,600..

128

Page 132: Eyes on Rate Card

BULLETINS2010 All Divisions Space Only Bulletin Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..Permanent bulletin rates available upon request.... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

LevelTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Los Angeles100 29 $7,850 $227,650

75 22 $7,850 $172,700

50 15 $7,850 $117,750

25 7 $7,850 $54,950

20 6 $7,850 $47,100

15 4 $7,850 $31,400

10 3 $7,850 $23,550

5 1 $7,850 $7,850

San Diego100 4 $9,200 $36,800

75 3 $9,200 $27,600

50 2 $9,200 $18,400

25 1 $9,200 $9,200

20 1 $9,200 $9,200

15 1 $9,200 $9,200

10 1 $9,200 $9,200

5 1 $9,200 $9,200

San Francisco Bay Area100 17 $6,500 $110,500

75 13 $7,000 $91,000

50 9 $7,500 $67,500

25 4 $7,800 $31,200

20 3 $7,900 $23,700

15 3 $7,900 $23,700

10 2 $7,900 $15,800

5 1 $7,900 $7,900

MULTI-CULTURAL :: Asian American

2010 :: EYES ON RATE CARD :: ASIAN AMERICAN

129

Page 133: Eyes on Rate Card

POSTERS2010 All Divisions Space Only Poster Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Boston100 3 13 16 $1,300 $20,800

75 2 10 12 $1,300 $15,600

50 2 7 9 $1,600 $14,400

25 1 3 4 $1,600 $6,400

Chicago100 3 19 22 $825 $18,150

75 2 14 16 $850 $13,600

50 2 10 12 $850 $10,200

25 1 5 6 $875 $5,250

Philadelphia DMA100 4 10 14 $665 $9,310

75 3 8 11 $690 $7,590

50 2 5 7 $720 $5,040

25 1 3 4 $740 $2,960

Reno Metro100 1 1 2 $984 $1,968

75 1 1 2 $984 $1,968

50 1 1 2 $984 $1,968

25 1 1 2 $984 $1,968

Sacramento100 2 7 9 $1,875 $16,875

75 2 5 7 $1,875 $13,125

50 1 4 5 $1,875 $9,375

25 1 2 3 $1,875 $5,625

MULTI-CULTURAL :: Asian American

2010 :: EYES ON RATE CARD :: ASIAN AMERICAN

130

Page 134: Eyes on Rate Card

CLEAR CHANNEL OUTDOOR :: MEDIA PLANNING GUIDE 2010 :: POSTER EYES ON RATE CARD :: ASIAN AMERICAN

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

San Diego100 1 11 12 $750 $9,000

75 1 8 9 $750 $6,750

50 1 6 7 $750 $5,250

25 1 3 4 $750 $3,000

San Francisco Bay Area100 9 67 76 $925 $70,300

75 7 50 57 $1,010 $57,570

50 5 34 39 $1,010 $39,390

25 2 17 19 $1,010 $19,190

Seattle - Seattle100 2 12 14 $1,150 $16,100

75 2 9 11 $1,150 $12,650

50 1 6 7 $1,150 $8,050

25 1 3 4 $1,150 $4,600

Seattle - Seattle Metroplex100 2 15 17 $1,150 $19,550

75 2 11 13 $1,150 $14,950

50 1 8 9 $1,150 $10,350

25 1 4 5 $1,150 $5,750

Seattle - Tacoma100 1 3 4 $1,150 $4,600

75 1 2 3 $1,150 $3,450

50 1 2 3 $1,150 $3,450

25 1 1 2 $1,150 $2,300

131

Page 135: Eyes on Rate Card

JUNIOR POSTERS2010 All Divisions Space Only Junior Poster Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .. •...Due.to.the.advent.of.Eyes.On.Ratings,.a.variety.of.demographic.data.is.available ...Please.contact.your.Clear.Channel.Outdoor.Representative.for.details .

The TAB Eyes On Out of Home Media Measurement® data for 2010 is provided by the Traffic Audit Bureau for Media Measurement, Inc., New York, New York. © Copyright 2010, All Rights Reserved.

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

San Francisco Bay Area100 66 0 66 $185 $12,210

75 50 0 50 $210 $10,500

50 33 0 33 $210 $6,930

25 17 0 17 $210 $3,570

MULTI-CULTURAL :: Asian American

2010 :: EYES ON RATE CARD :: ASIAN AMERICAN

132

Page 136: Eyes on Rate Card

PREMIERE PANELS©

2010 All Divisions Space Only Premiere Panels© Allotments (NET)

IMPORTANT NOTES .... •. All.rates.are.NET,.and.subject.to.change.without.prior.notice ..... •. Space.subject.to.availability ... •. Some.markets.may.be.subject.to.sales.tax;.contact.your.Clear.Channel.Outdoor.Representative.for.additional.details .

Market

GRP Impression

Level# of

Unilluminated# of

IlluminatedTotal Faces

4-Week Rate / Face

Total 4-Week

Rate

Reno Metro100 0 1 1 $1,096 $1,096

75 0 1 1 $1,096 $1,096

50 0 1 1 $1,096 $1,096

25 0 1 1 $1,096 $1,096

San Francisco Bay Area100 10 66 76 $2,000 $152,000

75 8 50 58 $2,000 $116,000

50 5 33 38 $2,000 $76,000

25 3 17 20 $2,000 $40,000

MULTI-CULTURAL :: Asian American

2010 :: EYES ON RATE CARD :: ASIAN AMERICAN

133

Page 137: Eyes on Rate Card

visit.our.website:.clearchanneloutdoor .com

CLEAR.CHANNEL.OUTDOOR.2010 :: EYES ON RATE CARD