exim summit 2015 in dublin ireland. ''what is culture
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What
?is
Culture
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What?is
Culture
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The collective programming of the human mind which distinguishes the members of
one group from another.
Prof. Dr. Geert Hofstede
“ “
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Organizational Culture is about differences in practices between
organizations and/or parts within the same organization (sub-cultures).
National Culture is about the value differences between groups of nations and/or regions. We provide research
backed tools and training to audit both.
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Why is ?
Culture so Important in doing
International Business
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65% of managers say that cultural differences are the biggest challenge in
operating effectively across borders.
Overcome the challenges and use cultural knowledge as your key competitive
advantage to mitigate against this risk.
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Source The Economist 2012
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Culture eats Strategy for Breakfast
Peter Drucker
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Focus on driving engagement through the right corporate culture, Our services improve execution, retention, and financial performance.
The Glassdoor Era: A Company’s employment brand is now public information, if you’re not a great place to work, people will find out fast. This shifts power into the
hands of job-seekers.
Source: GHCT Deloitte 2015
Culture, engagement, and employee retention are now the top talent challenges facing business leaders. More than half business leaders rate this
issue as “urgent” “ “
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89% of Leaders believe that if cross-border communications were to improve at their
company, then profit, revenue, market share and staff retention rates would all improve.
“ “
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Worldwide network of expert practitioners
Consulting
Liam as it is normal in Ireland pointed out Qin’s impressive accomplishments during a weekly team meeting.
Embarrassed Qin, felt mortified for being praised in front of the group. Liam was confused by Qin’s reaction to his accomplishments.
Liam, 35 years old manager from Ireland was promoted to China earlier this year.
Comparison between Ireland and China
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Confronted with conflict managers often have little idea that the underlying issue
could be cultural.
Recognise situations, understand them and use our tools to mitigate against
them effectively.
“ “
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It is important for a manager to have at hand
precise answers to most of the questions that his
subordinates may raise about their work.
Do you Agree?
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30 40 50 6010 70 80 % Percentage in agreement20
Manager's roles vary across cultures; Fact!
Great Britain
SwedenNetherlandsUSADenmark
SwitzerlandBelgiumGermanyFranceItalyIndonesiaJapan
6673
78
101718
2327
384446
5366
7378
Source: André Laurent
It is important for a manager to have at hand precise answers to most of the questions that his subordinates
may raise about their work.
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If diversity is not handled correctly,then cultural risk can and does create
uncertain outcomes and increased costs.
“ “
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Co-founded by the pioneer of intercultural
management Prof. Dr.
Geert Hofstede.
All of our tools have solid scientific foundations.
We are the only one offering a combination of Organizational Culture
and Intercultural Management.
Unique expertise in converting scientific
knowledge into applicable business
solutions.
A worldwide network of expert
practitioners.
Choose itim InternationalEnable your Global Effectiveness
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Online Solutions
Visualise your team’s culture in a few clicks.
Get cultural recommendations based on your own cultural profile.
Worldwide network of expert practitioners
Become aware of how culture influences
you and your organization.
OCS LightTeam effectiveness
E-LearningMinimum time investment
maximum knowledge
Culture Compass
Find your way across cultures
Practical solutions for individuals and organizationsRequest a
code.Try it today
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Face to Face Solutions
Meet our expert practitioners in
exclusives workshops
organised around the world.
Align your culture with your strategy.
Create HR solutions that are adapted to optimize
the way different cultures work.
Worldwide network of expert practitioners
Train your employees on recognising the impact that culture
has on daily operations and capitalize on
diversity to create your own hard to
replicate and unique team.
TrainingConsulting Over 86 practitioners in 37
countries Workshop
From basics to advanced
Get to know the experts of our network
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A worldwide network of experts
Worldwide network of expert practitioners
In Organizational Culture and Intercultural Management
86 Consultants in 37 countries
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A research centre
Worldwide network of expert practitioners
To promote continuous research and exchange between practitioners
and researchers
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Is your Culture optimized
to Perform at the highest level
?
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Practical tools to map, measure, change and align culture and strategy
The path towards the best culture to perform
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Are you Capitalizing
on diversity to strengthen your innovation space
?
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Build culturally appropriate systems that work The path towards the best culture to perform
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Organisational practices and locally acceptable practices meet
The Best Culture to Perform
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Some of our clients
We provide services to over 5000 organisations
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6 dimensions for intercultural management
• Power distance • Individualism versus Collectivism • Masculinity versus Femininity • Uncertainty avoidance • Long term Pragmatic versus short term
Normative• Indulgence versus Restraint
For more information on the theory behind our tools Google our research website:
The Hofstede centre
8 Dimensions of Organisational Culture
Six autonomous dimensions D1: Means versus goal orientedEffectivenessD2: Internally versus externally driven Customer orientationD3: Easy-going versus tight work control ControlD4: Local versus professional Focus/Social controlD5: Open versus closed systems ApproachabilityD6: Employee versus work orientedManagement philosophy
Two semi-autonomous dimensionsD7: Degree of leadership acceptanceD8: Degree to which people identify with their organization
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Power distance
• being independent • hierarchy for convenience• equal rights • superiors accessible
• being dependent • hierarchy is existential• privileges• superiors inaccessible
High Power Distance
Low Power Distance
Ireland28
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Individualism vs. Collectivism
• the group: “We”• opinion of the group • strong teams possible • implicit communication• loss of ‘face’, shame
• the individual: “Self”• individual opinions• team-work difficult• explicit communication• loss of self-respect, guilt
IndividualismIDV+
"I" cultures
CollectivismIDV-
"We" culturesIreland
70
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Masculinity vs. femininity
• “tender” cultures• trying to be better than others is neither
socially nor materially rewarded• leveling• consensus• “independent” cooperation • sympathy for the underdog• moving objectives and targets
• “tough” cultures• rewards in the form of wealth or status for the successful achiever• status• confrontation• competition• admiration for achievers• clear objectives and targets
MasculinityFemininity Ireland68
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Implications
Femininity• dialogue vs. debate
• reward systems
• supporting vs. selling bosses
• decision making
• reward systems
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Uncertainty avoidance
• low need for structure and rules• taking risks to have success• emotions are not shown• relaxed • generalists are preferred• Informal• Low stress and low anxiety
• strong need for structure and rules• security needed - risks taken only to avoid failure• emotions are shown openly• Stressful• Need for structure and rules• Experts are needed• Formal• Emotions shown
High UAILow UAI Ireland35
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Implications
• importance of expertise
• risk acceptance / ownership
• different planning approaches
• decision making
• language and communication
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Long term Oriented vs. Short term Oriented
• absolute truth• normative• short term orientation• concern for stability• quick results expected• spending for today
• many truths (time, context)• pragmatic• long term orientation• acceptance of change• perseverance• saving for tomorrow
PragmaticNormativeIreland
24
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Indulgence vs restraint
• All work, no play• Obligation are important • More pessimism • Perception of helplessness • Caution spending habits • More neurotic personalities
• Work Hard play hard • Leisure is important • Higher optimism • Perception of control over life • Higher levels of Spending • More extraverted personalities
RestraintIndulgence Ireland65
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