exhibitor - bridal show and wedding expo serving houston ...audience of motivated buyers. these...

ExhibitorOPPORTUNITY GUIDE

[email protected]

WWW.HOUSTONWEDDINGSHOWCASE.COM

713.952.5252

ExhibitorOPPORTUNITY GUIDE

713.952.5252 [email protected] WWW.HOUSTONWEDDINGSHOWCASE.COM

EXHIBITOR OPPORTUNITY GUIDE

A BETTER WAY TO GROW YOUR BUSINESSConsumer buying habits and business selling methods have dramatically changed. Based on extensive research, the Houston Wedding Showcase has redefined bridal shows to address the desires of brides and the marketing challenges of wedding professionals. Over the years, we have helped thousands of engaged couples connect with local wedding professionals and have facilitated millions of dollars in wedding commerce.

We’ve revolutionized the outdated wedding show formula. Our show combines information, inspiration and style into an experience that cannot be replicated anywhere else. Couples enjoy a fun day with their family and friends while they discover and explore the many options available for their wedding. We have incorporated a ton of new experiential elements to our shows to allow engaged couples to have a fun time at our show, take lots of photos and make it an all-around great day.

DESIGNED FOR THE WAY TODAY’S WEDDINGS ARE PLANNED

DESIGNED FOR THE WAY TODAY’S WEDDING PROFESSIONAL SELLS

With so much advertising competing for the consumer’s attention, it’s difficult for a business to get noticed. The Houston Wedding Showcase has simplified the process by creating an environment that spotlights the wedding professional and encourages direct interaction with the buyer.

HOUSTON’S LARGEST

ONE DAY SHOW



In this era of digital interactions we all still crave the personal touch. Bridal shows are one of the last bastions of getting face-time with your prospects. You don’t get it online or in print, so seize the chance to get in front of your prospects with a quality bridal show. Alan Berg, AlanBerg.com, Author, Speaker, Wedding Marketing Expert

THERE IS ONE WAY TO CUT THROUGH THE CLUTTERDo you want the couple to find you without finding everyone else? In just a few hours, our show provides the opportunity to reach a captive audience that cannot change the channel, turn the page, or click to the next website.

97 percent of couples will not make a purchase decision for their wedding without a face-to-face meeting. At the Houston Wedding Showcase, you will enjoy a personal connection that cannot be achieved with any other form of advertising.

HOW WILL THEY FIND YOU?The leading wedding website lists thousands of local wedding professionals. Bridal magazines have hundreds of pages of ads. The results from a Google search are staggering. Couples are faced with an endless lineup of options, often presented as nothing more than a list of commodities. In this environment, it’s nearly impossible to stand out.

THE HOUSTON WEDDING SHOWCASE FACILITATES THAT PERSONAL CONNECTION IN 3 WAYS

The couple sees what you sell up-close. She gets to taste the cake, smell the flowers and, most importantly, meet you.IN-PERSON

Our show provides an array of choices, and the opportunity to shop and compare, without the overwhelming clutter found online.VARIETY

The couple, having met wedding professionals who want her business, is now eager to make the appointments where the sales are made.MOTIVATION



EXPERIENCE SALES SUCCESS WITH OUR PROVEN PLAN

Our unparalleled advertising campaign attracts a huge audience of motivated buyers. These attendees have invested their time and money to be at the show for one reason: They

still have decisions to make and money to spend.

WE ATTRACT A LARGE ATTENDANCE

We help you improve your marketing efforts and maximize your success by providing a

series of online training videos.

WE GIVE YOU THE TOOLS TO SUCCEED

The Book of Wedding Deals, a collection of special offers from show exhibitors that expire soon after the show, provides an

incentive for immediate purchase decisions.

WE CREATE URGENCY

You receive six-months of promotion onwww.HoustonWeddingShowcase.com

YOU RECEIVE EXPOSURE FOR MONTHS

Our unique traffic generation techniques encourage the show attendees to stop at your booth. This gives you the opportunity

to connect with practically everyone in attendance.

ATTENDEES ARE DRIVEN TO SEE YOU

We provide you with a contact list of the couples that attend the show. Post-show marketing to these motivated buyers will

maximize your results.

WE MAKE IT EASY TO FOLLOW UP

Your exhibit space is just one part of our complete marketing program. We provide multiple ways to connect with the couple before, during and after the show, and all are included at no additional charge.

YOU RECEIVE 10 WAYS TO CONNECT WITH THE NEWLY-ENGAGED COUPLE

Furnished exhibit space to display and promote your business

Inclusion of your contact information in our Wedding Resource Directory

Promotion of your special offer in our Book of Wedding Deals

Display opportunities in our Wedding Inspiration Gallery

Promotion of a special offer onwww.HoustonWeddingShowcase.com

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Free tickets to give to your customers and prospects

Opportunity to present an informative workshop

Promotion of your business through our social media channels

Opportunity to network with wedding planners and other professionals

Contact list of attendees that can beused to follow up after the show

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MEET OUR ATTENDEES

“The exhibits were great. Everyone was friendly and helpful.”

“It was an awesome experience. I walked awayknowing so much more. I definitely recommend

this show to any bride.”

“I am online all the time, but it is nice to see all the vendors in person.”

“I had no idea where to start planning before the show. I was completely overwhelmed, so I simply didn’t start. Now I

have a much better handle on what I’m doing and the contacts to start getting everything underway.”“I checked off so many things for my wedding in one day.”



BRIDE FRIENDLY... EXHIBITOR FRIENDLY Our mission is to provide a comfortable and pleasurable show experience for the bride, while at the

same time providing our exhibitors with an environment that maximizes selling opportunities.

IT PAYS TO RESERVE EARLYWith our Early Booking Rewards, there is no better time than now to register for the

Houston Wedding Showcase.

REGISTER 60 DAYS OR MORE IN ADVANCE

Receive a FREE 3’ x 6’ Color Banner with grommets ($60 value)

Receive a FREE boosted post on show Social media ($99 value)

Receive a FREE parking pass ($15 value)

Receive a FREE 11” x 17” Tabletop Display Stand ($35 value)

Hyperlink to your website from HoustonWeddingShowcase.com ($40 value)

Conditions apply. See Complete details at: houstonweddingshowcase.com/rewards.pdf

REGISTER 30 DAYS IN ADVANCE

Receive a FREE boosted post on show Social media ($99 value)

Receive a FREE parking pass ($15 value)

Hyperlink to your website from HoustonWeddingShowcase.com ($40 value)

BRIDAL SHOW MARKETINGHouston Wedding Showcase has always been at the forefront of the industry when it comes to reaching engaged couples. Our comprehensive advertising campaign includes contemporary art and graphic design to create an image that appeals to today’s bride. Strategic use of social media, print, email and online advertising insures maximum awareness. We create excitement with unique promotions and thousands of dollars in gifts and prizes. We attract more brides than all of the other one day shows in the area ... combined!



SHOW DATES

APRIL 19, 2020

OCTOBER 18, 2020

EXHIBIT OPTIONS

THERE’S NO OTHER SHOW LIKE THIS ONE!

BOOTHS INCLUDE: Booth Space, Signage, exhibitor passes, FREE admission tickets for Engaged Couples, tables, chairs and linens are ALL INCLUDED.

Be seen by more than 2,000 people and hundreds of motivated brides

Sophisticated atmosphere

Contemporary venue with plentiful parking

Time-efficient one day format

Multi-show discount

Strict category limits

Awesome customer service

Maximize your visibility with our most prominent booth option.

Quad Booths are 400 square feet and have ‘front and center’ positioning in the highest traffic area of the show. Includes a

full page ad in the Show Directory and the Enhanced Bride List Package for FREE ($350 value). Availability is limited.

20X20 QUAD EXHIBIT BOOTH

The ideal booth size to create a show-stopping display.

Double Booths are 200 square feet and have premium positioning on the show floor with traffic flow on three sides. Includes a half

page ad in the Show Directory and the Enhanced Bride List Package for FREE ($275 value). Availability is limited.

10X20 DOUBLE EXHIBIT BOOTH

56% larger than the single booth in other area shows.

Single Booths are 100 square feet and provide ample space for a display that is attractive and inviting. This is

our most popular exhibit package.

10X10 SINGLE EXHIBIT BOOTH

Just need a small space? Consider this value-priced option.

The Mini Booth is 8’ wide and 6’ deep and is perfect for exhibitors who only need a small display space.

6X8 MINI EXHIBIT BOOTH

Increase your visibility with a booth that opens to the front and one side. Availability is limited, and an additional charge applies.

CORNER EXHIBIT BOOTH

If you wish to display a limousine or something that won’t work in a traditional exhibit space, contact us for details.

UNIQUE DISPLAY SPACES



OUR EXHIBITORS SAY IT BEST

“Whatever wizardry ways the Houston Wedding Showcase team is a part of, I’m here for it! We had the best return from the last show than from any other show all year. Will absolutely be participating from here on out!”Tiffany Leal / ShutterBooth Houston

We love HWS! This was the first wedding show we ever did, and our business has blossomed since our first show. We are always glad to

participate because it is fun for us and attendees, and it fills our calendar. We always leave with many consultations and get real bookings within a

week of the show. Then, the bookings keep coming in for over a year. Richandra Nickerson-Ukpong / Fervent Designs

The Houston Wedding Showcase has been one of the most prosperous sources for marketing my wedding business! I am a loyal exhibitor every year and have never once

been disappointed with the results of a show. The environment is welcoming and it’s easy to engage and have conversations with potential clients!

Jessi Phinney / Two Hearts Photography and Films

“Houston Wedding Showcase does a great job and puts on a wonderful expo. It was the

perfect size for our little business. Couples are emailing, and the website is seeing some real

traffic. It was so fun, and I loved it. “ Kendra Mullen / The Letter Garden

“The show was awesome for us. It was non-stop from the beginning until the end. Thanks so much for a great show!” Bonner Warr / Something New Jewelry Care

“This was the best ever Wedding Showcase! Constant crowds throughout the day. Only 2

fashion shows, so the potential clients were not pulled away from your booth. Well organized

with fun projects for the Brides.”Taska Ventura / Ventura’s Bridal Fashions

As an authorized representative for the exhibitor, I agree to the above terms as well as those set forth in the "Show Rules and Guidelines." I agree that a registration transmitted by electronic means shall be deemed to be an original document.

Signature (X)__________________________________________________________

Printed Name _________________________________________ Date ___________

Total exhibit fees for shows selected ..........................

Deduct $100 per show if you register for both shows ....

Electric service total ..................................................

Show program advertising total ..................................

Enhanced bride list total ...............................................

Website advertising total .............................................

Total exhibitor investment ..................................

__________

__________

__________

__________

__________

__________

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Card number ________________________________________________________

Expires ______________________ Security/CVV Code ____________________

Name on Card _______________________________________________________

Cardholder Signature _________________________________________________

Check here to charge the entire contract amount now Check here to create a payment plan

Number of Payments ______ Payment Amount ______ Start Date ______ End Date ______

If left unchecked first payment will be charged now. Balance will be automatically charged when due. Payments are nonrefundable.

Check Number _______ Payment Amount _______ Date Mailed _______

Email or fax registration form in now to be placed in best available booth. Booths are on a first come, first served basis.

Show Program Advertising

Electric Service

Half Page - $125 per show Full Page - $200 per show(7 3/4"w x 4 3/4"h) (7 3/4"w x 10 1/4" h)

$110 per show (10 amp service) Fee increases to $150 if ordered less than 2 weeks prior to show.

Legal Company Name _____________________________________________________________________

Trade Name____________________________________________________________________________ (As it should appear on display sign, on web site and in show program)

Mailing Address ______________________________________________________________________________

City _________________________ State ______ Zip Code ________ Check here if the Address is for office use ONLY

Phone _______________________________ Listed Phone ____________________________________ Phone we should use to call you Phone for website and show program listings

Web Site URL http://____________________________________________________________________

Contact Person _______________________________________________________________________

Contact Email ________________________________________________________________________

Type of business to be promoted _______________________________________________________________

Website AdvertisingPremium Listing - $50 for 6 monthsIncludes business card listing on category page and a profile page with logo, images and text.

Category Sponsorship - $250 for 6 monthsIncludes top of category banner and premium listing

Site Sponsorship - $500 for 6 monthsIncludes banner on multiple pages, premium listing and monthly lead list of brides who register on site.

STEP 2 Select shows

STEP 4 Select optional items

STEP 1 Provide your company information

STEP 5 Calculate fees and provide payment info

Exhibitor Registration

Money-Saving Two Show DiscountSAVE $100 per show when you register for BOTH shows

Your exhibit package includes the list of registered brides in a PDF file with the bride's name, address and wedding date.

The Enhanced Bride List Package includes the list in a protected Excel Spreadsheet with the above information plus the bride's telephone number and email address. You also receive the list formatted for labels.

Included at no charge with quad and double booth packages.

20x20 Quad Booth $2949 $2849

10x20 Double Booth $1749 $1649

10x10 Single Corner Booth $999 $899

10x10 Single Booth $949 $849

6x8 Mini Corner Booth $799 $699

6x8 Mini Booth $749 $649

April 19, 2020 October 18, 2020 NRG Center NRG Center

STEP 3 Select booth size

List of Attending Brides

Enhanced Bride List Package - $150 per show

STEP 6 Sign and return

Payment Terms: For each show selected, a first payment of 25% is due with registration and the remaining 75% is due 45 days prior to the show. If registering less than 45 days prior to a show, full payment for that show is due at time of registration, plus the first payment for any future shows. All payments are nonrefundable and this agreement may not be canceled. If you wish to set up a payment plan, please use the form below. Each show must be paid for in advance of the show date. If you need other arrangements, please ask.

Mail, Fax or Scan/Email to:Houston Bridal Showcase, LLC

P.O. Box 421862Houston, TX 77242

Telephone: (713) 952-5252 Fax: (713) 481-0902

[email protected]

Tax ID Number: 81-4944183

RegularShow Fee

BEST VALUE! Two Show DiscountEXHIBIT PACKAGES

Full page advertisement included at no charge with quad booth packages and half page advertisement included at no charge with double booth packages.

Payment may be made by Credit Card or Check. Please provide the information below.

exhibitor - bridal show and wedding expo serving houston ...audience of motivated buyers. these...

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