LYNN BAKER

BEYOND MANAGING

TO LEADERSHIP

LYNN BAKER

Executive Presence Coach

Certified Public Speaking Coach

Business Image Consultant

Professional Speaker

Business Woman

X-factor in Business

Impressions we make&Perceptions others receive

Business

Innovation

Collaboration

Engagement

Empowerment

New breed of Leader Who Thinks Differently

CHARACTERISTICS

confidence

charismatic

composed

optimistic

authentic

humility

strong values

Have they got the x-factor ?

3 Enemies of Executive Presence

arrogancegreed

ego

arrogancegreed

ego

What makes them different ?

BEHAVIOURS

Personal Intelligence (You)

Social Intelligence (Others)

Business Intelligence

Conscious Leadership

Strategic Vision

Powerful Brands

All of the behaviours are…..

HARD SKILLS(Quantifiable)

AccountingFinance

LegalTechnical

ComputerStats

SOFT SKILLS(Unmeasurable)

AttitudePeople skillsSocial BehaviourCommunication skillsImage

Hard skills=15%

Soft skills

85%

100%success

Hard SkillsAccounting

FinanceTechnical

Computer

Soft SkillsSocial skillsCommunicationValuesBehaviourAttitudeImage

Source – Carnegie Foundation & Stanford University

Hard Skills Hard Skills

Soft skills

Management

Hard Skills

Soft skills

Leadership

How do we increase Executive Presence

Do things differently!

1 Act Differently

Covert Power Mind-set

• Management by Fear

• Passed Orders

• Employees a necessary inconvenience

Evolve to using Personalised Power

REFERENCE : ROBERT FIRESTONE, PHD

Personalised Powerfor the betterment of others :-

Democracy

Empowerment

Engagement

Co-operation

Teamwork

Honesty

Integrity

Respect

Trust

Compassion

Leaders in the new world of workValues driven

Emotional & Social Intelligence

Self Awareness

Self Management

Social Awareness

RelationshipManagement

Reference – Daniel Goleman

Emotional Intelligence

IQ

EQ

Origins of Emotionally Intelligent Behaviour…..

REFERENCE – DANIEL GOLEMAN & HAY GROUP SOUTH AFRICA

Do Business Differently2

Silo Mentality

Collaboration

Collaboration mind-set

Collaborate with ACSA

Lead Differently (Conscious Leadership)

Empathy

Empowerment

Engagement

Compassion

Values

3

I will be honest with you about the challenges we face Demonstrating Values - Honesty

I ask you to join in the remaking of the nation Demonstrating Engagement

I will listen to you, even when we disagree Demonstrating Empathy

This cannot happen without you Demonstrating Empowerment

Lets look after ourselves and each other Demonstrating Compassion

Conscious Leadership

Enhancing Employee Engagement & Empowerment

• Information

• Involve

• Inspire

• Incentivise

4 Work Differently

Shift from Delivering Customer Service

to creating

Customer Experience

4 Work Differently

today’s customers are savvy –companies need to use personalisation,

time & cost efficiency to better meet their needs.

Work Differently - New world of Business

Own no Hotel Rooms

Market Value $10 Billion

Own no Taxis

Market Value $40 Billion

Own no Stock

Market Value $231 Billion

Largest hotel business Largest taxi business Largest retail business

New Generation Mind-Set - Instant, convenient, cost-effective, personalised

Customer Experience - Disney

Focus on Customer Experience

Disney Test Track ExperiencePersonalised Disney card to customize your car ride.

Choose a car with different specifications and your favourite colour

At each checkpoint, the ride updates everyone on who is winning or performing best.

After the ride, the experience is extended using your card to check your car’s overall performance and race against others on avideo game.

Enhance the Customer Experience - Apple

“What incredible benefits can we give the customer?

Where can we take the customers experience?”.

Steve JobsApple

Apple Customer Experience Strategy

Present Leadership Brands Differently5 Present Leadership Brands Differently

- Credibility Counts

Position Yourself as an Expert - Credibility

Manage your reputation carefully

Professional Image

Professional dress increases perception of authority

Impression Management

Image creates lasting impressions

Net worth $35 million

You, your company & productsare being judged……

Dress “one notch up” from those you are meeting

Professional casual

Psychology of colour

The darker the colour the greater the perception of authority

StrongAuthoritativeDominantControlledSophisticated

Negative….IntimidatingUnapproachable

Psychology of colour

Black Grey

The darker the colour the greater the perception of authority

ProfessionalFormalApproachableWisdomDignified

Negative….BoringRigid

StrongAuthoritativeDominantControlledSophisticated

Negative….IntimidatingUnapproachable

Psychology of colour

Power, energy, determination, authority

StrongAuthoritativeDominantControlledSophisticated

Psychology of colour

PowerEnergyPassionDriveDeterminationCourage(Lust)

+

Hues of BlueNavy Blue

ConfidentTrustworthyHonestReliableIntegrityResponsibility__________CalmingReduces tension

Psychology of colour

OpenSelf-sufficientAmbitiousDeterminedControlled

psychology of colour

Barack Obama 2008

psychology of colour

Barack Obama 2012

Power posture

Master the Art of Public Speaking6

Comma = ½ second pause

Full stop = 1 second pause

Vocal Image to increase authority

Slow down vocal pace

Manage your tone

• Act Differently• Think Differently• Work Differently• Brand Yourself Differently

LYNN BAKER

• Facebook www.facebook.com/ExecutivePresenceSouthAfrica• Twitter @Lynn Baker_Exec• Website www.executivepresence.co.za• Agent Unique Speaker Bureau

• Facebook www.facebook.com/ExecutivePresenceSouthAfrica• Twitter @Lynn Baker_Exec• Website www.executivepresence.co.za• Agent Unique Speaker Bureau

LYNN BAKER

PROUDLY REPRESENTED BY UNIQUE SPEAKER BUREAU

www.executivepresence.co.za

THANK YOU