JULY 9-13, 2018MADRID, SPAINwww.ie.edu/EXSS

E X E C U T I V E

Explore and experiencethe new frontiersof management

EXPLORE AND EXPERIENCE THE NEW FRONTIERS OF MANAGEMENT

LOCATION: IE Business School Campus in Madrid, Spain

DURATION: July 9-13, 2018

5 days, 9am to 6pm

Networking and cultural activities

FEE: 5.100 €

EXECUTIVE SUMMER SCHOOL

E X E C U T I V E

PROGRAM OVERVIEW

The Executive Summer School aims to provide directors and key managers with a high-impact and transformative experience where the most relevant managerial challenges can be reflected upon, felt and lived.

The program faces the challenges posed by critical transformations that are changing the way organizations compete by:

Identifying the key issues which are defining the frontiers of top managerial practices.

Planning a proper response to key issues built on the foundations of relevant academic insights, as well as real world practices.

Every day participants will explore the frontiers of management using:

Inspiration: Gain fresh ideas and outlooks on the most challenging areas of management.

Exploration: Discover new and relevant areas for future activities and opportunities.

Action: Explore different working practices to experience new roles and develop new capabilities.

Awareness: A short experience that will push them towards a whole new thought process and gain new perspectives.

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E X E C U T I V E

PROGRAM OBJECTIVESThe Executive Summer School will provide participants with the knowledge, skills, and necessary know-how to overcome the current global challenges by exploring the five essential areas of management with leading academic and renowned professionals.

KNOWLEDGE AND SKILLS

See what is changing the business environment.

A full understanding of management frontiers as a response to these transformations.

ABILITIES

Identify and respond to the new challenges managers face on a personal and professional level.

FOR THE PARTICIPANTS’ ORGANIZATION

Improve your business model and strategy.

Identify and design roadmaps, taking advantage of the new paradigms and latest management tools available.

Advance your leadership skills to maximize your team’s performance and your company’s results.

PERSONAL DEVELOPMENT AND NETWORKING OPPORTUNITIES

Meet executives from diverse industries and functional areas, and take advantage of the environment to grow as a manager.

TOOLS

Assess and transform culture and processes within your organization.

A catalogue of specific tools chosen to react in every area of management.

PARTICIPANT PROFILE

This Summer Experience is suitable for directors and key managers who feel the impact of core managerial t r a n s f o r m a t i o n w i t h i n t h e i r organization and need to identify the most relevant challenges and responses to take advantage of new scenarios.

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E X E C U T I V E

Day 1 – FRONTIER #1: Are Techies the New Elite?

Technology and digital disruption are the most visible challenges in management. The impacts overcome the adoption of new technologies and create opportunities for new business models and industry dynamics.

Participants are invited to explore their own digital readiness and tackle topics such as:

Digital Transformation

Becoming a Geek

Geeking Now! A Digital ExperienceDay 3 – FRONTIER #3: What Talent Do You Need but Still Haven’t Met?

A diversity of talents is needed to build an organization dealing with a wider range of realities and scenarios. Participants will explore:

How Many Artists Work in Your Organization?

Why Does Culture Eat Strategy for Breakfast?

Day 2 – FRONTIER #2: How Can We Predict Unpredictability?

Our world is complex and ruled by uncertainty.

Managers must deal with complexity and take into account the most relevant global and industry specific trends:

Global Economic Challenges

Thinking Like the CIA

PROGRAM CONTENT

Day 5 – FRONTIER #5: Do We Need “Leaders” or Effective Managers?

Leadership is becoming a scarce resource. Not traditional leadership, but the type of leadership that is able to inspire and steer a new kind of organization built around networks. A leadership style capable of managing new business models and new profiles such as Millennials.

In order to tackle this challenge, participants are invited to explore their own capabilities.

A New Kind of Leadership

Why Authenticity Matters

Day 4 – FRONTIER #4: Do Behaviors Matter More Than Strategy?

To guarantee high performance, personal and career sustainability, a new kind of integration is demanded.

This integration implies body and mind, traditional and new mental models and an innovative focus on creating a sense of purpose and envisioning related goals.

Where Is the Gym to Practice Behaviors?

Do I Need to Change My Behavior?

EVERY DAY:

Why Today Is Important by Norman Kurtis

All of them held by the Academic Director of the program, Norman Kurtis.

NETWORKING / CULTURAL ACTIVITIES

Welcome Dinner

Cocktail and Night Visit to Reina Sofía Museum

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E X E C U T I V E

FACULTYNORMAN KURTISAcademic Director / Program Orchestrator.

Norman is the Vice Dean of Behavior & Human Development, and a Professor of Consumer Insights & Behavior at IE Business School.

He has more than 20 years of experience helping brands ask the right questions from a strategy, marketing and consumer insights perspective. He has worked at

American Express in New York, as an Associate Partner at Accenture – Strategic Services in Europe, as Spanish CEO of Marketing & Market Research agencies such

as Kantar and Ipsos and is currently Senior Board Advisor for Roamler (a company dedicated to Mobile Application, Analytics, Crowdsourcing, and Retail). He holds an undergraduate degree from the University of Notre Dame and an MBA from London Business School.

GARETH LLOYD JONESVisiting Professor & Executive Fellow-Executive Education, IE Business

School; Visiting Professor at INSEAD and Fellow of the Management Development Center at London Business School.

Gareth is the former Director of Human Resources and Internal Communications at the BBC; founding partner of Creative Management Associates (CMA), a

consultancy focused on organizations where creativity is a source of competitive strength, and also Senior Vice President for Human Resources at Polygram.

He has written the books “Why Should Anyone Be Led by You?“ and “The Character of a Corporation: How Your Culture Can Make or Break Your Business“.

BERNARDO CRESPOBernardo Crespo is the Digital Transformation Leader at DIVISADERO and

the Academic Director of the Digital Transformation Executive Program at IE Business School. Previously Bernardo served as Head of Digital Marketing

for BBVA in Spain. He is trained as an Ontological Coach through the Newfield Network (ICF, Accredited Coach Training Program) and holds a bachelor’s

degree in Business Administration and Management from the University of Castilla-La Mancha, having completed a final year at the University of St. Andrews.

The newspaper Expansión named Bernardo as one of the top 50 Spanish influencers in Digital Transformation.

BEN TIGGELAARVisiting Professor at IE Business School.

Ben’s annual seminar ‘MBA in One Day’, which over 16,000 managers have attended, is the best-attended seminar ever in the Netherlands and has

licensees in all parts of the world.He is the author of the book “Dream, Dare, Do” about effective self-management.

He has worked in several renowned companies such as PWC, Pfizer, Honeywell, Shell, TNT, Deloitte, Accenture, Philips, Deutsche Telecom, Novartis,, Pepsico, Dell,

Ernst & Young, Hewlett-Packard, and many more.

SALVADOR ARAGÓNSalvador Aragón is the Chief Innovation Officer and Professor of Strategy,

Information Systems & Innovation at IE Business School. He advises firms on information systems and new technologies and previously served for 13 years

as Research and Consultancy Director for Infoempleo.com. Salvador holds an MBA from IE Business School, and he has a degree in industrial engineering

from Universidad de Navarra.

GONZALO GARLANDGonzalo Garland is Vice President for Development at IE Business School

where he is also a member of the Executive Committee. Prior to this, he was Director of External Relations, Director of International Relations, Vice

Dean for Faculty, and Director of the Economics Department. At present, he combines his management responsibilities with teaching various Economics

courses. Gonzalo holds a Master of Arts in Economics from Stanford University as well as an undergraduate degree in Economics.

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E X E C U T I V E

MILO JONESMilo has been teaching at IE since 2008 in the Masters in Management,

MBA, and Masters in Advanced Finance Programs. Every year since beginning at IE, he has won awards for teaching excellence.

He has worked as Managing Director in several international companies and as a Professor in France and the USA.

In addition to his teaching at IE, Milo teaches at EM Lyon in France and Walmart’s Leadership Academy in America.

He holds a PhD in International Relations.

WIM FOCQUETWim Focquet is the Academic Director of the Master in Talent Development

and Human Resources at IE School of Human Sciences and Technology. An experienced Human Resources leader, Wim has a passion for change,

organizational design, and talent development. He has over 20 years of experience in multicultural international corporate

environments in a variety of roles, including human resources, sales and marketing, and general management, and has earned advanced degrees from

Ghent University and Vlerick Business School.

ANDREW MCCARTHYAndrew McCarthy studied Philosophy, Political Science and the History of

Science and Mathematics before becoming a creative director. Currently, Andrew teaches creativity, design thinking, visual communications and

entrepreneurship at IE, and he is the Founding Academic Director of the Master in Customer Experience and Innovation at IE Business School of Human

Sciences and Technology. In addition to this, Andrew works as an innovation, design or user consultant in several companies and advises various start-ups.

DANIEL MEDINADaniel is the Director of the Opinno Ideas Department (Innovation, Design

and Strategy consulting). Where since 2014, he has been in charge on building and growing a 50 amazingly skilled people team with over 4M

in close deals, becoming the most important innovation companies in the country.

He’s also professor on corporate innovation, product and service design, and lean startup in several institutions: Instituto de Empresa (IE IMBA), ESIC and

Instituto Europe di Design.

RICARDO PÉREZRicardo is a Professor of Information Systems at IE Business School,

combining an extensive professional career with one of deep research into the field of new technologies.

He has been performing as a consultant for companies like Telefónica, Telefónica Data, Microsoft, HP, CECA or the Norwegian Bank Association.

Ricardo owns the blog Digital Transformation on the online version of the newspaper Expansión.

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E X E C U T I V E

FINANCIAL AID

IE Business School may be able to help you to finance the program through our financial aid department. To explore opportunities available to you please contact financialaidexed@ie.edu

More information on financial aid at IE is available www.ie.edu/executive-education/financial-aid. Partial scholarships are also available for exceptional candidates.

The program will take place July 9th - 13th, 2018 at Madrid, Spain in IE Business School Campus.

FOR MORE INFORMATION:DENIZ TORCUDirector of Executive ProgramsDeniz.Torcu@ie.eduTel: +34 915 689 600 • ext. 40273 Visit our website: www.ie.edu/exss

DETAILS

You may reg is te r on l ine by going to our website: www.ie.edu/EXSS, proceeding to the program’s webpage, and clicking on the “Register now” button on the right-hand side. Once your registration is received, you will be contacted by IE staff to confirm your enrollment.

Concessions are available for IE a lumni , groups of executives attending from the same organization, early-bird inscriptions, and other cases.

REGISTRATION SPECIAL CONCESSIONS

BRING YOUR FAMILY WITH YOU

If you have children over the age of 16, why not sign them up to the IEU Youth Leadership Summer Program or Summer School for Young Professionals, and receive a 10% concession of the program fee.

WHY IE BUSINESS SCHOOL?

Ranked No. 1 in Europe, IE Business School is dedicated to educating business leaders through programs based on its core values of:

Entrepreneurial spirit: Founded in 1973 by entrepreneurs for entrepreneurs, IE places the entrepreneurial and innovative mindset at the heart of its programs, and is home to many startup initiatives such as the Venture Lab and the South Summit.

Diversity and global focus: With about 100 nationalities making up its student body, IE provides business education with a global perspective. It supports talent from all over the world from admission to graduation and beyond, and through its Diversity and Equality Commission and its Center for Diversity.

Humanities and social responsibility: As Secretariat of the United Nations Global Compact in Spain, IE places positive social impact at the forefront with its Corporate Social Responsibility programs and expert faculty in areas of social entrepreneurship and microfinance, among others. It is also the proud birthplace of organizations such as Net Impact and Emzingo Group.

IE Executive Education programs equip managers, entrepreneurs, and leaders with the latest tools, best practices, and skills through interactive and practical sessions. Our programs are designed to enable executives to excel amidst the many and varied challenges they face both today and in the future.

www.ie.edu/es/executive-education

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E X E C U T I V E

Online MBA Programs 1st worldwide March 2017

European Business School 4th in Europe December 2016

Master in Finance 8th worldwide June 2017

Online MBA Programs 1th worldwide March 2017

MBA Program 4th in Europe January 2017

Executive MBA Programs 1st worldwide October 2015

Global MBA Programs 3rd worldwide May 2015

Non American Business School 4th worldwide October 2015

MBA Non American Business School 5th worldwide October 2015

www.ie.edu/rankings

IE Business School is recognized by international press as one of the world’s top Business Schools.

Fully recognized by the three principal international accurating bodies in the field of business education:

IE INTERNATIONAL RECOGNITION

IE INTERNATIONAL RECOGNITION

AMBA Association of MBA’s

AACSB International Association to Advance Collegiate Schools

of Business

EQUIS European Quality Improvement System

IE’S GLOBAL PRESENCE WWW.IE.EDU/OFFICES

Please Note: The information contained in this brochure is subject to change. IE reserves the right to modify program content, regulations and policies when deemed appropriate and in the best interest of the IE community. Please contact the program management team should you have any queries.

Deniz Torcu, Director of Executive ProgramsDeniz.Torcu@ie.eduTel: +34 915 689 600 • ext. 40273

ADMISSIONS DEPARTMENT: OTHER WAYS TO GET IN TOUCH:

EUROPE europe@ie.edu

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Johannesburgsouthernafrica@ie.ed

Please do not hesitate to contact the office nearest to you should you need any additional information. You can also contact us via iecontact@ie.edu

IE Business School Executive Education

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Madrid 28006 - España

Tlf: +34 91 568 96 25

www.ie.edu/exss