PRESENTATION DESIGN SERVICES

Exaltus.ca

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Communication is about getting others to adopt your point of view, to help them understand why you’re excited (or sad, or optimistic or whatever else you are.) Unless you’re an amazing writer, it’s awfully hard to do that in a report.

Seth Godin Author, Really Bad PowerPoint

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Presenting is not simply about aesthetics or making things pretty; it’s about creating meaning. It’s about being present. I need to ensure that every person in the audience believes I’m having an individual conversation with them. That is my goal.

Rick Justice Former Executive VP of Cisco Systems

Presentations in Content Marketing

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of marketers use online presentations in their content marketing plan.

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65%

Source:B2BContentMarketing2016 – NorthAmerica, producedbyContentMarketingInstituteandMarketingProfs

Presentations for Different Purposes

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Customers

Analysts

Media

Community

Government

Employees

Partners

Suppliers

Investors

Board

EXTERNALAUDIENCES

INTERNALAUDIENCES

Presentation Design that Sparks Attention

Exaltus Presentations

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Communicate Effectively

Engage your Audience

Leave a Lasting Impression

PowerPoint Design

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Stunning & persuasive PowerPoint

slides

Exciting transitions,

and dynamic animations

Prezi Design

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Prezi uses a stunning image as a backdrop,

and…

… lets you pan and zoom over

different areas of the canvas to

emphasize your various ideas.

4 hours

2 hours

6-12 hours

2 hours

Crafting a Killer DeckThe Process

Research

Research & collect ideas through discussions & existing materials.

Focus on the Audience

Get to know the audience with an Audience-Needs map

Generate & Organize Ideas

Brainstorm, generate ideas, and organize ideas.

Structure Presentation

Sketch out a structure or outline for the deck.

Build Deck

Craft a visually striking, compelling, and memorable presentation.

20-30 hours

Begin with a Focus on Your Audience

© duarte.com 2008

Why are they here?What do they think they’re going to get out of this presentation? Why did they come to hear you? Are they willing participants or mandatory attendees? This is also a bit of a situation analysis.

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What keeps them up at night?Everyone has a fear, a pain point, a thorn in the side. Let your audience know you empathize—and offer a solution.

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How can you solve their problem?What’s in it for the audience? How are you going to make their lives better?

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What do you want them to do?Answer the question “so what?”—and make sure there’s clear action for your audience to take.

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How can you best reach them?People vary in how they receive information. This can include the set up of the room to the availability of materials after the presentation. Give the audience what they want, how they want it.

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How might they resist?What will keep them from adopting your message and carrying out your call to action?

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What are they like?Demographics and psychographics are a great start, but connecting with your audience means understanding them on a personal level. Take a walk in their shoes and describe what their life looks like each day.

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Pricing Variables

How many slides will you have?

Scope

Is this a simple design job or does the content need to be re-worked?

Type of Work

Do you need us to create a custom

presentation template for you?

Template

Do you have style guidelines – including

a logo,, fonts, colour palette, etc.?

Style

Will we need to purchase artwork for you or will our banks of free photos suffice?

Paid artwork

Do you want a dynamic presentation with animations and transitions?

Bells & Whistles

How complex is your approval process?

Approvals

Do you need a tight turnaround from the moment you supply all the materials?

Timing

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