everythingwebmastersneedtoknowaboutgoogleplus 110817025959 phpapp01

+

Everything Webmasters Need

To Know About

+

Powered by: http://www.SocialMotus.com

http://www.socialmotus.com/

I’ll help you discover:

• How to get it

• How to use Google + to market your business and help with relationship building

• How to optimize your Google + profile for the search engines

• Advanced tips & tricks



How do you create an account for your

business?



Google has banned unauthorized business profiles for now, instead

recommending you use a “real person who is willing to represent

your organization on Google+ using a real profile as him-or-herself”.

Before creating a Google+ account, you need to be

aware that:



Step 1: Choose who you think can best represent your company on this social network i.e. CEO, Owner,

Marketing Spokesman.



Step2: You need a Google account…

Go to https://www.google.com/accounts/Login


https://www.google.com/accounts/Login


Note: You can use any email address



Step 3: Now go to https://plus.google.com, click

“Sign In”..


https://plus.google.com/


Step 4: Simply sign in..



Step 5: It’ll prompt you to create a Google Profile

Enter the details of the person you

chose here.



Create Your Profile



You will be directed to the Welcome page. To complete

your profile..Click here

& then click on the ‘Edit Profile’ button.

OR here.



Google has made it clear that:

“Once these pages/profiles arrive they will probably operate in a way that’s pretty similar to Facebook Pages, but with some Google SEO benefits. They will be indexed, “followable” and individual updates or posts can be +1′d — much or all of which will be fed back into search results and rankings.”



These sections indicated appear in your search results so take advantage

of this!



So optimize your profile!!

1. Title = Google Plus Profile name.2. Description = Introduction field on your

profile page.3. Links = Links field on you profile page4. Unfortunately you can’t change your URL

just yet



Make sure you select “Anyone on the web” in the ‘Introduction’ section..



And the ‘Links’ section..



1. Now click on your name.2. Then ‘Privacy’ and you will see..

This is what it will look like in the search results



Tip: When someone hovers their mouse over your profile image, a small

pop up will appear showing your profile photo, your name & sometimes

a few words about where you work, location &/or school name.

But if wouldn’t you want them to see..



This when they

hover their

mouse over your

image?

Here’s a simple trick to do this for your profile.



1. Go to ‘Edit my profile’.2. Click on ‘Employment’ or ‘Education’

section.3. Enter your detailed description in the

first field box (This will be either ‘Employer Name’ or ‘School Name’).

4. Now just hover your mouse over your icon!



And while you can’t change your permanent Google +

URL, you can shorten it so it is easier to use to promote your Google + account to existing & potential customers by..



going to http://gplus.to/ to shorten your URL and entering the relevant

information.


http://gplus.to/


Circles & Streams

Circles help you organize people in groups so you can share content relevant to that

particular circle only. Streams show the content shared by people in different

Circles.



When adding people you’ll be able to specify a existing circle to put them or

create a new circle.

You can separate people into existing and new customers,

which of your products/services

they’re interested in & so on depending on

your company.



You can also just select people and drag and drop them in circles at any

time

I.e. When a potential lead becomes a customer, you can move them to the

‘customer’ circle.Powered by: http://www.SocialMotus.com


Now you’ll want to add some people..

1. Through Google’s Suggestions. On the right hand side, Google gives suggestions

of people you can easily add.



2. Through Yahoo Mail & Hotmail by going viewing your ‘Circles’ (Add your

mailing list!)



Now you can see what

people in that circle share

when you click on that

particular circle.



Tip: If you expand the ‘Share’ box, you can

drag and drop content, photos, links, videos & other users

profiles into it.



Tip: You can send direct messages to multiple people by using the @ symbol

followed by their name (only they can see your message). Then just type your

message.



But Circles aren’t just for sorting contacts, you can use them as a bookmarking device!



For example, I created a ‘social media’ circle. When someone from my normal circle posts a related message or link to an article I want to save for later, I click ‘share’ and share it to my

‘social media’ circle.

By default it will share to the ‘Public’ and all your circles, just click on the ‘x’ icon. Then click ‘+Add more people’ and select a specific circle.



Now I can view these status updates and articles easily any

time, just by clicking on the ‘Social Media’ stream. This is great for saving tips that

could help your business!



Hangouts

Let’s up to 10 users video and voice chat with each other



Start a Hangout

Click ‘Start a Hangout’, then a window will pop

up. Just click ‘Install Plugin’.



Now just ‘Add circles or people’ you want to hangout

with.



You can even select YouTube

videos for everyone in your

hangout to watch.



Hangouts have great potential for businesses..

• Conduct workshops and seminars.

• Communicate exclusive promotions to priority . customers

• Reveal to industry bloggers & experts upcoming products or services.

• Engage in product demonstrations and training with new and potential customers.

• And so on..



Looking for somewhere to “hangout” on Google +?

Go to http://gphangouts.com/ to find a directory of Public Google+ Hangouts.


http://gphangouts.com/


You can also start your own hangout

You can use bookmarket to make sure your hangout automatically appears on gphangouts.com by going

to http://gphangouts.com/bookmarklet.html.


http://gphangouts.com/bookmarklet.html


Sparks

Receive content from around the internet on any topic so you can easily share this

with the circles you choose.



Just click on ‘Sparks’ then enter the topic you’re

interested in.

Then just click “share” on content you find interesting.



This allows for targeted marketing opportunities for

businesses

You can suggest information you think is valuable to a certain circle rather than posting it to everyone. For example, I

could have a circle for ‘SEO customers’, ‘Email marketing customers’ and so on. Then if I find something related to email marketing, I can post it only to my email

marketing customers!



Photos



When you click on a photo, you will see this page.

A useful feature is the ability to see the photo while commenting or reviewing comments.



Add special effects

Click on ‘Actions’, then Edit’ and this screen will appear to the left .



You can instantly upload photos from your phone.

Add photos from company events and seminars as they happen to help customers

feel more connected to your

business.


Security Settings


You can specify which sections of your profile you want to be visible in any way you like, public to the web, specific

circles, extended

circles, or only you. Most of the time you should select ‘Anyone on the web’ so

potential clients can find your

profile.


You can also specify whether to include

photos on your profile, photo tag approval settings

and whether to display geo settings for newly uploaded photos and albums.


Google chat security settings

When you go to the stream section on the left hand side, there is a Google chat area. Click the small arrow next to

“Chat”. Then select Circles & you will be able to select the circles who can see you when you’re online and chat with you”.


The best part is you can test your profile by viewing as another user (Check what people

in different circles see).

Just enter a users name

here


Now I can see what ‘Siv

Rauv’ can see when if visits my profile.


You can also change the visibility of your circles.

Just go to ‘Edit Profile’ and click

on any of the people in your circles to the

bottom left of the screen and this box will appear.


Notifications

Google+ creates notifications when events occur that involve

you, such as when you're tagged in a photo or are added

to a circle.


The notifications are much more advanced than

Facebook.


View your notification

s here.

And if you click here..

You’ll find that..


It let’s you comment on status updates right within the

notifications dropdown. This is great if you don’t

have much time to spend on Google +

everyday.

You can ‘mute’ a post. This means you won’t get

notifications for previous posts

you commented on.

You can scroll through

notifications newer or older than the one

you are viewing.

To make sure your circle will see your post (Each circles contains streams of many

updates so the user may not see your post), you can also notify them of your post.

Notify circles of relevant sales and promotions, blog posts and anything else that will help with

sales and relationship building.

Just click on the circle

and select to ‘Notify about

this post’ box.


Advanced Tips


Format the words in your posts


It will look like

this.


Change your

stream updates

settings by clicking here.


Use the Google + shortcuts

You can posts quick

status updates here.

Gives a dropdown with links to take you directly to your profile page, circles page, account settings and privacy.


Some great Chrome extensions


Add the Facebook Stream to your Google+ Profile

1. Go to http://crossrider.com/install/519-google-facebook

2. Then click here and follow the prompts.

Note: This extension works for Chrome, Explorer & Firefox.Powered by: http://www.SocialMotus.com

After you install it, your Google + homepage will load.

Now click on the

Facebook button


1. Click on the “Connect with Facebook” button. 2. Enter your login details.3. Click “Allow” so the extension can access your Facebook.


And now you can see & post to your Facebook in Google!


Photozoom

Enlarge pictures from your Google+ Stream by just hovering over them.

To get the extension go here https://chrome.google.com/webstore/detail/njoglkofocgopmdfjnbifnicbickbola#


Once you install the extension, the page below will open

You can click on “Settings’

and change the settings to your

preferences. Then click on

‘go to Google+’Powered by: http://www.SocialMotus.com

Then just hover over an image to see a larger view of it.


Get Helper for Google+

By going to: https://chrome.google.com/webstore/detail/hehfpbphnjppmganambkgdnkfliaipgd


What does it do? See below:


To keep up to date with the latest news and tips on Google + & other social media sites,

visit http://www.socialmotus.com/bl

og/.


Now if you want to Manage, Publish, Monitor, Engage and Measure all your social media channels from one platform..


Visit www.SocialMotus.com today to start maximizing your

social media efforts!


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