Everything you need to know about choosing the right running shoes

2015 TRENDS New colors, better performance, improved technology -

here are the biggest sneaker trends for 2015!

TRENDING COLOURS

2015 TRENDS TECHNOLOGY

TRENDSBETTER

PERFORMANCE

BETTER FIT

WATER RESISTANCE

BETTER TRACTION

REFLECTIVE FABRICS

increased stability

improved

for outdoor running

for day to night wear

ONE UPPER PIECE

for streamlined comfort and

support

KNITTINGTECHNIQUES: less stitches,overlays &

Seams

BREATHABLE4-WAY STRETCH

MESH for flexibility anddurable comfort

MAXIMAL CUSHIONING

for protectionand shock absorbtion

CARBON FIBRE SPRING

for an added boost

TIPS FROM THE EXPERTDr. Matthias Marquardt is a running, health and motivation expert,

author, a professional orator and owns a private sports medicine practice. When it comes to running - he‘s an expert!

TAKE TWO

“Run with two shoe models parallel and interchange them regularily. This guarantees a good load balance and minimises injury.”

“When buying running shoes make sure your thumb fits between your toes and the front of the shoe. When running, your circulation will be higher meaning your foot will englarge and slip more and more into the shoe with every step.“

TOP TIP!

Dr. Matthias Marquardt is a running, health and motivation expert,author, a professional orator and owns a private sports medicine practice.

When it comes to running - he‘s an expert!

“After you‘ve found the right type of sneaker, you have to consider comfort. Instead of running on a treadmill you should walk on natural ground which is often uneven to really test the durability and comfort of the shoe.“

“Testing if you need a pronation (support at the inside of the shoe) is helpful, especially if you have problems with your knees. Sometimes these are recommended too hastily, and can often be counterproductive. It‘s always good to ask orthopedic surgeons, sports medic or consult a specialised running shop.”

TAKE TWO A GOOD SUPPORT

TIPS FROM THE EXPERT

Running shoe problems can often easily be fixed with the right lacing technique!

Problem:

LACING TECHNIQUES

Begin by threading the shoelace only through the sides.

Doing this will mean the forefoot gets more space.

From the midfoot onwards, start tying with a criss cross.

The sides of your forefoot hurt

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2

Problem:

Tie the shoe normally with a criss cross.

Then thread the shoelace only through the sides.

The pressure is then minimized at this side.

After the bruise, start tying with the criss cross again.

Your sneakers are pinching at the instep

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3

LACING TECHNIQUES

Problem:

Tie the shoelace from the big toe to the top at the other side.

The toecap will be lifted meaning the toes have more space.

Thread the other side of the shoelace at each bottom diagonally and at the top parallel to the next hole.

Tie up the shoe as usual.

Your Toes hurt / black toenails

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3

LACING TECHNIQUES

Problem:

Tie the shoes as usual until the second to last hole.

Then go straight up into the last one.

Thread the shoelace through the loop onto the other side.

The ankle gets more support, but the whole shoe isn‘t too tight.

Tie up the shoes as usual

Heels slip out of your sneakers

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LACING TECHNIQUES

Problem:

Tie the sneaker with the criss cross method until the middle of the foot

Thread the shoelace through the hole and then again back through the same way.

Then thread the laces through each loop on the other side.

The double lacing gives the midfoot more support.

Start tying with the criss cross method again and tie as usual.

Your Midfoot slips back and forth inside the shoe

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LACING TECHNIQUES

CARE TIPSYour running shoes get more and more saturated by sweat, rain and dirt with every kilometer you run. You can keep them in the box-fresh condition with the right care.

UNTYING SHOELACES

We know how tempting it is to slip your shoes off after a long run but always untying your shoelaces before taking off means they won‘t stretch or lose their shape.

To get rid of of bad smells, remove the insoles and sprinkle some baking soda in the sneakers (trust us!). Leave overnight and shake out in the morning. Alternatively, sprinkle some white wine vinegar inside the shoes and let them air dry.

SMELLY SHOES

DRYING

After a rainy run or washing running shoes, stuff them with newspaper and let them air dry. Drying on central heating or in the dryer can damage the adhesive and stretch components of the shoe.

To extend the life of running shoes, wear them solely for running, not for other sports, shopping or a night on the town. Wearing them for other purposes will wear them out quicker and means you‘ll have to fork out for a new pair sooner that you‘d think.

EXTEND THE LIFE

CARE TIPSYour running shoes get more and more saturated by sweat, rain and dirt with every kilometer you run. You can keep them in the box-fresh condition with the right care.

S T Y L I G H T . C O M

C o n t e n t & D e s i g n :

Find more info and the whole interview

here