evaluating innovations in locative experiences

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Anders Fagerjord Department of Media and Communication, University of Oslo and Norwegian Media Technology Lab, Gjøvik University College Evaluating inventions in locative experiences

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Showcasing a location-aware mobile web site presenting classical music in churches in Rome. New evaluation methods for research were suggested. Full paper available at http://fagerjord.no/blog/ismi2014/

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Page 1: Evaluating Innovations in Locative Experiences

Anders FagerjordDepartment of Media and Communication, University of Oslo

and Norwegian Media Technology Lab, Gjøvik University College

Evaluating inventions in locative experiences

Page 2: Evaluating Innovations in Locative Experiences

Kildehenvisning her

Page 3: Evaluating Innovations in Locative Experiences

Kildehenvisning her

Page 4: Evaluating Innovations in Locative Experiences

Kildehenvisning her

Page 5: Evaluating Innovations in Locative Experiences

Kildehenvisning her

Page 6: Evaluating Innovations in Locative Experiences

Kildehenvisning her

Page 7: Evaluating Innovations in Locative Experiences

Kildehenvisning her

Page 8: Evaluating Innovations in Locative Experiences

Kildehenvisning her

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Kildehenvisning her

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Strongly agreeSomewhat agreeNeither agree nor

disagreeSomewhat disagreeStrongly disagree

0 1 2 3 4 5 6

«I learned something about music history»

Strongly agreeSomewhat agree

Neither agree nor disagree

Somewhat disagreeStrongly disagree

0 1 2 3 4 5

«The narrator’s comments made me experience the music differently than I otherwise would»

Strongly agreeSomewhat agreeNeither agree nor

disagreeSomewhat disagreeStrongly disagree

0 1 2 3 4 5

«The music made me experience the church dif-ferently»

Strongly agreeSomewhat agree

Neither agree nor disagree

Somewhat disagreeStrongly disagree

0 1 2 3 4 5

«I feel I understand the history of the church now»

Responses to a questionnaire distributed to evaluators of an early version of Church Music in Rome

Page 11: Evaluating Innovations in Locative Experiences

Hassenzahl, Marc. 2001. “The Effect of Perceived Hedonic Quality on Product Appealingness.” International Journal of Human-Computer Interaction 13: 481–99.

ATTRAKDIFF

Page 12: Evaluating Innovations in Locative Experiences

http://www.attrakdiff.de

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http://www.attrakdiff.de

Page 14: Evaluating Innovations in Locative Experiences

Received meaning

Intended meaning

Message

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A B

Within-subject A/B evaluation

Original design Design that differs in one respect

Page 16: Evaluating Innovations in Locative Experiences

AB

Spoken introduction, then music

Music and commentary together

Page 17: Evaluating Innovations in Locative Experiences

AB

Baroque music, but not from this churchCorelli’s music in

the palace where he worked

Page 18: Evaluating Innovations in Locative Experiences

A B20th century opera in a baroque church

Corelli’s music in the palace where he worked

Page 19: Evaluating Innovations in Locative Experiences

[email protected]

fagerjord.no/muchcontact me read more or try it yourself