ETB Education and Skills Panel

29 April 2008

Our purpose

To promote the vital contribution that engineers, engineering and technology

make to our society and to inspire people at all level to pursue careers in engineering

and technology

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Summary Programme 2008

PURPOSE:To promote the vital role of engineers, engineering and technology in our society and to inspire people to pursue careers at all levels in engineering

and technology

PROMOTION RESEARCH ED & SKILLS

COMMUNICATIONS

PRODUCTS & SERVICES

CORPORATE SERVICES

NSEW

NSEF

CAMPAIGN

ENG UK

PERCEPTIONS FOLLOW UP

SET &CITY

CAREERS INFO

SCENTA PORTAL

19%

10%

15%12%

12%

18%

UNALLOCATED RESOURCE 14%

Improve the perception of engineers and engineering

Improve the supply of engineers

Raise awarenessand credibility of the ETB with key stakeholders

…..focussing on fewer things and doing them better

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Education & Skills Panel

Chairman Prof Christopher Snowden*Vice Chairman Prof Derek Bell*

Prof Helen Atkinson, Head of Mechanics of Materials, University of LeicesterDr Christine Braddock, Principal, Matthew Boulton CollegeSir Anthony Cleaver*Mr William Divine, Chief Executive, NFECDame Ann Dowling, Professor of Engineering, University of CambridgeProf Kel Fidler*Mr Bob Gibbon, Chief Executive, National Skills Academy for Manufacturing Mr Richard Green, Chief Executive, Design and Technology Association Mr Bill Harrison, Careers Co-ordinator, National STEM ProgrammeProf John Holman, Director, National STEM Programme Prof Sir John O’Reilly, Vice Chancellor, Cranfield University Baroness Diana Warwick, Chief Executive, UniversitiesUK Prof John Wood, Principal Faculty of Engineering, Imperial College

* ETB Trustees

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Summary Programme 2008

PROMOTION RESEARCH ED & SKILLS

NSEW

NSEF

CAMPAIGN

ENG UK

PERCEPTIONS FOLLOW UP

SET &CITY

CAREERS INFO

SCENTA PORTAL

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National Science and Engineering Week 2008

THEME:Promotion.

AIM:At least 550 engineering events.

STRATEGIC GOAL:Perception of engineering.Supply of engineers.

STATUS:Week held 7-16 March.Current estimate is 689 events.Project completion in June after publication of BA impact report.Role of the ETB in the 2009 Week?

RESOURCES ALLOCATED:0.2 FTE £10k

RESOURCES CONSUMED:0.12 FTE £10k

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National Science and Engineering Fair 2009

THEME:PromotionAIM:Deliver national celebration of STEMin March 2009 (includes National Science Competition)

STRATEGIC GOAL:Improve perception of engineering

STATUS:Venue (QEII Conf Centre) booked.Prospectus, ITTs for event mgt and PRin draft form£1M funding needed £100k from Gatsby/RAEng in place£300k bids submitted to Charities£150k identified from DIUS£? InstitutionsHeadline and Corporate sponsors

RESOURCES ALLOCATED:1.4 FTE£10K (ETB)

RESOURCES CONSUMED:0.25 FTE£16k

National Science and Engineering Fair 2009National Science and

Engineering Fair 2009

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Engineering Campaign

THEME:Promotion

AIM:To convert more student engineers inFE to engineers in the workplace

STRATEGIC GOAL:Improve supply of engineers

STATUS:Partnerships with RDA’sStudent placements Nuffield Engineering BursariesLecturer recognition and trainingTargeted engineering message

RESOURCES ALLOCATED:1.9 FTE£297K

RESOURCES CONSUMED:0.33 FTE£29.5k

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Engineering UK 2008

THEME:Research

AIM:Publication November 2008 (with more robust data on demand)

STRATEGIC GOAL:Improve perception of engineering

STATUS:Feedback from Eng 2007.Engineering definition from SIC &SOCCodes to provide baseline.Data being defined, sourced and cut.Publication launch 3 December.

RESOURCES ALLOCATED:2.2 FTE£100k

RESOURCES CONSUMED:0.1 FTE£0k

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Perceptions of Engineering 2008

THEME:Research

AIM:Robust monitor of effectiveness of Promotion activities.

STRATEGIC GOAL:Improve perception of engineering.

STATUS:Project plan under development.Need to discuss with RAEng thenDesign and develop research brief.

RESOURCES ALLOCATED:0. FTE£25k

RESOURCES CONSUMED:0.0 FTE£0k

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SET & the City

THEME:Research

AIM:Raise awareness of contribution ofEngineering and Technology to the Economy.

STRATEGIC GOAL:Awareness and Credibility

STATUS:Scoping event for November

RESOURCES ALLOCATED:0.2 FTE£45K

RESOURCES CONSUMED:0.02 FTE£3.5k

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Careers Information

THEME:Education and Skills

AIM:Deliver to every secondary school and on-line (www.enginuity.org)

STRATEGIC GOAL:Improve supply of engineering.

STATUS:ASE and SSAT Engineering Events.2008 topics agreed with CAP.Feedback questionnaires beinganalysed.Collaboration with Science Counciland CMS (DCSF) on maths careers to Integrate careers websites

RESOURCES ALLOCATED:0.6 FTE£50k

RESOURCES CONSUMED:0.1 FTE£0.5k

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Scenta Portal

THEME:Education and Skills

AIM:Engage and inspire current andfuture engineers.

STRATEGIC GOAL:Improve perception of engineering.

STATUS:Board Presentation3 Strategic PartnershipsLaunch of v4 28 April Science Worlds Issue 5.IT/web Futures Forum under Development630,000 visits1.4m page views

RESOURCES ALLOCATED:3.4 FTE£70k

RESOURCES CONSUMED:0.8 FTE£10k

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Communicating with Stakeholders

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Partners

PolicyMakers andInfluencers

ETBBoard

Media

Education& SkillsPanel

Business &IndustryPanel

College A(PEI’s)

College B(STEM Orgs.)

College C(B&I)

14 30

STEM Enthusiasts

Parents, Teachers & Career Advisors

School, FE and HE Students

1st , 2nd and 3rd Jobbers

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Our World……

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Current ETB Board

• Sir Anthony CleaverChairman, ETB

• Dr. Derek BellChief Executive, Association for Science Education

• Prof. Patrick Dowling CBEFormer Vice-Chancellor, University of Surrey

• Mr. Dick ElsyChief Executive, Torotrak Ltd.

• Prof. Kel FidlerChairman, Engineering Council (UK)

• Mr. Tom FoulkesDirector General, Institution of Civil Engineers

• Mr. Philip Greenish CBEChief Executive, Royal Academy of Engineering

• Sir Alan JonesChairman of SEMTA

• Prof. Julia King CBEVice-Chancellor, Aston University

• Mr. Stephen MatthewsChief Executive, Chartered Institution of Building Services Engineers

• Mr. Keith Read CBEChief Executive, Institute of Marine Engineering, Science & Technology

• Mr. Robin McGillChief Executive, Institution of Engineering & Technology

• Mr. Richard Parry-Jones CBEGroup Vice President, Ford Motor Company

• Prof. Christopher SnowdenVice-Chancellor, University of Surrey

• Prof. Bill Banks Senior Vice-PresidentInstitution of Mechanical Engineers

• Mr. Martin Temple CBEDirector General, EEF

• Dr. John MortonChief Executive, ETB

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Corporate Members

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…how will we measure success?

STRATEGIC MEASURES

Improve the perception of engineers and engineering

Improve the supply of engineers

Raise awarenessand credibility of the ETB with key stakeholders

Awareness and Knowledge of Engineering .Attitudes towards and Views of Engineers and Engineering .

Attitudes towards and Views of Engineering Careers.

Percentage of cohort gaining first jobs in engineering. Percentage of women engineering graduates taking first jobs in engineering.Mean salaries of registered engineers relative to national

average salaries.

Assessment of key stakeholders in the perceptions audit.

Number of strategic partnerships with key stakeholders.

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Discussion