Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 1

Ericsson mediafirst Video processing

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 2

Delighting the TV consumer

Ever Changing CONTENT

Multiple devices and

changing habits

Technology enablers

The New era of television

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 3

Media Transformation Suite

ENRICHMENT

Enhancing the value of content through:

PROCESSING

Ensuring content is in all formats and highest quality for consumption with:

DELIVERY

Enabling the software defined IP network delivery of media with:

EXPERIENCE

The seamless, immersive and intuitive TV experiences on all devices enabled through:

PUBLISHING

The cloud platforms and workflow to present content and experiences to consumers with:

ON-PREMISES SAAS FULLY MANAGED

Deployment models

ULTIMATE portfolio

________

Sports graphics

Captioning

Metadata

________

Advanced video compression

Content Management

________

Managed playout

Access Services

________

Content Delivery Network

LTE Broadcast

Cloud DVR

________

Multiscreen TV Platform

OTT TV Platform

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 4

#1 in media processing

Processing capabilities across the entire media delivery chain – from acquiring content at an event to broadcast and over-the-top delivery, while maximizing content revenue.

200,000 live video streams

Largest number of streams in operations

2000+ customers in 100+ countries

Any codec, optimum picture quality

6 Technology Emmy awards

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 5

OUTLOOK ON MEDIA PROCESSING

Operational efficiency

Bandwidth efficiency

Launch new services quickly

Maximize revenue from

content

Simplifying operational processes

Choice of deployment method

Agile solutions

Leverage latest technologies

HDR ● 4K ● HEVC

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 6

One product, infinite possibilities

Ericsson MEDIAFIRST

Cloud-ready software-defined video processing for any screen VIDEO PROCESSING

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 7

PERFORMANCE

TECHNOLOGY

AGILITY

MEDIAFIRST VIDEO PROCESSING

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 8

MEDIAFIRST VIDEO PROCESSING

COMPUTE PLATFORMS

UNIFIED MANAGEMENT

Ericsson Platforms Public cloud Private cloud

PROCESSING

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 9

MEDIAFIRST VIDEO PROCESSING

COMPUTE PLATFORMS

UNIFIED MANAGEMENT

Ericsson Platforms Public cloud Private cloud

PROCESSING

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 10

MEDIAFIRST VIDEO PROCESSING

COMPUTE PLATFORMS

UNIFIED MANAGEMENT

Ericsson Platforms Public cloud Private cloud

PROCESSING

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 11

MEDIAFIRST VIDEO PROCESSING

COMPUTE PLATFORMS

UNIFIED MANAGEMENT

Ericsson Platforms Public cloud Private cloud

PROCESSING

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 12

LIVE VIDEO PROCESSING

Maximize network efficiency to enable TV Anywhere with MediaFirst Video Processing for the delivery of live video across multiple network types while leveraging the most suitable deployment model

PROCESS LIVE

PREPARE CONTENT

MONETIZE CONTENT

MediaFirst Video Processing

Efficiency

Agility

Picture Quality

Performance

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 13

Content preparation

Simplify TV Anywhere delivery and transform content in any format with Media First Video Processing

MediaFirst Video Processing

Support for all formats

Streamlined Processes

Virtualization

Full Scalability PROCESS

LIVE PREPARE CONTENT

MONETIZE CONTENT

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 14

Content monetization

Protect and develop new revenue streams to maximize profits for video delivered to any screen with Ericsson MediaFirst Video Processing

MediaFirst Video Processing

Content Localization

Targeted Advertising

Piracy Protection PROCESS

LIVE PREPARE CONTENT

MONETIZE CONTENT

Ericsson MediaFirst Video Processing | Ericsson Internal | © Ericsson AB 2016 | 2016-04-13 | Page 15