eric frank (hhe 3-17-09)
DESCRIPTION
Presentation to the WA House Higher Education Committee re: open educational resources.TRANSCRIPT
Open College TextbooksCreated by Experts. Enhanced by Users. Free to All.
Eric Frank Founder & CMO
Jeff Shelstad Founder & CEO
Advisors
Dr. Jeffry Timmons
Dr. Eric Denna
Dr. Michael Solomon
Dr. Jeff Tanner
Dr. Shahid Ansari
Mark Coker
Dr. Morgan McGuire
Gov. Jane Swift
Dr. Michael Solomon
Dr. Eric DennaDr. Eric Denna
Jonathan Newcomb
The Problem
Enrollment
Enrollment Prices
Enrollment Prices
Revenue Growth
Enrollment Prices
Revenue Growth
Units
Students Organizing
Students Organizing
Faculty & Administrators Empathizing
Students Organizing
Faculty & Administrators Empathizing
Media Din Rising
Students Organizing
Legislators Acting
Faculty & Administrators Empathizing
Media Din Rising
Why?
U
U
U
U
Source: GAO Analysis of Dept. of Education Data
Source: GAO Analysis of Dept. of Education Data
1 of 2
$2,550
Source: GAO Analysis of Dept. of Education Data
1 of 2
$2,550
Source: GAO Analysis of Dept. of Education Data
1 of 2
$2,550
Source: GAO Analysis of Dept. of Education Data
3 of 5
$4,750
1 of 2
$2,550
Source: GAO Analysis of Dept. of Education Data
3 of 5
$4,750
1 of 2
$2,550
Source: GAO Analysis of Dept. of Education Data
3 of 5
$4,750
1 of 2
$2,550
Source: GAO Analysis of Dept. of Education Data
3 of 5
$4,7503 of 100 $25,00
0
1 of 2
$2,550
3 of 5
$4,750
3 of 100 $25,00
0
1 of 2
$2,550
Source: GAO Analysis of Dept. of Education Data
The Pain is not evenly distributed…
The Pain is not limited to students.
4-19%
Maine reported spring enrollment increases of 20 percent, after laying off employees and leaving vacant positions open to cope with a $2.9 million state cut.
Arizona community colleges have absorbed $19.3 million in cuts and may lose all remaining state aid, said Norma Kent, spokeswoman at the American Association of
Community Colleges. Some systems have had to reject thousands of applicants.
Recession could slash college funds by 36%, lawmakers told
Rocky Mountain NewsSaturday, January 19, 2008
Colorado’s university and college presidents warned lawmakers Friday that funding for higher education could plummet during the next recession by 36 percent, triggering
tuition spikes and losses throughout the state’s economy.
U
U
U
Cus
tom
By George, we’ll cut the
time between editions in half!
A Commercial Open Textbook Model
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Alternate Formats Efficient Study AidsFree Open
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Alternate Formats Efficient Study Aids
Audio Study Guides
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Digital Flashcards
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Alternate Formats Efficient Study Aids CollaborationFree Open
Open Textbooks
Affordable Choices
Authors
The Flatworld Model
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Social Learning
Alternate Formats Efficient Study Aids Collaboration
Students
Free (or low cost) books
Freedom (to choose)
Mobility & Efficiency
Improved learning
Free Open
Open Textbooks
Affordable Choices
Authors
The Flatworld Model
Top Authors
Social Learning
Alternate Formats Efficient Study Aids Collaboration
Instructors
“As Good or Better Books”
Supplements & Support
Control Over Content & Timing
Affordability & Choice for Students.
Students
Free (or low cost) books
Freedom (to choose)
Mobility & Efficiency
Improved learning
Free Open
Open Textbooks
Affordable Choices
Authors
The Flatworld Model
Top Authors
Social Learning
Alternate Formats Efficient Study Aids Collaboration
Instructors
“As Good or Better Books”
Supplements & Support
Control Over Content & Timing
Affordability & Choice for Students.
Students
Free (or low cost) books
Freedom (to choose)
Mobility & Efficiency
Improved learning
Authors
Richer compensation
Rapid market share gain
Future facing model
Get to be on the “good side”
Free Open
Will Authors Sign?
Forthcoming Titles
1. Basics of Oral Business Communication by McLean (Nov 09)2. Basics of Written Business Communication by McLean (Nov 09)3. Exploring Business by Collins (Dec 08)4. Financial Accounting by Hoyle and Skender (Nov 09)5. Franchising: A Graphic Novel by Combs, Ketchen, Short,, & Simon (Aug 09)6. Fundamentals of Income Tax Theory & Practice by Kiefer (Jan 09)7. Introduction to Economic Analysis (Iterm. Micro) by McAfee (Jan 09)8. Launch! Advertising and Promotion by Solomon, Duke, & Nizan (Dec 08)9. Digital Compass: A Managers Guide to Harnessing IT by Gallaugher (Mar 09)10. Managing to Succeed: A Graphic Novel by Short, Bauer, Simon, & Ketchen (Mar 09)11. Money and Banking by Wright & Quadrini (May 09)12. Organizational Behavior by Bauer and Erdogan (Mar 09)13. Principles of Management by Carpenter, Bauer, & Erdogan (Mar 09)14. Principles of Marketing by Tanner, Raymond, & Schuster (Mar 09)15. Principles of Microeconomics by Rittenberg and Tregarthen (Dec 08)16. Principles of Macroeconomics by Rittenberg and Tregarthen (May 09)17. Principles of Economics by Rittenberg and Tregarthen (Jun 09)18. Risk Management by Baranioff, Brockett, and Kahane (Jun 09)19. The Path to Sustainable Business by Larson20. Creative Destruction: The Economics of E-Commerce and the Internet by James Koch21. Project Management in a Virtual World by Darnall & Preston22. Personal Finance by Siegel
Forthcoming Titles
1. Basics of Oral Business Communication by McLean (Nov 09)2. Basics of Written Business Communication by McLean (Nov 09)3. Exploring Business by Collins (Dec 08)4. Financial Accounting by Hoyle and Skender (Nov 09)5. Franchising: A Graphic Novel by Combs, Ketchen, Short,, & Simon (Aug 09)6. Fundamentals of Income Tax Theory & Practice by Kiefer (Jan 09)7. Introduction to Economic Analysis (Iterm. Micro) by McAfee (Jan 09)8. Launch! Advertising and Promotion by Solomon, Duke, & Nizan (Dec 08)9. Digital Compass: A Managers Guide to Harnessing IT by Gallaugher (Mar 09)10. Managing to Succeed: A Graphic Novel by Short, Bauer, Simon, & Ketchen (Mar 09)11. Money and Banking by Wright & Quadrini (May 09)12. Organizational Behavior by Bauer and Erdogan (Mar 09)13. Principles of Management by Carpenter, Bauer, & Erdogan (Mar 09)14. Principles of Marketing by Tanner, Raymond, & Schuster (Mar 09)15. Principles of Microeconomics by Rittenberg and Tregarthen (Dec 08)16. Principles of Macroeconomics by Rittenberg and Tregarthen (May 09)17. Principles of Economics by Rittenberg and Tregarthen (Jun 09)18. Risk Management by Baranioff, Brockett, and Kahane (Jun 09)19. The Path to Sustainable Business by Larson20. Creative Destruction: The Economics of E-Commerce and the Internet by James Koch21. Project Management in a Virtual World by Darnall & Preston22. Personal Finance by Siegel
Allyn & BaconAllyn & Bacon
McGraw Hill
McGraw Hill
Prentice Hall
McGraw Hill
McGraw Hill
Bedford Freeman Worth
Bedford Freeman WorthBedford Freeman Worth
Bedford Freeman Worth
Harcourt
Norton
Prentice Hall
Prentice Hall
Forthcoming Titles
1. Basics of Oral Business Communication by McLean (Nov 09)2. Basics of Written Business Communication by McLean (Nov 09)3. Exploring Business by Collins (Dec 08)4. Financial Accounting by Hoyle and Skender (Nov 09)5. Franchising: A Graphic Novel by Combs, Ketchen, Short,, & Simon (Aug 09)6. Fundamentals of Income Tax Theory & Practice by Kiefer (Jan 09)7. Introduction to Economic Analysis (Iterm. Micro) by McAfee (Jan 09)8. Launch! Advertising and Promotion by Solomon, Duke, & Nizan (Dec 08)9. Digital Compass: A Managers Guide to Harnessing IT by Gallaugher (Mar 09)10. Managing to Succeed: A Graphic Novel by Short, Bauer, Simon, & Ketchen (Mar 09)11. Money and Banking by Wright & Quadrini (May 09)12. Organizational Behavior by Bauer and Erdogan (Mar 09)13. Principles of Management by Carpenter, Bauer, & Erdogan (Mar 09)14. Principles of Marketing by Tanner, Raymond, & Schuster (Mar 09)15. Principles of Microeconomics by Rittenberg and Tregarthen (Dec 08)16. Principles of Macroeconomics by Rittenberg and Tregarthen (May 09)17. Principles of Economics by Rittenberg and Tregarthen (Jun 09)18. Risk Management by Baranioff, Brockett, and Kahane (Jun 09)19. The Path to Sustainable Business by Larson20. Creative Destruction: The Economics of E-Commerce and the Internet by James Koch21. Project Management in a Virtual World by Darnall & Preston22. Personal Finance by Siegel
Allyn & BaconAllyn & Bacon
McGraw Hill
McGraw Hill
Prentice Hall
McGraw Hill
McGraw Hill
Bedford Freeman Worth
Bedford Freeman WorthBedford Freeman Worth
Bedford Freeman Worth
Harcourt
Norton
Cal Tech / Yahoo
Boston College
NYU / USC
Portland State
U of VA – Darden School
Prentice Hall
Prentice Hall
Status
cBooksAuthors
(42) (22)Spring Titles
(10)
Talent
Alpha
(140 / 2,000 / 400)
Beta
(20 / 30)
Platform(3)
PR
A Way Forward…
•50% of community college enrollments & 35% of four-year enrollments are in top 25 courses.
•½ of all higher education enrollments are at community colleges & 1/2 are at four-year institutions.
•Given proportion of above.about 42.5% of all higher education enrollments are in top 25 courses
Source: Copyright 2005, The National Center for Academic Transformation
"Community colleges are built on access, so for us to turn someone away is like a surgeon saying 'I won't operate on someone who is having a heart attack.'”
-Norma Kent, AACC Spokesperson