entrepreneur center slides - we first
TRANSCRIPT
• Simon Mainwaring
PRESENTED October 16, 2012
How Brands and
Consumers Use
Social Media to Build
a Better World
Purpose: Why does your company exist?
“The future of profit is purpose.” “Brands must be the chief celebrant, not celebrity, of their communities.” “Brands must seek consumer action, not acquisition.”
Key Strategic Principles:
Simon Mainwaring, author, We First
New York Times, Wall Street Journal, Amazon Bestseller 2011
strategy+business ‘Best Marketing Book of 2011
800CEORead Top 5 Marketing Book of 2011
Amazon Top 10 Business Books of 2011
Competitive Advantage: What are you the only of?
Leadership: What dos your company do when its at its best?
Vision: What hope, vision or dream does your brand offer?
We First Vision
Thank you, Nashville
EC.
To instantly get these slides, this video and three free social
branding training videos for your company PLUS information about a
special training program offer, text your name and email to:
310 - 660 - 7221
Twitter: @SimonMainwaring
Email: [email protected]