engaging the next generation of innovators

Engaging the Next Generation of Innovators | Innova-Con II | Feb 2015 | © 2015 Legacy Innovation Group, LLC

Accelerating Business Growth Through Strategic Innovation

Engaging

the Next

Generation

of Innovators

1

Engaging the Next Generation of Innovators | Innova-Con II | Feb 2015 | © 2015 Legacy Innovation Group, LLC 2

Engaging

the Next

Generation

of Innovators

THE CONTEXT What’s Going On Out There?

WHY IS THIS? What Are the Forces That Are Shaping This?

SO WHAT? What Are the Implications for Businesses?

WHAT TO DO? How Should We As Companies Respond and Adapt?


What’s Going On Out There?

Contrary to popular belief, millennials around the world are ambitious and eager

to work hard to become leaders. But they want to do it on their terms, in jobs

that give them meaning and allow them to contribute to society.

As important as becoming a manager is, only 24 percent strongly want a fast-

track career with constant promotions. Most millennials’ focus is to grow and

learn new things, the second most important goal in their lives after work-life

balance.

Henrik Bresman

Associate Professor of Organisational Behavior at INSEAD

INSEAD Emerging Markets Institute (EMI), the HEAD Foundation and Universum – global study on millennials.

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FOUR FORCES1

34

2


Force #1 – They Have Been Digital Native All Their Lives


Force #2 – Exposed to Constant & Rapid Change


Force #3 – Exposed to User-Centric Value Delivery Models


Force #4 – Exposed To An Era That Celebrates the Startup


SO WHAT ?


THESE FOUR FORCES

HAVE

COMPLETELY ALTERED

THEIR

WAY OF LOOKING AT…


THE WORLD


AND IT HAS

COMPLETELY ALTERED

THEIR

WAY OF LOOKING AT…


THEIR OWN LIVES


AS A RESULT…


They Have Very Different Expectations for the Workplace!


THERE ARE

THREE THINGS

THEY SEEK FROM

THE WORKPLACE


They Want To Be a Part of Constant Innovation


They Have a

Need for Speed


They Want To Be Treated Like The Adults They Are


HOW DO WE DO IT ?

WHAT WOULD IT LOOK LIKE

IF COMPANIES WERE TO

TAP INTO THIS HUNGER ?


Remake the Workplace

To Be “Experiential”

CORPORATE MARKETPLACE PARTICIPANT

MANDATES


CORPORATE

MANDATES


Meaning Making


Locus Of Value


Cultural Agility


“Left Braining” Practices


“Right Braining” Practices


CORPORATE

MANDATES


MARKETPLACE

MANDATES


Market Acuity


Organizational Velocity


Business Experimentation


Intrapreneurialism


MARKETPLACE

MANDATES


PARTICIPANT

MANDATES


Engagement


Team Formation & Management


Work Time


Work Place


Skill Development &

Utilization

note


Career Progression


PARTICIPANT

MANDATES


The Experiential Workplace Framework

44

EngagementCitizenship, Not EmploymentFreemployee – Many PathsThe Death of TitlesFunctional Role Balancing

Team Formation & ManagementCharter-Based Project TeamsSelf-Forming TeamsSelf-Regulating Teams

Work TimeWork Life IntegrationWork Time Autonomy (individuals)Meeting Rationalization

Work PlaceWork Location Autonomy (teams)Work Space Design

Skill Development & UtilizationDeath of Pigeon-HolingThe Stitch-Shaped PersonLeveraging The “Re-Makers”

Career ProgressionPeriodic ReinventionPay & Reward EquityOngoing Organic & Holistic ReviewOutcome-Based Career Advancement

Market AcuityListening AcutelyTasting EngagementFeeling For Our CustomersSeeing The World DifferentlySniffing Out Nascent Market Opportunities

Organizational VelocityRapid Learning ModelsRapid Execution ModelsOrganizational Memory

Business ExperimentationBusiness ExperimentsSkunkworksInternal Lean StartupsNew Venture Pursuits

IntrapreneurialismCommunities of PassionIntrapreneuringBusiness Plan Competitions / Shark TanksMaker Labs

Meaning MakingPurposeVision

Locus of ValueCustomer / Company / ShareholderLong-Term Patience

Cultural AgilityBeing a Community, Not a CompanyUsing Values in Place of Rules – HumanizeHaving a Culture Code – CitizenshipRunning Flat – Reinvent ControlRetooling For an Open & Borderless WorldLeveraging the Advantages of DiversityRemaining Open to the Change Around UsEmbracing Constrained Failure

Left-Braining PracticesProcess Standardization - AutomateProcess Optimization - BalanceAnalytics – Expand

Right-Braining PracticesThe Role of EmpathyThe Role of AnalogyThe Role of ImaginationThe Role of CreativityThe Role of Associativity

M A R K E T P L A C E PA R T I C I PA N TC O R P O R AT E


A Few Examples

• The Nerdery

• InsuranceNext

• Mars Petcare Poland

• HCL Technologies (India)


The Experiential Workplace Framework

47

EngagementCitizenship, Not EmploymentFreemployee – Many PathsThe Death of TitlesFunctional Role Balancing

Team Formation & ManagementCharter-Based Project TeamsSelf-Forming TeamsSelf-Regulating Teams

Work TimeWork Life IntegrationWork Time Autonomy (individuals)Meeting Rationalization

Work PlaceWork Location Autonomy (teams)Work Space Design

Skill Development & UtilizationDeath of Pigeon-HolingThe Stitch-Shaped PersonLeveraging The “Re-Makers”

Career ProgressionPeriodic ReinventionPay & Reward EquityOngoing Organic & Holistic ReviewOutcome-Based Career Advancement

Market AcuityListening AcutelyTasting EngagementFeeling For Our CustomersSeeing The World DifferentlySniffing Out Nascent Market Opportunities

Organizational VelocityRapid Learning ModelsRapid Execution ModelsOrganizational Memory

Business ExperimentationBusiness ExperimentsSkunkworksInternal Lean StartupsNew Venture Pursuits

IntrapreneurialismCommunities of PassionIntrapreneuringBusiness Plan Competitions / Shark TanksMaker Labs

Meaning MakingPurposeVision

Locus of ValueCustomer / Company / ShareholderLong-Term Patience

Cultural AgilityBeing a Community, Not a CompanyUsing Values in Place of Rules – HumanizeHaving a Culture Code – CitizenshipRunning Flat – Reinvent ControlRetooling For an Open & Borderless WorldLeveraging the Advantages of DiversityRemaining Open to the Change Around UsEmbracing Constrained Failure

Left-Braining PracticesProcess Standardization - AutomateProcess Optimization - BalanceAnalytics – Expand

Right-Braining PracticesThe Role of EmpathyThe Role of AnalogyThe Role of ImaginationThe Role of CreativityThe Role of Associativity

M A R K E T P L A C E PA R T I C I PA N TC O R P O R AT E


The

Innovation Generation

Welcomes You

to Their Time !


About Us

Legacy Innovation Group is a strategic growth firm

rooted in insight and innovation.

We help companies create new businesses, brands, and products – and reinvent existing ones.

We have a passion for helping business leaders find their path toward market leadership.

Our signature approach blends a selection of "high-yield" methods to connect companies and

brands with promising new ideas.

• Needs side: Trend Study + Discovery-Driven Innovation

• Opportunity side: Business Model Innovation + Experience Design

• Commercialization: Organic Growth + Inorganic Growth

We also help companies rethink their strategies, cultures, processes, and

workplaces to become highly proficient at using innovation to drive growth and

move at the speed of their markets.


Contact

Anthony MillsFounder & CEO

+1 844 534 2294

[email protected]

Legacy Innovation Group, LLC

Grand Rapids, MI 49503

www.legacyinnova.com

engaging the next generation of innovators

Leadership & Management

millennials focus

millennials stereotypes

legacy innovation group

digitalnative generation

worklife balance

important goal

new things

work experience