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ABOUT

THE

COMPANY

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COMPANY PROFILE

The Bunge Pvt Ltd Rajpura is one of the leading Manufacturing Vegetables

Oils and Fats. The company is located at Rajpura -Chandigarh road in area of 36

acres and it is ISO 9001-2001certified company. This company made a humble

 beginning in 1969 with inauguration of stone laying ceremony by

H.E.Dr.D.C.PAVETTE, governor of Punjab of 6 march ,1969 .its production

started on 1910-1970 with the capacity 100 MT per day of Vanaspati later of in the

year 1982-86 a separate facility to produce refined oil was set up, with a capacity is

3,000 tones. In the span of time plant has to come to be recognized as a major 

venture and after has grown from strength to strength at a rapid pace adopting new

technologies, marketing strategies of business values and ethos.

It is a continuous process plant. Quality product and total customer 

satisfaction are the prime concern of the company. In addition the company has

gone beyond its boundaries to meet its commitment towards the community and

environment. It is holding 42% of market share in North India with a turn over of Rs.500cr.per annum .It is group that has lived up to its name because "AMRIT"

symbolize "PURITY"

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MISSION STATEMENT OF THE COMPANY

To produce sell goods and services to achieve the highest return on sales in the

industry to satisfaction of the consumers, employees and share holders in that

order.

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ORGANIZATIONAL STRUCTURE

CMD

Executive

Director

V.P.(commercial) vacant

commodities

T.P.O.

Mr. Rameshkalia

Sr.G.M.(HR &

Admns.)

Secutity

Personnal

Liason

Mr.SubrotaBose.

DGM.(mktg.)

RSMSpeciality

CMO -Depot

A/c, Sale

Promotion,

Advertisement

& New product

RSM V&RO

Dr.S KHandoo

V.P. (R&D)

Quality

Bakers

Productdevolpmen

t (R&D)

Mr. Parveen

TarikaV.P.

(Fianance &

Account)

DGM

A/cPayment,Receipt

DGM IT

Sr. Mgr.-non-

routine

P/L A/c,Taxation,

Audit

CompanySect forBoard

Meeting

Mr.A.K. Jain

Sr. V.P.(

Works)

SupplyChain

Management

Mr.SunilBadhera

Sr.G.M.(Engg.)

Mr.S S BrarSr.

G.M(Prod.)

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PRODUCTS

Bakery Shortening (For Biscuits Gagan Gold Vanaspati

Ginni Gold Refined Sunflower Oil Ginni Nutri Delight Nuggets

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Ginni Plus Refined Oil Merrilite

Kachi Ghani Mustard Oil Refined Cottonseed Oil

Merrigold Table Margarine

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Refined Groundnut Oil Refined palm oil

Refined ricebran oil  refined soyabean oil

Gagan banaspati

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ABOUT

THE

PROJECT 

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INTRODUCTION

The advancement in science and technology has further influenced the business

environment globalization has made the business scenario more competitive. The

captains of the industries have to keep themselves abreast with changing

environment.

The modernization has brought in many changes in HRM and HRD

there by enhancing the scope and responsibility of HR executive/manager. The HR 

is most precious asset of an organization which has direct influence on functional

as well as product ional aspect of the company. The subject as such or dealing with

the HR may appear simpler but human beings are complex creatures. Thus,

demanding a great deal of attention in dealing. There are various theories,

strategies on HRM/HRD. Accordingly there numerous function of HR executive

likes manpower planning, recruitment, selection, induction and retention of the

 best employee.

The retention of suitable employee goes way in enhancesthe knowledge resource of the organization. This in the broader sense implies

motivation and retention of the talent by understanding employee‟s aspiration,

needs and providing him the opportunities for his development and prosperity.

Such employees will place any organization at the advantageous position in the

competitive market. It therefore, merits proper strategy and policy so that the entire

 process of acquiring knowledge resource becomes cost effective. The different

organization may have there own ways to implement such policies but importance

of retentions is critical to every organization.

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RETENTION (Love them or loose them)

Employee Retention involves taking measures to encourage employees to remain

in the organization for the maximum period of time. Corporate is facing a lot of 

 problems in employee retention these days. Hiring knowledgeable people for the

 job is essential for an employer. But retention is even more important than hiring.

There is no dearth of opportunities for a talented person. There are many

organizations which are looking for such employees. If a person is not satisfied by

the job he‟s doing, he may switch over to some other  more suitable job. In today‟s

environment it becomes very important for organizations to retain their employees.

The top organizations are on the top because they value their employees

and they know how to keep them glued to the organization. Employees stay and

leave organizations for some reasons.

The reason may be personal or professional. These reasons should be

understood by the employer and should be taken care of. The organizations are

 becoming aware of these reasons and adopting many strategies for employee

retention.

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Retention involves five following major things

 Compensation

 Growth and career 

 Support

 Relationship

 Environment

1.Compensation

Compensation constitutes the largest part of the employee retention process. The

employees always have high expectations regarding their compensation packages.

Compensation packages vary from industry to industry. So an attractive

compensation package plays a critical role in retaining the employees.

Compensation includes salary and wages, bonuses, benefits, prerequisites, stock 

options, bonuses, vacations, etc. While setting up the packages, the following

components should be kept in mind:

Salary and monthly wage: It is the biggest component of the compensation

 package. It is also the most common factor of comparison among employees. Itincludes

o  Basic wage

o  House rent allowance

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o  Dearness allowance

o  City compensatory allowance

Salary and wages represent the level of skill and experience an individual has.

Time to time increase in the salaries and wages of employees should be done. And

this increase should be based on the employee‟s performance and his contribution

to the organization.

Bonus: Bonuses are usually given to the employees at the end of the year or on a

festival.

Economic benefits: It includes paid holidays, leave travel concession, etc.

Long-term incentives: Long term incentives include stock options or stock grants.

These incentives help retain employees in the organization's startup stage.

Health insurance: Health insurance is a great benefit to the employees. It saves

employees money as well as gives them a peace of mind that they have somebody

to take care of them in bad times. It also shows the employee that the organization

cares about the employee and its family.

After retirement: It includes payments that an Employee gets after he retires like

EPF (Employee Provident Fund) etc.

Miscellaneous compensation: It may include employee assistance programs (like

 psychological counseling, legal assistance etc), discounts on company products,

use of a company cars, etc.

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2.Growth and Career

wth and development are the integral part of every individual‟s career. If an

employee can not foresee his path of career development in his current

organization, there are chances that he‟ll leave the organization as soon as he gets

an opportunity.

The important factors in employee growth that an employee looks for himself are:

Work profile: The work profile on which the employee is working should be insync with his capabilities. The profile should not be too low or too high.

Personal growth and dreams: Employees responsibilities in the organization

should help him achieve his personal goals also. Organizations can not keep aside

the individual goals of employees and foster organizations goals. Employees‟

 priority is to work for themselves and later on comes the organization. If he‟s not

satisfied with his growth, he‟ll not  be able to contribute in organization growth.

Training and development: Employees should be trained and given chance to

improve and enhance their skills. Many employers fear that if the employees are

well rained, they‟ll leave the organization for better  jobs. Organization should not

limit the resources on which organization‟s success depends. These trainings can

 be given to improve many skills like:

  Communications skills

  Technical skills

  In-house processes and procedures improvement related skills

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  customer satisfaction related skills

  Special project related skills

 Need for such trainings can be recognized from individual performance reviews,

individual meetings, employee satisfaction surveys and by being in constant touch

with the employees.

3.Support

Lack of support from management can sometimes serve as a reason for employee

retention. Supervisor should support his subordinates in a way so that each one of 

them is a success. Management should try to focus on its employees and support

them not only in their difficult times at work but also through the times of personal

crisis. Management can support employees by providing them recognition and

appreciation.

Employers can also provide valuable feedback to employees and make them feel

valued to the organization.

The feedback from supervisor helps the employee to feel more responsible,

confident and empowered. Top management can also support its employees in

their personal crisis by providing personal loans during emergencies, childcare

services, employee assistance programs, counseling services, et al.

Employers can also support their employees by creating an environment of trust

and inculcating the organizational values into employees. Thus employers can

support their employees in a number of ways as follows:

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4.Relationship

Sometimes the relationship with the management and the peers becomes the reason

for an employee to leave the organization. The management is sometimes not able

to provide an employee a supportive work culture and environment in terms of 

 personal or professional relationships. There are times when an employee starts

feeling bitterness towards the management or peers. This bitterness could be due to

many reasons. This decreases employee‟s interest and he becomes de-motivated. It

leads to less satisfaction and eventually attrition.A supportive work culture helps grow employee professionally and boosts

employee satisfaction. To enhance good professional relationships at work, the

management should keep the following points in mind.

Respect for the individual: Respect for the individual is the must in the

organization.

Relationship with the immediate manager: A manger plays the role of a mentor 

and a coach. He designs ands plans work for each employee. It is his duty to

involve the employee in the processes of the organization. So an organization

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should hire managers who can make and maintain good relations with their 

subordinates.

Relationship with colleagues: Promote team work, not only among teams but in

different departments as well. This will induce competition as well as improve the

relationships among colleagues.

Recruit whole heartedly: An employee should be recruited if there is a proper 

 place and duties for him to perform. Otherwise he‟ll feel useless and will be

dissatisfied. Employees should know what the organization expects from them and

what their expectation from the organization is. Deliver what is promised

Promote an employee based culture: The employee should know that the

organization is there to support him at the time of need. Show them that the

organization cares and he‟ll show the same for the organization. An employee

 based culture may include decision making authority, availability of resources,

open door policy, etc.

Individual development: Taking proper care of employees includes

acknowledgement to the employee‟s dreams and personal goals. Cr eate

opportunities for their career growth by providing mentorship programs,

certifications, educational courses, etc.

Induce loyalty: Organizations should be loyal as well as they should promote

loyalty in the employees too. Try to make the current employees stay instead of 

recruiting new ones.

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5. Environment

It is not about managing retention. It is about managing people. If an organization

manages people well, employee retention will take care of itself. Organizations

should focus on managing the work environment to make better use of the

available human assets.

People want to work for an organization which provides

  Appreciation for the work done

  Ample opportunities to grow

  A friendly and cooperative environment

  A feeling that the organization is second home to the employee

Organization environment includes

  Culture

  Values

  Company reputation

  Quality of people in the organization

  Employee development and career growth

  Risk taking

  Leading technologies

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  Trust

Types of environment the employee needs in an organization 

1.Learning environment: 

It includes continuous learning and improvement of the

  individual, certifications and provision for higher studies, etc.

2.Support environment: 

Organization can provide support in the form of work-life balance. Work life

 balance includes:

o  Flexible hours

o  Telecommuting

o Dependent care

o  Alternate work schedules

o  Vacations

o  Wellness

3.Work environment: 

It includes efficient managers, supportive co-workers, challenging work,

involvement in decision-making, clarity of work and responsibilities, and

recognition.

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Lack or absence of such environment pushes employees to look for new

opportunities. The environment should be such that the employee feels connected

to the organization in every respect.

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EMPLOYEE RETENTION

Retaining good employees is not as easy as it used to be. Companies need to be

on top of the game when it comes to keeping them, as well as motivating them.

Employee retention is simple to understand, but at the same time it can be difficult

to achieve. Knowing what employees want and need is a step in the right direction.

There are five main reasons that people tend to leave their organizations. Knowing

these reasons is crucial to help in preventing others from leaving. Once the

 problems are identified, companies need to adopt several strategies that can be

used to increase retention.

Employee retention is keeping the employees that have already been hired.

When you have hired good people, trained them, built them into high-performing

teams, you don't want to loose them. Companies today invest so much time in their 

employees that each time one leaves; it is like they are loosing an investment. It is

for this reason that employee retention had become a critical component of 

workforce stability. Because a company invests in their employees, each time one

leaves the productivity declines. The time that is spent on training new employees

could be better spent on increasing production and profit.

Companies need to think about their image from the start. Make wise choices

when hiring. Give prospective employees a true picture of the organization. It is

important to match employee personality type to the climate and culture of the

company. Once an employee has been hired, there are several different things that

they want and need in order to remain loyal to the company. They include, "Clear 

expectations and performance measurements, time to get and give performance

feedback, rewards and recognition,

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and challenge and growth opportunities for the future"("After the Hire - Retaining

Good Employees", 1999.

There are many different ingredients that go into reducing employee turnover.

There will be seven strategies focused on: money, building relationships between

employers and co-workers, a fearless culture, job satisfaction, Importance of 

 personal life.

Most executives believe that money is the reason employees stay put. "It isn't

that money isn't a key factor, it's just that money is merely the baseline, the

foundation upon witch the house of retention must be built"("Formula for Retention", 1999). Money has always been a big factor in retaining employees, but

now employees want more. Therefore, it is always easiest to start with money,

 because other strategies are not as easy for employees to buy into.

Retention is successful when emotional bonds are built. Therefore, building

relationships between employers and co-workers is important when it comes to

employee retention. Emotional bonds are strengthened by employers paying

attention to issues that are important to their workers. If employees feel that their 

employers care about what goes on in their lives, they are going to feel special.

Employees want to have caring relationships with their co-workers and employers.

"Being able to speak up and speak against the status quo would be possible only in

a culture where there was no fear of retribution"(Stum, 1998). This is what is

meant by a fearless culture. Employees should be welcomed to challenge the way

things are being done. Companies need to let them know that honest and

confrontational communication is welcome, and that they will not be punished for 

it. The point of a fearless culture is to make the employees feel a part of the

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company. The first step to establishing a fearless culture is to think 

communication. Establish team meetings regularly in order to exchange

information and develop new ideas about what should be being done within the

company.

Job satisfaction has been a recognized driver of organizational performance

for 25 years. Money alone does not promote loyalty and seldom retains motivated

employees. People want their work to make a difference and they want to be part

of something that matters. Just as job satisfaction affects productivity, quality and

morale, there is a strong correlation to commitment. Being placed in the right job,

with the right orientation, training, tools and resources is still a key organizational

success factor. Employees do not need much to feel satisfied. However, it is not

 just tools and resources that are needed, but self-confidence and appreciation from

your co-workers and employers that aid in job satisfaction.

All employees today are interested in where the company is headed. They

want to believe in and have confidence about their company's future. Faith that all

will be well for the company and its employees is a key factor in retention.

Employees need to be sure of where the company is headed, because that gives

them some sort of security in their lives. Security is important because it will help

in retaining employees.

The factor that most significantly affecting workforce commitment is

management's recognition of the importance of personal and family life.Employees need to know that

their family and personal life are important. However, this cannot only be done

through programs such as childcare and financial planning. Companies need

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activities such as company picnics, bring your children to work day, and family

safety fairs. If employees see that the company is really making the effort, they

will start to believe that the recognition of family life is really there.

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IMPORTANCE OF EMPLOYEE RETENTION

 Now that so much is being done by organizations to retain its employees, why is

retention so important? Is it just to reduce the turnover costs? Well, the answer is a

definite no. It‟s not only the cost incurred by a company that emphasizes the need

of retaining employees but also the need to retain talented employees from getting

 poached.

The process of  employee retention will benefit an organization in the following

ways:

1. The Cost of employee Turnover: 

The cost of employee turnover adds hundreds of thousands of money to a

company's expenses. While it is difficult to fully calculate the cost of turnover 

(including hiring costs, training costs and productivity loss), industry experts often

quote 25% of the average employee salary as a conservative estimate.

2.Loss of Company Knowledge: 

When an employee leaves, he takes with him valuable knowledge about the

company, customers, current projects and past history (sometimes to competitors).

Often much time and money has been spent on the employee in expectation of a

future return. When the employee leaves, the investment is not realized.

3.Interruption of Customer Service: 

Customers and clients do business with a company in part because of the people.

Relationships are developed that encourage continued sponsorship of the business.

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When an employee leaves, the relationships that

2.  employee built for the company are severed, which could lead to potential

customer loss.

3.  Turnover leads to more turnovers: When an employee terminates, the effect

is felt throughout the organization. Co-workers are often required to pick up

the slack. The unspoken negativity often intensifies for the remaining staff.

4.  Goodwill of the company: 

The goodwill of a company is maintained when the attrition rates are low.Higher retention rates motivate potential employees to join the organization.

5.Regaining efficiency:

If an employee resigns, then good amount of time is lost in hiring a new employee

and then training him/her and this goes to the loss of the company directly which

many a times goes unnoticed. And even after this you cannot assure us of the same

efficiency from the new employee

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RETENTION MYTHS

The process of retention is not as easy at it seems. There are so many tactics andstrategies used in retention of employees by the organizations. The basic purpose

of these strategies should be to increase employee satisfaction, boost employee

morale hence achieve retention. But some times these strategies are not used

 properly or even worse, wrong strategies are used. Because of which these

strategies fail to achieve the desired results.There are many myths related to the

employee retention  process. These myths exist because the strategies being used

are either wrong or are being used from a long time. These myths prevent the

employer from successfully implementing the retention strategies. Let us learn

about some of these myths.

1.  Employees leave an organization for more pay: Money may be the

motivating factor for some but for many people it is not the most important

factor. Money matters more to the low-income-employees for whom it‟s a

survival issue. Money can make an employee stay in an organization but not

for long. The factors more important than money are job satisfaction, job

responsibilities, and individual‟s skill development. The employers should

understand this and work out some other ways to make employees feel

satisfied. When employees leave, management tries to retain them by

offering more money. But instead they should try to figure out the main

reason behind it. Issues that are mainly the cause of dissatisfaction are

organization‟s policies and pr ocedures, working conditions, relationship

with the supervisor and salary, etc. For such employees, achievement,

growth, respect, recognition, is the main concern.

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Incentives can increase productivity: Incentives can surely increase

 productivity but not for long term. Cash incentives, volume work targets and

speed awards are old management beliefs. They can generate work speedily

and in volumes but can‟t boost employee commitment. Rather speed can

hamper the quality of work produced. What really glues employees to their 

work and organization is quality

2.  work, meaningful responsibilities, recognition, respect, growth opportunities

and friendly supervisors.

3. 

Employees run away from responsibilities: It is a myth that employees runfrom responsibilities. In-fact employees feel more responsible if they are

given extra responsibilities apart from their regular job. Employees look for 

variety, greater control on the processes and authority to take decisions in

their present job. They want opportunities to learn and grow. Management

can assign extra responsibilities to their employees and appreciate them on

the completion of these tasks. This will induce a sense of pride in the

employee and will improve the relationship between the management and

the employee.

4.  Loyalty is a thing of the past: Employees can be loyal but what they need

is an employer for whom they can be loyal. There is no reason for the

employee to hop jobs if he‟s satisfied with the employer. 

5.Taking measures to increase employee satisfaction will be expensive for the

organizations: The things actually required to improve employee satisfaction like

respect, career growth and development, appreciation, etc. can‟t be bought. They

are free of cost. An employer or management that reacts well to the employee‟s

ideas and suggestions is enough for the employees to be retained.

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REASONS WHY EMPLOYEES LEAVE

1. Expectations not met:

Expectations play a large part in determining whether an employee is satisfied or 

dissatisfied with the current state of affairs.

On joining the firm the individual will have a range of expectations covering areas

such as the style of management, the working hours, holidays, pay, bonus and so

on.

It is not unusual for employees to leave within the first six months when they

discover that things aren‟t quite as they imagined they would be.

Their expectations may have been unrealistic from day one, but each departure is

yet more disruption, harming productivity, adding extra unnecessary costs and

making it more difficult to reach goals for sales, revenue and profitability.

Few firms seem to appreciate the importance of expectations. They don‟t ask 

candidates about their expectations, giving them the opportunity to select someonewho is unlikely to be disappointed, and therefore, more likely to stay.

2. Mismatch between the person and the role

Employees who find themselves in roles that do not suit their individual strengths,

tend not to stay around that long.

A productive employee gets promoted into a position that requires skills that they

do not possess. A role that exposes their weaknesses, and as a result, a role that

they do not enjoy.

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Faced with the prospect of having to spend many months, perhaps years, in a job

that is a struggle, a job that they find difficult, a job that is a mismatch for their 

specific talents, most of them choose to leave the company and go.

3. Mismatch between person and the culture of the firm 

It is not so much that there is a single ideal culture, more that cultures vary, and as

many departures show, not everyone is likely to be ideally suited to culture of your 

firm.

Some workplaces are high pressured, fast paced, dynamic. Ideal for people who

thrive on adrenaline, who enjoy this tempo, constantly being on the go. Others are

caring, emotional, long discussions, shared views. Endless dialogue before action

is taken. Everyone‟s opinion counts.

Put an employee in a culture that suits their temperament and they feel at home. It

is an environment in which they can function to the best of their abilities. But put

an employee in a firm whose culture does not suit their personality, their style or 

their approach and it rarely works. They don‟t settle, they under-perform, they miss

the feel of previous employers where they were able to contribute more. They

leave.

4. Insufficient opportunities for growth and advancement

Employees want to make progress, to get ahead. They want to make that next step

up the career ladder. They think about where they would like to be in 5 years time,

in 10 years time.

Their loyalty is largely to themselves, to make the most out of the natural talents,

the skills, and determination they possess.

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They recognize the importance of building new skills, refining current ones,

getting new experiences. If the opportunities aren‟t available with their current

employer, they will find look elsewhere.

5. Insufficient recognition or appreciation

The Employees that don‟t receive adequate recognition for their contribution, that

get little appreciation for their efforts, start to wonder why they bother. And it

doesn‟t take much to tempt them away. 

Employees that did not feel valued, that felt that their efforts, their hard work, was

not appreciated. That their achievements, their contribution to the success of the

 business, was not recognised.

Employees want to feel valued; as though their role is important, as though the

 business needs them. They want someone to say thank you. Thanks for that piece

of work, thanks for helping out in a crisis, thanks for dealing with that problem.

6. Problems with direct manager

The state of the relationship between an employee and their direct manager goes a

long way towards determining whether they stay or leave.

Some employees stay far longer than might otherwise be expected because of the

relationship they have with their supervisor. Others leave jobs in the first few

months because they sense their manager is not someone that brings the best out of 

them.

And they need to get away. Because the daily challenge of dealing with someone

they dislike, someone that lacks basic people skills, is just too much to bear.

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Poor relationships between employees and their managers are one of the most

common reasons for employee turnover.

7. Dissatisfaction with pay

 Not receiving a fair salary, a fair pay rise, a fair bonus. Dissatisfaction with

financial rewards is complex.

Much of the dissatisfaction is due to comparisons. A previously adequate salary

starts to feel insufficient when you have just learnt that a new arrival is receiving a

higher wage for performing a similar role

Salaries rarely remain a secret. The information leaks out. If it isn‟t fair, if it isn‟t

equitable, if the procedure for determining pay settlements is tainted, employees

 become dissatisfied. And in time many of them leave.

8. Stress

The stress of work, the stress from working long hours, the stress related to

 pressure from above; employees can take only so much.

Stress drives employees into the arms of alternative employers. They simply want

to get away from the workplace, from the people involved, from the firm.

A stressful workplace is rarely a productive one. Attrition is high, people don‟t

matter; there will always be someone else to fill the vacancy. And in time they too

will probably leave for much the same reasons.

Stressful work environments tend to be high turnover environments. If there is an

alternative, people take it.

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9. Lack of work life balance

Employees have responsibilities to their employer, to their families, to their 

friends. There are times when the demands of work require extra hours, staying

late to get things finished, working during weekends to meet deadlines.

For some employees the demands of work are no longer compatible with the needs

of their family, the needs that exist beyond the workplace. Perhaps they coped

 better when they were younger, before they got married, before they had a family.

But now the arrangement just isn‟t practical. 

They need a better balance. They need to have time for themselves. Time to take

care of loved ones. Free time not devoted to work.

10. Loss of confidence in the firm, particularly leadership.

Confidence matters. Companies go bust; you just need to read the papers, watch

the news, to realize the risk involved.

When employees lose confidence in the firm‟s leadership they head towards the

exit door.

They know that confidence matters, that seemingly invincible companies can

collapse in days, if not hours. They don‟t want to be left without a job, should the

company go under, or be taken over.

Other factors for Retention being a challenge are:

  A robust economy

  Shift in how people view their careers

  Changes in the unspoken "contract" between employer and employee

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  Corporate cocooning

  A new generation of workers

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EMPLOYEE RETENTION STRATEGIES

The basic practices which should be kept in mind in the employee retentionstrategies are:

1. Hire the right people in the first place.

2. Empower the employees: Give the employees the authority to get things done.

3. Make employees realize that they are the most valuable asset of the

organization.

4. Have faith in them, trust them and respect them.

5. Provide them information and knowledge.

5. Keep providing them feedback on their performance.

7. Recognize and appreciate their achievements.

8. Keep their morale high.

9. Create an environment where the employees want to work and have fun.

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These practices can be categorized in 3 levels: Low, medium

and high level.

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Low Level Employee Retention Strategies

 Appreciating and recognizing a well done job

 Personalized well done and thank-you cards from supervisors

 Congratulations e-cards or cards sent to spouses/families

 Voicemails or messages from top management

 Periodic days off for good performance

 Rewards ( gift, certificates, monetary and non monetary rewards)

 Recognizing professional as well as personal significant events

  Wedding gifts

  Anniversary gifts

   New born baby gifts

  Scholarships for employee‟s children 

  Get well cards/flowers

  Birthday cards, celebrations and gifts

 Providing benefits

  Home insurance plans

  Legal insurance

  Travel insurance

  Disability programs

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 Providing perks: It includes coupons, discounts, rebates, etc

  Discounts in cinema halls, museums, restaurants, etc.

  Retail store discounts

  Computer peripherals purchase discounts

 Providing workplace conveniences

  On-site ATM

  On-site facilities for which cost is paid by employees

  laundry facility for bachelors

  Shipping services

 Assistance with tax calculations and submission of forms

  Financial planning assistance

  Casual dress policies

  Facilities for expectant mothers

  Parking

  Parenting guide

  Lactation rooms

  Flexi timings

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 Fun at work 

  Celebrate birthdays, anniversaries, retirements, promotions, etc

  Holiday parties and holiday gift certificates

  Occasional parties like diwali, holi, dushera, etc

  Organize get together for watching football, hockey, cricket matches

 Organize picnics and trips for movies etc

  Sports outings like cricket match etc

  Indoor games

 Occasional stress relievers

  “Casual dress” day 

  “Green is the color” day 

  Handwriting analysis

  Tatoo, mehandi, hair braiding stalls on weekends

  Mini cricket in office

  Ice cream Fridays

  Holi-Day breakfast

 Employee support in tough time or personal crisis

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  Personal loans for emergencies

  Childcare and eldercare services

  Employee Assistance Programs ( Counseling sessions etc)

Emergency childcare services

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Medium Level Strategies For Employee Retention

 Appreciating and recognizing a well done job

 Special bonus for successfully completing firm-sponsored certifications

 Benefit programs for family support

 Child adoption benefits

 Flexible benefits

 Providing conveniences at workplace

 Gymnasiums

 Athletic membership program

 Providing training and development and personal growth opportunities

 Sabbatical programs

 Professional skills development

  Individualized career guidance

 Dependents care assistance

 Medical care reimbursement

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High Level Strategies

 Promoting Work/Life Effectiveness

 Develop flexible schedules

 Part-time schedules

 Extended leaves of absence

 Develop Support Services

 On-site day care facility etc.

 Understand employee needs: This can be done through proper management

style and culture

 Listen to the employee and show interest in ideas

  Appreciate new ideas and reward risk-taking

  Show support for individual initiative

  Encourage creativity

 Encouraging professional training and development and/or personal growth

opportunities: It can be done through:

  Mentoring programs

  Performance feedback programs

  Provide necessary tools to the employees to achieve their professional and

 personal goals

  Getting the most out of employee interests and talents

  Higher study opportunities for employees

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  Vocational counseling

  Offer personalized career guidance to employees

 Provide an environment of trust: Communication is the most important and

effective way to develop trust.

  Suggestion committees can be created

  Open door communication policy can be followed

  Regular feedbacks on organization‟s goals and activities should be taken

from the employees by:

  Management communications

  Intranet and internet can be used as they provide 24X7 access to the

information

   Newsletters, notice boards, etc.

 Hire the right people from the beginning: employee retention is not a process

that begins at the end. The process of retention begins right from the start of 

the recruitment process.

  The new joinees should fit with the organization‟s culture. The personality,

leadership characteristics of the candidate should be in sync with the culture

of the hiring organization.

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  Referral bonus should be given to the employees for successful hires. They

are the best source of networking.

  Proper training should be given to the managers on interview and

management techniques.

An internship program can be followed to recruit the fresh graduates.

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MANAGING EMPLOYEE RETENTION

The task of managing employees can be understood as a three stage process:

1. Identify the cost of employee turnover 

2. Understand why employee leave

3. Implement retention strategies

1.Identify the cost of employee turnover: 

The organizations should start with identifying the employee turnover rates within

a particular time period and benchmark it with the competitor organizations. This

will help in assessing the whether the employee retention rates

are healthy in the company. Secondly, the cost of employee turnover can be

calculated. According to a survey, on an average, attrition costs companies 18

months‟ salary for each manager or professional who leaves, and 6 months‟ pay for 

each hourly employee who leaves. This amounts to major organizational and

financial stress, considering that one out of every three employees plans to leave

his or her job in the next two years.

2.Understand why employees leave: 

Why employees leave often puzzles top management. Exit interviews are an ideal

way of recording and analyzing the factors that have led employees to leave the

organization. They allow an organization to understand the reasons for leaving and

underlying issues. However employees never provide appropriate response to the

asked questions. So an impartial person should be appointed with whom the

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employees feel comfortable in expressing their opinions.

3.Implement retention strategy: 

Once the causes of attrition are found, a strategy is to be implemented so as to

reduce employee turnover. The most effective strategy is to adopt a holistic

approach to dealing with attrition. An effective retention strategy will seek to

ensure:

  Attraction and recruitment strategies enable selection of the „right‟ candidate

for each role/organization

   New employees‟ initial experiences of the organization are positive 

  Appropriate development opportunities are available to employees, and that

they are kept aware of their likely career path with the organization

  The organization‟s reward strategy reflects the employee drivers

The leaving process is managed effectively

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WAYS TO INCREASE EMPLOYEE RETENTION

Companies have now realized the importance of retaining their quality workforce.Retaining quality performers contributes to productivity of the organization and

increases morale among employees.

Four basic factors that play an important role in increasing employee retention

include salary and remuneration, providing recognition, benefits and opportunities

for individual growth. But are they really positively contributing to the retention

rates of a company? Basic salary, these days, hardly reduces turnover. Today,

employees look beyond the money factor.

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employee retention can be increase by inculcating the following practices:

1.  Open Communication: A culture of open communication enforces loyalty

among employees. Open communication tends to keep employees informed

on key issues. Most importantly, they need to know that their opinions

matter and that management is 100% interested in their input.

2.  Employee Reward Program: A positive recognition for work boosts the

motivational levels of employees. Recognition can be made explicit by

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 providing awards like best employee of the month or punctuality award.

Project based recognition also has great significance. The award can be in

terms of gifts or money.

3.  Career Development Program: Every individual is worried about his/her 

career. He is always keen to know his career path in the company.

Organizations can offer various technical certification courses which will

help employee in enhancing his knowledge.

4.  Performance Based Bonus: A provision of performance linked bonus can

 be made wherein an employee is able to relate his performance with the

company profits and hence will work hard. This bonus should strictly be

 productivity based.

5.  Recreation facilities: Recreational facilities help in keeping employees

away from stress factors. Various recreational programs should be arranged.

They may include taking employees to trips annually or bi-annually,

celebrating anniversaries, sports activities, et al.

6.Gifts at Some Occasions: Giving out some gifts at the time of one or 

two festivals to the employees making them feel good and understand that the

management is concerned about them.

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MEASURES ADOPTED BY HR DEPT.FOR 

RETENTION IN THE BUNGE PVT LTD RAJPURA

An employer has to introduce suitable measure step for reducing turnover to the

good employee which is best for the company though. It is not possible to re move

it completely. Such step should be related to the important causes responsible for 

the high rate of turnover. The possible steps which company can adopt follow:-

1.Proper selection: 

Right types of the people should be employed for various jobs. While assigning

work to the employees, their aptitude and interests should be duly considered. This

will make them feel interested in their jobs.

2.Proper Orientation:- 

The new employees should be inducted should in such a way that their critical

attitude is reduced as possible to avoid turnover form this source.

3.Better Working Condition:-

The main cause of the employees due to hard nature of jobs and bad working

conditions. An employee can provide proper working condition so that workers

may not have industrial fatigue. Similarly, It is possible to make hard job a little

lighter by introducing suitable measures.

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4.Provision of Transport and Housing Facilities:- 

The main problem of employees quit due to housing, transport and other 

difficulties. It is possible for the employer to provide free or confessional transport

facility to workers from residence to factory. This will ensure regularity of worker 

5. Incentives &Bonus to regular employees: 

Cash prizes may be given to those who are regular throughout the year. Workers

who are regular may be given special bonus for their regularity. Regularity in

attendance is given consideration while promotion. such positive measures

encourage workers to be regular in their jobs.

6.Prevention of accidents:

Industial accidents may increase absenteeism. The management takes adequate

safety measures to minimize industrial accidents in workshops.

7.Working environment: 

The workers are provided congenial atmosphere to perform their duties. The place

is properly well ventilated. The lightning system is provided, proper fans have

 been provided wherever required. Proper transport facilities are given

8.Canteen facilities.

The company has provided canteen for both staff &workers. The meals &tea is

 provided to all workers at nominal rates.

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9.Medical, health &hygiene :

The company has a dispensary room to provide first aid facility to the employees

in accidents cases. A well qualified doctor also visits the company 3 times in a

week. The company also provided clean washrooms, changing rooms &pure

drinking facilities to the employees.

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OBJECTIVES

OF

THE STUDY

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NEED OF THE STUDY

Retention has become a strategic priority in many organizations. “Cost reduction”

is the mantra of any contemporary successful business. As a competitive edge, a

company management is striving to identify and capture incentives that reward

expansion, production increase or investment geared to cost reduction or job

retention. Many companies have off-shored operations in order to cut cost and

increase profits. Finding and developing employees to fill critical positions has

 become essential for organizations to compete in global economic market.

Company‟s today invest so much time in their employees that each time one

leaves, it is like they are losing an investment. It is for this reason employee

retention had become a critical component of workforce stability

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OBJECTIVE

 To high light the necessity of retention in prevailing business environment.

 Analyze the existing system of retention adopted in Bunge India Pvt Ltd.. In

relation to the objective of recruitment and selection system.

 To identify the weakness in the system.

 To suggest/recommend appropriate strategies changes in existing system.

 To reduce employee turnover.

 To reduce the cost of hiring a new employee.

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RESEARCH

METHODOLOGY

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RESEARCH METHODOLOGY

A research design is the arrangement of conditions for the collection of data and

analysis of data. Infact, reseach design is the conceptual structure within which

research is conducted.

Descriptive Research Design has been used by me

to solve each and every factor of given task. In the descriptive research

study, the main purpose is that of formulating a problem for more

 precise investigation or of developing the working hypothesis forms an

operational point of view. The major emphasis is on the discovery of 

ideas and in sights.

DATA COLLECTION METHOD

According to the needed research for the project is both Primary and

Secondary data collection methods. We have used company

website and some publications on the net and information related tovroucher for 

secondary data collection. To ensure the accuracy of the primary data collection

used is the structured interview method.

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SAMPLING PLAN

Sample Size:- 100 employees

Sample unit:- Bunge India Pvt .Ltd

Method of sampling:- Simple random

Sampling

Method of data collection:- Primary &

secondary

Research design :- Descriptive

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ANALYSIS&

FINDINGS

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1. If you look for a new Job, (in a new company) what will be your

preference?

a)  Career plan

b) Flexible Timings

c)  Not improvement in position (Increase in other benefits)

d)  Improvement in position

0%

10%

20%

30%

40%

50%

60%

70%

a) Career plan b) Flexible Timings c) Not improvement in

position (Increase in

other benefits)

d) Improvement in

position

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2.How much areYou satisfied with the current job?

a)  Very high

b) Fairely enough

c)  Moderate

d) Very less

e)  Not at all

0%

10%

20%

30%

40%

50%

60%

very high Fairely enough Moderate very less Not at all

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3. To what extent do you feel quitting the present job will give you a satisfied

 job?

  Very high

  Fairely enough

  Moderate

  Very less

  Not at all

0%

5%

10%

15%

20%

25%

30%

35%

very high Fairely enough Moderate very less Not at all

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4.Are you satisfied with the Facilities provided by the organization?

a)  Yes

b) No

0%

10%

20%

30%

40%

50%

60%

70%

Yes No

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5.Are you satisfied with the working conditions with in the company?

a)  Yes

b) N

0%

10%

20%

30%

40%

50%

60%

70%

80%

yes no

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64

6.Do you feel that welfare measures provided by the company are

satisfied?

a)  Yes

b) No

0%

10%

20%

30%

40%

50%

60%

70%

Yes No

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65

7. Is your work hazardous?

a)  Yes

b) No

0%

10%

20%

30%

40%

50%

60%

70%

80%

Yes No

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66

8. What is the nature of your job?

a)  Simple

b) Difficult

c)  Technical

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

simple difficult technical

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67

9.To improve your workplace environment what would you like to see

your managers or executives do for you ?

a) Better communication b) Try new things at work 

c) Show more concern d) Listen to your ideas

0%

5%

10%

15%

20%

25%

30%

35%

40%

Better communication Try new things at workShow more concern Listen to your ideas

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68

10.What could be done to improve retention?

a) Better benefits b) Pay more

c) Listen to employees grievances

0%

10%

20%

30%

40%

50%

60%

better benefits pay more listen to employees grievances

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69

FINDINGS 

I have made an effort to analysis the retention system of Bunge India Pvt

Ltd.. for keeping in view the policy and objectives defined by HR 

Department. Though, there are to categories of employees i.e. staff and

workers hence different categorization like highly skilled, skilled, semi

skilled and unskilled.

The best retention strategies and method remains the same. In my view

following salient:-

1 In Bunge India Pvt Ltd.. the manpower planning process insures that it has

the right member and right kind of people and at the right time doing the

work for which they are economically most useful.

2 The objectives at the spelt out as under:

 To carry out accurate estimate of the number of employees

  To identify skills requirement

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70

  The above is in importance with the organization rules.

3 In Bunge India Pvt Ltd.. Ltd man power planning is based on annual

requirements and not like other corporate houses where the normal

technique for manpower planning about three to five years.

4 The basic aim is being to attract best available manpower in the market

and seek widest possible choice in selecting best candidate

5. Based on the requirements the personnel department mainly realize on

advertisement consultants or references.

6. The personnel department maintain the check list of requirements of the

 position based on requisition to furnish by different department by own

quartile.

7. The entire data is maintained by personnel department and organization of 

all activities like recruitment, induction is carried out by personnel

department.

8. Though there is no retention strategy in written form in Bunge India Pvt

Ltd. But certain measures like providing better working environment

monetary benefits and medical facilities etc.

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71

9. It has emerged from the records in Bunge India Pvt Ltd.. over a period of 

three years that most of the people leave the company in the staff category

i.e. to in managers and above.

10. From the questionnaire part the following conclusion has been made by

me The employees in the Bunge India Pvt Ltd.. mostly are not very satisfied.

From the data collected 60% of the workers want to go for other carrier 

opportunities due to not improvement in the position where as 28% of the

employees fell working environment is good this shows that the most of the

employees are not satisfied from there company so most of the employees

are willing to shift their job. The employees think that there is less

communication between workers and supervisors so they feel that they are

only employees but not part of the company they want that there salary

should be paid according to work and there work should be

appreciated/recognized and the employees want flexible worked hours and

more employee participation

However there are two sides of every coin in the same way if the workers

are less satisfied that doesn‟t mean they are very much willing to leave the

 job. The employees are happy with the benefits provided to them like

Medical facilities,ESI leaves, formal family dinners, Low EMI on loans,

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72

Scholarship schemes for the wards of the employees. Last but not the least

other welfare schemes.

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CONCLUSION

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74

CONCLUSION

The retention of required talent is an important aspect to ensure

overall development of the organization. Such employees by remain

satisfied and committed to their job which enhances the productivity and

overall working environment providing and edge in the competitive market.

At last we can say that providing the proper facilities to the employee the

 problem in the organization can be solved and then they definitely stay in

their jobs and remain regular in their work. The organization should also

 provide proper working condition to the workers. When the organization

 provides such facilities to the employees then the problem of attrition is

checked at a large scale.

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SUGGESTIONS

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76

SUGGESTIONS

Having gone through the concept of Retention .I have found that all the

aspects have been addressed to in one form or the other but still there is a

scope to improve the existing system by incorporating new methods and

strategies. I have following suggestions / recommendations to make.

 For placing demand of requirements of manpower through

advertisement, public consultants. It is suggested that new methods to

find out talent / job seekers through internet etc. Personal data bank 

of Bunge India Pvt Ltd.. should be created so that whenever there is

an urgent need of talented employee he / she can be contact

immediately.

 The form for interview trust should also include two desire columns

i.e. high skills and soft skills and interview committee should access

the individual keeping in mind organization culture so that culturally

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fit talent is selected which will go away for long way to ensure

retention.

 There is a requirement to lay down retention strategy with its

objectives well defined. it should written format so that this important

aspect is well understood by all employees in true perspective.

 Salaries , bonus , incentives and allowances keep the employees

motivated and they are one of the main reasons of retention so the

employees should be paid handsome salaries

 Company image should be enhanced. Regular events should be

organized and other social responsibilities of business should be

 performed by company from time to time.

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LIMITATIONS

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LIMITATION OF THE STUDY

 Various limitation of the study are statistic with regard

 To qualification requirement used in the project may differ from

 person to person.

 The data taken during the project study may not represent the realistic

 picture. Hence there may be margin of error.

 The information collected by me may be incomplete.

 Small sample size taken at convenience might have affected the result

of the study.

 Existence of biases in the respondent mind.

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BIBLIOGRAPHY

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BIBLIOGRAPHY

www. Bunge India Pvt Ltd.com 

www.naukrihub.com 

www.wikipedia.com 

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ANNEXURE

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QUESTIONNAIRE

1. If you look for a new Job, (in a new company) what will be your

preference?

e)  Career plan

f)  Flexible Timings

g)  Not improvement in position (Increase in other benefits)

h)  Improvement in position

2.How much areYou satisfied with the current job?

f)  Very high

g)  Fairely enough

h) Moderate

i)  Very less

 j)  Not at all

3.To what extent do you feel quitting the present job will give you a

satisfied job?

Very high

Fairely enough

Moderate

Very less

Not at all

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4.Are you satisfied with the Facilities provided by the organization?

c)  Yes

d) No

5.Are you satisfied with the working conditions with in the company?

c)  Yes

d) N

6.Do you feel that welfare measures provided by the company are

satisfied?

c)  Yesd) No

7.Is your work hazardous?

a)  Yes

b) No

8.What is the nature of your job?

a)  Simple

b) Difficult

c)  Technical

9.To improve your workplace environment what would you like to see

your managers or executives do for you ?

a) Better communicationb) Try new things at work 

c) Show more concern

d) Listen to your ideas

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10.What could be done to improve retention?

a) Better benefits

b) Pay more

c) Listen to employees grievances