Pamela Norum 1

PAMELA S. NORUM Professor & Chair

Textile and Apparel Management, University of Missouri

137 Stanley Hall, Columbia, MO 65211-7700

Office: 573-882-2934 • Fax: 573-882-3289 •E-mail: norump@missouri.edu

EDUCATION

Ph.D. (1985) Cornell University, Ithaca, NY Major: Consumer Economics Minors: Marketing, Agricultural Economics M.S. (1980) Cornell University, Ithaca, NY Major: Consumer Economics Minor: Human Development and Family Studies B.A. (1978) San Diego State University, San Diego, CA Major: Family Studies and Consumer Sciences

PROFESSIONAL TEACHING EXPERIENCE

Summer 2016 Department Chairperson -Present Department of Textile and Apparel Management College of Human Environmental Sciences University of Missouri-Columbia Winter 2015 Interim Department Chairperson -Summer 2016 Department of Textile and Apparel Management College of Human Environmental Sciences University of Missouri-Columbia Fall 2014-present Full Professor Department of Textile and Apparel Management College of Human Environmental Sciences University of Missouri-Columbia Fall 1991 - Associate Professor Summer 2014 Department of Textile and Apparel Management College of Human Environmental Sciences University of Missouri-Columbia

Courses: Introduction to the Textile, Apparel & Retail Industries Softgoods Retailing Softgoods Consumer Behavior Retail Finance & Merchandise Control The Clothing/Textile Consumer: Research & Analysis Strategic Analysis in Textile, Apparel & Retail Field Training Supervisor Fall 1993 - Acting Department Chairperson Winter 1994 Department of Textile and Apparel Management College of Human Environmental Sciences University of Missouri-Columbia

Pamela Norum 2

Spring 1985 - Assistant Professor Summer 1991 Department of Textile and Apparel Management College of Human Environmental Sciences University of Missouri-Columbia Fall 1983 - Visiting Assistant Professor Spring 1984 Department of Marketing College of Business Virginia Polytechnic Institute and State University Courses: Marketing Research & Consumer Behavior

PROFESSIONAL RESEARCH EXPERIENCE

Spring 1985 - Academic research foci: Economic Analysis of Household present Demand and Expenditure Patterns; Socially Responsible Apparel Product Attributes; Sustainable Consumption. Spring 1981 - Dissertation research "Factors Affecting Productivity in Nutrient Fall 1984 Consumption." Fall 1980 - Research Assistant, Cornell University. Summer 1983 Summer 1981 Program Analyst, U.S. Consumer Product Safety Commission Spring 1979 - Thesis research "Differences In Selected Consumer Expenditures Summer 1980 Between Teenage and Prime Childbearing Age-Headed Households."

PROFESSIONAL HONORS, RECOGNITIONS, AND FELLOWSHIPS

Best Article Award in the Clothing and Textiles Area, 2013 Family and Consumer Sciences Research Journal for “An Examination of Consumer

Practices and Knowledge Regarding Apparel Maintenance and Care”

Highly Commended Award Winner, Literati Network Awards for Excellence 2012, Emerald

Group Publishing Limited, Bingley, United Kingdom, for “Willingness to Pay for

Socially Responsible Products: Case of Cotton Apparel” published in Journal of

Consumer Marketing. Distinguished Faculty Service Award, 2010 College of Human Environmental Sciences, University of Missouri Best Article Award in the Clothing and Textiles Area, 2008 Family and Consumer Sciences Research Journal for “Student Internet Purchases” Big 12 Faculty Fellowship, 2008, Collaborator: J. Ha-Brookshire Promoting Inter-Institutional Collaboration and International Experiential Learning in Apparel and Textile Programs. Langsam Family Faculty Appreciation Award, 2008 University of Missouri-Columbia

Pamela Norum 3

PROFESSIONAL HONORS, RECOGNITIONS, AND FELLOWSHIPS-CONTINUED

Langsam Family Faculty Appreciation Award, 2006 University of Missouri-Columbia Educational Technologies at Missouri, Summer Institute, 2001 University of Missouri-Columbia Experiential Education, North Carolina, 1999 University of Missouri-Columbia Global Scholar, Bulgaria, 1998 University of Missouri-Columbia J.C. Penney Faculty Internship, 1995 J.C. Penney Company Langsam Family Faculty Appreciation Award, 1995 University of Missouri - Columbia Wakonse Fellow, 1995 University of Missouri-Columbia Langsam Family Faculty Appreciation Award, 1993 University of Missouri-Columbia Doctoral Faculty, 1990 University of Missouri-Columbia Gamma Sigma Delta, 1990 University of Missouri-Columbia Graduate Summer Fellowship, 1982 Cornell University Ruth Ada Birk Eastwood Scholarship, 1980-81 Human Ecology Dean's Scholarship, 1980-81 Cornell University Summer Tuition Award, 1979 Cornell University Omicron Nu, 1980 Cornell University Highest Graduating Honors, 1978 San Diego State University Phi Kappa Phi, 1978 San Diego State University Phi Upsilon Omicron, 1977 San Diego State University

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RESEARCH: SCHOLARSHIP AND CREATIVE ACTIVITIES ($403,091 FUNDED)

EXTERNAL RESEARCH GRANTS ($335,265 FUNDED) $31,150 Freeman, C., Ha-Brookshire, J., Jin, B., Karpova, E., Kim, J., LeHew, M.,

Marcketti, S., McAndrews , L., Norum, P. (2017). Development of Case

Studies for Morally Responsible Agricultural Product Supply Chain

Education (MoRAPSCE). United States Department of Agriculture.

$36,543 Ha-Brookshire, J. Norum, P.S. (2013). Online Workshop for

Textile and Apparel Faculty in the World: Sustainability in Global Supply

Chain: Analysis throughout the Life of Cotton Products 2014 Cotton

Student Sponsorship Program, Cotton Incorporated (50%).

$32,879 Ha-Brookshire, J. Norum, P.S. (2012). Faculty Education for Sustainability in

Global Supply Chain: Analysis throughout the Life Cycle of Cotton

Products. 2013 Cotton Student Sponsorship Program, Cotton

Incorporated (40%).

$31,292 Ha-Brookshire, J. & Norum, P.S. (2010). 2010 Mizzou TAM Sustainable Cotton

Summit and Assessment of Student Learning and Changes in Cotton

Preference. 2010 Cotton Student Sponsorship Program, Cotton

Incorporated (30%).

$25,000 Norum, P.S., Dickerson, K.G Ha-Brookshire, J. (2008-2010). Consumer

Research and Marketing for MOPREMA Cotton, BayerCrop Science

(75%).

$7,000 Norum, P.S., Dickerson, K.G & Ha-Brookshire, J. (2008-2010). Consumer

Research and Marketing for MOPREMA Cotton, Missouri Department of

Agriculture, International Marketing Division (75%).

$32,984 Ha-Brookshire, J., Norum, P.S., Wilson, L., & Boorady, L. (2008). Project

Cotton: An Educational Website for Textile and Apparel Students. 2008

Cotton Student Sponsorship Program, Cotton Incorporated (40%). $99,417 Hawley, J. & Norum, P.S. (2003-2005). Textile Products Recycling: Curriculum Design and Instructional Delivery System: Recycling of Textile Products, USDA Challenge Grant (30%). $2,000 Norum P.S. (1991-1992). The Consumer Complaint Process: An Investigation

Into The Children's Wear Market, Venture Stores, Inc.

$2,000 Norum P.S. (1991-1992). The Consumer Complaint Process: An Investigation Into The Children’s Wear Market, Kellwood Company.

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EXTERNAL RESEARCH GRANTS-CONTINUED $25,000 Norum P.S., Sencindiver, C. & Weagley,R. (1989-1990). Updating the Standard

of Need for AFDC Recipients and Estimating the Impact of the New Standard on Missouri's AFDC Caseload, Missouri Department of Social Services, Division of Family Services (75%).

$10,000 Norum P.S. (1982-1984). Factors Affecting Productivity in Nutrient

Consumption, United States Department of Agriculture, Cooperative Agreement #58-3198-2-83,

INTERNAL GRANTS ($67,826 FUNDED)

$20,000 Ha-Brookshire, J, Norum, P.S.. & 10 other MU faculty members (2011-2012).

Current Textile Labeling Requirements: Disruptive and Transforming?

Mizzou Advantage, MU. (10%)

$1,500 Norum, P.S., J. (2011). Comparison of Willingness to Pay for Organic,

Sustainable, and U.S. Cotton Apparel. Faculty International Travel Fund,

to present research, MU. (100%)

$2,500 Ha-Brookshire, J., Norum, P.S. Kritis, M., Hawley, J. (2011). Current Textile

Labeling Requirements: Disruptive and Transforming? Seeding

Interdisciplinary Research Collaboration Funds, (15%).

$7,153 Norum, P.S. (Summer 2010). Consumer Demand for Cotton End Use Products:

Implications for Marketing MOPREMA Cotton, University of Missouri

Agricultural Experiment Station.

$4,500 Ha-Brookshire, J. & Norum, P.S. (2010). Education and Training regarding

Psychophysiology Research and Analysis Techniques. Faculty

Development Project Awards, Office of Provost. Project Leader (40%).

$2,704 Ha-Brookshire, J. & Norum, P.S. (2010). Consumer Purchase Intention and Heart

Rates Related to Country of Origin, Fiber Content, Trust/distrust, and

Confusing Labels. Margaret Mangel Research Catalyst Award, (50%).

$11,196 Norum, P.S. (Summer 2009). Consumer Demand for Cotton End Use Products:

Implications for Marketing MOPREMA Cotton, University of Missouri

Agricultural Experiment Station.

$2,500 Ha-Brookshire, J. & Norum, P.S. (2008). Promoting Inter-Institutional

Collaboration and International Experiential Learning in Apparel and

Textile Programs. Big 12 Faculty Fellowship Program, Office of Provost.

Project Leader, (50%). $3,650 Norum, P.S. & R. Weagley, (2004-2005) Financial Management, Credit Card Usage and Student Retention, University of Missouri Research Council (80%).

Pamela Norum 6

INTERNAL GRANTS-CONTINUED $10,000 Hawley, J. & Norum, P.S. (2003-2004). Textile Product Recycling: Curriculum Design and Instructional Delivery System: Recycling of Textile Products, University of Missouri, Prime Fund (30%). $323 Norum P.S. (1990-1991). The Consumer Complaint Process: An Investigation

Into The Apparel Market," Pilot Study, Margaret Mangel Research Catalyst Fund, College of Human Environmental Sciences, University of Missouri.

$700 Norum P.S. (1986-1987). Economic Analysis of Textile and Apparel Expenditures," Research Council of the Graduate School, University of Missouri (100%). $600 Norum P.S. (1985). Economic Analysis of Household Expenditures on Apparel, Margaret Mangel Research Catalyst Fund, College of Human Environmental Sciences, University of Missouri (100%). $500 Norum P.S. (1979-1980). Differences in Selected Consumer Expenditures Between Teenage and Prime Childbearing Age-Headed Households,

College Grants Awards, College of Human Ecology, Cornell University (100%).

EXTERNAL/INTERNAL GRANTS ($2,233,224 NOT FUNDED)

$496,665 Ha-Brookshire, J., Nayga, R. Grebitus C. Norum, P.S. (Submitted May 2013).

Effect Of U.S. Raw Material Origin on Consumer Behavior for

Agricultural-Based Products In The Domestic And International

Markets. U.S. Department of Agriculture. (20%).

$423,677 Ha-Brookshire, J., Norum, P.S., Jin, B., & Su, J. (2012). Enhanced Curriculum

Development for Global Supply Chain Management of

Natural Fiber-based Products through International Collaboration: A

Focus on Transparency and Sustainability, USDA Higher Education

Challenge Grants Program. (20%).

$34,211 Ha-Brookshire, J. Norum, P.S. (2012). Cotton Upcycling Idea Competition:

Closing the Cotton Supply Chain Loop with Newly Upcycled Products

and Business Plans. 2012 Cotton Student Sponsorship Program, Cotton

Incorporated (50%).

$149,977 Ha-Brookshire, J. & Norum, P.S. (2010). Enhanced Curriculum Development for

Consumer Product Safety in the Natural Fiber-based Global Supply Chain

through International Collaboration, United States Department of

Agriculture International Science and Education Competitive Grants

Program (30%). The acceptance rate in 2010 was 15%.

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EXTERNAL/INTERNAL GRANTS (NOT FUNDED)-CONTINUED

$29,395 Norum, P.S. & Ha-Brookshire, J. (2009). Consumer Research and Branding:

Opportunities for Missouri Upland Cotton Fibers. United States

Department of Agriculture Agricultural Marketing Service (55%).

$374,699 Ha-Brookshire, J., Norum, P.S., Kadolph, S., Karpova, E., Marcketti, S. & Brosdahl, D.

(2009). Educating Faculty to Prepare Students for the Global Marketplace:

Development of International Experiential Learning Programs. United States

Department of Agriculture Higher Education Challenge Program (10%). $25,000 Cavanaugh, J., (2003) Financial Security of Rural Families and Households, USDA, CSREES Innovation Funds, Norum, P.S. sub-contractor (5%). $99,685 Hawley, J. & Norum, P.S. (2002) Textile Products Recycling: Curriculum Design and Instructional Delivery System: Recycling of Textile Products, USDA Challenge Grant (30%) $599,915 Henson, S., Norum, P.S. & Collaborators (1997). A Collaborative Value Added Network For Sustainably Grown Fiber Products, USDA Fund For Rural America (10%).

RESEARCH PUBLICATIONS (REFEREED)

PUBLISHED

Norum, P.S. (2018). Apparel Production and Consumption: A View Through the Lens of

Sustainability. Journal of Family and Consumer Sciences, 110(1), 13-18.

Ha-Brookshire, J., McAndrews, L., Kim, J., Freeman, C., Jin, B., Norum, P., LeHew, M.,

Karpova, E., Hassall, L., & Marcketti, S. Moral Education for Sustainable

Development: Exploring Morally Challenging Business Situations within the Global

Supply Chain Context, Sustainability, 9(9). https://doi.org/10.3390/su9091641

Norum, P.S. (2017). Towards Sustainable Clothing Disposition: Exploring the Consumer

Choice to Use Trash as a Disposal Option, Sustainability, 9(7),

https://doi.org/10.3390/su9071187

Bubna, J.M. & Norum, P.S. (2017). Male Apparel Disposal: Case Study of Consignment

Versus Donation, Journal of Fashion Marketing & Management: An International

Journal. 21(2), 235-246, https://doi.org/10.1108/JFMM-11-2016-0105.

Norum, P.S. & M.J. T. Norton (2017). Factors Affecting the Consumer Acquisition of

Secondhand Clothing in the USA, Journal of Fashion Marketing & Management: An

International Journal, 21(2), 206-218, https://doi.org/10.1108/JFMM-10-2016-0090.

Norum, P.S. (2015). Trash, Charity and Secondhand Stores: An Empirical Analysis of Clothing

Disposition, Family and Consumer Sciences Research Journal, 40(1), 21-36.

Pamela Norum 8

RESEARCH PUBLICATIONS (REFEREED)-CONTINUED

Norum, P.S. (2013). An Examination of Consumer Practices and Knowledge Regarding Apparel

Maintenance and Care: Implications for Sustainable Clothing Consumption. Family and

Consumer Sciences Research Journal, 42(2), 124-137.

Norum, P.S. & Ha-Brookshire, J. (2012). Analysis of Children’s Textile and Apparel Product

Safety Issues Using Recall Data from the U.S. Consumer Product Safety Commission.

International Journal of Fashion Design, Technology and Education, 5(1), 25-31.

http://www.tandfonline.com/doi/full/10.1080/17543266.2011.593561

Norum, P.S. & Ha-Brookshire, J. (2011). Consumer Trade-off Analysis and Market Share

Estimation for Selected Socially Responsible Product Attributes for Cotton Apparel.

Clothing and Textiles Research Journal, 29(4), 348-362.

Ha-Brookshire, J. & Norum, P.S. (2011). Cotton and Sustainability: Impacting Student Learning

through Sustainable Cotton Summit. International Journal of Sustainability in Higher

Education.12(4), 369-380.

Ha-Brookshire, J. & Norum, P.S. (2011). Willingness to Pay for Socially Responsible Products:

Case of Cotton Apparel. Journal of Consumer Marketing, 28(5), 344-353.

Highly Commend Award Winner at the Literati Network for Awards for Excellence

2012.

Norum, P.S. (2011).The Effect of Premium Cotton on the Pricing of Sheets: A Marketplace Analysis. Family and Consumer Sciences Research Journal, 39 (4), 359-374.

Norum, P. S. & Cuno, A. (2011) Analysis of the Demand for Counterfeit Goods: The Effect of

Attitudes, Sensitivity and Demographics Factors, Journal of Fashion Marketing &

Management, 15(1), 27-40. Ko, S., Norum, P. S., and Hawley, J.M. (2010). Consumer Value Structures Reflected in

Clothing Advertisements. Journal of Fashion Marketing & Management 14(3), 451-468. Norum, P. S. (2008). Student Internet Purchases. Family and Consumer Sciences Research Journal, 36(4), 373-388. 2008 Best Article Award in the Clothing and Textiles Area. Norum, P. S. (2008). The Role of Time Preference And Credit Card Usage in Compulsive Buying Behaviour. International Journal of Consumer Studies, 32(3), 269-275. Norum, P. S. and Weagley, R. O. (2006-2007). “College Students, Internet Use, and Protection from Online Identity Theft,” Journal of Educational Technology Systems, 35(1), 45-59.

Norum, P. S. (2003). “Apparel Expenditure Variation Among U.S. Households Headed By

Baby Boomers,” The Journal of the Textile Institute, 94 Part 2(1/2), 99-113. Norum, P. S. (2003). “Examination of Generational Differences In Household Apparel

Pamela Norum 9

Expenditures,” Family and Consumer Sciences Research Journal, 32(1), 52-75. Norum, P. S. (2003). “A Comparison of Apparel Garment Prices By National, Retail, and Private Label,” Clothing and Textiles Research Journal, 21(3), 142-148. Norum, P.S. (2002). Sharpe, D. L. and Lee, K. K. “Analysis of Home Furnishings Expenditures in the USA During the 1990s,” Journal of Fashion Marketing and Management, 6(3), 223-239. Norum, P. S. (1999). "The Demand for Accessories, Footwear, and Hosiery: An Economic Analysis,” Journal of Fashion Marketing & Management, 3(1), 56-64. Norum, P. S. (1998). “Inter-regional Analysis of Household Apparel Expenditures In The United States,” The Journal of the Textile Institute, 89 Part 2(2),138-148 . Norum, P. S., Weagley, R. O., and Norton, M. J. T. (1998). "The Effect of Uniforms Non-uniform Apparel Expenditures," Family and Consumer Sciences Research Journal 26(3) 259-280. Norum, P. S. and Scrogin, J. (1996). "Consumer Complaint Behavior in the Children's Wear Market," Journal of Consumer Studies & Home Economics, 20, 363-375. Norum, P. S. (1995). "Consumer Satisfaction With Shopping Experiences and Clothing Products in the Children's Wear Market," Journal of Consumer Studies & Home Economics, 19(4), 331-347. Norum, P. S. and Wang, H. (1994). "The Children's Wear Consumer: An Investigation of Store Patronage Patterns in the USA," Journal of Consumer Studies & Home Economics, 18(4) 331-353. Norum, P. S. (1992)."A Reassessment of Age and Gender Specifications on Household Clothing Expenditures: Development of Age Category Guidelines for Determin- ing Clothing Allotments," Clothing and Textiles Research Journal, 11(1), 45-54. Fair, N. J., Hamilton, J. A. and Norum, P. S. (1990). "Textile Knowledge for Merchandising Professionals: Significance for Pedagogy in Clothing and Textiles," Clothing and Textiles Research Journal, 8(2), 29-37. Weagley, R. O. and Norum, P. S. (1989). "Household for Market Purchased, Home Producable Commodities," Home Economics Research Journal, 18(1), 6-18. Norum, P. S. (1989). "Economic Analysis of Quarterly Household Expenditures on Apparel," Home Economics Research Journal, 17(3), 228-240. Norum, P. S. and Clark, L. A. (1989). "A Comparison of Quality and Retail Price of Domestically Produced and Imported Blazers," Clothing and Textile Research Journal, 7(3), 1-9. Norum, P. S. (1988)."Factors Affecting Productivity in Nutrient Consumption," Journal of Home Economics & Consumer Studies, 12(1), 71-85. Norum, P. S. (1987)."Empirically Measuring Household Productivity: An Application," Home Economics Research Journal, 16(2), 143-149.

Pamela Norum 10

BOOK CHAPTER (INVITED) Norum, P.S & Lomonaco-Benzing, R.. (forthcoming). A Consumer Perspective on Clothing

Care: Economic, Environmental and Social Costs in Dangerous Fashion, Karpova, E.,

& Marcketti, S, Editors.

RESEARCH PRESENTATIONS

REFEREED (ABSTRACT PUBLISHED IN PROCEEDINGS)

LoMonaco-Benzing, R & Norum, P.S. (2018). The changing face of brick and mortar retail:

Collective retailers create small business incubators. International Textile and Apparel

Association, November 2018, Cleveland, OH.

Uriyo, A. & Norum, P.S. (2016). The Role of the Cultural Expert in a Skills Training Program

for Refugees: A Case Study of the Sew You Know Program. International Textile and

Apparel Association, November 2016, Vancouver, British Columbia.

Bubna, J. & Norum, P.S. (2015). Out of Sight Out of Mind: A Study on Women's Apparel

Disposal, National Popular Culture & American Culture Association Conference, March

2016 Seattle, WA.

King, C. & Norum, P.S. (2015). Too much stuff: Motivators of overconsumption, International

Textile and Apparel Association, November 2015, Santa Fe, NM.

Bubna, J. & Norum, P.S. (2015). Qualitative Study of Women’s Apparel Disposal Decision

Making, International Textile and Apparel Association, November 2015, Santa Fe, NM.

Hawley, J. & Norum, P.S. (2015). Behind Close(t) Doors: Understanding Why Consumers Keep

Or Dispose of Clothing, American Collegiate Retailing Association, March 2015,

Miami, FL.

Goswami, S. & Norum, P.S. (2014). Traceability to Farm & Factory, and Country of

Manufacturing. International Textile and Apparel Association, Charlotte, NC November

2014, published in proceedings.

Das, D. & Norum, P.S. (2013). Sustainable Laundry Practices: Exploring the Laundry

Practices Among US) Households. International Textile and Apparel Association, October

2013, New Orleans, LA.

McAndrews L. & Norum, P.S. (2013). The Education of Sustainable Consumers: An Analysis

of Sewing Education and Disposal Activity. International Textile and Apparel

Association, October 2013, New Orleans, LA.

Starkey, S. & Norum, P.S. (2013). Second Hand Clothing Acquisition: Demographic and

Psychographic Characteristics of the Second Hand Shopper. International Textile and

Apparel Association, October 2013, New Orleans, LA.

Pamela Norum 11

RESEARCH PRESENTATIONS-CONTINUED

Norum, P.S. (2013). DIY Clothing Activities: An Examination of Factors Affecting Household

Production of Apparel, Fashion and Social Responsibility Symposium. April 2013. Minneapolis, MN. Norum, P.S. & Ha-Brookshire, J. (2012). Willingness to Pay for Sustainability and Transparency in Textile Products: An Empirical Analysis of Apparel and Sheets, International Textile and Apparel Association, November 2012, Honolulu, HI. Ha-Brookshire, J. & Norum, P.S. (2012). Bamboozled or Dog Fur? Consumers’ Physiological Reactions to Mislabeled Fibers, International Consumer Sciences Conference, International Textile and Apparel Association, November 2012, Honolulu, HI.

Norum, P.S. & Ha-Brookshire, J. (2012). Sustainability in Apparel Markets: What is the

Potential Market Share for Cotton Products with Characteristics of Sustainability and

Transparency? International Federation for Home Economics World Congress, July

2012, Melbourne, Australia.

Norum, P.S. & Ha-Brookshire, J. (2011). Consumer Product Safety Issues: A Relevant Topic

for Today’s Textile and Apparel Curriculum, International Textile and Apparel

Association Annual Conference, November 2011, Philadelphia, PA.

Ha-Brookshire, J. & Norum, P.S. (2011). Comparison of Willingness to Pay for Organic,

Sustainable, and U.S. Cotton Apparel. The 5th International Consumer Sciences

Research Conference, July 2011, Bonn, Germany.

Norum, P.S. & Ha-Brookshire, J. (2011). Consumer Profile of a U.S. Market Niche for

Cotton Apparel with Selected Socially Responsible Product Attributes. The 5th

International Consumer Sciences Research Conference, July 2011, Bonn, Germany.

Norum, P.S. & Chang,T. (2008). The Effect of Fiber Content on Price, International Textile and Apparel Association, November 2008, Los Angeles, CA Norum, P.S. (2007). Online Buying Behavior Among College Students, International Textile and Apparel Association, November 2007, Los Angeles, CA. Norum, P.S. (2006). Economic Analysis of Compulsive Buying and Internet Purchasing, International Textile and Apparel Association, November 2006, San Antonio, TX. Norum, P.S. (2005). Factors Affecting Compulsive Buying Behavior Among College Students, International Textile and Apparel Association, November 2005, Washington, D.C. Norum, P.S. (2005). Panel on Compulsive Buying Behavior, International Textile and Apparel Association, November 2005, Washington, D.C. Norum, P.S. (2003). Sizing Issues in the Children’s Wear Market, International Textile and Apparel Association, November 2003, Savannah, GA.

Pamela Norum 12

RESEARCH PRESENTATIONS-CONTINUED Norum, P.S. (2003). Time Preference and Durable Apparel Characteristics, with Michael Finke, International Textile and Apparel Association, November 2003, Savannah, GA. Norum, P.S. (2002). Economic Analysis of Generational Cohorts and Differences in Household Apparel Expenditures, International Textile and Apparel Association, August 2002, New York, NY. RESEARCH PRESENTATIONS-CONTINUED Norum, P.S. (2001). Fiber Content and Apparel Prices: Is There Any Relationship? International Textile and Apparel Association, November 2001, Kansas City, MO. Norum, P.S. (1998). The Children’s Wear Customer: A Qualitative Analysis of Shopping and Apparel Problems, International Textile and Apparel Association, November 1998, Dallas, TX. Norum, P.S. (1997). Regional Analysis of Disaggregated Clothing Expenditures, International Textile and Apparel Association, November 1997, Knoxville, TN. Norum, P.S. (1993). Apparel Shopping Patterns and Problems Among Children's Wear Consumers, American Council on Consumer Interests, April 1993, Lexington, KY. Norum, P.S. (1992). Comparison of Employed and Unemployed Mother's Purchase Behavior for Children's Wear, with Young-Joo Kim, International Textile and Apparel

Association, October 1992, Columbus, OH. Norum, P.S. (1991). Consumer Expenditure Surveys: A Dialogue Among Users and Producers of CEX Microdata, American Council on Consumer Interests, April 1991, Cincinnati, Ohio. Norum, P.S. (1990). U.S. Clothing Expenditures: A Time Series Analysis, 1929-1987, American Council on Consumer Interests, March 1990, New Orleans, LA. Norum, P.S. (1988). The Effect of the Age and Sex Composition of Household Members on Seasonal Apparel Expenditures, Association of College Professors of Textiles and Clothing, October 1988, Kansas City, MO. Norum, P.S. (1988). The Apparel Shopping Needs of the Older Consumer, American Council on Consumer Interests, April 1988, Chicago, IL. Norum, P.S. (1987). Household Expenditures on Clothing and Textiles, American Council on Consumer Interests, April 1987, Denver, CO. Norum, P.S. (1986). Price Differences Between Imported and Domestically Produced Apparel, Association of College Professors of Textiles and Clothing, with Lee Ann Clark, October 1986, Houston, TX. Norum, P.S. (1986). Price-Quality Relationships: An Application of the Perfect Information Frontier Framework to Apparel, American Home Economics Association, June l986, Kansas City, MO.

Pamela Norum 13

RESEARCH PRESENTATIONS-CONTINUED Norum, P.S. (1986). Food vs. Nutrients: Productivity Differences in Family Meal Production, American Council on Consumer Interests, April 1986, St. Louis, MO. Norum, P.S. (1985). Economic Analysis of Food Use and Consumption, American Home Economics Association, June 1985, Philadelphia, PA. Norum, P.S. (1985). Home-Based Work=Home Economics, American Council on Consumer Interests, Co-authored with Robert O. Weagley, March 1985, Fort Worth, TX. RESEARCH PRESENTATIONS-CONTINUED Norum, P.S. (1984). The Productive Use of Food Resources: Differences by Employment and Marital Status, Southeastern Regional Family Economics-Home Management, February 1984, Blacksburg, VA.

INVITED PRESENTATIONS & SPECIAL SESSIONS (ABSTRACT PUBLISHED IN PROCEEDINGS) Norum, P & Ha-Brookshire, J. “How Service Can Help Your Academic Career Development”

Panel Participants. International Textile and Apparel Association, November 2018,

Cleveland, OH. Norum, P.S. (1994). Discussant, Critique of Three Research Presentations Related to Job Issues, International Textile and Apparel Association, October 1994, Minneapolis, MN. Norum, P.S. (1991). Consumer Expenditure Surveys: A Dialogue Among Users and Producers of CEX Microdata, American Council on Consumer Interests, April 1991, Cincinnati, Ohio. Norum, P.S. (1986). A Critique of Pesticide Related Research, Human Resources Research, 1887-1987, American Council on Consumer Interests, March 1986, St. Louis, MO.

TEACHING PRESENTATIONS

REFEREED (ABSTRACT PUBLISHED IN PROCEEDINGS)

Norum, P.S. Parson, J. & Ha-Brookshire, J., (2014). Can We Work Together? Collaboration

between Consumer Research, Product Development and Merchandising Students,

International Textile and Apparel Association, Charlotte, NC November 2014, published

in proceedings.

Norum, P.S. & Ha-Brookshire, J., (2011). Consumer Product Safety Issues: A Relevant Topic

for Today’s Textile and Apparel Curriculum, International Textile and Apparel

Association, Philadelphia, PA, November 2011, published in proceedings.

Ha-Brookshire, J. & Norum, P.S., (2011). Teaching Sustainability: Case of a Sustainable Cotton

Summit, International Textile and Apparel Association, Philadelphia, PA, November

2011, published in proceedings.

Pamela Norum 14

TEACHING PRESENTATIONS-CONTINUED

Project Cotton: Teaching across the Curriculum: Creating an Educational Website for Textile

and Apparel Students, Norum, P.S. & Ha-Brookshire, J., International Textile and

Apparel Association, Bellevue, WA, November 2009, published in proceedings. Capstone Experience Course: Strategic Analysis of the Textile, Apparel, and Retail Industries, Norum, P.S., International Textile and Apparel Association, Santa Fe, NM, October 1999, published in proceedings. Reflection on Strategic Planning: A Unique Niche, Norum, P.S., L. Wilson and K. Dickerson, International Textile and Apparel Association, Banff. Alberta, Canada, August 1996, published in proceedings. Incorporating Research into the Classroom Learning Experience, Norum, P.S., Association of College Professors of Textiles and Clothing, Kansas City, MO, October 1988, published in proceedings. Students Use of Textile Knowledge, Norum, P.S., American Home Economics Association, Indianapolis, IN, June 1987, with Nancy Fair and Jean Hamilton as first authors, published in proceedings. Application of the Perfect Information Frontier Framework to Product Evaluation in the Classroom, Norum, P.S., Association of College Professors of Textiles and Clothing, Houston, TX, October 1986, published in proceedings.

TEACHING PRESENTATIONS

INVITED (ABSTRACT PUBLISHED IN PROCEEDINGS) From Backpack to Briefcase: Graduate Education, with Norum, P.S., Pookalangra, S. Crutsinger, C., Hawley, J., Kim, Y., International Textile and Apparel Association, Los Angeles, CA, November 2007, published in proceedings. The Birth, Care, and Feeding of Advisory Boards, Norum, P.S., L. Wilson and K. Dickerson, International Textile and Apparel Association, Washington, D.C., November 2005, published in proceedings.

GRADUATE STUDENT ADVISING

ADVISOR Rachel Lomanaco-Benzing, Ph.D., 2018 (TAM) Angela Uriyo, Ph.D., 2018 (TAM) Jenna Bubna, M.S. 2016 (TAM) Katherine Brewster, M.S. 2015 (TAM) Saheli Goswami, M.S. 2013 (TAM) Lingyuan Zhang, M.S. 2013 (TAM) Eun Young Kim, Ph.D. 2008 (TAM) Angela Cuno, M.S. 2008 (TAM) Julie King M.A. 2002 (TAM) Minhwa Rhu, M.S.2001 (TAM) Keum-Kyu Lee, M.S. 1998 (TAM) Joann Scrogin, Ph.D. 1993 (TAM) Youngjoo Yoo-Kim, M.S. 1992 (TAM)

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COMMITTEE MEMBER Baolu Wang, PhD. 2019 (TAM) Matthew Kritis, Ph.D. 2019 (TAM) Geetika, Jaiswal, Ph.D. 2017 (TAM) Deepika Raj, Ph.D. 2017 (TAM) Saheli Goswami, Ph.D. 2017 (TAM) Stephanie Link, Ph.D. 2017 (Rural Sociology) Julissa Williams, M.A. Current (TAM) Eric Park, Ph.D. Current (PFP) Das Debanjan, Ph.D. 2016 (TAM) Laura McAndrews, Ph.D. 2015 (TAM) Monica McMurray, Ph.D. 2015 (TAM) Li Zhao, Ph.D. 2015 (TAM) Allie Grotts, Ph.D. 2014 (TAM) Ashley Hasty, Ph.D. 2011 (TAM) Lu Sheng, Ph.D. 2011 (TAM) Gargi Bhaduri, M.S. 2011 (TAM) Jaime Mestres, Ph.D. 2010 (TAM) Chajuana Trawick, Ph.D. 2010 (TAM) Jamie Lynn Garrett, Ph.D. 2008 (PFP) Yan Huang, Ph.D. 2007 (PFP) Cliff Rob, Ph.D. 2007 (PFP) Xiao Tong, Ph.D. 2006(TAM) Liuying Shen, Ph.D. 2003 (TAM) Seonghoon Kim, M.S. 2002 (TAM) Namkyung Jang, Ph.D. 2001 (TAM) Joyce Starr Johnson, Ph.D. 2000 (TAM) Tara Crane, Ph.D. 1999 (TAM) Kai-Sen Liu, M.S. 1998 (TAM) Yiwen Yang, M.S., 1997 (CFE) Rajini Janardhan, Ph.D. 1997 (TAM) Lorynn Divita, M.S. 1996 (TAM) Chin-Fen Hsaio, Ph.D. 1996 (TAM) Yoon Jang, Ph.D. 1995 (CFE) Suyun Shin, Ph.D. 1995 (TAM) Qiyong Hu, M.S. 1994 (TAM) Cut Intan Djuwita, M.S. 1993 (EDN) Eva Muis, M.S. 1993 (CFE) Judith Lindberg, Ph.D. 1992 (TAM) Maria Anitawati, M.S.1991 (CFE) Michele Granger-Wilson, M.S. 1990 (TAM) Jeri Childers, M.S. 1989 (TAM)

FACULTY DEVELOPMENT

Faculty Development Leave, University of Missouri, "In-depth Study of the Changing Apparel

and Retail Industry Structure and Distribution Systems," 1995-1996, Salary + $12,000. Faculty Development Project Award, University of Missouri, "Apparel Industry Marketing and Merchandising: On-Site Study with Industry Representatives," 1990, $1,955.

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FACULTY DEVELOPMENT-CONTINUED Faculty Development Project Award, University of Missouri, "On-Site Study with Managerial

and Merchandising Personnel of Large Department Stores," 1985, $1,319.

PROFESSIONAL RESPONSIBILITIES

JOURNAL/BOOK/PROPOSAL REVIEWER Reviewer, Clothing and Textiles Research Journal, 2012-present. Reviewer, Family and Consumer Sciences Research Journal, 2007- present. Reviewer, European Journal of Marketing, 2011. Reviewer, Journal of Fashion Marketing and Management,2010. Reviewer, International Journal of Consumer Studies, 2008-present. Reviewer, Clothing and Textiles Research Journal, 1999-2006. Reviewer, Fairchild Publications, 2005. Reviewer, Clothing and Textiles Research Journal, 1991. Reviewer, Family & Consumer Sciences Research Journal, 1994-1998. Reviewer, Home Economics Research Journal, 1986-1993. Reviewer, Advancing The Consumer Interest, 1994-1998. Reviewer, Vermont Agricultural Experiment Station, May 1996. Reviewer, Fairchild Publications, 1991-1995. Reviewer, Prentice Hall, October 1994. Reviewer, Journal of Consumer Research, 1990-1993. Reviewer, Family Economics Review, 1990. Reviewer, The Social Science Journal, 1988. Reviewer, Journal of Consumer Affairs, 1987.

CONFERENCE REVIEWER Reviewer, International Textile and Apparel Association, 2018 Reviewer, International Textile and Apparel Association, Conference, 2014. Reviewer, International Textile and Apparel Association Conference, 2013. Reviewer, International Consumer Sciences Research Conference, 2011.

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Reviewer, International Textile and Apparel Association, 2005 Conference. Reviewer, International Textile and Apparel Association, 1997 Conference, Graduate Student Competition Award. Reviewer, Asian Consumer and Family Economics Association, 1997 Conference. Reviewer, American Agricultural Economic Association, 1992 Conference. Reviewer, Association of College Professors of Textiles and Clothing Graduate Paper Competition, 1991 Conference. Reviewer, American Council on Consumer Interests, 1991 Conference. Reviewer, Association of College Professors of Textiles and Clothing, 1990 Conference. Reviewer, American Home Economics Association, Clothing and Textile Research Section, 1988 Conference Reviewer, Association of College Professors of Textiles and Clothing, 1988 Conference.

CONSULTANT Lands’ End, Back-To-School Campaign, May-September 1996. Missouri Department of Social Services, Division of Family Services, "Determining a

Standard of Need for AFDC Recipients in Missouri," 1988-1989. The GROWW Committee, public/private business leaders in four St. Louis area counties,

"GROWW Project: Update #3," 1987-88.

NATIONAL ORGANIZATIONS

Member, International Textile and Apparel Association, 1985-present Member, Academic Leadership Committee International Textile and Apparel Association, 2016-present. Member, NC00065 Committee, 2016-present. Member, American Collegiate Retailing Association, 2015-2017. Conference Tours Chair, International Textile and Apparel Association Annual Conference, November 2015. Editorial Board, Clothing and Textiles Research Journal, International Textile and Apparel Association, 2004-2006. Resource Exhibit Chair, International Textile and Apparel Association Annual Conference, November 2001.

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Editorial Board, Clothing and Textiles Research Journal, International Textile and Apparel Association, 2000-2002. Member, Publications Committee, International Textile and Apparel Association, 1992-1995. Research Reporting Chairperson, Association of College Professors of Textiles and Clothing,

National Conference, Atlanta, GA, October 1989. Discussion Leader, Consumer Economics Special Interest Roundtable, Association of College

Professors of Textiles and Clothing, 1987 conference. Member, Sponsorship of Special Events Committee, Association of College Professors of

Textiles and Clothing, 1987-88. Member, American Council on Consumer Interests, 1982-192

OTHER PROFESSIONAL EXPERIENCES

College Representative, Social Science Research Conference, Washington, DC, January 1988. Participant, Evaluation of Food Consumption Data Collection Procedures, sponsored by the National Research Council, Washington, D.C., 1983. Department Editor, Cornell Journal of Social Relations, l981-82. Field Reader, U.S. Department of Education, Office of Consumers' Education, March l981. Recorder, Washington Conference on Families, Spring 1980.

COMMITTEE RESPONSIBILITIES

UNIVERSITY

Member, MU Committee on Research Responsibility, 2014-2015. Member, Research Council, 2006-2009 Member, Dual-Credit Committee, 2000-2001. Member, Transfer Admission Committee, 1999-2001. Member, Honors College Committee, 1997-1999. Member, Search Committee, Director of Recreation Services, 1997. Reviewer, Research Council, 1992-present. Member, Graduate Fellowship and Scholarship Advisory Committee, 1992-1993. Senator, Graduate Faculty Senate, 1989-1991. Member, Membership Subcommittee, Behavioral Science Sector, Graduate Faculty

Senate, 1989-1991.

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Member, Chancellor's Task Force on Child Care, 1990-1991. Member, Residential Life Committee, 1988-1991. Member, Home-Based Business Committee, Alternatives for the 80's, 1985-86.

COLLEGE

Member, Administrative Staff Council, 2015-present. Member, Promotion and Tenure Committee, 2010-2016. Member, Faculty Council on College Policy, 2003-2010. Member, Undergraduate Curriculum Committee, 1999-2008. Chair, Promotion and Tenure Committee, 2000-2002. Member, Faculty Council on College Policy, 1997-1999. Coordinator, United Way Campaign, 1996.

COMMITTEE RESPONSIBILITIES-CONTINUED Member, Administrative Staff Council, 1993-1994. Member, Human Subjects Review Committee, 1990-1993. Member, Graduate Council, 1989-1993. Chairperson, Graduate Council, 1989-1991. Advisor, Phi Upsilon Omicron Student Chapter, 1988-90. Chairperson, Auditing, Phi Upsilon Omicron Alumni Ch., 1988-1991. Chairperson, Undergraduate Curriculum Committee, 1987-89. Member, Undergraduate Curriculum Committee, 1985-1989. Member, Human Subjects Review Committee, 1987-88. Co-chairperson, College Research Seminar, 1987-88.

DEPARTMENT Member, Scholarship Committee, 2013-2014. Director of Graduate Studies, 2001-2013. Chairperson, Scholarship Committee, 2000-2010.

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Coordinator, Undergraduate Studies in Retailing, 1997-present. Chairperson, Faculty Search Committee, 2002, 2005, 2007-08, 2009-10 Advisor, Association of Textile and Apparel Management, Student Organization, 1992-

1994,1998-2000. Chairperson, Committee on Peer Review, 1987-2000. Member, Scholarship Committee, 1987-2000. Member, Graduate Curriculum Committee, 1986-2013. Director of Graduate Studies, 1991-1993. Chairperson, Advisory Board Meeting Committee, 1991. Chairperson, Faculty Search Committee, 1987-89. Advisor, Association of Textile and Apparel Management, Student Organization,

1985-87.

INDUSTRY PROFESSIONAL DEVELOPMENT

Government Officials, Duraflex Apparel Co., Siman Department Stores, San Salvador, El Salvador, meetings with company representatives and facility tours; assisting with student study abroad trip, May 2008. Payless Shoe Source, DRI, & GEAR Corporate Headquarters, Topeka & Kansas City, KS, meetings with company representatives and facility tours, May 2007. Wal-Mart Corporate Headquarters, Bentonville, AR, meetings with company representatives and facility tours, May 2006. Kellwood Sportswear Division, Rutherford, TN, meetings with company representatives and facility tours, March 1998. Apparel Research Conference, Atlanta GA, national conference with apparel executives regarding industry trends and developments, November 1997. INDUSTRY PROFESSIONAL DEVELOPMENT-CONTINUED

J.C. Penney, Plano, TX, one week of meetings with corporate officers and employees, and tour of headquarters, July 1995. J.C. Penney, Columbia, MO, one week of meetings and discussions with store personnel, July 1995. May Merchandising, St. Louis, MO, meetings with merchandise managers, buyers, and quality control, April 1995. Angelic Uniform Group, St. Louis, MO, meetings with personnel in product development and

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production, April 1995. California Mart, Los Angeles, CA, meetings with the Director of Retail Relations, and manufacturer's representatives', tour of the apparel market, July 1990. Barbara Fields Buying Office, Los Angeles, CA, meetings with various people at this buying office, July 1990. Retail Merchandising Service Automation, Riverside, CA, meeting with the Vice President of marketing, July 1990. Koala Arts Inc., Custom Printed Sportswear, San Diego, CA, tour of printing operations, July 1990. Vanity Fair, Monroeville, AL, meetings with corporate executives and tour of facilities, April 1990. Angelica Uniform Group, St. Louis, MO, meetings with corporate executives and tour of corporate headquarters, June 1988. Russell Corporation, Alexander City, AL, meetings with corporate executives, tour of headquarters and plant facilities, March 1988. H. D. Lee Corporation, Lebanon, MO, tour of plant facility, October 1987. J. C. Penney Co., New York City, NY, meetings with Fashion Coordinator and Corporate executives; tour of headquarters. Famous Barr, St. Louis, MO, meetings with Vice President of Organizational Development and Corporate Executives, Summer 1985. Dillard's, Little Rock, AR, meetings with Divisional Merchandise Manager and Store Manager; tour of flagship store, June 1985.

ACADEMIC PROFESSIONAL DEVELOPMENT

Technology Workshops: PowerPoint, Excel, & Dreamweaver, 2001-2003 University of Missouri-Columbia

Educational Technologies at Missouri, Summer Institute, 2001 University of Missouri-Columbia Communications Workshop, June 2001 University of Missouri-Columbia, Experiential Education, North Carolina, 1999 University of Missouri-Columbia Global Scholar, Bulgaria, 1998 University of Missouri-Columbia J.C. Penney Faculty Internship, 1995

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J.C. Penney Company Textile Production and Marketing, Oaxaca, Mexico, March 1996 Iowa State University

Coursework: University of Missouri-Columbia, 1995-1996

International Trade; Advertising; Industrial Organization; Advanced Price Analysis; Econometrics.

Wakonse Experience on Teaching, May 1995 University of Missouri-Columbia Campus Writing Program, Faculty Workshop, 1987 University of Missouri-Columbia

CIVIC ACTIVITIES

Assistance League of Mid-Missouri/Professional Leadership Auxiliary, (2002-present) Children’s Book Liaison Women’s Shelter Social Committee-Co-Chair Communications-Vice Chair Upscale Resale (resale shop; proceeds benefit the local women’s shelter) Linens N Things-Committee Chair (maintain linens at the local women’s shelter) Philanthropy Committee Rag Tag Cinema, Member (2007-present) Save A Seat Campaign (2008) MU Art & Archaeology Association, Member (2013-present) Columbia Art League, Member (1999-2002; 2013-present) Art in the Park Parent Teacher Association, (1989-2010, various schools in various years) Rockbridge & Hickman High Schools West Jr. High School Smithton Middle School Russell Blvd. Elementary School Missouri United Methodist Church (1993-present, various activities in various years) Loaves and Fishes Care Connection MU Alumni Association, Member (1985-present)