editorial calendar

ConnectionsA trusted source for chamber businesses and the community

Editorial Calendar

2010

Spice of Life

The BottomDollar

Passionate Calling

[ editorial • [email protected], 717.735.9207 ] [ advertising • [email protected], 717.735.9205 ]

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* Editorial Calendar subject to change without notice.

JanuaryIssue Date: January 20, Reblast: January 22 Ad Close Date: In house – January 13, Outsource – January 18

Passionate Calling: Information technology •Potentialadvertiser:Computernetworking,sales,services, systems and software The Bottom Dollar:Howdodealwithunreasonablecomplaints •Potentialadvertiser:Attorneys,businessconsultants, management and trainingSpice of Life:Howtogetyourbusinessinprint •Potentialadvertiser:Adagencies,marketingservices,andpublicrelations

FeBruaryIssue Date: February 17, Reblast: February 19Ad Close Date: In house – February 10, Outsource – February 15

Passionate Calling:Smallbusiness •Potentialadvertiser:Businesscoaching,educationalandtechnical assistance,smallbusinesslendingandconsultingThe Bottom Dollar: Dealing with the energy crisis •Potentialadvertiser:Alternativeenergy,energyderegulation, energy conservation services, and energy management Spice of Life:Howtoincreaseclienttrust •Potentialadvertiser:Adagencies,marketingservices,andpublicrelations

MarChIssue Date: March 17, Reblast: March 19Ad Close Date: In house – March 10, Outsource – March 15

The WoMen in BuSineSS iSSuePassionate Calling:Womeninbusiness •Potentialadvertiser:Financialadvisor,insurance,andmarketingservicesThe Bottom Dollar: E-mail marketing strategies •Potentialadvertiser:Internetmarketinganddesign,Internetsolutions provider,andWebsitedeveloperSpice of Life:Developingrelationshipswithcompetitors •Potentialadvertiser:Countryclubs,dayspas,andentertainment

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aPriL Issue Date: April 21, Reblast: April 23Ad Close Date: In house – April 14, Outsource – April 19

Passionate Calling:HumanResources •Potentialadvertiser:Employeebenefitconsultants,EAPs,and professional/temporaryemploymentservicesThe Bottom Dollar:What’sthebestadvertisingoption? •Potentialadvertiser:Adagencies,advertisingandmarketingservicesSpice of Life:Yourimagematters •Potentialadvertiser:Personal/professionaldevelopmentconsultants, photographers,andpublicrelations

MayIssue Date: May 19, Reblast: May 21Ad Close Date: In house – May 12, Outsource – May 17

Passionate Calling:Non-profit •Potentialadvertiser:Churches,communityserviceorganization, non-profitorganizationandassociations,andanybusinesswith communityserviceprogramsThe Bottom Dollar: Dealing with e-mail overload •Potentialadvertisers:Managementconsultants,personal/professional developmentconsultants,andEAPsSpice of Life: Networking in tight-knit markets •Potentialadvertiser:Businessreferralgroups,businessconsulting, trainingandleadershipdevelopment

June Issue Date: June 16, Reblast: June 18Ad Close Date: In house – June 9, Outsource – June 14

Passionate Calling:Leadership •Potentialadvertiser:Businesscoaching,leadershipconsultants,and training/leadershipdevelopmentThe Bottom Dollar:Hyperconnectivityvs.lackofresponsiveness •Potentialadvertiser:Businessconsulting,Internetmarketinganddesign, management and training services Spice of Life: Strategies for LinkedIn •Potentialadvertiser:Adagencies,marketingservices,andpublicrelations





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JuLyIssue Date: July 21, Reblast: July 23Ad Close Date: In house – July 14, Outsource – July 19

Passionate Calling: Eco-friendly •Potentialadvertiser:Buildingmaterials,lightingdesign,and solar energy systemsThe Bottom Dollar: Collections •Potentialadvertiser:Attorneys,collectionagencies,andmediationSpice of Life:Creativeteambuildingexercises •Potentialadvertiser:Businesscoaching,managementconsultants, management and training services

auguST Issue Date: August 18, Reblast: August 20 Ad Close Date: In house – August 11, Outsource – August 16

Passionate Calling:Agriculture •Potentialadvertiser:Agconsultingandengineering,farmmarkets andauctions,andfarmsThe Bottom Dollar:Cooperatingwithcompetitors •Potentialadvertiser:Consultantsinleadership,traininganddevelopmentSpice of Life:Advancingcareersbyworkingonpersonaldevelopment •Potentialadvertiser:Consultantsinpersonal/professionaldevelopment andtraining,andEAPs

SePTeMBerIssue Date: September 15, Reblast: September 17Ad Close Date: In house – September 8, Outsource – September 13

Passionate Calling: Information Technology •Potentialadvertiser:Computernetworking,sales,services, systems and softwareThe Bottom Dollar:Howtodealwithpricehagglers •Potentialadvertiser:Autodealers,printers,andtravelagenciesSpice of Life:Virtualorhandwritteninvitations:WhichreceivesthebestROI? •Potentialadvertiser:Directmailmarketing,e-mailmarketing, eventplanning,andgraphicdesignstudios





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oCToBer Issue Date: October 20, Reblast: October 22Ad Close Date: In house – October 13, Outsource – October 18

Passionate Calling:Manufacturing •Potentialadvertiser:Manufacturingconsultants,andmanufacturersThe Bottom Dollar:Smartwaystotreadwaterintoughfinancialtimes •Potentialadvertiser:Accountants,banks,financialplanningservices, and investmentsSpice of Life:Howtostandoutattradeshows •Potentialadvertiser:Imageconsultants,businessconsultants,and graphicdesignagencies

noveMBer Issue Date: November 17, Reblast: November 19Ad Close Date: In house – November 10, Outsource – November 15

The SMaLL BuSineSS iSSuePassionate Calling:Smallbusiness •Potentialadvertiser:Businessreferralgroups,computernetworking, insurance,smallbusinesslendingandconsultingThe Bottom Dollar:Obtainingpressthatgetsyourcompanynoticed •Potentialadvertiser:Adagencies,marketingservices,andpublicrelationsSpice of Life:Doyoupossesstheairofaleader,managerorentrepreneur? •Potentialadvertiser:Leadershipandmanagementconsultants, andbusinesscoaches

DeCeMBerIssue Date: December 15, Reblast: December 17Ad Close Date: In house – December 8, Outsource – December 13

Passionate Calling:Womeninbusiness •Potentialadvertiser:Businesscoaching,financialplanningandinsuranceThe Bottom Dollar:Howtodamageyourbrand •Potentialadvertiser:Adagencies,marketingservicesandpublicrelationsSpice of Life:Thebestholidaypartyforyouroffice •Potentialadvertiser:Banquetandmeetingfacilities,cateringand foodservice,andeventplanning



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